A Mexican flavour for summer
TEQUILA beer Amigos is now available in a seasonal pack which celebrates all things Mexico.
The limited-edition pack has been introduced to support the brand’s...
Having a dram with Beckham
The former England and Manchester United star appears enjoying single grain whisky brand Haig Club with friends in a series of three print ads
A huge opportunity for spirits
HALLOWEEN creates a huge seasonal opportunity to drive spirits sales, at least according to Johnny Dennys, head of brand and trade marketing at Mast-Jägermeister UK.
Pack refresh for Kinder
Kinder Chocolate packs have been revamped in a bid to attract new shoppers to the brand.
Stork with butter’s Easter campaign
UNILEVER UK is launching a new £1.6 million Easter marketing campaign to promote Stork with Butter, comprising of TV, social and digital VOD marketing.
The...
Cash back promotion
Cold press and smoothie brand Savsé has launched its first ever on-pack promotion
Who likes to move it move it?
CUSTOMERS picking up a bottle of Lucozade Sport are being invited to download a new mobile app as part of the brand’s ongoing Made...
Putting a price on energy
Boost makes summer special flavour available in PMP
BETTER weather and big international events encourage more people to participate in sports during the summer months,...
Time to turn and fascia the change
After a whirlwind 2018 for wholesalers it’s a good time to reassess what’s on offer
Christmas comes to the crunch
Brands giant Mondelez International broke new ground when it brought the best of confectionery and biscuits together – blending Cadbury Dairy Milk with the...
Liquid route to seasonal sales
As families all over Scotland prepare for their summer breaks it’s time to find out what the country’s beer, wines, spirits and soft drinks...
Cracking line-up for Easter
Confectionery producers lay out their seasonal plans.
Adventurous consumers trading up
Longer lead times and consumers’ willingness to try new products during the festive season increases the number of Christmas products every year according to...
In-store festive munch bunch
IN-STORE bakery firm Aryzta Food Solutions has added six new products to its Christmas line up for 2015.
Its 16-strong Christmas in-store bakery range includes...
Sustainable partnership
FERRERO has joined forces with Chester Zoo in a bid to educate consumers on the importance of sustainable palm oil.
A thank you for the music
Brothers Cider is celebrating its 20th anniversary by adding a twist to one of its existing flavours and launching a brand new one.
The company...
