Old Jamaica

Life’s a beach in ginger beer ad

REFLECTING the brand’s heritage, the latest TV ad for Old Jamaica ginger beer was shot on the beaches of Kingston Jamaica. Senior brand manager Gavin...
F'real milkshakes

Shakes in demand

Lockdown hasn’t taken any wind from the sails of frozen milkshake machine supplier F’real
Lionel Messi drinks from a Mas+ by Messi Miami Punch drink in a football stadium.

Messi launches Más+ by Messi drinks exclusively in Spar

Football superstar Lional Messi has rolled out his sports drink Más+ by Messi to the UK for the first time, kicking off with an exclusive stint in Spar stores.

Grace Foods set to bring sandy shores to the UK

Grace Foods has brought a taste of the Caribbean over the sea to the UK markets with three new soft drink flavours in its Island Soda range.
Spar Blue Bear

Bear gets a makeover

SPAR UK is revamping its Blue Bear energy drink range. The new design is intended to increase standout. Blue Bear, said to be worth...

Ambitious moves by Soda Folk

ADULT-focused soft drink brand Soda Folk is gearing up for growth in 2022.
irn-bru-screw-ad

Big spend for summer Bru

Scottish shoppers have been invited to ‘Get some Irn in You’ as part of the latest campaign for Irn-Bru
Schweppes

For the grown-ups

NEW drink driving alcohol limits in Scotland along with government campaigns on healthy living and other influences could increase consumer interest in adult soft...

Adults go soft

Juice and botanicals brand Firefly has teamed up with mixologist Mr Lyan to create the new Superfly range. The new flavour combines koala nut, cascara...

Nourishing the gym fans

CONSUMERS are looking for more than taste from the products they consume, particularly those with a work-out plan, according to Nurishment. “As awareness grows of...
Snowshock machine

A cool treat for summer

Iced coffee options for convenience

Mystery flavour for Fanta

Coca-Cola European Partners (CCEP) is piquing the curiosity of consumers with the release of a mystery flavour

Campaign Mixing it up in the City

MIXER brand Schweppes is using digital murals in key city spots as part of its latest campaign.
Get More Vits’ Vitamin D Mango & Passionfruit drink contains 10ug of vitamin D.

It’s sunshine in a bottle

SOFT drink brand Get More Vits is on a quest to support bone and muscle health. The brand, which offers a range of vitamin fortified drinks, has been highlighting the importance of vitamin D in a healthy diet – particularly for consumers living in northern nations like Scotland.
Pack shots of Lucozade Alert Zero Sugar Mango Peachade Anthony Joshua Edition.

Lucozade Alert unveils new collab with Anthony Joshua to knock out sales

Suntory energy drinks brand Lucozade Alert has teamed up with world-class boxer Anthony Joshua with a new Mango Peachade Anthony Joshua edition.
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Energy gets the sour blues

AG Barr-supplied energy drink, Rockstar, puts the success of its Supersours range down to its “non-energy” flavours. The latest, Blue Raspberry, launched last month. Barr...