Sharing on air for spring
FERRERO has launched seasonal ranges for its Ferrero and Kinder brands.
Kinder Surprise is encouraging children and their parents to create stories online.
Consumers will be...
Crossing the Rubicon
Rubicon has entered the energy category, as AG Barr expands its big-can range following the departure of Rockstar from its portfolio
Sweets for monsters
Individual seasonal confectionery is now worth £1.1m according to Mondelez International and it has launched a series of Halloween-themed products designed to catch seasonal shoppers’...
Continental drinking
Campo Viejo is the subject of a new campaign focusing on all things Spanish
Let lifestyle lead the aisle
A three-pronged category focus
Wine and dine with Spar
SPAR is expanding its own label wine portfolio with the launch of two new flavours and new formats.
Flavours bring cider new summer fans
SUMMERTIME and the drinking is easy ... or at least it should be for flavoured cider in the off-trade.
While total volume sales of cider...
Reaching a major milestone
PREMIUM dark chocolate brand Bendicks has been celebrating its 90th anniversary – a milestone that the brand reckons proves its enduring popularity with consumers.
Shooting for the moon
FRUIT Shoot is aiming to make dreams come true for kids this term with the return of its ‘Fruit Shoot for the Moon’ promotion
Price-marking wine
Pernod Ricard has launched a new price-marked pack format for its Campo Viejo Rioja Tempranillo
The right partner can drive growth
NEW Year is a time for reflection – for c-store retailers that could mean considering a change in symbol group partner.
Bounce up in spring
Easter presents opportunities and the giants of chocolate reckon they know how to make the best of them.
BIG selling favourites from Mars Chocolate are...
Inked up for a new label
Honouring the man behind the brand, new pack has tattoo culture at heart of design
Spooky tradition crosses continents
Who gave Halloween to the world? Historians debate the subject but some reckon it was Irish Celts celebrating the end of summer time. Whatever...
Stork with butter’s Easter campaign
UNILEVER UK is launching a new £1.6 million Easter marketing campaign to promote Stork with Butter, comprising of TV, social and digital VOD marketing.
The...
Putting on the spritz with fruit
Wine firm launches ready-mix cans
