Healthier hydration for kids
Becky Unwin, senior brand manager at Vimto Soft Drinks, reckons the brand has just the solution for the new term in the shape of Vimto Minis.
Function over fat loss
Managing director of Red Star Brands offers his assessment of what the health conscious consumer is seeking out when purchasing a soft drink
Red Bull Zero picks up on health trend
Energy drinks brand Red Bull has expanded on its healthy drinks offer with the launch of Red Bull Zero, offering consumers a zero calorie variant.
Fizzing with fruity flavours
BRITVIC has bolstered its sparkling water brand, Aqua Libra, with a new Blood Orange & Mango variant.
Flavour above all
And consumers are looking for low or zero-calorie drinks
FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...
Monster unveils a Cosmic new flavour
CCEP has a Cosmic new addition to its Monster Nitro range with the launch of the new Cosmic Peach flavour to the energy drinks range.
Soft set for a big year
With the trend of alcohol reduction not going anywhere soon, premium soft drinks could be a breakout star of 2020.
Retail boosters to run and run?
Functional drinks and glucose energy drinks provide some of food and drink retailing’s most valuable lines – sales growth in convenience stores has been...
Bear range adds two flavours
SPAR has revamped two significant sections of its own-label soft drinks range, which it says has sales worth more than £15m a year. The...
Low-cal innovation
COCA-Cola Europacific Partners (CCEP) has expanded its low-calorie Monster Ultra range.
Red Bull advises spending time and energy on range
Energy drinks giant Red Bull is advising convenience retailers to stock a variety of flavours and can sizes to satisfy consumer demands and drive up profits.
C-stores see RRED
Do the forces of political activism have energy drinks in their sights? And could independents benefit by developing voluntary sales policies?
John McNee investigates.
HOW should...
Radnor Splash unveils new look and flavours
Bottled water brand Radnor Splash has unveiled two new variants to its line-up along with a new look to improve standout across the shelf.
Sunshine and smiles for ads
SCHWEPPES will be paying homage to the great British summer as it returns to TV screens this year as part of its ‘Schweppes, We’ve Got The Tonic, You’ve Got the Spirit’ campaign.
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Take home is taking over
Retailers may wish to look to larger formats as consumers continue to stay at home

























