Irn-Bru unveils new design in major revamp
Scottish soft drinks brand Irn-Bru has unveiled a major new brand refresh, inclusive of new pack designs and changed names in the core range.
Juice feels a squeeze
FRUIT juice sales in Britain have been up and down in recent years and the most recent edition of the British Soft Drinks Association’s...
Highland Spring champions Scottish Rugby
Scottish bottled water brand Highland Spring has announced a new two-year partnership of Scottish Rugby to encourage healthy hydration through the sport.
Skwishee gears up for Bring Your Own Cup day
Frozen fizzy drinks brand Skwishee has announced the return of its Bring Your Own Cup Day for the summer for Saturday 29 July.
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Use data to build the best range
Red Bull suggests frequent EPOS checks
Fruit Shoot helps its young drinkers get their skills on
FOR the third summer running, Robinsons Fruit Shoot is encouraging its young consumers to get out and about and enjoy the weather.
Following up on...
Tango unveils new Strawberry Editions flavour
Fruity soft drinks brand Tango has unveiled the new flavour in its Edition series of limited edition drinks with the new Strawberry Smash variant.
Summer is thirsty work
LAST summer the sun put in an appearance and had thirsty folks reaching for juice drinks.
Dave Turner, trade communications manager at Coca-Cola Enterprises...
Energy is still racing ahead
Putting weight behind sugar free .
Steady buzz
THE UK’s energy drinks market will grow to be worth £1.72bn by 2020, predicts market analyst Keynote.
In its most recent report on the sub-category,...
Captain Stevie’s boot room treat
ENERGY and sports drink brand Lucozade is currently running an on-pack offer with top footballer, Liverpool captain Steven Gerrard, on packs of Lucozade Sport.
As...
Lifestyle education
LUCOZADE Ribena Suntory reckons manufacturers have a role to play in encouraging consumers to have balanced lifestyles.
Category director Georgina Thomas said: “This would have...
Power of three
Omar Nasir, who has stores in three very different parts of Motherwell, talks to Scottish Grocer about tailoring his energy drinks ranges to suit...
Pressing ahead with fruit sweetened drinks
Cawston Press says it is bucking current soft drink reformulation trends by using only pressed fruit juice to sweeten its sparkling drinks.
Predicting summer hit for Vits
THIS summer is set to be a big one for vitamin-enhanced drinks brand Get More Vitamin Drinks, with the increasingly bright spotlight shining on added-sugar soft drinks.
