No 9 drinks brand’s dark entry
CHRISTMAS 2013 will be the second festive season for cider market leader Strongbow since its major brand makeover in summer last year and...
Premium wine in gift demand
WHETHER it’s hot and spiced for a party or chilled to serve with dinner, wine continues to be an integral part of the drinks...
Exciting NPD in time for Easter
Confectionery giant Ferrero is stepping up its offer with a raft of NPD tailored to the Easter occasion
Ready to go anywhere
PREDICTING continued growth in the RTD market, Edinburgh Gin has introduced two ready mixed cans.
Sweet treats for Halloween
Swizzels has a range of Halloween-related products that it hopes will help the brand build on the 5% growth in total sugar sales that it saw last Halloween .
Friesland lends a helping hand
Dairy-drink producer Friesland Campina has been doing its bit to support frontline workers during the coronavirus crisis
Sauces turn up the heat
Summers are getting hotter, if barbecue sauces are anything to go by. Manufacturers are turning the heat up in the battle of the barbie bottles....
Shot brand set to turn up heat
Versatiliy is vital when stocking spirits as the way younger adults choose their drinks is very different from their parents’ habits and even more mature...
Fisherman’s Friend nets loyal customers
Throat lozenge brand Fisherman's Friend has highlighted the importance of stocking well-known and trusted brands to deal with winter illness.
Zapping into a New Year
Scheme expands in Scotland
NOT yet one year on from its launch in the UK, mobile payment and loyalty scheme provider Zapper has rolled out...
Take flight with Bru
AG Barr is giving one lucky consumer the chance to watch the World Cup from a warmer climate thanks to a new Irn-Bru on-pack promotion.
Dreaming of a wine Christmas
THERE are few categories to compare with wine when it comes to consumers’ willingness to experiment and try something new
Toffee with the treacle touch
TREACLE Toffee, an old-school sweetie, has been repackaged and given a Halloween twist by Walkers Nonsuch.
The product is made with black treacle, whole...
Don’t forget the pet gifts this Christmas
ADVENT calendars, stockings full of treats and novelties ... they’re not just for children. Animal lovers use the festive season as an excuse to...
American coco water crosses pond
AMERICAN coconut water brand, Coco5, has arrived in the UK.
Targeted at what the producers call “the booming coconut water market and wellbeing beverage sector”,...
Value appeals in the off trade
Affordability an advantage says CWF

























