Stepping up this season
WITH summer coming to a close, Santa Claus will soon be coming to town, carrying plenty of sweet treats and providing retailers with an opportunity to make some big gains.
Get ready for last minute rush – novelty Easter products
SHOPPERS made a lot of last minute purchases of novelty Easter products last year. So this year, convenience stores should be prepared for the...
Not only kids
Spirit sales enjoy an uplift of 54% in the run up to Halloween according to Jagermeister and it says it generates 34% higher than...
Energy drink upgrades
CCEP has announced a new partnership between Monster Energy and Microsoft’s new 2021 Halo Infinite game
The cocktail months – SHS Drinks
FRUITY and colourful, cocktails are an essential part of many summer parties. The trend to use RTDs as a basis for cocktails started in...
Giving drinks a head start
BURNS night is an occasion heavily set in tradition, including the food and drink that is consumed
Shakes in demand
Lockdown hasn’t taken any wind from the sails of frozen milkshake machine supplier F’real
Sparkling celebration
Loch Lomond Group has launched a new RTD range offering consumers the opportunity to indulge in a Scottish tipple with a botanical twist
Build a new social life
Drinks giant aims to help retailers tweet their way to festive success
DRINKS giant Pernod Ricard UK reckons retailers should get social this Christmas and...
Kestrel flies the flag for St Andrews Day
Kestrel Beer and Scotland’s National Chef, Gary Maclean launch a new campaign to make St Andrew’s Day a major moment in the industry.
Let lifestyle lead the aisle
A three-pronged category focus
3 tips for scheduling a happy Easter
Delia Metral, Mondelez, shares three top Easter scheduling tips for shopkeepers
No day the same for Boë Gin boss
VC2 Brands director Carlo Valenta talks about his role developing a popular Scottish gin
Setting up for the summer
Firms make their thoughts known
Hydration nation – Coca-Cola Enterprises
IT’S thirsty work getting through the summer. Kantar Worldpanel figures show that, throughout the season, shoppers make 8.4m trips across the soft drinks category....
Drivers and kids need the soft touch
SOFT drinks are an essential part of the festive drinks mix, according to Vimto Soft Drinks.
Marketing manager, Emma Hunt, identifies Christmas as “a...
