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Appy days

MINI Babybel’s special edition spooky packaging is back for the second year. This year there is also an app, called Babybel Buddies, where consumers...
Mr Kipling Easter cakes

Mr Kipling’s makeover for a better life

THE Mr Kipling range has had a packaging revamp to tie in with the Premier Foods ‘Life is better with cake’ campaign. And the...
Mars Chocolate Drinks and Treats

Milk and extras on the rise

FLAVOURED milk sales grew by 2.2% in the last year to £297m according to Mars Chocolate Drinks and Treats. It says chocolate milk has...
AG Barr

Barr ready to splash out

AG Barr has tripled its ad spend – with £1m earmarked for Irn-Bru alone – to make the most of the festive run on...