Big moments put on bottle
Consumers encouraged to reach goals
Take the low and no road
WITH a levy on added-sugar soft drinks set to come into force in 2018 and consumers increasingly concerned with their health
Coca-Cola launches new 500ml ‘Supercans’
CCEP has unveiled its new 500ml canned format 'Supercans' to tie in with its ongoing partnership with the Premier League football tournament.
Gushing onwards
Bottled water multiplies sales by 40 in 30 years to take one in five of all soft drinks
Have bottled water sales grown and diversified...
A taste of history in new bottle
A drink first produced in 1896 is among the latest adult soft drinks to hit the market.
Lurvill’s Delight is a botanical soda originally created...
Energy without sugar
Value and volume growth hasn’t bred complacency as energy brands continue to invest in low and no sugar
Trends take a turn in 2020
Take-home packs and big cans both performing well as country continues to adapt to Covid-19
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Shaking it up in the chiller
IF variety is the spice of life, a varied selection is the secret to strong energy drinks sales.
Lucozade Ribena Suntory Encouraging NPD trial
Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format
Record decade
Nichols looks to build on Vimto success with range extension in time for summer
Youth is seeking out quality in the chiller
YOUNG adults are turning away from the core soft drinks range in favour of smaller craft brands, Bundaberg has claimed, with so called ‘millennials’...
CCEP brings Miami to the shelves with Monster Ultra Vice Guava
CCEP has bolstered the Monster Energy range in time for the summer months with the roll out of the new Monster Ultra Vice Guava variant.
Bru back on the TV
THREE new adverts for Irn-Bru will debut this month, as part of a £6 million marketing investment in the brand.
Two trips for the price of one with Capri-Sun
COCA-Cola Europacific Partners is building on the partnership between its Capri-Sun brand and theme park operator Merlin Entertainments.
The trends to unlock sales
Health and taste are driving spend
