Life’s a beach in ginger beer ad
REFLECTING the brand’s heritage, the latest TV ad for Old Jamaica ginger beer was shot on the beaches of Kingston Jamaica.
Senior brand manager Gavin...
Big can energy from Irn-Bru
IRN-Bru Energy is now available in a big can variant
Adding a bit of sparkle
Sparkling water brand Aqua Libra has been given a makeover in time for the summer
Cawston Press builds on fruit juice range
Pressed fruit juice brand Cawston Press builds on its Fruit Water brand with the addition of the new orange juice flavour, Sunshine Orange.
Free to enjoy the summer
Manufacturers say consumers are looking for healthy drinks and they are expanding to oblige
Holidays are coming with Coca-Cola
Christmas magic is on its way to stores once again as Coca-Cola Europacific Partners' (CCEP) festive activations return for this year – and the soft drinks giant has been explaining why it believes its brands are must stocks for 2024.
Milk to the max
WITH interest in sports and exercise rising as we head into spring, c-stores stand to benefit from offering products which are specifically formulated for...
Coca-Cola and Oreo team up in new limited drink
Coca-Cola and Mondelēz International brand Oreo has announced a new partnership to mark the besties in life with the new Coca-Cola Oreo Zero Sugar drink.
Coca-Cola to give away Endless fun this summer
Coca-Cola Europacific Partners has kicked summer with its new 'Endless Summer Pass' promo, which will see shoppers bag tickets to major global events.
Showing how the pro does it
Red Bull has recruited Liverpool and England footballer Trent Alexander-Arnold for its Red Bull Pro campaign
Sampling blitz for Bru energy
Thousands of consumers are trying Irn-Bru Energy for the first time this month, according to AG Barr, which has launched a new mass sampling campaign for the brand.
Taste of the summer
AG Barr has added three new fruity flavours to its Caribbean sparkling drink range, KA
Going big on low cal cans
Consumers are still adjusting to the change in price due to the sugar levy
Trip with fungi on the shelf
Trip has rolled out its new Mindful Blend range to take advantage of the rising popularity the functional ingredients have found on social media.
Wake up your iced coffee sales with Jimmy’s
Earlier this year, Jimmy’s expanded its SlimCan range with a 250ml PMP format which rolled out exclusively across the convenience and impulse channel.
Enjoying sparkling sales this autumn
SUMMER weather may bring a welcome boost for bottled water sales, but the autumn isn’t short of opportunities either, according to Highland Spring.
