A spooky campaign launch
Perfetti Van Melle will launch what it said is its biggest Halloween campaign ever this month.
The ‘All Wrapped Up’ campaign will see PVM take to social media to promote its brands, inviting consumers to create Halloween themed content.
Toffifee gets festive for new ad
STORCK UK has launched its Toffifee Seasonal pack as part of a campaign it says is designed to increase confectionery sales in the festive...
A thank you for the music
Brothers Cider is celebrating its 20th anniversary by adding a twist to one of its existing flavours and launching a brand new one.
The company...
Price-marking wine
Pernod Ricard has launched a new price-marked pack format for its Campo Viejo Rioja Tempranillo
A rare bit of Welsh support for the season
WELSH produce firm Snowdonia Cheese Company is gearing up for barbecue season with a retailer support campaign comprising point of sale and recipe cards.
The...
Tills will ring this spring
Confectionery giant Ferrero looks to seasonal opportunities on the horizon
Bubble bubble toil and trouble
Plastic bags fit for bursting with confectionery may last long in the memory, but the occasion can also be big business for soft drinks.
Rebecca Adlington joins Tetley
Something to splash about
A very sherry Christmas to all
Sherry brand Harveys has had its packaging revamped in time for the festive season
Baby it’s gold inside
THIS winter sees the release of what is being called ‘Scotland’s first golden rum’.
C-stores can win with Burns Night
Catering to fans of poetry and mashed potatoes alike, Burns Night offers retailers a welcome seasonal opportunity in the wake of Christmas – and 2021 provides some unique opportunities for retailers
Who likes to move it move it?
CUSTOMERS picking up a bottle of Lucozade Sport are being invited to download a new mobile app as part of the brand’s ongoing Made...
Sparkle up
MOTHER’S Day last year generated an increase of 42% in sales of Shloer and a rise in sales of Shloer Celebration by 28.5% according...
Ready for guisers with Fruit-tella Out at Night multipacks
Fruit-tella Jellies has rolled out a new multi-pack format ideal for the Halloween season for one of its latest flavour launches Out at Night.
All together for Costcutter Christmas
Costcutter has launched its biggest ever festive campaign
Don’t be shy, give it a try
Red Bull has taken a slice of summer and popped it in a can with the launch of the limited edition Red Bull Coconut Edition .
