Hip new Scotch
WHISKY has been made in St Andrews for the first time in 160 years and the distiller is introducing its limited edition range to the market
Shaping up for the big day
RETAILERS should stock up on gift products in the lead-up to Christmas and make sure sharing products are available throughout as social occasions are...
Having a delightful Christmas
Truede’s Mini Turkish Delight comprises small cubes of authentic Turkish Delight in a grab and go box or bag
Hard hitting RTD launch
Kopparberg Hard Seltzer launched late last month, with three flavours in the range
Pulling out a bag of tricks
Retailers put weight behind Halloween .
New flavours new look
Carlsberg plans major spending on its expanding cider brand
A year of growth has encouraged Carlsberg to spend £7m marketing its Somersby cider range.
Director of...
Don’t rain on the parade
Firms reckon off-sales will go well this summer
IT’S a bit of a cliché to say the Scottish summer is unpredictable, but it’s a cliché...
When Johnnie comes marching home
LAST Christmas was a good one for spirits, with 92m individual bottles sold in the 12-week run-up as measured by Nielsen. That was a...
New look for Blossom Hill
Design targets younger audiences
Just add the fizz
VALENTINE’S Day is an occasion where couples or groups of friends often gather for parties or nights in, says Emma Heath, marketing controller at...
Fun in the sun
THE summer months of June to August account for 22.3% of all take-home food and drink spend in Scotland, totalling £2.2bn, according to Kantar...
KitKat gets the cone treatment
KITKAT, said to be the UK’s biggest selling confectionery line according to IRI, is getting the cone treatment.
Ahead of hoped-for warm summer weather,...
Price-marking wine
Pernod Ricard has launched a new price-marked pack format for its Campo Viejo Rioja Tempranillo
Turning up the heat – Summer spenders
Will we have a long-awaited hot summer? If we do it’s important to realise which product cateogories bring in most of their cash in...
The doctor’s creations
HALLOWEEN means happy days for home baking sales according to Dr. Oetker.
Going soft for holiday sales
Coca-Cola Europacific Partners say soft drinks present a big opportunity to drive growth this festive season.








































