Highland innovation to tackle pollution

Scottish water brand to introduce 100% rPET
Promotional image for Robinsons Ready To Drink range partnership with The Hundred to advertise hundreds of tickets to be won.

Robinsons bowls support for The Hundred

Consumers have the chance to win from hundreds of tickets to attend a match during The Hundred cricket tournament with Robinsons' new promotion.

Red Bull puts focus on low/no-sugar drinks

Energy drinks giant Red Bull says c-store retailers can feel the benefit with soaring sales if they stock healthier choices.
Carabao orange blast

Blasting onto shelves

Carabao has reformulated and renamed its Mandarin Orange variant.
A smartphone app is Keystore owner JW Filshill’s latest bright idea to encourage customers to drink more water.

Appy hydrating

A smartphone app is Keystore owner JW Filshill’s latest bright idea to encourage customers to drink more water. Launched in conjunction with Highland Spring,...
franklin-and-sons-mallorcan-tonic-water

A Frankly refreshing summer

Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
Pack shots of Irn-Bru Zero Cherry 500ml bottles and two litre bottles.

Irn-Bru introduces new Cherry flavour to Zero sugar range

Scottish soft drinks brand Irn-Bru has expanded on its range of Zero sugar drinks with the addition of its new Cherry flavour as a core new addition to the range.
Friesland Campina has been supporting key workers.

Friesland lends a helping hand

Dairy-drink producer Friesland Campina has been doing its bit to support frontline workers during the coronavirus crisis
Tic Tac Coca Cola

Collaborating with cola

Ferrero has joined forces with Coca-Cola for the launch of a limited edition Tic Tac flavour
Advert for Fanta Beetlejuice Beetlejuice advert with a ghoulish hand holding a bottle of Fanta Zero with the Fanta logo and Beetlejuice Beetlejuice logo in front of the hand.

Fanta on tracks for new Beetlejuice ad

CCEP GB has kicked off the next step in its partnership between Fanta and Beetlejuice Beetlejuice with a new multi-channel ad campaign.
Obrigado drinks

Honesty the best policy

Brand says modern consumers want to know exactly what they are buying

Campaign thrives with Idris

Britvic is continuing its #ThriveOn campaign for multivitamin drink brand, Purdey’s, partnering with film star Idris Elba for a second year. The new campaign aims...
A group of people stand in front of a billboard featuring the 2026 Pepsi Max campaign whilst holding cans of Pepsi Max.

Pepsi Max launches multi-channel campaign

Pepsi Max has unveiled a new campaign focussed around mealtime opportunities and invites consumers to make the drink a staple part of dinner options.
san-pellegrino-new-flavours

New flavours get fizzical

S.Pellegrino has just expanded its portfolio with the introduction of a three-strong flavoured sparkling water range .
Rubicon bottles

Springing into peak season

Barr Soft Drinks reckons retailers can use the popularity of two categories to drive up sales for January.

Set to create a real buzz

New drinks brand Buzzed has unveiled what it claims is the world’s first energy tonic water – offering retailers an uplifting sales opportunity.