Steps in the right direction
Bottled water brands have been stepping up their sustainability efforts, as consumers become increasingly concerned with the environmental impact of their purchases.
A category adapting to coronavirus
The coronavirus crisis has affected soft drink shopping behaviour according to Bestway Wholesale
Soft drinks set to shine this summer
The hospitality sector may be open for business again, but summer 2021 still represents a huge opportunity for retailers, according to leading soft drinks firms
Boost Drinks unveils two new limited edition flavours
Soft drinks firm Boost Drinks has unveiled a duo of limited edition flavour across its Sport and Energy ranges, with a focus on current flavour demands.
Energy gets the sour blues
AG Barr-supplied energy drink, Rockstar, puts the success of its Supersours range down to its “non-energy” flavours. The latest, Blue Raspberry, launched last month.
Barr...
Power up energy sales with new PWR-BRU flavour
Scottish energy drinks brand PWR-BRU is set to bring some extra power to retailers this summer with the rollout of its new Dynamo Fruit Punch flavour.
Use data to build the best range
Red Bull suggests frequent EPOS checks
Building the buzz
The energy drinks sector is still booming for independents, but there is more they can do to boost their sales, argues Red Bull.
Big can energy from Irn-Bru
IRN-Bru Energy is now available in a big can variant
Retailer scoops £5K
Caraboa has been rewarding retailers with cash prizes as part of an incentive offering an incentive to stock the energy drink brand
Aiming for the two thirds
ACCORDING to Britvic two thirds of on-the-go soft drinks sales are recorded between March and October.
And it has revived its Taste of Summer promotion...
Orange squashes into Ribena range
RIBENA has added a new flavour, Orange & Mandarin, to its Ribena Plus range.
The new variety is designed to cash in on demand for...
For the grown-ups
NEW drink driving alcohol limits in Scotland along with government campaigns on healthy living and other influences could increase consumer interest in adult soft...
Lucozade Alert unveils new fruity flavour duo
Suntory Beverage & Food has expanded on its Lucozade Alert energy drinks range with two new fruit flavoured additions to its 250ml can range.
Fruit functions this summer
Ribena rolls out enhanced water .
Size matters in drinks aisle
Packs, tax and lower sugar
PACK size is a vital consideration in the purchase decisions of Scottish energy and functional drinks consumers according to two...
