Thousands up for grabs
Retailers with an hour to spare in their store could make some serious cash if they invest that time in soft drinks
Cookies and tea – the healthier way
Jnck Bakery and Britvic have each been shouting out about their healthier products that will still taste like real treats.
Monster Energy unveils new Oscar Piastri cans
Energy drinks brand Monster Energy has unveiled two new limited edition cans featuring Formula One driver Oscar Piastri.
Campaign is bonkers
THAI energy drink brand Carabao has launched a new multi-million pound integrated marketing campaign.
Springing into peak season
Barr Soft Drinks reckons retailers can use the popularity of two categories to drive up sales for January.
Opening up the energy market
Carabao setting out to broaden appeal of category in Scotland
Coca-Cola shares hope
Coca-Cola has drafted in the support of singer Katy Perry as part of its Open To Better campaign
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Starbucks unveils new pistachio coffee RTD
Chilled coffee brand Starbucks has unveiled a new pistachio flavour for its Summer Escape Chilled Coffee and a vibrant new look for the Sip of Joy drink.
F’real is shaking up demand
Consumers have been snapping up out-of-home milkshakes throughout the pandemic, according to F’real
Sparkling sales
Nisa has joined forces with Pepsico sparkling water brand SodaStream to launch sparkling water cylinders in the convenience channel
7UP seeks to shake up summer with £5k cash prize
Soft drinks brand 7UP is set to bring a refreshing new campaign to the UK this summer and offer consumers the chance to win £5,000 cash.
Stimulate energy sales in the morning
Boost Drinks reckons many consumers look to get their day off to a stimulated start and has highlighted its range as an effective way for retailers to grow profits.
Fruity addition for grown up market
SCHWEPPES has launched a sparkling fruit juice range aimed at the adult soft drinks market, which it says is showing 9.1% growth.
And the launch...
Boost Drinks rolls back the pounds
Boost Drinks has reintroduced its £1 price point across its Juic'd range of energy drinks following a rise in demand for the 500ml can format in the market.
Getting the word out
Spending big on Orangina
A MULTI-MILLION pound campaign promoting Orangina is underway with the goal of reaching close to two million consumers over the course...
