Looking for a summer blockbuster
ONE of the big family film releases of the summer will be Minions. And soft drinks firm Coca-Cola Enterprises will team up with the...
New RTD offers a fuss free G&T
Diageo lauches ready-to-drink premium gin and tonic .
Fruit loose for summer
SWEDISH energy drink brand Nocco has launched a new limited-edition summer flavour for the fourth year running.
Coca-Cola shares hope
Coca-Cola has drafted in the support of singer Katy Perry as part of its Open To Better campaign
A thirst for a special offer
Price-marked packs have become the new norm in many product categories in convenience outlets. That’s unlikely to change anytime soon. But there are some...
Keeping the party going
CONSUMERS will be looking to well and truly deck the halls this Christmas and Britvic has advice for retailers to help them keep shoppers jolly.
Knock-out campaign
HEAVYWEIGHT champion Anthony Joshua has come out punching for Lucozade Sport as part of a new marketing campaign for the brand.
Revival picks up pace
SCOTTISH soft drinks business Bon Accord has been on charge, snapping up listings and expanding its portfolio with larger formats.
Ribena unveils a new look across its variants
British soft drinks brand Ribena has unveiled a new look across its range of drinks alongside a new marketing campaign to drive up awareness.
A Frankly refreshing summer
Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
Enjoying sparkling sales this autumn
SUMMER weather may bring a welcome boost for bottled water sales, but the autumn isn’t short of opportunities either, according to Highland Spring.
A televsion shake up
Yazoo has returned to the small screen with a £2m six-month broadcast sponsorship deal with Channel 4
Independents – home of Boost
BOOST is a star brand in independents according to its brand owner, quoting a market research company that specialises in c-stores.
Recent numbers from SalesOut...
Fruity boast to catch attention
Running across out of home advertising and digital media, the campaign focuses on emphasising Ribena’s fruit content.
Barr set to heat up sales in soft drinks
AG Barr is pushing retailers to capitalise on the summer heat this year with its wide range of brands to help appeal to a number of consumer desires.
Celebrating sustainable success
Drinks brands and hospitality businesses were recognised for their sustainability-focused activities at the Footprint Drinks Sustainability Awards last month.
