Brad Whittingham, Four Pillars LGBT+ Inclusion Advocate, sits at a table with bottles of MacB water and Four Pillars branded mugs.

MacB brings a financial boost to Aberdeenshire charities

Scottish bottled water brand MacB has supported charity organisations across Aberdeenshire with new grants from its Live Bold Community Fund.
Britvic is running a Pepsi MAX competition for convenience retailers.

Britvic run Pepsi MAX competition for convenience retailers

Britvic is marking the Pepsi rebrand with a Pepsi MAX competition for convenience retailers. Running from 7 February to 1 March, it will reward ambitious retailers and you can find out more here.
Coca Cola

Capitalise on soft drinks

Investing in a soft drinks range that caters to Christmas shoppers is more important than ever, according to Coca-Cola Europacific Partners.

Exotic chance as adults choose the soft option

WARM weather should, hopefully, boost sales of soft drinks. But one juice and juice drinks specialist reckons changing drinking habits among adults could make...
Red Bull cans

Red Bull flies ahead with PMPs

Price and value are the second biggest drivers for consumers behind taste and flavour when selecting an energy drink from the shelf, according to research.
Bottles of Rubicon Spring Vits stand against a blue background with illustrations of fruit around the bottles.

Rubicon Spring unveils new Vits soft drinks range

Flavoured spring water brand Rubicon has unveiled its latest addition of Rubicon Spring Vits, aiming to drive up sales in the functional water market.
Screenshot from Yazoo advert

A televsion shake up

Yazoo has returned to the small screen with a £2m six-month broadcast sponsorship deal with Channel 4

Water with a plus point

MAIN new product development so far this year on the AG Barr-marketed  Rockstar brand has been the  launch of what the Irn-Bru owner sees...
franklin-and-sons-new-flavours

A canny move for Franklin

In a bid to meet the demands of shoppers looking for refreshment on the go, Franklin & Sons has launched a new can format .
Promotional image of Coca-Cola Zero Sugar Oreo flavoured drinks.

Coca-Cola and Oreo team up in new limited drink

Coca-Cola and Mondelēz International brand Oreo has announced a new partnership to mark the besties in life with the new Coca-Cola Oreo Zero Sugar drink.
Radnor HIll’s Aqua Splash range

Sugar-free interest breeds success

AS the sugar content of drinks continues to occupy a position high on the agenda of governments, consumers and the media, sales of flavoured water are rocketing
Sunmagic

Launched with a cap and sparkle

JUICE, smoothie and juice drink brand, Sunmagic, this month launches a new lightly sparkling juice drink, which it says is the UK’s first drink...

Convenience fuel – essential soft drinks

Though growth has slowed compared to the stellar performance of last year, soft drinks still provide massive turnover for c-stores AS the figures quoted in...
Boost Drinks has shouted out its Rio Tropical variants.

Fruity soft drinks are flavour of the month

Two soft drinks companies have been highlighting some of their fruity offerings that retailers might want to consider stocking.
Ribena Sparkling

Sparkling suggestion

As the nation continues to navigate the ongoing economic pressures, it’s likely there will be a rise in the Big Night In occasion.

Looking for a summer blockbuster

ONE of the big family film releases of the summer will be Minions. And soft drinks firm Coca-Cola Enterprises will team up with the...