Barbie food sales on a roll
WHEN consumers think barbie they very often also think burgers. And that, says bakery brand giant Warburtons, makes a good supply of rolls essential...
Spending more in the comfort zone
SOUTHERN Comfort has revived its advertising slogan, Whatever’s Comfortable, for the festive season. A TV campaign, which will continue until Christmas, shows a long-haired...
Festive indulgence from the freezer
Orange oil has been added to Mackie’s chocolate ice cream to create a festive flavour.
Kirstin Mackie said: “Chocolate oranges are already so closely associated...
Deck the halls with crackers
Pladis has unveiled the Christmas line-up for its Jacob’s and Carr’s brands.
Sharing in low sugar
Low sugar and share packs key
Presenting Xmas tubs
Tangerine Confectionery has released two sharing tubs targeted at Christmas consumers
Whole fruit in a bottle
Chilled fruit juice brand Tropicana has introduced a new range, Tropicana Whole Fruit
Make sure there’s water everywhere
WATER is one of the winners whenever the sun comes out. According to Scott Dickson, senior brand manager at Highland Spring Group: “Summer is...
A wee nip of tonic wine
Eldorado tonic wine is the subject of a new social media campaign, featuring world-renowned whisky expert Charles MacLean.
Rio 2016 Olympics key events
IT’S not possible to fit all of the 2016 Olympic events into our table. But, using info from the Rio 2016 website and UK...
Seasonal Schweppes mocktails
Halloween party hosts may also look to create some ghoulish cocktails and mocktails for their guests, and mixers are a key ingredient for this.
Three cheers for blends
Grant’s has been mixing things up in the packaging department, complete with a new name
New look for Glengoyne
Highland single malt Glengoyne has had its packaging overhauled, while also adding two new expressions to the range.
Bear range adds two flavours
SPAR has revamped two significant sections of its own-label soft drinks range, which it says has sales worth more than £15m a year. The...
Estrella hits prime time
BARCELONA beer Estrella Damm will hit the big screen and the small screen this summer with its Estrella Life campaign.
Marketing manager at importer Charles...
Keep it cool keep it seen
Summer boost means it’s even more important to get merchandising bang on says soft drinks giant
WHEN it comes to predicting the summer weather in...








































