Maximum fruit flavour from Pepsi

Fruit flavour has found its way into a Pepsi bottle with the launch of a new raspberry variant .
5 cans of Carabao

Opening up the energy market

Carabao setting out to broaden appeal of category in Scotland

Cookies and tea – the healthier way

Jnck Bakery and Britvic have each been shouting out about their healthier products that will still taste like real treats.
Representatives from Asco Foods and Vitasoy sit at a table signing a new distribution deal between the two firms.

Asco Foods gains distribution for Vitasoy

Asian products distributor Asco Foods has been chosen as the UK & Ireland distributor for the Hong Kong soy-based drinks brand Vitasoy.
Lucozade Alert original

Alert new customers

A new look has blasted out on to shelves for Suntory brand Lucozade Alert.
sparkling flavoured low and no sugar drinks

Water can win in convenience

Whatever the ailment, it’s likely that among everything else a GP may prescribe, drinking plenty of water will form part of the cure.
Irn bru xtra bottle and can on an orange and blue background

Xtra investment in Bru

SCOTLAND’s other national drink, Irn-Bru, is set to benefit from a £1 million brand investment.

Showing how the pro does it

Red Bull has recruited Liverpool and England footballer Trent Alexander-Arnold for its Red Bull Pro campaign
Launched as a limited-edition pack, Red Bull Red Edition has permanent status.

Red Edition is staying put

Summer SKU gets a permanent listing
Barrs Irn Bru

Soft and Scottish

SCOTTISH shoppers love local and they’re loyal to the brands from home. That’s the view of Adrian Troy, marketing director at AG Barr.
Rubicon Spring

Slimming the Rubicon

Health is at the heart of the latest new format launch for the Rubicon brand.
Strathmore Botanics

Botanical waters spring into store

DEMAND for healthier options in the soft drinks chiller has seen Barr Soft Drinks bring some new flavours to the table.

New look creates growth

LANDMARK Wholesale has given its own-brand sports and energy drinks brand LSV Isotonic a new look. Senior trading controller Jon Burton said: “LSV Isotonic is...
Highland Spring

Water sales are swelling

Fizz and flavours performing well
There’s no shortage of options for customers seeking out low and no sugar soft drinks.

Shoots shake up

THINGS are shaking up for Fruit Shoot as its parent firm launches a new line under the brand’s banner
Pack shots of Rubicon Raw energy drinks range.

Bowl over with fruit energy drinks

AG Barr reckons its fruit flavoured range of energy drinks helps to introduce shoppers to the soft drinks category through its Rubicon Raw and PWR BRU brands.
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