Soft drinks set to shine this summer
The hospitality sector may be open for business again, but summer 2021 still represents a huge opportunity for retailers, according to leading soft drinks firms
Fruit loose for summer
SWEDISH energy drink brand Nocco has launched a new limited-edition summer flavour for the fourth year running.
The trends to unlock sales
Health and taste are driving spend
New look creates growth
LANDMARK Wholesale has given its own-brand sports and energy drinks brand LSV Isotonic a new look.
Senior trading controller Jon Burton said: “LSV Isotonic is...
PMPs return on Lucozade
SOFT drinks firm Lucozade Ribena Suntory reckons health and fitness are becoming increasingly important to many consumers and that those issues are affecting shoppers’...
Coconut water connoiseurs demand higher quality
AS coconut water joins the mainstream, fans are becoming more discerning, argues one provider. According to Foco, some brands are blending and mixing coconuts...
Campaign Mixing it up in the City
MIXER brand Schweppes is using digital murals in key city spots as part of its latest campaign.
ScotGov backtracks on HFSS meal deal ban
The Scottish Government has backtracked on its controversial plan to ban meal deals in its proposals for restrictions on the promotion of food and...
Rockstar unveils 2 for £2 PMP deal
Soft drinks giant Britvic has annoucned a shake-up to its Rockstar Energy Drinks PMP range and will offer consumers a new '2 for £2' deal from the new year.
Food matching – Soft drinks for nights-in
SOCIAL occasions with friends and family provide the perfect opportunity for retailers to drive extra sales of food and drink meant for sharing, such...
Staying aware of soft drinks trends
Franklin & Sons experts have been highlighting the trends in the soft drinks category – and explaining why the firm's products fit the bill.
Big spend in time for summer
SUNTORY Beverage and Food Group has ramped up support for sports and energy drink brand Lucozade, with the launch of a £2.5 million marketing campaign
Water fizzing with growth potential
Highland Spring Group reckons convenience retailers can untap bottled water category sales
Two promos for Raw
AG Barr has rolled out two new promotions across its Rubicon Raw energy drink brand.
Plant-based innovation
A Wimbledon based firm is looking to shake things up in the soft drinks chiller – through the launch of a new CBD drink
Monster builds on Ultra with new Strawberry flavour
Monster Energy has built further on its sugar free Ultra range with the launch of Strawberry Dreams, tapping into the demand for fruity flavours.







































