Hit the net with a strong beer offer
Where there is football, there is beer, and Crawford Sinclair, commercial director at Innis & Gunn, is urging retailers to gear stock towards social gatherings as Covid-19 restrictions ease
Shake up the off-sales
GERMAN herbal liqueur Jägermeister is looking to make strides in convenience, and has offered some merchandising suggestions for retailers
Chris crossing the Atlantic
Reese’s Stateside take on seasonal opportunities
FAMOUS for its Peanut Butter Cups, Reese’s has launched a Christmas range that includes gift products and self-treat items.
Brand...
Add some fizz for the party
Soft drink demand soars in the summer
Summer accounted for more than a quarter of annual soft drinks sales in 2016, says Amy Burgess, trade...
Season of treats
TREATSIZES and individual-serving-sized lines, which the firm calls “self-eats”, are being prioritised in Mondelez International’s Halloween push.
“Seasonal self-eats are a great way to get...
Frighteningly good sweets
Swizzels is prepared for a spooktacular Halloween 2019.
Prize chance
TEENS and their mums are being targeted by Vimto advertising for its no-added-sugar range this summer.
The campaign includes TV advertising through June and July....
A place on the shop floor
Is there really a cold and flu season in winter? Well, opinions vary. It looks as if colds may well have similar incidences across...
Festive treats ready to shine
Category is ready for Christmas 2020
Building on trust
Colder months are coming in Scotland, and the guarantee of a fair amount of rain is sure to lead to more consumers socialising indoors more often.
Festive Ferrero bolsters range
Ferrero has committed to investing £6.8m across its confectionery portfolio this Christmas, including the launch of a new Snowy Bear chocolate figure as part of its Thorntons brand
A taste of style
Local store invites guests to try something special for the winter party season
CHRISTMAS comes but once a year or so the story goes. But...
Ghoulish Fanta promo returns
FANTA is ready to scare up some soft drinks sales this Halloween with the launch of a new on-pack promotion and seasonal packaging.
Planning for wine success
SPRING and summer can be an exciting and profitable time for retailers with the right planning, says Continental Wine and Food.
And it predicts that...
Sharing at Christmas
Christmas is a time for sharing and that’s as true for the crisps and snacks category as it is for anything else, according to KP Snacks.
No Wondering what to stock
Golden Wonder offering festive value
