Swizzels brand branches out in drinks
The Swizzels brand has been branching out in the soft drinks category with new licensed products launched from different firms.
Eco-friendly refresh for juice brand
Pepsico has relaunched Tropicana on-the-go packs with new packaging aimed at boosting visibility on shelf
AG Barr caters for the morning rush
Bosses at AG Barr have been highlighting how their PWR-BRU and Rubicon Raw energy drink ranges can help satisfy shopper demand for a morning caffeine fix.
Take home is taking over
Retailers may wish to look to larger formats as consumers continue to stay at home
Win a year’s supply of stock of Lipton Iced Tea
Britvic is offering one lucky retailer the chance to bag a year's supply of Lipton Iced Tea stock in its new retailer competition for the brand.
Punchy new energy pack
BOOST Drinks has reworked its Fruit Punch variant.
Summer sampling
SAMPLING has worked before and it will work again, that is the opinion of Lucozade Ribena Suntory
Barr’s Diwali push
SOFT drinks giant AG Barr is gearing up for Diwali, the festival of lights, which falls, this year, on 23 October.
Its exotic drinks brand,...
Growing water second to cola – Sales for sector soar
TAPS across the nation are in danger of rusting over as sales of bottled water continue to show recession-defying growth. Kantar Worldpanel figures, quoted...
Get more varieties
AS consumers become more aware of the health benefits of staying hydrated at all times, the market is opening up for drinks that deliver daily doses of vitamins in a convenient format.
Flavour above all
And consumers are looking for low or zero-calorie drinks
FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...
A televsion shake up
Yazoo has returned to the small screen with a £2m six-month broadcast sponsorship deal with Channel 4
Manchester Drinks brings an exclusive frozen treat to the Scottish market
Manchester Drinks is banking on the summer sun to help drive sales of its two new launches for the Slush Puppie Frozen Pouch brand.
Spring in your step
SCOTTISH bottled water brand Highland Spring heads into 2018 with big ambitions
Water fizzing with growth potential
Highland Spring Group reckons convenience retailers can untap bottled water category sales
Meeting the tax with innovation
DEMAND for mid, low and no-sugar drinks is growing according to Barr but, it stresses, the main reasons consumers choose a soft drink have remained the same
