Birthday brings a facelift

ENERGY drink brand Boost has a new look following a range-wide packaging revamp. As part of the refresh, Boost’s logo has been updated, featuring a...

Milking dairy based drinks

Flavoured milk is on course for a fantastic summer, according to data provided by Mars Chocolate Drinks and Treats (MCD&T)
Starting early: the summer sales boost starts in May and can last until October.

Setting up for the summer

Firms make their thoughts known
Macb’s Clare Hooley suggested retailers consider secondary placement of flavoured water near till points to drive impulse.

Flavours find feet in summer

Macb sees a seasonal opportunity

Quench a thirst

Warmer weather brings a big sales opportunity Warm weather puts hydration top of the agenda and whether it’s a health conscious consumer on the go...

Seasons to be cheerful?

Chocolate manufacturers are launching new packs and products for the busy festive sales season IN many categories of food and drink the sales period...
Coco5

American coco water crosses pond

AMERICAN coconut water brand, Coco5, has arrived in the UK. Targeted at what the producers call “the booming coconut water market and wellbeing beverage sector”,...

A real treat for retailers

A number of confectionery firms have highlighted the growth enjoyed by the category over the last few years as evidence that retailers who do not get into the spooky spirit of things could be missing out.
Rugby

Big days and nights in union

SPORTS tournaments and big nights in go hand in hand and with every match in the 2015 Rugby World Cup being shown live on...
40b_tmb_1114

Best-selling Bud

AHEAD of the Christmas period, Budweiser is currently the fastest-growing mainstream pilsner brand in c-stores, showing growth of 17.9% and adding £11m worth of...

Eastern flavour for gin brand

MIDDLE Eastern flavours are at the heart of the latest gin launch from Opihr.

Grape choice

QUOTING Nielsen Scantrack research published in August 2015, Shloer says it is the biggest-selling adult soft drink brand in the Scottish take-home market, accounting...
Rekorderlig

Rekorderlig adds guava

SWEDISH cider brand, Rekorderlig, has a new limited-edition flavor, Apple and Guava, for summer drinking over ice. The brand’s seasonal marketing campaign includes the...
Old Mout

­­Cider from the ends of the earth

BEER and cider producer Heineken is urging cider drinkers to ‘Get the Kiwi taste for adventure’ in a £3 million launch campaign for Old...

Clear option for the Captain

As one of its major launches in Britain in the run up to summer 2015, Diageo has entered the white rum category with Captain...
Whyte & Mackay 50 year old whisky

A dram good prize on offer

Money-can’t-buy whisky is up for grabs