Adding the price of the soft option

SOFT drinks shoppers are more likely to make a purchase when PMPs are available, so says Britvic, quoting research by Omni-Channel Barometer. Single-serve sizes in...
Carabao Bonkers

Campaign is bonkers

THAI energy drink brand Carabao has launched a new multi-million pound integrated marketing campaign.

Water with a plus point

MAIN new product development so far this year on the AG Barr-marketed  Rockstar brand has been the  launch of what the Irn-Bru owner sees...
Highland Spring Sparkling new packaging design

A sparkling new bottle

Scottish bottled water brand Highland Spring has given its sparkling range a packaging refresh.
There have been warnings over the dangers of over-exposure to glycerol found in slush-ice drinks.

Retailers ‘behave responsibly on slushie sales’

Convenience channel bosses have spoken out to allay fears of irresponsible sales of slushies to youngsters following warnings of health dangers.

Bottling success for January sales

Bottled water can be a valuable category
A carton of Ocean Spray Pink Cranberry sits next to a glass filled with the drink with logos for Euro Food Brands and Ocean Spray next to the image.

Ocean Spray teams up with Euro Food Brands

Leading cranberry juice brand Ocean Spray has appointed Euro Food Brands as its sales agent in the UK, to help boost up sales for the brand across stores.

Retailer scoops £5K

Caraboa has been rewarding retailers with cash prizes as part of an incentive offering an incentive to stock the energy drink brand
Pack shots of Capri-Sun Zero Cola and Capri-Sun Zero Monster Alarm including multipack boxes as well as single packs.

Capri-Sun rolls out duo launch of Zero added sugar drinks

Children's soft drinks brand Capri-Sun has expanded on its range of Zero added sugar drinks with its new Zero Cola and Zero Monster Alarm flavours.
Barrs Irn Bru

Soft and Scottish

SCOTTISH shoppers love local and they’re loyal to the brands from home. That’s the view of Adrian Troy, marketing director at AG Barr.
Lucozade Sport Cherry Raheem Sterling

Sterling push for cherry

Lucozade Sport has joined forces with Manchester City and England international football star Raheem Sterling to launch a new campaign.

Power of three

Omar Nasir, who has stores in three very different parts of Motherwell, talks to Scottish Grocer about tailoring his energy drinks ranges to suit...
Pack shots of Monster Ultra Vice Guava cans.

CCEP brings Miami to the shelves with Monster Ultra Vice Guava

CCEP has bolstered the Monster Energy range in time for the summer months with the roll out of the new Monster Ultra Vice Guava variant.

SBF rolls out new Ribena promotion

SBF GB&I is giving consumers the chance to win cash prizes, experience vouchers or holiday packages as part of its latest on-pack promotion for Ribena.

It’s got to be sugar free for energy

A growing number of consumers are looking for lower calorie or even sugar-free options when reaching for an energy drink, AG Barr has claimed. Quoting...
Highland Spring Campaign

Spending big on sparkling

Highland Spring has announced its biggest ever investment in sparkling water. The Perthshire-based producer plans to invest £1m in sparkling water, including a new ‘Remarkabubble’ campaign.