Pack shots of Tropicana Fresh & Light Crisp Apple with Grape, Fresh & Light Morning Orange with Mandarin and Apple and Fresh & Light Tropical.

Tropicana mixes up a Fresh new range

Fruit juice brand Tropicana has unveiled its new selection of healthier fruit juice drinks with the introduction of the Fresh & Light range.

Growth in store for convenience, says Britvic

Soft drinks giant Britvic has laid out the opportunities for convenience retailers to make the most out of in its annual Soft Drinks Review.

Sugar tax?

So, what exactly is the sugar tax? A charge that will be levied on soft drinks manufacturing and importing companies. When did or will it happen? It...
Nexba Kombucha

Natural solution from down under

AUSTRALIAN sugar-free drinks brand, Nexba, has brought its range of Kombucha drinks to the UK.

Bestway and Red Bull team up

Red Bull and Bestway Wholesale have joined forces to launch a new category tool for independent retailers

Bru back on the TV

THREE new adverts for Irn-Bru will debut this month, as part of a £6 million marketing investment in the brand.
A can of Irn-Bru stands against an orange background with golden Irn-Bru Girder design hangs next to it, suspended by a drawing of a crane.

Irn-Bru strikes Gold in new consumer campaign

Scottish soft drinks brand Irn-Bru has kicked off a one-of-a-kind promotional campaign that offers consumers the chance to win a truly unique prize.
Vimto bottles

Health focus in the chiller

Student dietary clichés have not aged so well, with today’s young adults swapping kebabs for ketogenic dinners and cheap pints for protein powder.

Energy races ahead on impulse track

THE sports and energy drinks category is fizzing this summer, with new product launches and flavours designed to keep the fastest growing segment in...

Essential options to keep sales sweet

SOFT drinks is one of the most important categories to drive footfall for the Scottish convenience retail trade, but it shouldn’t be assumed that...
A can of Lipton Iced Tea sits next to a glass filled with the drink with peach pieces around them. There is also a blue background with yellow sun and silhouetted hands reaching for the drink.

Win a year’s supply of stock of Lipton Iced Tea

Britvic is offering one lucky retailer the chance to bag a year's supply of Lipton Iced Tea stock in its new retailer competition for the brand.
Highland Spring water

Good for sales, good for planet

The return to office working has been good for the bottled water category, says Highland Spring. And it said this growth has continued as more people are looking to hydrate on the go.
Coca cola zero sugar cans

Going soft for holiday sales

Coca-Cola Europacific Partners say soft drinks present a big opportunity to drive growth this festive season.
A display of soft drinks in a supermarket

A category adapting to coronavirus

The coronavirus crisis has affected soft drink shopping behaviour according to Bestway Wholesale

Busy Boost

New product development, low-calorie options, flavours, PMPs and dedicated marketing support all play a part in a busy agenda for Boost the competitively priced energy...
The Naked Collective range

Carbon free soft drinks brand lands

Carbon-neutral soft drinks brand The Naked Collective has launched in the UK, offering a range of health-focused functional drinks