Appy hydrating
A smartphone app is Keystore owner JW Filshill’s latest bright idea to encourage customers to drink more water.
Launched in conjunction with Highland Spring,...
Soft drinks value touching £10bn
AT first glance, the latest in the series of Britvic Soft Drinks Reviews seems to suggest the brands that fill drinks chillers across the...
Rockstar hits a key sale with new Zero Sugar Peach flavour
Energy drinks brand Rockstar Energy has hit the right keys with consumers with the launch of its new Zero Sugar Peach flavour.
The battle of the brands
PEPSICO has revived its Pepsi Max Taste Challenge, taking on the ‘biggest selling full-sugar cola’ in the process.
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Sweet opportunity with low and no
Energy drinks, like other soft drinks, have seen launches of low-calorie variants, bringing great opportunities for retailers, said Coca Cola Enterprises wholesale director Simon Harrison....
Exotic chance as adults choose the soft option
WARM weather should, hopefully, boost sales of soft drinks. But one juice and juice drinks specialist reckons changing drinking habits among adults could make...
Light fuel rising
PRESSURE groups complaining about the amount of sugar in energy drinks could be falling behind market developments. For one of the clearest current trends...
American Monster
Two new Monster variants are bound for UK shores, following success in the USA.
Red Bull has an icy new flavour in Winter Edition
Energy drinks brand Red Bull has unveiled its second ever Winter Edition variant with the roll out of its new Iced Vanilla Berry flavour to the category.
Youth is seeking out quality in the chiller
YOUNG adults are turning away from the core soft drinks range in favour of smaller craft brands, Bundaberg has claimed, with so called ‘millennials’...
Coca-Cola spreads festive joy in Christmas 2025 giveaway
Drinks giant CCEP is set to bring some extra festive joy to consumers with a new on-pack promotion as part of its Christmas marketing activity.
Is it time to re-energise?
Has the energy drinks market, for long one of the most buoyant parts of convenience retailing in the UK, not least in Scotland, gone through...
Health comes packed in Yakult Plus
Yakult celebrates the new launch of its Plus variant with a sustainable push across the range and increasing the size of its packs from seven to eight bottles.
Sunshine and smiles for ads
SCHWEPPES will be paying homage to the great British summer as it returns to TV screens this year as part of its ‘Schweppes, We’ve Got The Tonic, You’ve Got the Spirit’ campaign.
Knock-out campaign
HEAVYWEIGHT champion Anthony Joshua has come out punching for Lucozade Sport as part of a new marketing campaign for the brand.
