Taking a leap with salmon
JCS Fish reckons convenience retailers would do well to bolster their range with some smoked salmon
New look for Glengoyne
Highland single malt Glengoyne has had its packaging overhauled, while also adding two new expressions to the range.
Is summer a time to turn the light on?
WILL the summer be good for a lighter form of energy?
Earlier this year soft drinks firm AG Barr introduced what it sees as an...
Having a dram with Beckham
The former England and Manchester United star appears enjoying single grain whisky brand Haig Club with friends in a series of three print ads
Festive Pot Noodle launches for Christmas
Instant hot snack brand Pot Noodle has introduced a new flavour and launched a festive pack for Christmas.
Hydration nation – Coca-Cola Enterprises
IT’S thirsty work getting through the summer. Kantar Worldpanel figures show that, throughout the season, shoppers make 8.4m trips across the soft drinks category....
Sales sugar and spice
The only subcategory within confectionery that is growing is sugar confectionery, now worth £242m having grown by 3% in the last year, says Chewits.
Looking...
New look for ale
MCEWAN’S Export has a new can design, part of the brewer’s plan to remodel the heritage brand for the 21st century.
The new McEwan’s Export...
Six steps to beer growth
Sports season promos launched
Quench a thirst
Warmer weather brings a big sales opportunity
Warm weather puts hydration top of the agenda and whether it’s a health conscious consumer on the go...
Taking to the screens
New products and brand promotion on the Ferrero Christmas list
FOUR TV campaigns will be at the heart of Ferrero’s £8.1m media activity this Christmas...
Summer fun with Magners
Magners has launched a new six-month seasonal promotion to give consumers the chance to spruce up their homes or enjoy a staycation
Soft sell
ALONG with water and energy drinks, adult soft drinks was one of only three sectors in the soft drinks category to increase sales last...
A festive tipple from Scotland’s larder
THE makers of a new liqueur are hoping they can tempt drinkers away from gin this Christmas with something a bit different.
A world of cider on the shelf
SOUTH African cider brand Savanna, which claims to be the fourth best selling cider in the world, has appointed SHS Sales & Marketing to...
RTD takes fruit flavour route
THE future of RTDs lies in mixed fruit flavours, says VK.
Responding to developments in other drinks, and ahead of the busy Christmas sales...







































