How to scare up a success
The team at Barassie Day-Today goes the extra mile at Halloween.
Countdown to Christmas
Mondelez has been encouraging retailers to get an early start on festive celebrations, to capitalise on every seasonal opportunity going.
Panda wants mums to think again
CHILDREN’S soft drink Panda has being relaunched ahead of summer by brand owner Nichols.
The new look’s designed to get what the brand owner calls...
Go premium to take on multiples
PREMIUM boxed chocolate selections are preforming well and, with their help, it wouldn’t be unusual for a retailer to generate 40% of their annual...
Returning to the snow
THE festive season gives retailers the chance to significantly boost sales of soft drinks, according to Irn-Bru maker AG Barr.
“20% more carbonates are...
Special tin for Christmas
Big Bear Confectionery has created a series of special products to help retailers maximise their return from the festive season
Trading up for a sharing season
Make sure you don’t leave it too late to stock up on festive drinks, that’s the advice from Pernod Ricard.
Channel director Impulse James Middleton...
Go big for Christmas says Brewdog
Alcohol sales increase over the Christmas period and it’s key retailers know which pack formats will drive sales over the season, says BrewDog.
No day the same for Boë Gin boss
VC2 Brands director Carlo Valenta talks about his role developing a popular Scottish gin
Chocolate gifts all wrapped up for Mars Wrigley
Gifting remains the biggest shopper ritual of the festive period and Mars Wrigley says it has pulled out all the stops with its chocolate selection this Christmas.
Popcorn Kitchen pops in the home for Christmas
Micro-business Popcorn Kitchen has grown its Home Popping portfolio with its latest addition to its Christmas line up with Chocolate Treasure.
Winter warmer from Speyside
Speyside whisky distillery The Glenlivet has added some warmth to its range of single-malts with the launch of a new rum-finished expression.
Shiny picks for the party
HALEWOOD will hope opposites attract rum fans this festive season, with the launch of two Dead Man’s Fingers variants.
Shaking up the soft category
Milkshakes were a big hit during the summer of 2018, with many shoppers opting to cool down with a shake in the warm weather
The party starters
No get-together or guising night is complete without some themed confectionery
SWIZZELS’ themed variety bags are back for Halloween 2014, with bold new designs and...
A seltzer with bite
American ‘hard seltzer’ brand White Claw has landed in the UK
