It’s not all about the off-sales
NEGLECT soft drinks at your peril this month – that’s the message from some of the biggest brands in the chiller
Fruit forward
LONGER days increase demand for longer drinks according to C&C Brands and, it says, demand for more exotic tastes is also at a peak...
Litre option for low-sugar juice line
Juice and juice drinks supplier Refresco Gerber has been stressing the work it has been carrying out recently in reducing sugar content and calorie counts...
Haribo launches its seasonal range
Limited editions coming to town
Backing cider’s taste of winter
SEASONAL special from Sweden Rekorderlig Winter Cider is, says the brand’s UK distributor Chilli Marketing, back by popular demand and set for its biggest...
Shot brand set to turn up heat
Versatiliy is vital when stocking spirits as the way younger adults choose their drinks is very different from their parents’ habits and even more mature...
Oz agony uncles say over and out
Brad and Dan have made their last appearances on our TV screens.
The Foster’s problem solvers have been answering calls and giving advice since 2009 but...
Family meal tips online
SUSTAINABLE fish company RR Spink has launched a smoked trout product it says offers a taste of Christmas.
Loch Etive Smoked Trout with Warming Winter...
Move over blackcurrants
RIBENA, a blackcurrant drink for 70 years, has gone tropical. With the exotic flavour sector growing at 20%, maker GlaxoSmithKline (GSK)introduced Mango and Lime...
Sugar cut as raspberry hits the UK
LIPTON has reduced the sugar content of all of its ice teas by 30%meaning that every 500ml bottle now contains less that 100 calories.
And...
Catering for a garden party
SCOTS love an excuse to get outside and will grab any chance to enjoy the sunshine when it shows up
Ho’Ho’How to plan ahead this Christmas
Uttering the c-word at the start of October can feel a bit premature. We still have Halloween, Bonfire night and St. Andrew’s Day to go but in reality, retailers need to be thinking about their festive ranges and how to win this Christmas.
Seasons beatings
Summer should give a helping hand to sales of many, but not necessarily all, drinks. Who are the champs of June, July and August?
SUMMER...
Spar goes sugar free
SPAR has thrown its hat into the zero-sugar cola ring ahead of the sugar levy coming into force this April with the launch of a new Spar brand cola
Putting chocs on the box
Confectionery giant Ferrero is putting its chocolates on TV for Christmas.
It is to spend £8.1m on advertising including four TV campaigns across the festive...
Chariots of Strathmore
SCOTTISH water brand Strathmore has joined forces with local hero Laura Muir as part of a new sponsorship deal with the long distance runner.
