Thinking inside the box
ENERGY drink brand, Emerge has been targeting some of Britain’s bright things in its latest activity.
It has just embarked on a huge student...
Monster launches a crisp new flavour
CCEP is out to prove one Bad Apple can make the barrel with its latest launch in the Monster Energy Juiced range, Bad Apple.
Innovation aids soft progress
SOFT drinks is a highly resilient category. While other categories have slowed in the face of economic challenges, soft drinks have have returned value...
Sugar tax?
So, what exactly is the sugar tax?
A charge that will be levied on soft drinks manufacturing and importing companies.
When did or will it happen?
It...
Starbucks takes a chilled approach
Starbucks says its chilled coffee offerings have a major role to play in further growth of the RTD coffee market.
Setting up for the summer
Firms make their thoughts known
Alert new customers
A new look has blasted out on to shelves for Suntory brand Lucozade Alert.
Making sense of new habits
Changing landscape brings opportunity
Keeping the calories off
VITAMIN drinks firm Vithit has calories in its cross hairs, as consumers increasingly shun sugar-loaded drinks
500 reasons to launch
ENERGY drinks brand Boost was another which embraced the 500ml can this year.
Back in the spring it launched its first products to use the...
Convenience in Brief | 1881 Distillery, Four Loko and Britvic news
Scottish Grocer highlights three news stories that provide insights to convenience retailers about alcoholic and soft drinks.
Monster Energy SalesSupercharged retailer initiative returns
CCEP and the Monster Energy Co. have kicked off its retailer-focussed campaign SalesSupercharged.co.uk for the fifth year in a row, offering key energy insights.
Fanta bubbles up excitement with trio of new flavours
CCEP has bolstered the Fanta Zero Sugar range of drinks with a trio of flavour developments with Fanta Zero Apple, Fanta Zero Raspberry and Fanta Zero Tutti Frutti.
Retailers ‘behave responsibly on slushie sales’
Convenience channel bosses have spoken out to allay fears of irresponsible sales of slushies to youngsters following warnings of health dangers.
Aiming for the two thirds
ACCORDING to Britvic two thirds of on-the-go soft drinks sales are recorded between March and October.
And it has revived its Taste of Summer promotion...
Campaign thrives with Idris
Britvic is continuing its #ThriveOn campaign for multivitamin drink brand, Purdey’s, partnering with film star Idris Elba for a second year.
The new campaign aims...
