Just add the fizz
VALENTINE’S Day is an occasion where couples or groups of friends often gather for parties or nights in, says Emma Heath, marketing controller at...
Let it be chilled
June and July are the biggest-selling summer months for beer and cider according to Budweiser and Stella Artois brand owner ABI and it claims the...
Cava fans act on impulse
OFFERING chilled sparkling wine can persuade customers to spend more money. That’s the theory from Spanish cava brand Freixenet; MD Damien Clark said: “Picnics...
Festive fair
SHOPPING for Christmas gifts should be fun but can be stressful. Some manufacturers are keen to give retailers and consumers the chance to spread...
Flavours bring cider new summer fans
SUMMERTIME and the drinking is easy ... or at least it should be for flavoured cider in the off-trade.
While total volume sales of cider...
Punchy pack promotion
Chance to train with boxing champion
New format for c-stores
Staropramen launches multipack
New look and name
FORTISSIMO Chocolate has rebranded to coincide with its 15th anniversary, and will now trade under its new name – Raw Chocolate Company.
Nuts about chocolate
FOREST Feast has launched a new Signature Chocolate Nut range in a bid to tap into growth for premium snacks.
Racing ahead in 2018
TROPICAL soft drink brand Rio has manoeuvred itself into pole position among racing fans thanks to a new partnership deal with British Touring Car Championship (BTCC) driver Bobby Thompson.
Make Christmas a piece of cake
Coppenrath & Wiese’s frozen desserts are aimed at consumers who want to minimise Christmas hassle
A world of cider on the shelf
SOUTH African cider brand Savanna, which claims to be the fourth best selling cider in the world, has appointed SHS Sales & Marketing to...
Grape choice
QUOTING Nielsen Scantrack research published in August 2015, Shloer says it is the biggest-selling adult soft drink brand in the Scottish take-home market, accounting...
Free-from stocking filler treats
MOO Free has expanded its festive range with the introduction of two new Christmas products.
Rolling out a host of new Easter lines
Mondelez unveils its 2019 seasonal range
A treat with festive spirit
HOT chocolate comes with a kick this year thanks to the latest release from Lir Chocolates.
