Boost Drinks unveils two new limited edition flavours
Soft drinks firm Boost Drinks has unveiled a duo of limited edition flavour across its Sport and Energy ranges, with a focus on current flavour demands.
Shooting the mud rapids
ADVENTUROUS kids are being invited to take part in their own version of the Tough Mudder obstacle and endurance race in a summer promotion...
Holidays are coming with Coca-Cola
Christmas magic is on its way to stores once again as Coca-Cola Europacific Partners' (CCEP) festive activations return for this year – and the soft drinks giant has been explaining why it believes its brands are must stocks for 2024.
A natural option for the gym
Tenzing energy has expanded its range with the roll out of a new variant that boasts plant-based BCAAs
Dr Pepper unveils a new Crush for this Valentine’s Day
Soft drinks brand Dr Pepper has unveiled a limited edition variant for Valentine's Day with its new Dr Pepper Zero Sugar Cherry Crush flavour.
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Punchy new energy pack
BOOST Drinks has reworked its Fruit Punch variant.
Mogu Mogu kickstarts partnership with K-Pop stars
Soft drinks brand Mogu Mogu has announced a partnership with K-Pop sensation Seventeen, offering prizes to be won through a major campaign.
Coca-Cola and Monster’s Supercharged campaign
Coca-Cola Europacific Partners and the Monster Energy Co have kicked off the Sales Supercharged campaign once again for the fourth year running.
Diet Coke celebrates 40th birthday in style
SUPERMODEL Kate Moss has brought her creative talent to Diet Coke for the launch of a new marketing campaign for the brand.
Fanta bubbles up a new look and taste
CCEP has unveiled a new look and taste for the Fanta Orange brand, in a bid to improve stand out on shelf and highlight its Zero Sugar variant further.
New flavours at a premium
Lucozade Ribena Suntory, Red Bull and Coca-Cola Enterprises are some of the giants of functional, energy, and sports drinks in the UK. How do...
Going big on low cal cans
Consumers are still adjusting to the change in price due to the sugar levy
Why fruit juice is not the problem
THE anti-sugar lobby may be damaging consumers’ health by targeting fruit juices. That’s the word from Refresco Gerber, the soft drinks manufacturer, packager and...
The enduring trend towards low sugar
HEALTHIER options are gaining ground in categories across the convenience store, but perhaps no more visibly than in the soft drinks chiller.
Irn Bru Snowman is back on TV
Irn-Bru's famous Snowman ad is back on the TV, helping many consumers kick off their festive seasons with the highly anticipated return of this annual ad.
