Squeezed sector shows its bottle
While many soft drinks categories have done well in the recession – as consumers looked for affordable treats and entertaining moved to the home...
Taking the low road
The sugar issue in soft drinks is influencing manufacturer, retailer and consumer behaviour but there are other important trends too.
SOFT drinks is becoming a...
Looking out for mother Earth
ENVIRONMENTALLY concerned water brand One Water plans to introduce cartons, water in cartons, cans and refillable bottles this year
Fanta bubbles up excitement with trio of new flavours
CCEP has bolstered the Fanta Zero Sugar range of drinks with a trio of flavour developments with Fanta Zero Apple, Fanta Zero Raspberry and Fanta Zero Tutti Frutti.
Bundling up gets results
Meal deals are well worth mulling over
Sparkling new cans
BRITVIC has boosted its water portfolio with the launch of a new range of infused sparkling waters.
Racing ahead of the market
Red Bull summit finds energy outpacing soft drinks .
Market looks for lighter options
CONSUMERS are demanding a wide range of choice across the soft drinks category including in sports, energy and functional drinks says Coca-Cola European Partners.
And...
Energy drops down low
Calorie-free versions dominate energy drink trends. Red Bull adds to the band of sugar-free lines
WINGS for the slim. That’s the proposition in Red Bull’s...
Sugar agenda boosts Coco
COCONUT water has benefitted from the demand for a sports drink that does not contain sugar, according to Giles Brook, CEO of coconut water...
Green push from AG Barr
AG Barr has bolstered its sustainability credentials with a new commitment to achieve carbon net zero status by 2040
Sprite partners with Pringles in a Hot new promotion
CCEP has unveiled its latest team up with the Kellanova snacks brand Pringles Hot! and Sprite in new POS materials rolling out to convenience stores.
Growth in store for convenience, says Britvic
Soft drinks giant Britvic has laid out the opportunities for convenience retailers to make the most out of in its annual Soft Drinks Review.
500 reasons to launch
ENERGY drinks brand Boost was another which embraced the 500ml can this year.
Back in the spring it launched its first products to use the...
It’s ‘can do’ at Radnor
Radnor Hills has unveiled a canny new piece of NPD for its water brand.
Convenient pick me ups
FUNCTIONALITY serves as the key point of difference for the latest Robinsons rollout, as Britvic targets health-conscious consumers.
