shloer-new-packaging

Big spending on soft drinks

SHS Drinks announces seven-figure investment in new Shloer campaign .
Mark Thomson

Scots soft drinks fans show their independent spirit

WHETHER we call it ginger, juice or a bottle of skoosh, Brits, and especially Scots, are ensuring that the soft drinks category continues to...
Rubicon-campaign

Big spend on fruity soft drink

AG BARR is spending big on its Rubicon brand, investing £5 million in a new marketing campaign
Old Jamaica

Life’s a beach in ginger beer ad

REFLECTING the brand’s heritage, the latest TV ad for Old Jamaica ginger beer was shot on the beaches of Kingston Jamaica. Senior brand manager Gavin...
Lucozade Sport Zero Sugar will appeal to new customers, say Suntory.

Loyalty to Lucozade Sport will drive sales

Suntory Beverage & Food has been highlighting the importance of consumer brand loyalty in driving sales of the likes of its Lucozade Sport.
Smartwater bottles

Health and hydration

It was one of the biggest trends of 2019, and the popularity of health-promoting products is likely to grow even more as we enter the 2020s.

Punchy new energy pack

BOOST Drinks has reworked its Fruit Punch variant.
Schweppes

For the grown-ups

NEW drink driving alcohol limits in Scotland along with government campaigns on healthy living and other influences could increase consumer interest in adult soft...
Highland Spring water

Good for sales, good for planet

The return to office working has been good for the bottled water category, says Highland Spring. And it said this growth has continued as more people are looking to hydrate on the go.
Monster has introduced a number of energy drink innovtions in recent times.

Energy drinks take centre stage in stores

Bosses for Monster have been providing evidence for something many Scottish convenience retailers will have realised – energy drinks have gone from being niche to mainstream.
Sunmagic

Launched with a cap and sparkle

JUICE, smoothie and juice drink brand, Sunmagic, this month launches a new lightly sparkling juice drink, which it says is the UK’s first drink...
Calypso Soft Drinks, Fairtrade,

Supporting change

CALYPSO Soft Drinks has redesigned its Fairtrade Pure Juice range. The new design appears across the range including apple juice and orange juice in 500ml...

Getting the word out

Spending big on Orangina A MULTI-MILLION pound campaign promoting Orangina is underway with the goal of reaching close to two million consumers over the course...
Promotional image of the MyCCEP app featuring a mobile phone with the homescreen for the app.

CCEP launches mobile app for retailers

Soft drinks giant CCEP has launched its online customer platform MyCCEP.com as a phone app, offering a more efficient experience for its retail customers.

Make water special at Christmas

WHILE the festive period is traditionally associated with alcoholic drinks, no-one should forget soft drinks, both on the table, or as an alternative to alcohol.
Boost Energy

Fuel time till full time

ENERGY drinks firm Boost Drinks is advising retailers to make the most of the late-night World Cup fixtures to push sales of energy drinks. The...