Energy and functional drinks, such as market leader Red Bull, continue to boldly grow where others don’t. But summer is likely to be big this year for premixes and a hot summer will almost certainly mean significant increases in sales of bottled water and adult soft drinks.

Who will be in the mix? Summer drinks preview

HOW should retailers approach summer drinks in the Scotland of 2013? Well, it’s probably important to use last year’s poor summer weather as an...
Pernod Ricard Christmas portfolio including Absolut Vodka, Beefeater London Blood Orange gin, Jameson Irish whisky and Plymouth gin

Demand is growing for gin and Irish whiskey

Keeping up with festive change THERE are certain drinks that have always been associated with Christmas. A Buck’s Fizz at breakfast while opening presents, a glass...
robinsons-fruit-shoot-apple-and-blackcurrant

Shooting for the moon

FRUIT Shoot is aiming to make dreams come true for kids this term with the return of its ‘Fruit Shoot for the Moon’ promotion
Shelf-Talk

Shelf help tips from Heineken

Heineken has launched a series of industry reports that will be released throughout the year

Discounters glitter at Christmas

ONE million more shoppers headed to Aldi and Lidl over Christmas, according to the latest grocery share figures from Kantar Worldpanel. The figures, published for...
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