Midori offers sunny beauty gifts
MELON liqueur Midori has a summer promotion to help female customers look their best for the hotter months.
The brand has joined up with Model’s...
Offering an egg alternative
Lily O’Brien encourages retailers to promote alternative chocolate products as Easter necessities.
Barr set to heat up sales in soft drinks
AG Barr is pushing retailers to capitalise on the summer heat this year with its wide range of brands to help appeal to a number of consumer desires.
It’s time to jump on the gravy train
Easter is an important time of the year for roast dinners, with consumers keen to enjoy a home-cooked meal with their families, according to various analysts.
Yule need to get cleaning
Towel brand Plenty has introduced a double-sized roll in time for the season
Festive treats ready to shine
Category is ready for Christmas 2020
A raft of activity for Pimm’s
PIMM’S is swinging into summer with a new look, thanks to a packaging overhaul which coincides with a new marketing campaign and the launch of a new variant
Bakery rising in December
Turkey may gobble up all the headlines, but bread and bakery goods offer real potential to drive incremental sales at Christmas
Turn heads this summer
“Creating eye-catching displays can help increase sales, especially impulse buys. Additionally, cross merchandising soft drinks with barbecue items and food, and offering ‘meal deal’...
Cadbury dreams of a purple Xmas
CADBURY is going all out to make it a purple Christmas, with an enhanced festive range of biscuits, made by Burton’s Biscuit Company, for...
Biscuit firms boxing clever
Boxed biscuits have long been marketed as festive gifts and giant brand McVitie’s has updated its festive boxes and tins for 2016.
McVitie’s Snowglobe Tin...
Cocktails for the summer
CWF is stepping into summer with the launch of a new RTD cocktail range.
Kikkoman fires up the BBQ this summer with a new sauce
Kikkoman reckons it can fire up summer sales this year with a new addition to its range of sauces fit for any summer barbecue.
Orangina ‘reinvented’ in brand shake-up
ORANGINA has been given a new identity in a bid to reach new target consumers.
Brand owner Lucozade Ribena Suntory said the new look is...
Blended to a tea
ITALIAN soft drink brand Sanpellegrino has introduced a sparkling tea range.
Diageo launches new alcohol-free Guinness
Guinness has got in on the alcohol-free game with the launch of Guinness 0.0
