3 Bottles of Fanta rasberry

Raspberry tipple

THE Fanta family has grown with the addition of Fanta Raspberry zero sugar.

RPET for Radnor Hills

The Radnor Hills range now includes rPET and glass packaging as well as a tetra carton with a foil tab

C-stores up

Price competition and poor weather combined to make last year a difficult one for soft drinks but some drinks and, in particular, the convenience...
Pack shots of Rubicon Raw energy drinks range.

Bowl over with fruit energy drinks

AG Barr reckons its fruit flavoured range of energy drinks helps to introduce shoppers to the soft drinks category through its Rubicon Raw and PWR BRU brands.

Vinut pops in stores with Popping Boba Bubble Tea

Vinut is popping into stores in association with MAP Trading Ltd as the firm is set to capitalise on the bubble tea trend with its Popping Boba Bubble Tea.
Pack shots of Irn-Bru Zero Cherry 500ml bottles and two litre bottles.

Irn-Bru introduces new Cherry flavour to Zero sugar range

Scottish soft drinks brand Irn-Bru has expanded on its range of Zero sugar drinks with the addition of its new Cherry flavour as a core new addition to the range.

Making a splash

FOLLOWING years of decline, the soft drinks category recovered in 2016 with 2.2% growth in c-stores, says Danone Waters. And it quotes IRI research...
Pack shots of Rubicon Raw Wave Edition Berry & Grape and Peach & Apricot have been placed in front of a wave with sunset in the background as well as pieces of fruit.

Rubicon Raw is set to make Waves for energy sales

Fruit juice energy drinks brand Rubicon Raw has unveiled two new limited edition variants with its new Wave Editions drinks, aiming to drive up demand in the sector.

New cranberry, lime and blueberry flavours given £3.5m wings

UK market-leading stimulation energy drink Red Bull is set to spend millions backing the launch of its new Red Bull Editions; three new flavoured...
Woman drinking water from bottle

On the go is coming back

The pandemic may have flipped some category trends on their head, but demand for bottled water continues to be a key component in any c-store soft drinks offer.

Secondary sites a big hit in stores

PREMIUM tonic and mixer brand Franklin & Sons has been touting the benefits of freestanding display units, claiming secondary siting is helping to drive soft drinks growth
Nurishment, a low-fat, milk-based drink designed to be consumed after sport or vigorous exercise.

The milky way to recover from a work-out

A milk-based drink to help the body recover after exercise is the latest NPD in Enco Product’s Nurishment range. Nurishment Active contains 35g of...
New Huel shaker

Shaking with style

MEAL replacement brand Huel has given its Shaker a shake-up for the first time in three years
men sitting on a bench drinking Ribena

Cheeky campaign

SUNTORY’S new Ribena campaign encourages consumers to laugh their way through the awkward moments in life.
Image shows cans of apricot and strawberry flavour Red Bull energy drink

A taste for energy with Red Bull Editions

Flavour matters when it comes to energy drinks, especially for new consumers, according to Red Bull.

Big spend on Revive

Lucozade Revive will be appearing across social media, digital and outdoor advertising sites as part of a new £2 million marketing investment in the brand