Retail boosters to run and run?
Functional drinks and glucose energy drinks provide some of food and drink retailing’s most valuable lines – sales growth in convenience stores has been...
Capri-Sun campaign focuses on new recipe
The improved health credentials of Capri-Sun is the focus of the latest marketing campaign for the brand, which has been airing on TVs across the UK
Encouraging the kids to do their own thing
FRUIT Shoot is back on the small screen as part of a £3.5m marketing campaign focused on inspiring children to embrace their adventurous side
Monster Energy builds a fruity offer with new Juiced flavour
Soft drinks giant Coca-Cola Europacific Partners is set to bring a punch of tropical flavours to Monster Energy with the new Monster Juiced Rio Punch flavour.
Health is big influencer
DISCOUNTERS and c-stores are squeezing soft drinks sales in the big four supermarkets, with cola sales in the multiples falling by 1.4% in the...
Coca-Cola to give away Endless fun this summer
Coca-Cola Europacific Partners has kicked summer with its new 'Endless Summer Pass' promo, which will see shoppers bag tickets to major global events.
Costa Coffee introduces new Jaffa Cakes Frappé
Coffee brand Costa Coffee has unveiled its new partnership with McVitie's with the launch of its new Frappé McVitie's Jaffa Cakes flavour.
Health is high on shopping list says Carabao
Health has remained a key consumer trend in the wake of the Covid pandemic, says energy drinks firm Carabao.
Irn-Bru XTRA introduces mysterious Legend Editions range
Scottish consumers will be kept guessing all summer long as Irn-Bru XTRA has rolled out two new mystery flavours with the new Legends Edition.
Big can energy from Irn-Bru
IRN-Bru Energy is now available in a big can variant
Tropicana taps into functional drinks with Hydrate+
Fruit juice brand Tropicana has launched a new range of functional drinks with its new Tropicana Hydrate+ selection of juices.
AG Barr powers up energy category
Soft drinks giant AG Barr says its range of energy drinks will meet new HFSS restrictions in Scotland and appeal to consumers' needs.
How to give boom drinks a boost
Water is a booming category but retailers should stock trusted water brands if they want to make the most of the opportunities, argues soft drinks...
F’real is shaking up demand
Consumers have been snapping up out-of-home milkshakes throughout the pandemic, according to F’real
Flavourful NPD
VOLVIC has extended its range of sugar-free flavours
Hydration with a hint
WITH research from Mintel suggesting one in three consumers are looking for sugar-free soft drinks that are high in quality, Nestlé Waters is introducing...
