Repackaged for convenience
CONVENIENCE stores were firmly in the thinking of the team behind Overhang when they repackaged the drink they call a natural pick-me-up.
The smaller 250ml...
Xtra investment in Bru
SCOTLAND’s other national drink, Irn-Bru, is set to benefit from a £1 million brand investment.
PMPs return on Lucozade
SOFT drinks firm Lucozade Ribena Suntory reckons health and fitness are becoming increasingly important to many consumers and that those issues are affecting shoppers’...
Looking out for mother Earth
ENVIRONMENTALLY concerned water brand One Water plans to introduce cartons, water in cartons, cans and refillable bottles this year
Bottling success for January sales
Bottled water can be a valuable category
Scottish soft drinks brand drives forward
SCOTTISH soft drinks brand Bon Accord turns six this summer – sort of.
Energising soft drinks with Red Bull
Red Bull has pushed the massive opportunity that the energy drinks subcategory presents to convenience retailers through its flavoured drinks range.
Size matters in drinks aisle
Packs, tax and lower sugar
PACK size is a vital consideration in the purchase decisions of Scottish energy and functional drinks consumers according to two...
Bear gets a makeover
SPAR UK is revamping its Blue Bear energy drink range. The new design is intended to increase standout. Blue Bear, said to be worth...
Bowl over with fruit energy drinks
AG Barr reckons its fruit flavoured range of energy drinks helps to introduce shoppers to the soft drinks category through its Rubicon Raw and PWR BRU brands.
New packs for Volvic
VOLVIC has entered 2018 with all guns blazing, rolling out a revamped bottle for its 50cl format
Sugar substitute on course for growth
THE demand for low-sugar soft drinks shows no sign of slowing, but while concerns about sugar consumption are well-documented, there also appear to be...
Spring in your step
SCOTTISH bottled water brand Highland Spring heads into 2018 with big ambitions
More with less
Sweet sales without the sugar
DESPITE the sustained negative press about the sugar content of soft drinks, the category is still performing well according to...
Britvic secures deal
BRITVIC has renewed it partnership with PepsiCo with a new and exclusive 20-year franchise bottling agreement in Great Britain
Category in good health
Firms see bright future ahead
Every category has its moment and for functional and energy drinks, that moment could well be now.
With sales in growth...
