Glasgow retailer Natalie Lightfoot stands against a black background with green lighting shining down on her head with the SalesSupercharged.co.uk logo in the top right corner.

Monster Energy SalesSupercharged retailer initiative returns

CCEP and the Monster Energy Co. have kicked off its retailer-focussed campaign SalesSupercharged.co.uk for the fifth year in a row, offering key energy insights.

Sparkling new cans

BRITVIC has boosted its water portfolio with the launch of a new range of infused sparkling waters.
box of coca cola cans with santa claus imagery

Coca-Cola festive packs want to be at the party

Santa’s red and white suit has become a regular feature in Coca-Cola’s festive packaging and he is back on their packs this year.
Coca-Cola and Fanta are leaders in the soft drinks category, claim CCEP bosses.

Favourite brands drive sales, says CCEP

The power of soft drinks to drive footfall and sales in the convenience channel shouldn’t be underestimated, say bosses at Coca-Cola Europacific Partners (CCEP).
Promotional image of new Robinsons Squash Wicked variants with the text offering a prompt to try out both with the tagline "Witch Flavour Are You?".

Robinsons rolls out new bewitching Wicked flavours

Squash juice brand Robinsons has kicked off a new partnership with the movie musical Wicked with two new limited edition flavours inspired by the film.
Lucozade Sport Cherry Raheem Sterling

Sterling push for cherry

Lucozade Sport has joined forces with Manchester City and England international football star Raheem Sterling to launch a new campaign.

A trio of adverts for Robinsons

Robinsons squash is returning to TV screens this summer for the first time in four years as part of a new multi-channel campaign ‘Let There Be Fruit’

Passion is in the picture

KIDS brand Robinsons Fruit Shoot has launched a new campaign which celebrates children pursuing their passions. The ‘It’s My Thing’ campaign includes a 40-second TV...

Unleashing a flurry of flavour

CCEP has unveiled a raft of soft drinks NPD ahead of the summer .

Food matching – Soft drinks for nights-in

SOCIAL occasions with friends and family provide the perfect opportunity for retailers to drive extra sales of food and drink meant for sharing, such...

Soft drinks set to shine this summer

The hospitality sector may be open for business again, but summer 2021 still represents a huge opportunity for retailers, according to leading soft drinks firms

Coca-Cola to give away Endless fun this summer

Coca-Cola Europacific Partners has kicked summer with its new 'Endless Summer Pass' promo, which will see shoppers bag tickets to major global events.

Covering the bases for better times

Energy Drinks performed well, for suppliers and retailers, through tough economic times and Ed Whitehead, strategy and planning manager at Red Bull UK reckons they’ll...

Healthy demand for no sugar

VIMTO UK has expanded its no added sugar portfolio to meet what it says is growing consumer demand for healthier drinks. Marketing controller Emma Hunt...
Screenshot from Yazoo advert

A televsion shake up

Yazoo has returned to the small screen with a £2m six-month broadcast sponsorship deal with Channel 4

It’s softly the best

  Musselburgh's Day-Today Wallyford Supermarket had been open for a little more than 18 months  when it was visited by the judges in the Scottish...