Premium positioning for Orange soft drink
ORANGE-flavoured soft drink brand Sunny D is repositioning itself with the launch of new premium packaging.
Sunny D is now available in 1L and 500ml...
Fruity addition for grown up market
SCHWEPPES has launched a sparkling fruit juice range aimed at the adult soft drinks market, which it says is showing 9.1% growth.
And the launch...
Radnor Hills introduces new PMP range
Welsh soft drinks firm Radnor Hill has unveiled a new PMP format for its carbonated Radnor Spring range, offering retailer stronger margins for the drinks.
Nuisance Drinks has two refreshingly different additions
Nuisance Drinks has grown its repertoire of fruity drinks with two new additions that aim to capitalise on an underrepresented citrus flavour the brand said.
Red Bull opens on flavour in Winter Edition
Red Bull has some summer love for the launch of its new The Winter Edition with tips on how to signpost the energy drinks range across stores.
Fusion power drives sales
DELIVERING innovative merchandising around eating occasions such as at-home sharing, is becoming increasingly important and rewarding for retailers, says Matt Goddard, head of impulse...
Irn-Bru kicks off phenomenal summer promotion
Irn-Bru is set to kick off its new summer promotion this August, offering consumers the chance to bag some goodies ideal for the sun.
Essential options to keep sales sweet
SOFT drinks is one of the most important categories to drive footfall for the Scottish convenience retail trade, but it shouldn’t be assumed that...
Far more than meets the eye
Bottled water has a lot to offer retailers
Full throttle start to 2018 campaign
TROPICAL soft drink brand Rio has been racing ahead with its sponsorship of British Touring Car Championship (BTCC) driver Bobby Thompson.
Packed up for the festival
DIWALI celebration packs of Rubicon have been launched by AG Barr.
Mango and Guava flavours are available in both plain or 1-litre £1.29/2 for...
Liquid fuel for minds and bodies
REJUVENATING the mind and body is the focus behind the new flavours from natural energy drinks company Purdey’s.
Fruit functions this summer
Ribena rolls out enhanced water .
MARKET NEWS | 6 brand new products available in April
Scottish Grocer takes a look at what is available to stores across the Scottish convenience retail channel for the month ahead.
Coca-Cola festive packs want to be at the party
Santa’s red and white suit has become a regular feature in Coca-Cola’s festive packaging and he is back on their packs this year.
Taking the low road
The sugar issue in soft drinks is influencing manufacturer, retailer and consumer behaviour but there are other important trends too.
SOFT drinks is becoming a...
