A dram good prize on offer
Money-can’t-buy whisky is up for grabs
Coca-Cola shares hope
Coca-Cola has drafted in the support of singer Katy Perry as part of its Open To Better campaign
Get ready for last minute rush – novelty Easter products
SHOPPERS made a lot of last minute purchases of novelty Easter products last year. So this year, convenience stores should be prepared for the...
The monster pack
Tapping into the sharing bag trend, Kinder has launched monster versions of its Kinder Choco-Bons.
Cracking the code
CONSUMERS will be able to get quick access to cocktail classes this Christmas, thanks to a new festive initiative from Pernod Ricard.
Oasis joins the exotic trend
OASIS has gone all tropical with its new flavour, Mango Medley, designed to appeal to the drink’s core target audience of 16-24 year olds....
Sustainable partnership
FERRERO has joined forces with Chester Zoo in a bid to educate consumers on the importance of sustainable palm oil.
Having cake and eating it
Premier Foods is rolling out Cadbury Roses Cake Bars alongside best sellers from previous years including Cadbury Cakes and Mr Kipling.
Lipton Ice Tea aims to bag young consumers
A raft of promotional activity aims to encourage consumers – especially those aged 18-24 – to try Lipton Ice Tea for the first time...
Barbie food sales on a roll
WHEN consumers think barbie they very often also think burgers. And that, says bakery brand giant Warburtons, makes a good supply of rolls essential...
Who needs Champagne supernovas
Oasis might have been singing about champagne supernovas 25 years ago, but now it looks like whisky will be the tipple reaching for the sky.
Gin with a curious trick
Edinburgh distillery Old Curiosity has got into the festive spirit with the launch of a colour changing Christmas gin
Adventageous calendar growth
Ferrero festive favourites back for 2018
Setting up a saucy summer
BARBECUERS are getting creative with their sauces and seeking out hotter tastes. That’s the word from Heinz: the sauce giant’s internal research reveals that...
Eggcellent additions
Premier Foods is springing into action this Easter with two new seasonal additions to its Mr Kipling and Cadbury Cake ranges
Festive Pot Noodle launches for Christmas
Instant hot snack brand Pot Noodle has introduced a new flavour and launched a festive pack for Christmas.







































