Health comes packed in Yakult Plus
Yakult celebrates the new launch of its Plus variant with a sustainable push across the range and increasing the size of its packs from seven to eight bottles.
Honesty the best policy
Brand says modern consumers want to know exactly what they are buying
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Get More Vits widens its offering
Get More Vits has widened its offering with a range of multivitamin squashes that it reckons are ideal for Scottish consumers.
C-stores up
Price competition and poor weather combined to make last year a difficult one for soft drinks but some drinks and, in particular, the convenience...
Alert new customers
A new look has blasted out on to shelves for Suntory brand Lucozade Alert.
A drink with a rebel streak
REBELICIOUS Drinks has launched what it claims is the first-ever CBD-infused cream soda.
Taking the low road
The sugar issue in soft drinks is influencing manufacturer, retailer and consumer behaviour but there are other important trends too.
SOFT drinks is becoming a...
Adding a bit of sparkle
Sparkling water brand Aqua Libra has been given a makeover in time for the summer
Exotics and home treats fuelling juice
THERE are still juicy profits to be squeezed out of thirsty consumers’ love of refreshment, especially during hot weather.
That’s the juices industry’s view, with...
Free to enjoy the summer
Manufacturers say consumers are looking for healthy drinks and they are expanding to oblige
Free the planet
Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.
Hard times in soft world
WHILE the Britvic Soft Drinks Review, (see main story here), suggests soft drinks sales struggled but stayed reasonably flat last year, Kantar Worldpanel findings...
A trio of adverts for Robinsons
Robinsons squash is returning to TV screens this summer for the first time in four years as part of a new multi-channel campaign ‘Let There Be Fruit’
Opening up the energy market
Carabao setting out to broaden appeal of category in Scotland
Facing a squeeze?
AT least one brand is called Innocent and, until recently, there were few bad things said about fruit juice.
But things have changed and some...
