Flavours of the season
LAGER is following the trend set by cider and introducing a range of fruity varieties aimed at summer drinkers.
However, the new fruity beers have...
Skittles and Starburst get spooky
This Halloween sees the launch of two limited editions from Skittles and Starburst, as Wrigley, a subsidiary of Mars, aims to capitalise on the...
Hot sales with rosé
Wines and spirits giant Pernod Ricard UK reckons retailers could make the most of summer alcohol sales opportunities this year by highlighting seasonal events and...
Game on
Monster Energy has launched an on-pack promotion offering exclusive Assassin's Creed content and special prizes
Small is bountiful
CRAFT manufacturing is becoming important in many parts of the drinks business including whisky.
At Isle of Arran Distillery managing director Euan Mitchell said...
Fife focus for Kingsbarns
Family-owned Fife distillery Kingsbarns has unveiled a new whisky – Balcomie
Panda wants mums to think again
CHILDREN’S soft drink Panda has being relaunched ahead of summer by brand owner Nichols.
The new look’s designed to get what the brand owner calls...
Shakes in demand
Lockdown hasn’t taken any wind from the sails of frozen milkshake machine supplier F’real
Limited gifts to love or hate
Love it or hate it brand Marmite has launched a limited-edition Christmas gift range.
The Marmite Chocolate Jar is the brand’s recognisable jar made entirely...
Time to change fascia?
Following a 2017 which saw consolidation on a huge scale is now the time to change?
Brazil in an instant
POT Noodle has added a Brazilian BBQ Steak line to tie in with this summer’s World Cup.
Monique Rossi, Pot Noodle marketing manager, said:...
Bread of love
ARYTZA Food Solutions has launched a heart-shaped Cuisine de France loaf in time for Valentine’s Day.
The 250g L’amour Loaf is a buttery bread with...
Discounters glitter at Christmas
ONE million more shoppers headed to Aldi and Lidl over Christmas, according to the latest grocery share figures from Kantar Worldpanel.
The figures, published for...
Ready for Rio?
Next month Brazil’s second-biggest city Rio de Janeiro plays host to the Olympics summer games.
The games of London 2012 provided great opportunities for...
Sing out the Bell’s
DIAGEO is rolling out a new £1.5m marketing campaign for Bell’s whisky in the run up to the festive season.
On screens now and featuring...
Gingle all the way!
Eden Mill distillery has launched a miniatures gift set and Diageo is tapping into the pink gin sub-sector
