Spirits get the party started
CHILLED pre-mixes and fractional bottles are what’s required to get spirit drinkers into the summer party mood, according to Diageo.
The drinks giant reckons that...
Apples are not the only fruit
MODERN flavoured ciders are attracting new customers to a traditional summer drink.
They have grown 131% in the off-trade over the last year according to...
Looking for a summer blockbuster
ONE of the big family film releases of the summer will be Minions. And soft drinks firm Coca-Cola Enterprises will team up with the...
Bounce up in spring
Easter presents opportunities and the giants of chocolate reckon they know how to make the best of them.
BIG selling favourites from Mars Chocolate are...
Elderflower for summer
THE firm behind French water brand Volvic has introduced a new flavour to its Touch of Fruit Sugar Free range.
The new variant, Apple &...
Get into the spirit for Christmas gift season
Pernod Ricard UK quoted research by Toluna, saying that 60% of shoppers will give alcohol as a gift this Christmas despite current economic pressures.
An energetic new Bru coming soon
Two variants of the new energy drink will launch in July
Bring a bit of Ireland home
Consumers may not be able to embrace all things Irish down their local pub this St Patrick’s Day, but that surely creates an opportunity for Scotland’s convenience retailers
Premium going well as Noel draws near
Heineken report on premium beer makes for a positive read in the run up to Christmas season
Fruit growing in cider aisle
Report is predicting a bright future
Turning up the heat – Summer spenders
Will we have a long-awaited hot summer? If we do it’s important to realise which product cateogories bring in most of their cash in...
Share the scares
New seasonal packs will help maintain its 25.2% share of the ambient packaged cake category according to Premier Foods.
The Cadbury Cauldron contains 12 individually wrapped...
Capturing the summer spike
SOFT drinks sales often spike during the summer, thanks in part to being an ideal accompaniment to barbecues, says Donna Pisani, trade communications manager...
Spar spooks it up
Spar is running deals on brands like Robinsons, Haribo, Cadbury, Doritos, San Miguel and a range of Spar brand items specially for Halloween.
The symbol...
The impulsive outdoors
Lighter flavour drinks sales rise during warm summer months says RTD brand owner
As consumers take the party outside, impulse purchases rise, according to Global Brands.
To...
Having a dram with Beckham
The former England and Manchester United star appears enjoying single grain whisky brand Haig Club with friends in a series of three print ads
