Celebrate saint with a range of options
Occasions encourage consumers to pick up on products that fit the day, spelling good news for all Irish products on St Patrick’s Day.
Demand is growing for gin and Irish whiskey
Keeping up with festive change
THERE are certain drinks that have always been associated with Christmas.
A Buck’s Fizz at breakfast while opening presents, a glass...
Stars, planets… it’s not rocket science
OVER the years some of Britain’s favourite chocolate confectionery products have been named after stars, planets and constellations. But that doesn’t make the selling...
Sweet ways to chill out
FAMILY Christmas meals take a lot of planning and preparation and cooking and serving can take up a large part of the big day...
Iced tea as it should be
A British soft drinks producer has made it its mission to show people what real iced tea should taste like this summer.
“Most iced tea...
Salad days for Scotty Brand
SCOTTISH produce specialist Scotty Brand is welcoming summer with new soft fruits and salad leaves. The strawberries, from Bruce Farm in Ayrshire, will arrive...
Playing it cool is not for fools
THERE are few greater pleasures than a cold drink on a hot day, and with the school holidays bringing consumers out of the house,...
Go big for Christmas says Brewdog
Alcohol sales increase over the Christmas period and it’s key retailers know which pack formats will drive sales over the season, says BrewDog.
Having fun with rum
Halloween is not just for kids and, with this year’s occasion falling on a Saturday, there’s a real opportunity to drive sales in the off trade.
Carlsberg goes Mads
Carlsberg has sprinkled some Hollywood stardust over its core brands as part of a £15m marketing campaign aimed at revitalising its Carlsberg and Carlsberg...
Turning up the volume
Jim Beam has teamed up with music production team La Blogotheque to launch the Jim Beam: Welcome Sessions
Milking dairy based drinks
Flavoured milk is on course for a fantastic summer, according to data provided by Mars Chocolate Drinks and Treats (MCD&T)
Public votes for new Cadbury Dairy Milk flavour
The new Cadbury Dairy Milk Choca-latte hits shelves following a competition run by Mondelez which let consumers submit their ideas for a new flavour.
Winter warmer from Speyside
Speyside whisky distillery The Glenlivet has added some warmth to its range of single-malts with the launch of a new rum-finished expression.
Have a very merry VKmas
Retailers know that Christmas brings a big lift for off sales, but figures from Global Brands suggest the festive season is sensational for its flagship RTD brand.
Energy giant adds PMPs
Lucozade summer price-marks push runs across more lines
Soft drinks firm Lucozade Ribena Suntory has spent the spring launching new products and developing new activity designed...







































