Kids playing football

A boost for good causes

BOOST has launched a new initiative that will see the c-store exclusive energy drink brand provide communities with thousands of pounds worth of support.
Irn Bru 500ml & 330ml energy

Sampling blitz for Bru energy

Thousands of consumers are trying Irn-Bru Energy for the first time this month, according to AG Barr, which has launched a new mass sampling campaign for the brand.
Kate Moss posing with signed cans of diet coke

Diet Coke celebrates 40th birthday in style

SUPERMODEL Kate Moss has brought her creative talent to Diet Coke for the launch of a new marketing campaign for the brand.

Levi Roots clears up

LEVI Roots Caribbean Crush is now available in a fully recyclable, clear plastic bottle, complete with a new label.
Lucozade promotional bottles

Big spend in time for summer

SUNTORY Beverage and Food Group has ramped up support for sports and energy drink brand Lucozade, with the launch of a £2.5 million marketing campaign
Tropicana’s new range

Health at its heart

Tropicana’s new range
Launched in the UK this year, Fuze Tea from CCEP is already available in 40 other markets.

NPD plays it cool

ANOTHER big gun has entered the UK iced-tea market following the launch of Fuze Tea

Diet Coke competition brings getaway prizes

Coca-Cola Europacific Partners is giving consumers the chance to win a Kate Moss recommended countryside getaway in its latest competition for Diet Coke.
Eisberg Alcohol-Free merlot

Free from set for a scorcher

With consumers increasingly considering their health, alcohol-free wines like Eisberg Alcohol-Free may be a popular choice

Repackaged for convenience

CONVENIENCE stores were firmly in the thinking of the team behind Overhang when they repackaged the drink they call a natural pick-me-up. The smaller 250ml...
Coca Cola

Capitalise on soft drinks

Investing in a soft drinks range that caters to Christmas shoppers is more important than ever, according to Coca-Cola Europacific Partners.
Pack shots of Monster Zero Sugar Ultra Fantasy Ruby Red.

Monster Energy unveils new flavour to the zero sugar Ultra range with grapefruit taste

Energy drinks brand Monster has introduced a new flavour to its sugar free Ultra range of drinks with the introduction of Monster Energy Ultra Fantasy Ruby Red.

Uplifting Bounce

Functional drinks firm Bounce Back believes consumers are still willing to spend a little extra to look after their health despite the cost-of-living crisis.
no-sugar-energy-drinks

Growth of low sugar drinks outpacing the market

Growth of low sugar drinks outpacing the market, according to major energy brands

Partnership renewed fifteen years later

BRANDHOUSE, the company that made over Tango in the nineties has been brought in to give it another new look. Brandhouse founder Mark Wickens said:...
Britvic soft drinks infographic

Bright future in the fridge

Britvic report finds soft drinks enjoying growth with low-calorie options driving performance