Free to enjoy the summer
Manufacturers say consumers are looking for healthy drinks and they are expanding to oblige
Shooting the mud rapids
ADVENTUROUS kids are being invited to take part in their own version of the Tough Mudder obstacle and endurance race in a summer promotion...
Keeping the party going
CONSUMERS will be looking to well and truly deck the halls this Christmas and Britvic has advice for retailers to help them keep shoppers jolly.
Starbucks brings oat milk to the chillers
Starbucks aims to encourage more shoppers than ever before to pick up its Chilled Coffee range with some NPD, including some Oat Based innovations.
Red Bull backs price marking
AFTER taste, price and value are the biggest sales drivers in the energy drink category, meaning those retailers that communicate a good deal will do well.
Widening the soft approach in store
SOFT drinks has become a key category for impulse sales in c-stores in recent years as convenience retailers have worked to maximise the benefits...
Raspberry flavour for Lucozade
SUNTORY Beverage and Food is looking to make waves with a new raspberry ripple flavoured energy drink.
Coca-Cola introduces new lime flavour
Coca-Cola is launching a zesty lime-flavoured variant for both its Original Taste and Zero Sugar ranges, with the soft drinks giant saying it will boost sales for retailers.
Steady buzz
THE UK’s energy drinks market will grow to be worth £1.72bn by 2020, predicts market analyst Keynote.
In its most recent report on the sub-category,...
Puppie lands from America
THE Slush Puppie is on its way back to the UK after Vimto struck a deal with the brand’s US owner.
CCEP launches mobile app for retailers
Soft drinks giant CCEP has launched its online customer platform MyCCEP.com as a phone app, offering a more efficient experience for its retail customers.
Is mango the new coconut?
World foods have shown sales growth in the UK for some time. Is there now also a growing market for world drinks?
According to Refresco...
Highland Spring brings the eco route to entice shoppers
Shouting out about the environmental benefits of brands will help entice more convenience consumers, according to Highland Spring.
Squeezed sector shows its bottle
While many soft drinks categories have done well in the recession – as consumers looked for affordable treats and entertaining moved to the home...
It’s not all about the off-sales
NEGLECT soft drinks at your peril this month – that’s the message from some of the biggest brands in the chiller
Fusion power drives sales
DELIVERING innovative merchandising around eating occasions such as at-home sharing, is becoming increasingly important and rewarding for retailers, says Matt Goddard, head of impulse...
