Ginger Grouse and Jim Beam Lime Splash, two ready-to-drink mixes designed to appeal to younger consumers.

Long tall profits – Maxxium UK

LONG, refreshing alcoholic drinks, versatile spirits and innovative ready-to-drink mixes are the keys to summer stocking according to premium spirits distributor Maxxium UK. And,...

Cracking the code

CONSUMERS will be able to get quick access to cocktail classes this Christmas, thanks to a new festive initiative from Pernod Ricard.
Glengoyne

Whisky’s roaring 20s

AS duty increases and other pressures cause spirit prices to rise drinks producers, large and not quite so large, have been giving greater importance...

Demands of the season

IN retail terms Easter and the other spring occasions aren’t only about chocolate. But special seasonal chocolate treats, sharing bags and gifts can contribute...

Unleashing a flurry of flavour

CCEP has unveiled a raft of soft drinks NPD ahead of the summer .