Back to the gym
The Covid pandemic has disrupted exercise routines for many consumers, but the easing of restrictions should bring a rise in demand for functional drinks
Even more energy with a multipack
To make the most of this category uplift, Red Bull has now extended its multipack offering by launching a new 355ml four pack
CCEP brings Miami to the shelves with Monster Ultra Vice Guava
CCEP has bolstered the Monster Energy range in time for the summer months with the roll out of the new Monster Ultra Vice Guava variant.
NPD plays it cool
ANOTHER big gun has entered the UK iced-tea market following the launch of Fuze Tea
Monster Energy celebrates with new Lando Norris Gold cans
CCEP has launched a limited-edition gold coloured variant for its Monster Energy Lando Norris Zero Sugar variant to mark the F1 driver's global success.
Explosive growth
IT’S made in Scotland and sold across the globe.An investment deal that launched new Scots energy drink Dynamite has led to significant distribution successes...
Diet Coke debuts new Devil Wears Prada 2 design
Drinks giant CCEP has taken the Diet Coke brand to the runway with its new collaboration with upcoming film The Devil Wears Prada 2.
Rockstar unveils 2 for £2 PMP deal
Soft drinks giant Britvic has annoucned a shake-up to its Rockstar Energy Drinks PMP range and will offer consumers a new '2 for £2' deal from the new year.
Soft drinks set to shine this summer
The hospitality sector may be open for business again, but summer 2021 still represents a huge opportunity for retailers, according to leading soft drinks firms
Fruity soft drinks are flavour of the month
Two soft drinks companies have been highlighting some of their fruity offerings that retailers might want to consider stocking.
For the grown-ups
NEW drink driving alcohol limits in Scotland along with government campaigns on healthy living and other influences could increase consumer interest in adult soft...
Celebrating sustainable success
Drinks brands and hospitality businesses were recognised for their sustainability-focused activities at the Footprint Drinks Sustainability Awards last month.
Growing appeal of bottled water
A long hot summer can boost bottled water sales enormously but according to one major producer 2016 is already looking good. Nestlé says that...
Sugar tax?
So, what exactly is the sugar tax?
A charge that will be levied on soft drinks manufacturing and importing companies.
When did or will it happen?
It...
Shakes in demand
Lockdown hasn’t taken any wind from the sails of frozen milkshake machine supplier F’real
Unit growth is crucial for the future
The soft drinks category enjoyed value sales growth in 2018, helped along by a hot summer and – more unusually – the implementation of a new tax on high sugar soft drinks .






































