Mulling it over until January
TRADITIONAL cider brand Henry Westons has relaunched its Mulled Cider for the winter season.
Available from now until January it’s described as a “classic...
In with the new
If your aim for 2016 is to open a new shop or revitalise an existing one, what in particular should you pay attention to?
RECENT...
How to win at wine o’clock
NEW world wine giant Treasury Wine Estates (TWE) is going all out for summer sales in the £6-8 price range. It says that’s the...
Eastern flavour for gin brand
MIDDLE Eastern flavours are at the heart of the latest gin launch from Opihr.
WKD couples up with ITV
WKD is Love Island alcohol partner
Treats for furry friends
MARS Petcare has expanded its range of festive dog and cat treats for 2016.
And it is to spend £7.5m on TV advertising to promote...
Continental drinking
Campo Viejo is the subject of a new campaign focusing on all things Spanish
Preparing for a busy flu season
Winter is coming and with it a host of seasonal ailments that – perhaps this year more than ever – consumers will be looking to avoid.
Withering humour on the Vine
VINE, YouTube, Twitter and other digital sites are being pressed into action for a digital-only campaign for lemon RTD Hooch.
A previous award winner for...
Extended treats marked personal
BISCUIT fans have the chance to get their names on their favourites this Christmas thanks to United Biscuits.
Boxes of McVitie’s Victoria, Family Circle and...
Ready for festival season
Bacardi Brown-Forman Brands will be engaged in sampling activity for the Jack Daniel’s RTD range this summer
Mixers matter
Long drinks, cocktails and mocktails rise in popularity during the festive season – and not just any soft drink will do, say producers
Casting a spell this Halloween
Halloween is big business for confectionery, and Perfetti Van Melle reckons it’s well-equipped to capitalise on this year’s spooky celebration.
Planning to star in the party season
UK brand-leading lager Stella Artois was originally brewed as a seasonal beer for Christmas, Stella is the Latin for star and Sebastian Artois was...
Shoots shake up
THINGS are shaking up for Fruit Shoot as its parent firm launches a new line under the brand’s banner
Tap into the cheese boom
What's a Christmas dinner without a selection of cheeses for family and friends to pick at once the trifle bowls are empty?
