The impulsive outdoors
Lighter flavour drinks sales rise during warm summer months says RTD brand owner
As consumers take the party outside, impulse purchases rise, according to Global Brands.
To...
Punchy pack promotion
Chance to train with boxing champion
Get through with a Bru
Brand brings back campaign for COVID
Talisker support for seas
Islay single malt Talisker has joined forces with marine environmental organisation Parley for the Oceans
Orkney’s most peaty whisky yet
Orkney-based distillery Highland Park has launched a new special edition whisky that it described as its “most peated release to date.”
Active types the target
COCONUT water’s hydrating properties make it a perfect drink for active types during summer, according to American brand Zico.
Manager Shane Angus, launching the brand’s...
A sweet new look
LEES of Scotland has unveiled revamped packaging for its Premium Meringue range – the first redesign for Lees meringues for 15 years.
Drivers and kids need the soft touch
SOFT drinks are an essential part of the festive drinks mix, according to Vimto Soft Drinks.
Marketing manager, Emma Hunt, identifies Christmas as “a...
Stepping up this season
WITH summer coming to a close, Santa Claus will soon be coming to town, carrying plenty of sweet treats and providing retailers with an opportunity to make some big gains.
Stock up for the heatwave
C-STORES should increase soft drinks stocks across the board to cater for increased consumption during hot weather. That’s the advice from Refresco Gerber, the...
Spotlight on energy brand
Britvic rolls out packaging revamp and reformulation for Rockstar
Jack’s sauce adds honey
BRITISH barbecuers follow the example of outdoor food fans in America and the next major trend will be smoked barbie food, reckons Heather Soutar,...
Lucozade summer price-marks push runs across more lines
SUMMER 2015 could be a season of new-look cocktails for stores and shoppers alike as cocktail ingredients brand Funkin introduces new packaging across its...
Sharing in low sugar
Low sugar and share packs key
Christmas truffles
For those consumers looking for an indulgent gift for friends and family this Christmas, Norfolk-based Booja-Booja has a range that might just tick the boxes
New pack and competition for Greenall’s
To support the launch of Greenall’s Wild Berry Pink Gin PMP, the brand is holding a competition for retailers who could win £1,000 of Love2Shop vouchers






































