How hot days generate sales
For each degree the temperature rises, demand for soft drinks can go up by as much as 5%
AS the mercury rises, the chillers empty....
Showing bottle for fright night
Identifying Halloween as the third-largest spending occasion of the year, Coca-Cola Enterprises has launched a special Fanta pack for the period.
Pumpkin lanterns feature across 2-litre...
Putting a price on energy
Boost makes summer special flavour available in PMP
BETTER weather and big international events encourage more people to participate in sports during the summer months,...
Sourz range heads over the rainbow
FLAVOURED shot Sourz has added a new variety to its range.
Sourz Rainbow Ice is a combination of raspberry, orange and lime.
Marketing controller Emma Heath...
In the festive spirit
LANDMARK Wholesale is offering a new money-saving promotion which it says is ideal for retailers stocking up for the festive season.
Nostalgia amped-up at Easter
Painting hard-boiled eggs, hunting for chocolate treats – and of course giant chocolate delivering rabbits – are all considered to be traditional parts of Easter.
Turn to the dark side
Returning for the fourth year running, spooky seasonal confectionery SKU Skittles Darkside is back on shelves in time for Halloween .
Festive fun for Tyrrells
KP Snacks has rolled out its new limited-edition Christmas packaging across its Tyrrells brand.
Pack refresh for Kinder
Kinder Chocolate packs have been revamped in a bid to attract new shoppers to the brand.
ÂÂCider from the ends of the earth
BEER and cider producer Heineken is urging cider drinkers to ‘Get the Kiwi taste for adventure’ in a £3 million launch campaign for Old...
Sparkling onto screen
Lucozade Energy is aiming to Spark Something with its new £10m marketing campaign
Low calorie is on the rise
Health influencing category trends
A comic partnership
TWO Scottish institutions have joined forces to celebrate the 70th anniversary of Dundee’s most famous mischief maker.
Focusing on adults
Growing sector should be a hit this summer, says Fentimans
SUMMER is game time for fresh flavours according to adult soft drinks firm Fentimans Botanical...
Lees letting it snow
Lees of Scotland Snowballs have been given the yuletide treatment in anticipation of Christmas trading
Scares for sharing
Halloween has become the third-biggest sales opportunity on the UK calendar with a value of £300m according to United Biscuits.
And it has launched a...
