Robinsons unveils new Star Wars flavours
Soft drinks brand Robinsons has unveiled a new limited edition range of drinks inspired by the upcoming film Star Wars: The Mandalorian and Grogu.
Consumers want more
Despite lockdown drastically reducing the number of consumers on the move, Covid does not seem to have taken any wind out of the energy drink category’s sails.
Energising soft drinks with Red Bull
Red Bull has pushed the massive opportunity that the energy drinks subcategory presents to convenience retailers through its flavoured drinks range.
Watch out for prickly heat
RED Bull has unveiled its latest seasonal limited edition release – this time taking flavour straight from the desert.
Get fighting fit with Capri-Sun
Coca-Cola European Partners (CCEP) has unveiled a new health and sustainability-driven squash line for its Capri-Sun brand
Free the planet
Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.
Barr’s Diwali push
SOFT drinks giant AG Barr is gearing up for Diwali, the festival of lights, which falls, this year, on 23 October.
Its exotic drinks brand,...
The battle of the brands
PEPSICO has revived its Pepsi Max Taste Challenge, taking on the ‘biggest selling full-sugar cola’ in the process.
Tropical fruit for Carabao energy range
MORE fruit flavour has burst into the Carabao range, through the launch of a new mango variant.
Essential options to keep sales sweet
SOFT drinks is one of the most important categories to drive footfall for the Scottish convenience retail trade, but it shouldn’t be assumed that...
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Irn-Bru Energy returns to store shelves
Irn-Bru Energy has made its return to store shelves across the country as AG Barr looks to drive energy sales through its loyal consumer base.
Big moments put on bottle
Consumers encouraged to reach goals
Two promos for Raw
AG Barr has rolled out two new promotions across its Rubicon Raw energy drink brand.
Time to give back
Functional soft drink brand Rejuvenation Water is putting a twist on advent for Christmas 2019.
Future growth
THE sugar debate has spread into the fruit juices category with campaign group Action in Sugar claiming that the level of natural sugars means...








































