Slashing prices
CCEP has reduced RRPs across take-home PMPs
Pink makes glasses clink
PERNOD Ricard alcohol-free spirits brand Ceder Rose has a new flavour that’s fit for the summer
Make it a cracker with confectionery
Treats take on new life at Christmas time
Shot brand set to turn up heat
Versatiliy is vital when stocking spirits as the way younger adults choose their drinks is very different from their parents’ habits and even more mature...
Squash brand back on TV
FAMILY fun has been put at the heart of the current Robinsons TV advertising campaign.
Using the tagline “They grow up fast, play thirsty”, the...
A taste of the castle garden in miniature
HIGHLAND gin producer Gordon Castle is offering gin-enthusiasts a taster tipple this Christmas
Stout beer for Santa
Broughton Ales is bringing some festive flavour back into its range this Christmas with the return of Santa’s Stout
Cookie brand gets kid active
Promo launches in time for new term
Rocking the pouch
For some consumers, buying premium gin is as much about the bottle as what is inside. But once you have one bottle to display, do you need another?
Packing more in this year
LANARK-based Border Biscuits has expanded its Christmas gift range for 2016 and has introduced a new Chocolate Ginger Carry Pack.
Brand and innovation director Lesley...
Get ready for last minute rush – novelty Easter products
SHOPPERS made a lot of last minute purchases of novelty Easter products last year. So this year, convenience stores should be prepared for the...
Chris crossing the Atlantic
Reese’s Stateside take on seasonal opportunities
FAMOUS for its Peanut Butter Cups, Reese’s has launched a Christmas range that includes gift products and self-treat items.
Brand...
Boxing clever with biscuits
Shoppers like to trade up at Christmas and buy premium products, according to biscuit firm Fox’s Burton’s Companies.
Premier Foods adds flavours of Christmas
Leading producer Premier Foods has expanded its range with seasonal limited-edition items across its Bisto, Oxo and Paxo brands.
Selling the specials
THERE’S a strong argument for the positive retail effect of a premium drinks range at Christmas from drinks brand owner and distributor Halewood Wines...
Breaking new ground
AHEAD of the Christmas and New Year season cider brand Blackthorn has launched two new variants in the impulse channel.
With new Blackthorn Dark Fruit...
