Hydration with a hint
WITH research from Mintel suggesting one in three consumers are looking for sugar-free soft drinks that are high in quality, Nestlé Waters is introducing...
Two big monsters
COCA-Cola European Partners has extended its energy range with the launch of two new Monster flavours
Sunshine and smiles for ads
SCHWEPPES will be paying homage to the great British summer as it returns to TV screens this year as part of its ‘Schweppes, We’ve Got The Tonic, You’ve Got the Spirit’ campaign.
A New Twist With Prizes
JUICE drink brand Ribena has added a special-edition pack to its range.
Ghoulish Fanta promo returns
FANTA is ready to scare up some soft drinks sales this Halloween with the launch of a new on-pack promotion and seasonal packaging.
No and low to step up
COCA-COLA Great Britain has launched a new campaign to emphasise that its four varieties are all part of the same brand.
The move is part...
Irn-Bru unveils new design in major revamp
Scottish soft drinks brand Irn-Bru has unveiled a major new brand refresh, inclusive of new pack designs and changed names in the core range.
Bottlegreen branches out
PREMIUM cordial brand Bottlegreen has launched two new flavours which the firm reckons will appeal to adventurous soft drinks consumers.
Mogu Mogu kickstarts partnership with K-Pop stars
Soft drinks brand Mogu Mogu has announced a partnership with K-Pop sensation Seventeen, offering prizes to be won through a major campaign.
Red Bull has an icy new flavour in Winter Edition
Energy drinks brand Red Bull has unveiled its second ever Winter Edition variant with the roll out of its new Iced Vanilla Berry flavour to the category.
Health and hydration
It was one of the biggest trends of 2019, and the popularity of health-promoting products is likely to grow even more as we enter the 2020s.
Minty fresh comeback
Friesland Campina brings back a fan favourite flavour for its Yazoo brand of flavoured milk.
Watch out for prickly heat
RED Bull has unveiled its latest seasonal limited edition release – this time taking flavour straight from the desert.
Bundling up gets results
Meal deals are well worth mulling over
Time to face the ugly truth
Unsweetened fruit-flavoured sparkling water brand Ugly Drinks has more than doubled its range
Organic overhaul
TWO new flavours and a sweeping brand re-design have been revealed for Scheckter’s Organic Energy as it strives to establish itself as a leader...
