Lucozade Sport Zero Sugar will appeal to new customers, say Suntory.

Loyalty to Lucozade Sport will drive sales

Suntory Beverage & Food has been highlighting the importance of consumer brand loyalty in driving sales of the likes of its Lucozade Sport.
CCEP has highlighted its important Coca-Cola and Dr Pepper zero-sugar variants.

CCEP highlights healthy way to drive sales

Coca-Cola Europacific Partners has been stressing to convenience retailers the importance of stocking low and no-sugar soft drinks, as well as a good energy drinks range.
Pepsi Max Taste Challenge

The battle of the brands

PEPSICO has revived its Pepsi Max Taste Challenge, taking on the ‘biggest selling full-sugar cola’ in the process.

Coca-Cola shares hope

Coca-Cola has drafted in the support of singer Katy Perry as part of its Open To Better campaign

New flavours inviting upgrades

OLD Jamaica is asking consumers to “upgrade the everyday” in a campaign that follows an overhaul of its packaging and the launch of a...
Monster has introduced a number of energy drink innovtions in recent times.

Energy drinks take centre stage in stores

Bosses for Monster have been providing evidence for something many Scottish convenience retailers will have realised – energy drinks have gone from being niche to mainstream.

Flavour above all

And consumers are looking for low or zero-calorie drinks FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...
72e_0714

New flavours at a premium

Lucozade Ribena Suntory, Red Bull and Coca-Cola Enterprises are some of the giants of functional, energy, and sports drinks in the UK. How do...
box of coca cola cans with santa claus imagery

Coca-Cola festive packs want to be at the party

Santa’s red and white suit has become a regular feature in Coca-Cola’s festive packaging and he is back on their packs this year.
child-soft-drinks

The sugar levy: 12 months later

Changing habits, reformulation and value growth
Highland Spring sparkling water

Water fizzing with growth potential

Highland Spring Group reckons convenience retailers can untap bottled water category sales
Red Bull various sizes

Building the buzz

The energy drinks sector is still booming for independents, but there is more they can do to boost their sales, argues Red Bull.

More with less

Sweet sales without the sugar DESPITE  the sustained negative press about the sugar content of soft drinks, the category is still performing well according to...
a selection of drinks from

Meet the Maker: AG Barr

Vicky Lawless-Mitchell customer marketing lead at AG Barr, tells of life working at the Scottish soft drinks manufacturer.

Uplifting Bounce

Functional drinks firm Bounce Back believes consumers are still willing to spend a little extra to look after their health despite the cost-of-living crisis.
Pack shots of 7UP Zero Pink Lemonade cans.

7UP Pink Lemonade flavour hits the shelves for summer

Drinks giant Carlsberg Britvic has expanded on its range of 7UP drinks with the new Pink Lemonade flavour in time for the summer months.