Pack shots of Tango Sours Watermelon and Tango Sours Tropical.

Chance to bag £200 with Tango Sours competition

Drinks giant Carlsberg Britvic is offering five retailers the chance to bag £200 in cash as part of a new competition with the Tango Sours range.
Appletiser, Feminans Ginger Beer and Belvoir Elderflower Pressé

Mixers matter

Long drinks, cocktails and mocktails rise in popularity during the festive season – and not just any soft drink will do, say producers
Pack shots of Pepsi Max Caffeine Free 500ml bottles.

Pepsi Max unveils new bottles for Caffeine Free variant

Soft drinks brand Pepsi is set to tap into the rising demand for more caffeine-free cola options with the launch of its new Pepsi Max Caffeine Free 500ml bottles.
Pack shots of Radnor Spring price-marked packs with green bubble with the text "NEW PMP".

Radnor Hills introduces new PMP range

Welsh soft drinks firm Radnor Hill has unveiled a new PMP format for its carbonated Radnor Spring range, offering retailer stronger margins for the drinks.
AG Barr aims to keep the Irn-Bru brand strong right through to the end of the year.

Irn-Bru builds up strength for rest of year

It has been another phenomenal year for the Irn-Bru brand, says owner AG Barr, with the firm now focused on the latter half of 2024.
energy drinks

Trends take a turn in 2020

Take-home packs and big cans both performing well as country continues to adapt to Covid-19
Tropicana’s new range

Health at its heart

Tropicana’s new range
Britvic is running a Pepsi MAX competition for convenience retailers.

Britvic run Pepsi MAX competition for convenience retailers

Britvic is marking the Pepsi rebrand with a Pepsi MAX competition for convenience retailers. Running from 7 February to 1 March, it will reward ambitious retailers and you can find out more here.

US brand joins the tea party

AMERICAN organic tea brand Honest is ramping up its marketing activity in the UK with the launch of its first integrated marketing campaign on...
Pack shots of Boost Sport Orange, Boost Water+, Irn-Bru, Boost Energy Original, Irn-Bru Zero, Rubicon Sparkling Mango and Rubicon Spring Black Cherry Raspberry.

AG Barr offers retailers the chance to win £20k refit

Soft drinks firm AG Barr has launched a new £20,000 incentive exclusive offering store owners the chance to transform their stores.
Woman looking at soft drinks

Soft set for a big year

With the trend of alcohol reduction not going anywhere soon, premium soft drinks could be a breakout star of 2020.

A trio of adverts for Robinsons

Robinsons squash is returning to TV screens this summer for the first time in four years as part of a new multi-channel campaign ‘Let There Be Fruit’

Caramel returns to the chiller

FRIESLAND Campina has brought back its limited-edition Yazoo Choc Caramel flavour.

Juiced the job

Coca-Cola Europacific Partners has grown its Monster Energy drinks line-up with two new flavour variants from the States.

Future growth

THE sugar debate has spread into the fruit juices category with campaign group Action in Sugar claiming that the level of natural sugars means...
Highland Spring

Fast flowing water

WATER is the fastest growing soft drink category in the UK according to Highland Spring. Quoting figures from Zenith International, it says it is...