Dreaming of a wine Christmas
THERE are few categories to compare with wine when it comes to consumers’ willingness to experiment and try something new
Hard hitting RTD launch
Kopparberg Hard Seltzer launched late last month, with three flavours in the range
Stork with butter’s Easter campaign
UNILEVER UK is launching a new £1.6 million Easter marketing campaign to promote Stork with Butter, comprising of TV, social and digital VOD marketing.
The...
Exclusive to independents
SHS Drinks has brought more fruit flavour to its WKD RTD range with a new SKU exclusive to independent retailers
Rocking the pouch
For some consumers, buying premium gin is as much about the bottle as what is inside. But once you have one bottle to display, do you need another?
Spending more in the comfort zone
SOUTHERN Comfort has revived its advertising slogan, Whatever’s Comfortable, for the festive season. A TV campaign, which will continue until Christmas, shows a long-haired...
Making it in a different way
TRADITIONAL and decidedly non-traditional Christmas treats from around the world are included in the festive range from specialist importer and distributor Empire Bespoke Foods...
Flavours of the summer
CIDER manufacturers have worked hard to sell cider throughout the year but it remains true that good summer weather helps cider sales considerably, one...
Festive dozen
Symbol group’s 12 deals of Christmas make a 2016 return
BEER, wine, spirits and soft drinks will play a major role in symbol group Spar’s...
Classic flavour in a new format
Kopparberg has continued its expansion into the spirits category with the launch of a new flavoured gin
A partnership to impresse
Bottlegreen unveils sweet recipe
Boxing clever with biscuits
Shoppers like to trade up at Christmas and buy premium products, according to biscuit firm Fox’s Burton’s Companies.
Consumers go nuts for festive snacks
With the crisps, snacks and nuts category remaining a popular one, KP Snacks reckons upcoming Christmas celebrations will provide ample opportunity to push these sales further.
Getting into the crispmas spirit
Walkers launch two festive flavoured multipacks
Moving to the white stuff
WINE shoppers have different habits from those in other categories, buying less frequently and spending more when they do according to the company behind...
Prepare for a Sizzling Summer with Moy Park’s BBQ Range
Leading UK food company Moy Park, has developed a range of BBQ products just in time for summer.
Created using locally sourced chicken and...
