Divine inspiration
CONVENIENCE stores should merchandise Christmas impulse chocolate lines together, but away from regular all-year-round impulse lines, reckons Divine Chocolate.
A spokesperson said: “They should be positioned...
Soft approach to the season
Confectionery may be the category most associated with Halloween, but retailers overlook soft drinks at their peril.
We wish you a berry Christmas
BRITVIC is giving shoppers the chance to win glittering prizes this Christmas
Swizzels’ sweet selection
FAMILY celebrations are at the heart of Swizzels festive range for Christmas 2021.
Posh pack
Snack brand Tyrrell’s has added new popcorn and crisp flavours to its range.
Bellini Cocktail Poshcorn is available in a 75g pack with an RRP...
Talisker support for seas
Islay single malt Talisker has joined forces with marine environmental organisation Parley for the Oceans
Close to the door
Bottled water is a drinks category that sees major increases in sales in hot summer weather.
But even if the weather isn’t scorching, good positioning in...
Cadbury goes vegan
MONDELEZ has launched a vegan friendly plant-based range under its Cadbury brand.
Spread some festive cheer
SPREADABLE cheese brand Primula has launched limited-edition festive packs across its range.
A festive push
Accolade Wines is going for it this Christmas, with a raft of festive activity aimed at boosting performance across its portfolio.
Go big for Christmas says Brewdog
Alcohol sales increase over the Christmas period and it’s key retailers know which pack formats will drive sales over the season, says BrewDog.
Ready for Rio?
Next month Brazil’s second-biggest city Rio de Janeiro plays host to the Olympics summer games.
The games of London 2012 provided great opportunities for...
Pop goes the gingerbread
AS covered in more depth last month, the big players in confectionery have again launched limited-edition packs and products for Christmas.
Tangerine Confectionery has ...
Capturing the summer spike
SOFT drinks sales often spike during the summer, thanks in part to being an ideal accompaniment to barbecues, says Donna Pisani, trade communications manager...
The trends to unlock sales
Health and taste are driving spend
A Passion for Cîroc
Leading super-premium vodka Cîroc has launched a limited-edition Passion variant to capitalise on the increasingly popular flavoured spirits category.
