Pop goes the gingerbread
AS covered in more depth last month, the big players in confectionery have again launched limited-edition packs and products for Christmas.
Tangerine Confectionery has ...
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Taking to the screens
New products and brand promotion on the Ferrero Christmas list
FOUR TV campaigns will be at the heart of Ferrero’s £8.1m media activity this Christmas...
Liqueur new look
WHISKY Liqueur Drambuie has launched a new bottle. William Grant & Sons, which acquired the brand in 2014, says the new look illustrates Drambuie’s...
Where there’s a grill there’s a way
SUMMER is a time for barbecues, but Bestway sales director – retail, Richard Holmes, argues that to make the most of the season, convenience...
