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Wednesday, May 18, 2022
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Lucozade promotional packs

Punchy pack promotion

Chance to train with boxing champion

Blue is in for new gin

Gin brand Greenall’s has added a Blueberry variety to its range

Three up for the cup

Drinks giant follows strawberry and cucumber with a 2016 trio IT’S not unusual to see flavoured cider launches and limited-edition releases in, or ahead of,...

Eggcellent additions

Premier Foods is springing into action this Easter with two new seasonal additions to its Mr Kipling and Cadbury Cake ranges

Organic growth the forecast for summer

As tastes go dry, has the Prosecco bubble burst?

Kitchen kit a festive hit

Bacofoil reckons the brand is well positioned to help retailers generate link sales this December
VK 10 pack

Have a very merry VKmas

Retailers know that Christmas brings a big lift for off sales, but figures from Global Brands suggest the festive season is sensational for its flagship RTD brand.
Monster Assasins Creed special can

Game on

Monster Energy has launched an on-pack promotion offering exclusive Assassin's Creed content and special prizes

Heating up the season

FIRELIGHTERS may have become increasingly important in summer as the barbecue habit has grown but Standard Brands, owner of Zip firelighters, says they have...

In love with Christmas

Ferrero eyes festive Thorntons growth

Festive heritage holding up

C-STORES should prioritise heritage brands and sharing-sized bottles to boost cider sales at Christmas, says Amanda Grabham of SHS Drinks, whose portfolio includes Merrydown...
Ardbeg Supernova

Who needs Champagne supernovas

Oasis might have been singing about champagne supernovas 25 years ago, but now it looks like whisky will be the tipple reaching for the sky.

Celebrating the season

STG on the festive cigar opportunity
CCE’s 1.75l bottle, designed specifically for c-stores, comes in a distinctive curved bottle that echoes the shape of Coke’s classic glass bottle. Schweppes Summer Punch is designed for adults looking for a refreshing, fruity summer thirst-quencher.

Hydration nation – Coca-Cola Enterprises

IT’S thirsty work getting through the summer. Kantar Worldpanel figures show that, throughout the season, shoppers make 8.4m trips across the soft drinks category....

WKD couples up with ITV

WKD is Love Island alcohol partner
Nisa big countdown

Counting down to December 25th

Wholesaler and symbol group Nisa has launched its festive campaign for 2019.