Showing how the pro does it

Red Bull has recruited Liverpool and England footballer Trent Alexander-Arnold for its Red Bull Pro campaign
Pack shots of Shaken Udder Raspberry Ripple and Shaken Udder Scoff-the-Lot milkshakes.

Shaken Udder mixes up milkshakes with new flavours

Expanding the snack occasion in a sweet way CHILLED milkshake brand Shaken Udder has unveiled two new flavours to its range with Raspberry Ripple and...
(Left to right) Pack shots of Three Robins Barista Oat Mylk, Three Robins Professional Barista Oat Mylk, PureOaty Creamy & Enriched, PureOaty Barista, PureOaty Organic Barista and Three Robins Chocco-riffic Oat Mylk.

Glebe Farm announces partnership with Three Robins

Gluten-free oat drinks producer Glebe Farm Foods has announced a new partnership with Three Robins to bring its range to more destinations.
The Berry Company tea juice

Tea blend packs a berry punch

INDEPENDENT juice brand The Berry Company has launched a new tea juice blend.
Radnor water cans

It’s ‘can do’ at Radnor

Radnor Hills has unveiled a canny new piece of NPD for its water brand.

Win a taste of the summer with Irn-Bru

Three lucky retailers are set to win three cases of both of the new Irn-Bru Xtra summer edition flavours which are set to launch later this month.
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The sugar levy: 12 months later

Changing habits, reformulation and value growth
The new Juice Burst Quench range aims to satisfy the growing demand for enjoyable hydration drinks that deliver both refreshment and flavour.

Juice Burst gets brand revamp

The Juice Burst Drinks Co. – formerly Purity Soft Drinks – has launched a £1million campaign as part of a refresh of its Juice Burst brand and launched a new Juice Burst Quench range to drive growth in chilled juice and attract a new generation of shoppers.
Lucozade Energy Watermelon & Strawberry Cooler

Lucozade Ribena Suntory Encouraging NPD trial

Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format
AG Barr aims to keep the Irn-Bru brand strong right through to the end of the year.

Irn-Bru builds up strength for rest of year

It has been another phenomenal year for the Irn-Bru brand, says owner AG Barr, with the firm now focused on the latter half of 2024.
2x irn bru energy

New push for energy

AG Barr has launched a £1m marketing campaign for Irn-Bru Energy.
Promotional image of the MyCCEP app featuring a mobile phone with the homescreen for the app.

CCEP launches mobile app for retailers

Soft drinks giant CCEP has launched its online customer platform MyCCEP.com as a phone app, offering a more efficient experience for its retail customers.
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Independents – home of Boost

BOOST is a star brand in independents according to its brand owner, quoting a market research company that specialises in c-stores. Recent numbers from SalesOut...
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Energy drops down low

Calorie-free versions dominate energy drink trends. Red Bull adds to the band of sugar-free lines WINGS for the slim. That’s the proposition in Red Bull’s...
mixed-soft-drink-bottles

Energy without sugar

Value and volume growth hasn’t bred complacency as energy brands continue to invest in low and no sugar

Juice living the singles life

PURE juice was shown in the Britvic Soft Drinks Review as having had a poor 2014. But James Logan of specialist juice and juice...