Lucozade Energy Watermelon & Strawberry Cooler

Lucozade Ribena Suntory Encouraging NPD trial

Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format
A can of Irn-Bru stands against an orange background with golden Irn-Bru Girder design hangs next to it, suspended by a drawing of a crane.

Irn-Bru strikes Gold in new consumer campaign

Scottish soft drinks brand Irn-Bru has kicked off a one-of-a-kind promotional campaign that offers consumers the chance to win a truly unique prize.
Eisberg Alcohol-Free merlot

Free from set for a scorcher

With consumers increasingly considering their health, alcohol-free wines like Eisberg Alcohol-Free may be a popular choice
Mars milk range

More consumers picking up flavoured milk in store

Flavoured milk is going from strength to strength in convenience as the number of consumers purchasing from the category increases.
Highland Spring

Water sales are swelling

Fizz and flavours performing well

Sell some sunshine in a bottle

More Drinks, the firm behind the Get More Vitamins range of functional drinks, is launching a larger 1-litre and 4-pack format which the firm...
Tic Tac Coca Cola

Collaborating with cola

Ferrero has joined forces with Coca-Cola for the launch of a limited edition Tic Tac flavour
Barrs Irn Bru

Soft and Scottish

SCOTTISH shoppers love local and they’re loyal to the brands from home. That’s the view of Adrian Troy, marketing director at AG Barr.
Britvic is running a Pepsi MAX competition for convenience retailers.

Britvic run Pepsi MAX competition for convenience retailers

Britvic is marking the Pepsi rebrand with a Pepsi MAX competition for convenience retailers. Running from 7 February to 1 March, it will reward ambitious retailers and you can find out more here.
Grace Sparkling Coconut Water

Sparkly NPD

CARIBBEAN-focused firm Grace Foods has been touting the benefits of its recently-launched slimline can Coconut Water range

It’s not all about the off-sales

NEGLECT soft drinks at your peril this month – that’s the message from some of the biggest brands in the chiller
Pack shots of Dr Pepper Cream Swirl 330ml cans and 500ml bottles.

Dr Pepper fizzes up new Cream Swirl flavour

Flavoured carbonate brand Dr Pepper has unveiled its latest limited edition flavour with the launch of its new Dr Pepper Cream Swirl variant.
Pack shots of Shaken Udder Raspberry Ripple and Shaken Udder Scoff-the-Lot milkshakes.

Shaken Udder mixes up milkshakes with new flavours

Expanding the snack occasion in a sweet way CHILLED milkshake brand Shaken Udder has unveiled two new flavours to its range with Raspberry Ripple and...
Launched in the UK this year, Fuze Tea from CCEP is already available in 40 other markets.

NPD plays it cool

ANOTHER big gun has entered the UK iced-tea market following the launch of Fuze Tea

Cater for all occasions

Suntory Beverage and Food GB & Ireland is shaking up its Lucozade range with the launch of a raft of new formats

New kids on the block – Sports and energy drinks

Drinks designed to target 18-34 year-olds attracted to the thrill-seeking extreme sports lifestyle ONCE upon a time energy drinks were all about one or two...