Punchy pack promotion
Chance to train with boxing champion
Blue is in for new gin
Gin brand Greenall’s has added a Blueberry variety to its range
Three up for the cup
Drinks giant follows strawberry and cucumber with a 2016 trio
IT’S not unusual to see flavoured cider launches and limited-edition releases in, or ahead of,...
Eggcellent additions
Premier Foods is springing into action this Easter with two new seasonal additions to its Mr Kipling and Cadbury Cake ranges
Organic growth the forecast for summer
As tastes go dry, has the Prosecco bubble burst?
Kitchen kit a festive hit
Bacofoil reckons the brand is well positioned to help retailers generate link sales this December
Have a very merry VKmas
Retailers know that Christmas brings a big lift for off sales, but figures from Global Brands suggest the festive season is sensational for its flagship RTD brand.
Game on
Monster Energy has launched an on-pack promotion offering exclusive Assassin's Creed content and special prizes
Heating up the season
FIRELIGHTERS may have become increasingly important in summer as the barbecue habit has grown but Standard Brands, owner of Zip firelighters, says they have...
In love with Christmas
Ferrero eyes festive Thorntons growth
Festive heritage holding up
C-STORES should prioritise heritage brands and sharing-sized bottles to boost cider sales at Christmas, says Amanda Grabham of SHS Drinks, whose portfolio includes Merrydown...
Who needs Champagne supernovas
Oasis might have been singing about champagne supernovas 25 years ago, but now it looks like whisky will be the tipple reaching for the sky.
Celebrating the season
STG on the festive cigar opportunity
Hydration nation – Coca-Cola Enterprises
IT’S thirsty work getting through the summer. Kantar Worldpanel figures show that, throughout the season, shoppers make 8.4m trips across the soft drinks category....
WKD couples up with ITV
WKD is Love Island alcohol partner
Counting down to December 25th
Wholesaler and symbol group Nisa has launched its festive campaign for 2019.
