Sourz range heads over the rainbow
FLAVOURED shot Sourz has added a new variety to its range.
Sourz Rainbow Ice is a combination of raspberry, orange and lime.
Marketing controller Emma Heath...
Looking rosy
BLENDED especially for the summer, J2O Garden Rose is only available until August.
Britvic marketing director Jonathan Gartward said: “We’ve found limited editions can attract...
Better than the cheap classics?
BARGAIN champagne or premium prosecco?
According to Nick Tatham, master of wine, at specialist Continental Wine & Food, there’s no competition. “A good, well-made...
Classic flavour in a new format
Kopparberg has continued its expansion into the spirits category with the launch of a new flavoured gin
Crossing the Rubicon
Rubicon has entered the energy category, as AG Barr expands its big-can range following the departure of Rockstar from its portfolio
Setting up to sparkle and fizz
THE nature of retailing drinks for Christmas and New Year has changed remarkably over the years.
For a start we’ve had the wine revolution in...
Scandal aids brand loyalty
NO barbecue would be complete without a burger. Yet 2013’s horsemeat scandal put many customers off the summer staple food.
However frozen food specialist,...
Shakes in demand
Lockdown hasn’t taken any wind from the sails of frozen milkshake machine supplier F’real
Soft approach to the season
Confectionery may be the category most associated with Halloween, but retailers overlook soft drinks at their peril.
Picking pints over phones
Beer brand Stella Artois has launched a new ad campaign that encourages consumers to remove modern day distractions and make time for simple pleasures, like a cold glass of beer
Turning whisky into a virtue
SCOTCH whisky distiller Tomatin has just launch its third expression in its Five Virtue Series
Scents of the season
SCENTED candles make for popular gifts all year round and home fragrance supplier Airpure reckons festive fragrances can be big hits for retailers.
Focusing on adults
Growing sector should be a hit this summer, says Fentimans
SUMMER is game time for fresh flavours according to adult soft drinks firm Fentimans Botanical...
A wee nip of tonic wine
Eldorado tonic wine is the subject of a new social media campaign, featuring world-renowned whisky expert Charles MacLean.
Seasonal baubles are back
Edinburgh-based gin distiller Pickering’s has got into the festive spirit with the launch of a new limited edition gift pack.
Cutting down
Juice and juice drinks, a major part of any summer drinks portfolio, have been busy developing lower-sugar products
Healthy eating and drinking is a hot topic...





































