A cool taste of the tropics
LATEST soft drink in the Barr range is 2015 limited-edition summer special Tropicoola.
According to the company’s research 93% of consumers in a taste...
Collaborating with cola
Ferrero has joined forces with Coca-Cola for the launch of a limited edition Tic Tac flavour
Campaign is bonkers
THAI energy drink brand Carabao has launched a new multi-million pound integrated marketing campaign.
Pepsi unveils new indulgent cola flavours
Pepsi has brought an extra level of indulgence to the cola sector with the zero sugar Pepsi Treats range, building on the brand's flavour innovations.
Fuel time till full time
ENERGY drinks firm Boost Drinks is advising retailers to make the most of the late-night World Cup fixtures to push sales of energy drinks.
The...
Barr fires 2014 starting pistol – commemorative can launch
THE commercial build-up to the Glasgow 2014 Commonwealth Games has started with AG Barr’s launch of the first in a series of commemorative Irn-Bru...
Sales bubble up for water
SPARKLING water is on course for a strong year in 2022, according to Highland Spring.
Sugar-free interest breeds success
AS the sugar content of drinks continues to occupy a position high on the agenda of governments, consumers and the media, sales of flavoured water are rocketing
Five years of growth
CALLING sports and energy the biggest category in soft drinks within c-stores, Red Bull has predicted five years of continued growth for energy drinks.
Category...
Get the most from liquid assets
REASONS that people have a night in at home vary but whatever the occasion most consumers will be looking for an accompanying drink, said...
Convenience fuel – essential soft drinks
Though growth has slowed compared to the stellar performance of last year, soft drinks still provide massive turnover for c-stores
AS the figures quoted in...
Health kicks call for flavour
January is seen as a month for cutting back and AG Barr reckons more health conscious consumers will seek out flavoured water options.
Double shot from Costa
COCA-Cola European Partners (CCEP) has expanded its cold coffee offer with two new Costa Coffee RTD SKUs.
Organic overhaul
TWO new flavours and a sweeping brand re-design have been revealed for Scheckter’s Organic Energy as it strives to establish itself as a leader...
Nescafé couples up with Love Island as its official iced coffee partner
Coffee brand Nescafé has announced its new partnership with ITV's Love Island as the reality show's new official iced coffee partner.
Mixing it up this summer
Easing restrictions opens up opportunities
