Variety in energy goes beyond flavour as Red Bull reckons can size counts, too.

Red Bull advises spending time and energy on range

Energy drinks giant Red Bull is advising convenience retailers to stock a variety of flavours and can sizes to satisfy consumer demands and drive up profits.

Toughing out a new campaign

Mud no obstacle for protein brand Functional protein drink brand For Goodness Shakes has joined forces with obstacle events series and active lifestyle brand Tough...
Lucozade Energy Watermelon & Strawberry Cooler

Lucozade Ribena Suntory Encouraging NPD trial

Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format

Sampling boost for students

STUDENTS are being lined up as new recruits to the energy drinks sector in a sampling programme from Boost. A spokesperson said: “This year is...

Facing a squeeze?

AT least one brand is called Innocent and, until recently, there were few bad things said about fruit juice. But things have changed and some...
1881's navy strength gin, Honours, was crowned a winner in the Gin Guide Awards 2023.

Convenience in Brief | 1881 Distillery, Four Loko and Britvic news

Scottish Grocer highlights three news stories that provide insights to convenience retailers about alcoholic and soft drinks.
Pack shots of Rockstar Energy Zero Sugar Peach cans.

Rockstar hits a key sale with new Zero Sugar Peach flavour

Energy drinks brand Rockstar Energy has hit the right keys with consumers with the launch of its new Zero Sugar Peach flavour.
Pack shots of San Pellegrino Zero Added Sugar with Limonata multipacks and a single can and Pesca & Clementa multipack and a single can.

Sanpellegrino rolls out new Zero Added Sugar variants

Italian sparking fruit juice brand Sanpellegrino has unveiled its new Zero Added Sugar range, offering a premium soft drink for healthy conscious shoppers.

Health is big influencer

DISCOUNTERS and c-stores are squeezing soft drinks sales in the big four supermarkets, with cola sales in the multiples falling by 1.4% in the...

Summer is thirsty work

LAST summer the sun put in an appearance and had thirsty folks reaching for juice drinks. Dave Turner, trade communications manager at Coca-Cola Enterprises...
radnor-hill-bottles

A fresh take on energy drinks

Radnor Hills is naturally boosted with seven B vitamins, which help the body to release energy, and 70mg of natural caffeine – around the same kick as a cup of coffee
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Springing into action

Warm weather at the start of the year plus anti-sugar messages have helped water outgrow industry predictions. THANKS to a good spring, bottled water has...
Tango cans

Support for the youth

TANGO has agreed a long-term partnership with The Prince’s Trust.
Halo promotion

Energy drink upgrades

CCEP has announced a new partnership between Monster Energy and Microsoft’s new 2021 Halo Infinite game

Size matters ahead of the World Cup

NEW work on its low-calorie brands and significant developments on pack formats make up some of the work being carried out by Coca-Cola Enterprises...
Pack shots of Mogu Mogu Zero Sugar Summer Berries and Zero Sugar Tropical Delight.

Mogu Mogu taps into soaring demand with new Zero Sugar drinks

Fruity soft drinks brand Mogu Mogu has launched a new range of Zero Sugar drinks to respond to rising consumer demand for sugar-free alternatives.