Aim to sell early and sell often
LAST year 8.3m households bought early for Easter and 80% of shoppers bought again before the big day according to Nestlé Confectionery.
The Smarties and...
New flavours new look
Carlsberg plans major spending on its expanding cider brand
A year of growth has encouraged Carlsberg to spend £7m marketing its Somersby cider range.
Director of...
Arty label stands out
THE fourth in an annual series of limited edition bottles with art at their heart has been released for Spanish wine Campo Viejo.
The latest...
Mulling it over until January
TRADITIONAL cider brand Henry Westons has relaunched its Mulled Cider for the winter season.
Available from now until January it’s described as a “classic...
Going nuts for sharing packs
ALMOST 40% of its nuts sales occur in the run up to Christmas, says KP Snacks. And the firm has special packs and products...
The doctor’s creations
HALLOWEEN means happy days for home baking sales according to Dr. Oetker.
New look for Blossom Hill
Design targets younger audiences
Parking up for the third time
Orkney-based distillery Highland Park has launched the latest whisky in its award-winning Cask Strength series.
A world of cider on the shelf
SOUTH African cider brand Savanna, which claims to be the fourth best selling cider in the world, has appointed SHS Sales & Marketing to...
Big names on new products
Cocktails and pouches hit shelves
Cutting down
Juice and juice drinks, a major part of any summer drinks portfolio, have been busy developing lower-sugar products
Healthy eating and drinking is a hot topic...
Will small be beautiful?
BEER and cider giant Heineken has given some of its brands new looks ahead of the summer.
Desperados spirit beers and Old Mout cider are...
Three up for the cup
Drinks giant follows strawberry and cucumber with a 2016 trio
IT’S not unusual to see flavoured cider launches and limited-edition releases in, or ahead of,...
Wind still in energy sales
Plenty room for growth, firms say
ENERGY has been a stand out soft drink success in recent years and summer provides retailers with an opportunity...
After dinner opportunity
IT’S the indulgent dessert time of year, and when friends or family pop in unexpectedly, customers expect their local c-store to have the kind...
New assortments from Ferrero
CONFECTIONERY firm Ferrero will introduce a range of new products this Christmas, after claiming to have identified demand for a premium tier of boxed...
