Convenience in brief | Fodilicious, ScottishPower, KeyStore news
Scottish Grocer highlights three news stories that tell convenience retailers about the latest developments and news from Fodilicious, ScottishPower and KeyStore.
Busy Boost
New product development, low-calorie options, flavours, PMPs and dedicated marketing support all play a part in a busy agenda for Boost the competitively priced energy...
Time to face the ugly truth
Unsweetened fruit-flavoured sparkling water brand Ugly Drinks has more than doubled its range
Use data to build the best range
Red Bull suggests frequent EPOS checks
Jamie Dornan returns to Diet Coke in new TV advert
Hollywood star Jamie Dornan has made his return to the Diet Coke brand as he splashes into a new TV spot featuring the soft drinks brand.
Sparkling new cans
BRITVIC has boosted its water portfolio with the launch of a new range of infused sparkling waters.
Make sure there’s water everywhere
WATER is one of the winners whenever the sun comes out. According to Scott Dickson, senior brand manager at Highland Spring Group: “Summer is...
Stimulate sales with energy drink variations
Soft drinks firms set out the key trends that retailers should keep note of to help bring in an extra boost for their energy drinks sections in stores.
Adding the price of the soft option
SOFT drinks shoppers are more likely to make a purchase when PMPs are available, so says Britvic, quoting research by Omni-Channel Barometer.
Single-serve sizes in...
Mixers matter
Long drinks, cocktails and mocktails rise in popularity during the festive season – and not just any soft drink will do, say producers
Drivers and kids need the soft touch
SOFT drinks are an essential part of the festive drinks mix, according to Vimto Soft Drinks.
Marketing manager, Emma Hunt, identifies Christmas as “a...
Cater for all occasions
Suntory Beverage and Food GB & Ireland is shaking up its Lucozade range with the launch of a raft of new formats
Even more energy with a multipack
To make the most of this category uplift, Red Bull has now extended its multipack offering by launching a new 355ml four pack
Making it clear
FLAVOURED water brand Perfectly Clear has been given a new look and is being promoted by a digital media campaign.
Jamie Dornan partners with Diet Coke
Hollywood actor and model Jamie Dornan has been announced as the new brand ambassador for Diet Coke to build on the brand's 'This Is My Taste' campaign.
Wake up your iced coffee sales with Jimmy’s
Earlier this year, Jimmy’s expanded its SlimCan range with a 250ml PMP format which rolled out exclusively across the convenience and impulse channel.
