Rebecca Adlington joins Tetley
Something to splash about
Health kicks call for flavour
January is seen as a month for cutting back and AG Barr reckons more health conscious consumers will seek out flavoured water options.
Still booming
ENERGY drinks, including functional or stimulant drinks and glucose-based drinks, have been the star performers in the soft drinks market for many years.
That’s been...
Embracing hydration with expanded flavoured range from Highland Spring
Trio of Highland Spring Flavoured Water drinks roll out across independent retail, convenience and wholesale sectors in the UK.
Lifestyle education
LUCOZADE Ribena Suntory reckons manufacturers have a role to play in encouraging consumers to have balanced lifestyles.
Category director Georgina Thomas said: “This would have...
Slashing prices
CCEP has reduced RRPs across take-home PMPs
Exotic chance as adults choose the soft option
WARM weather should, hopefully, boost sales of soft drinks. But one juice and juice drinks specialist reckons changing drinking habits among adults could make...
Relentless launches new flavour with tangy Guava
Energy drinks brand Relentless has embraced more exotic fruit flavours in its range of drinks with the launch of a new Guava flavour.
It’s ‘can do’ at Radnor
Radnor Hills has unveiled a canny new piece of NPD for its water brand.
Carbon free soft drinks brand lands
Carbon-neutral soft drinks brand The Naked Collective has launched in the UK, offering a range of health-focused functional drinks
Irn-Bru kicks off phenomenal Euros promo
Barr has kicked off a new promo across its Irn-Bru variants to mark the UEFA Euros Germany 2024 to help boost sales during the football tournament.
Meeting the tax with innovation
DEMAND for mid, low and no-sugar drinks is growing according to Barr but, it stresses, the main reasons consumers choose a soft drink have remained the same
Health and hydration
It was one of the biggest trends of 2019, and the popularity of health-promoting products is likely to grow even more as we enter the 2020s.
Some like it light
By reducing the calorie content of juice drinks or adding active ingredients, manufacturers are making sure that products appeal to the health-conscious.
ORANGE-plus flavours provide...
Year to remember
RETAILERS can maximise their sales by stocking products which will be in the spotlight this summer, according to soft drinks specialist AG Barr.
The...
Friesland Campina pushes new Yazoo PMPs
Friesland Campina has been explaining why new PMP formats for its trusted Yazoo brand of milk drinks could prove popular with savvy shoppers.
