Tennent Caledonian Breweries marketing director, Paul Condron, above, said the Glasgow-based brewer aims to bring some fun to the market for ‘moderation beers’.

Putting the fun into moderation

IN some ways, mixing beer with a non-alcoholic fruit flavoured liquid, and in the process reducing its alcoholic strength, isn’t new, people have been...
Chris Shead

Getting into spirits this Christmas

“This Christmas is likely to be the third in a row dominated by gin, and the average outlet now stocks on average eight different types: two standard, three premium and three super premium. ”
Campo Viejo bottle

Continental drinking

Campo Viejo is the subject of a new campaign focusing on all things Spanish
Gordon Castle Gin

A taste of the castle garden in miniature

HIGHLAND gin producer Gordon Castle is offering gin-enthusiasts a taster tipple this Christmas
Fri-Jado UK over

More FTG for 2018

EQUIPMENT supplier Fri-Jado UK Limited reckons its ready to help retailers make the most of the growing food-to-go trend in 2018

Cider is in a strong position

THIS summer is shaping up to be another strong season for cider sales in the Scottish off trade.
TWO new fruity flavours have been introduced to give Crabbie’s Alcoholic Ginger Beer a summer boost.

Crabbie’s gingers up its flavour range

TWO new fruity flavours have been introduced to give Crabbie’s Alcoholic Ginger Beer a summer boost. The brand, which manufacturer Halewood International claims is now...

New flavours new look

Carlsberg plans major spending on its expanding cider brand A year of growth has encouraged Carlsberg to spend £7m marketing its Somersby cider range. Director of...
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Toffee Twins aim for big break

SET to be available for its first Christmas is the latest Toffee Twin pack launched by traditional toffee maker, Walker’s Nonsuch earlier this year. The...

Fancy a crafty Christmas?

CRAFT and specialist beers are currently increasing sales and gaining significant media coverage and some stores may well want to offer something special for...

Picking pints over phones

Beer brand Stella Artois has launched a new ad campaign that encourages consumers to remove modern day distractions and make time for simple pleasures, like a cold glass of beer
Tomatin five virtues bottles

Turning whisky into a virtue

SCOTCH whisky distiller Tomatin has just launch its third expression in its Five Virtue Series
Eden Mill liqueurs

We three gins

GIN enthusiasts have a trio of new expressions to add to their Christmas wish lists

Not only kids

Spirit sales enjoy an uplift of 54% in the run up to Halloween according to Jagermeister and it says it generates 34% higher than...

Jumping into the Christmas spirit

TACKY Christmas jumpers are at the heart of VK’s new campaign as it gears up for the festive season.
How are you for food to go? It’s a question most retailers will want to ask of any potential symbol partner as FTG continues to grow in Scottish convenience stores.

Choices to make

There’s a lot to think about when selecting a symbol. Here’s our checklist for success