Health kicks call for flavour
January is seen as a month for cutting back and AG Barr reckons more health conscious consumers will seek out flavoured water options.
Time to give back
Functional soft drink brand Rejuvenation Water is putting a twist on advent for Christmas 2019.
Coca-Cola Zero Caffeine Free hits UK with 007 First Light promo
A global redesign for Coca-Cola Zero Sugar Caffeine Free has landed on shelves across the UK with a unique promotion for the upcoming 007 First Light videogame.
Secret of Barr’s success? Plenty of bottles
PACK size is the key to maximising bottled water sales, according to AG Barr.
Its brand, Strath-more, grew 10% year on year in the...
Snow’s back
IRN-BRU, the number-one Scottish grocery brand in the Scottish market, has a calendar of phenomenal activity lined up this Christmas, says brand owner AG...
Pepsi unveils new trio of Ice Cream inspired flavours
Drinks firm Carlsberg Britvic has unveiled a new trio of Pepsi Ice Cream inspired flavours in a bid to tap into a rising demand for treat focused drinks.
US brand joins the tea party
AMERICAN organic tea brand Honest is ramping up its marketing activity in the UK with the launch of its first integrated marketing campaign on...
Spending big on sparkling
Highland Spring has announced its biggest ever investment in sparkling water.
The Perthshire-based producer plans to invest £1m in sparkling water, including a new ‘Remarkabubble’ campaign.
Irn-Bru kicks off phenomenal summer promotion
Irn-Bru is set to kick off its new summer promotion this August, offering consumers the chance to bag some goodies ideal for the sun.
Functionality and flavour drive growth
Catching up with Get More Vits director and co-founder Steve Norris
Vanilla’s back
TEN years after its last appearance on British shelves, CCE has brought back Vanilla Coke.
This time around it comes in a 330ml can, 500ml...
Converting into sales
HYDRATION drink brand iPro has secured a lucrative listing with Spar Scotland.
Flavour above all
And consumers are looking for low or zero-calorie drinks
FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...
Naturally reducing the sugar
THE use of natural sweetener stevia in the new recipe for Capri-Sun has reduced the sugar content of its original range by 50%
Boost Drinks expands Sport range with Tropical Punch
Drinks firm Boost Drinks has expanded further on its Sport range with the addition of its new limited edition variant flavour Tropical Punch.
Energy drink upgrades
CCEP has announced a new partnership between Monster Energy and Microsoft’s new 2021 Halo Infinite game
