Skittles and Starburst get spooky
This Halloween sees the launch of two limited editions from Skittles and Starburst, as Wrigley, a subsidiary of Mars, aims to capitalise on the...
From a land down under
CHRISTMAS is famous as a period when people are keen to try something new. It’s also a time when authenticity becomes important...
Long tall profits – Maxxium UK
LONG, refreshing alcoholic drinks, versatile spirits and innovative ready-to-drink mixes are the keys to summer stocking according to premium spirits distributor Maxxium UK. And,...
A treat with festive spirit
HOT chocolate comes with a kick this year thanks to the latest release from Lir Chocolates.
American coco water crosses pond
AMERICAN coconut water brand, Coco5, has arrived in the UK.
Targeted at what the producers call “the booming coconut water market and wellbeing beverage sector”,...
Turn heads this summer
“Creating eye-catching displays can help increase sales, especially impulse buys. Additionally, cross merchandising soft drinks with barbecue items and food, and offering ‘meal deal’...
Zinging into summer
DIAGEO has expanded its vodka brand Cîroc with the release of a new citrus flavour in time for summer
Fright night turns sweet
IT might be kids’ stuff to some but the annual ghosts and ghouls festival of Halloween has become one of the most important seasonal...
Animal free indulgence
FLOWER & White has secured a major listing for its low calorie and plant-based chocolate bars, which can now be found in 107 Spar Scotland stores.
Generation Z likes to share
Social media chat can boost a brand
Mash Direct warms up for Euros
Family-run ‘field to fork’ and farming business Mash Direct has expanded its range with football in mind, as it celebrates the addition of a new Curry Chips SKU to its portfolio
Hard hitting RTD launch
Kopparberg Hard Seltzer launched late last month, with three flavours in the range
Premium choice – Divine’s Easter and spring range
CHOCOLATE brand Divine’s Easter and spring range includes a selection of eggs of different sizes and novelty products.
For 2013, there are two luxury...
A taste in time saves the day
FOLLOWING his leading role in the Kronenbourg 1664 advertising campaign last year, French former international footballer Eric Cantona will be back on TV promoting...
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Yule like these cakes
Fatherson Bakery has launched a new Christmas cake range in a bid to attract those looking to indulge during the festive season.






















