Juiced the job

Coca-Cola Europacific Partners has grown its Monster Energy drinks line-up with two new flavour variants from the States.
Starbucks Chilled Coffee.

Starbucks takes a chilled approach

Starbucks says its chilled coffee offerings have a major role to play in further growth of the RTD coffee market.
photograph of grapes in a vineyard

Celebrating sustainable success

Drinks brands and hospitality businesses were recognised for their sustainability-focused activities at the Footprint Drinks Sustainability Awards last month.
Still burning

Still burning – Energy drink analysis

Energy drinks remain hugely important to soft drinks sales, especially in c-stores. But the shelves are becoming crowded. IT hasn’t been difficult to find the...
Diet Coke cans

Merchandise for success

Busy consumers want taste and convenience
Promotional image of Coca-Cola Zero Sugar Oreo flavoured drinks.

Coca-Cola and Oreo team up in new limited drink

Coca-Cola and Mondelēz International brand Oreo has announced a new partnership to mark the besties in life with the new Coca-Cola Oreo Zero Sugar drink.
Pack shots of Sneak Energy Transformers Frostberry Blast and Mango Meltdown.

Sneak Energy rolls out new Transformers energy drinks

Sneak Energy has teamed up with Hasbro to roll out a new limited-edition range of drinks in collaboration with classic carton series Transformers.
Pack shots of Ribena 500ml bottle, Ribena Squash and Ribena Carton with the 2025 makeover design against a purple background.

Ribena unveils a new look across its variants

British soft drinks brand Ribena has unveiled a new look across its range of drinks alongside a new marketing campaign to drive up awareness.
A can of Coca-Cola Original Taste and Coca-Cola Zero Sugar with the names Kristi and Sabrina on them respectively against a red background.

Coca-Cola reignites ‘Share a Coke’ with names back on cans

CCEP has re-introduced its 'Share a Coke' campaign once again as consumers will be able to find their names across cans of Coca-Cola drinks once again.
F'real tubs in different flavours

F’real is shaking up demand

Consumers have been snapping up out-of-home milkshakes throughout the pandemic, according to F’real

Adding the price of the soft option

SOFT drinks shoppers are more likely to make a purchase when PMPs are available, so says Britvic, quoting research by Omni-Channel Barometer. Single-serve sizes in...

Mind the thermometer

According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Reward the curious shopper with a range to suit newcomers to energy drinks, says Red Bull.

Red Bull offers tips on growing customer base

Red Bull reckons store owners need to cater to customers who are curious to try energy drinks and, here, the popular brand offers some advice.
Pack shots Ribena Summer Fruits 850ml Squash, 500ml bottle and 250ml carton.

Ribena introduces new Summer Fruits flavour

Soft drinks brand Ribena has unveiled a new Summer Fruits variant to its range in a bid to match demand from consumers across the UK.
Macb’s Clare Hooley suggested retailers consider secondary placement of flavoured water near till points to drive impulse.

Flavours find feet in summer

Macb sees a seasonal opportunity

Fruity addition for grown up market

SCHWEPPES has launched a sparkling fruit juice range aimed at the adult soft drinks market, which it says is showing 9.1% growth. And the launch...