Premium positioning for Orange soft drink

ORANGE-flavoured soft drink brand Sunny D is repositioning itself with the launch of new premium packaging. Sunny D is now available in 1L and 500ml...

Soft drinks value touching £10bn

AT first glance, the latest in the series of Britvic Soft Drinks Reviews seems to suggest the brands that fill drinks chillers across the...
Pack shots of Sparkling Ice Black Raspberry sparkling flavoured water bottles.

Sparkling Ice flavoured water variant relaunches into UK market

Sparkling flavoured water brand Sparkling Ice has expanded its range of flavours with the return of its Black Raspberry variant to store shelves.
3x smart water bottles

Steps in the right direction

Bottled water brands have been stepping up their sustainability efforts, as consumers become increasingly concerned with the environmental impact of their purchases.
Macb’s Clare Hooley suggested retailers consider secondary placement of flavoured water near till points to drive impulse.

Flavours find feet in summer

Macb sees a seasonal opportunity
franklin-and-sons-new-flavours

A canny move for Franklin

In a bid to meet the demands of shoppers looking for refreshment on the go, Franklin & Sons has launched a new can format .

Diet Coke competition brings getaway prizes

Coca-Cola Europacific Partners is giving consumers the chance to win a Kate Moss recommended countryside getaway in its latest competition for Diet Coke.
Pack shots of Grenade Protein Shakes including (left to right) Cookies & Cream, White Chocolate, Fudge Brownie, Strawberries & Cream and Chocolate Salted Caramel.

Grenade protein unveils new Shakes range

Protein bar brand Grenade has announced the relaunch of its range of high protein, low sugar Shakes drinks to help drive up sales.
Mangrove Global reckons the at-home cocktails trend could drive premium sales.

Bank on the cocktail trend, says Mangrove Global

Premium spirits distributor Mangrove Global has been highlighting the opportunity to drive sales through the at-home cocktails trend, while Britvic has launched some new J2O Mocktails.
Britvic is running a Pepsi MAX competition for convenience retailers.

Britvic run Pepsi MAX competition for convenience retailers

Britvic is marking the Pepsi rebrand with a Pepsi MAX competition for convenience retailers. Running from 7 February to 1 March, it will reward ambitious retailers and you can find out more here.

Juice for the health conscious

FRUIT juice specialist Sunmagic has released two new fruit juice ranges ahead of the Christmas selling period. They include the firm’s first ‘not from concentrate’...
Pack shots of Rubicon Still Tropical bottle, Rubicon Still Tropical carton and Rubicon Sparkling Berry Burst bottle.

Rubicon unveils brand refresh and NPD

Exotic fruit juice brand Rubicon has unveiled a complete brand refresh across its range along with two new flavour variants across its Still and Sparkling drinks.
2025 redesign for Costa Coffee RTD range including Costa Coffee Caramel Latte can, Costa Coffee Classic Latte Can, Costa Coffee Caramel Latte bottle and Costa Coffee Classic Latte bottle.

Costa Coffee unveils summer-ready revamp for RTD range

Coca-Cola Europacific Partners is set to reinvigorate the ready-to-drink coffee fixture with a bold relaunch for the Costa Coffee RTD selection.

Ambitious moves by Soda Folk

ADULT-focused soft drink brand Soda Folk is gearing up for growth in 2022.

Cater for all occasions

Suntory Beverage and Food GB & Ireland is shaking up its Lucozade range with the launch of a raft of new formats
Rubicon Raw cans

Big can focus is paying off

ENERGY drinks now make up the biggest and most profitable drink-now segment in the UK.