Energy drink upgrades
CCEP has announced a new partnership between Monster Energy and Microsoft’s new 2021 Halo Infinite game
Sales energy for summer
As temperatures rise in summer months, retailers must be prepared for an increase in demand for chilled soft drinks including sports and energy products, argues...
Holidays are coming with Coca-Cola
Christmas magic is on its way to stores once again as Coca-Cola Europacific Partners' (CCEP) festive activations return for this year – and the soft drinks giant has been explaining why it believes its brands are must stocks for 2024.
Health kicks call for flavour
January is seen as a month for cutting back and AG Barr reckons more health conscious consumers will seek out flavoured water options.
Warming up for winter
VIMTO has added some festive cheer to its range with the launch of a limited edition Winter Warmer variant.
Available in 725ml bottles, the recipe...
A New Twist With Prizes
JUICE drink brand Ribena has added a special-edition pack to its range.
Take home is taking over
Retailers may wish to look to larger formats as consumers continue to stay at home
It’s all go for Vimto
Support for the notion that no-added-sugar brands are winning with consumers has been bolstered by the success of the recently-launched Vimto Remix
Even more energy with a multipack
To make the most of this category uplift, Red Bull has now extended its multipack offering by launching a new 355ml four pack
Small producer’s bonny deal
FAMILY owned Scottish soft drinks company Bon Accord has signed a new deal to supply Morrisons stores in Scotland.
High-octane promotion
RACING fans are being given the chance to ride along with Formula 1 world champion Lewis Hamilton as part of a new promotion for...
Sell some sunshine in a bottle
More Drinks, the firm behind the Get More Vitamins range of functional drinks, is launching a larger 1-litre and 4-pack format which the firm...
A sweet deal for retailers
Flavoured water hits the spot
Flavourful NPD
VOLVIC has extended its range of sugar-free flavours
Marks set for May
PMP will increase from next month .
Predicting summer hit for Vits
THIS summer is set to be a big one for vitamin-enhanced drinks brand Get More Vitamin Drinks, with the increasingly bright spotlight shining on added-sugar soft drinks.
