Carbon free soft drinks brand lands
Carbon-neutral soft drinks brand The Naked Collective has launched in the UK, offering a range of health-focused functional drinks
Lipton kicks off new summer campaign
Iced tea brand Lipton has kicked off its first ever on-pack promotion for the summer months offering the chance to bag hundreds of music themed prizes.
Blasting onto shelves
Carabao has reformulated and renamed its Mandarin Orange variant.
Free to enjoy the summer
Manufacturers say consumers are looking for healthy drinks and they are expanding to oblige
Big can energy from Irn-Bru
IRN-Bru Energy is now available in a big can variant
Scottish brand looks for a boom
DYNAMITE Energy Drink, launched in 2013 by Glasgow businessman Athif Sarwar and Garvies Soft Drinks quickly developed into an international success as well as...
F’real is shaking up demand
Consumers have been snapping up out-of-home milkshakes throughout the pandemic, according to F’real
Lifestyle education
LUCOZADE Ribena Suntory reckons manufacturers have a role to play in encouraging consumers to have balanced lifestyles.
Category director Georgina Thomas said: “This would have...
Changing to meet needs
THE Mintel research covered in our report on pages 66 and 68 shows that while some consumers have been buying into functional and energy...
Partnership renewed fifteen years later
BRANDHOUSE, the company that made over Tango in the nineties has been brought in to give it another new look.
Brandhouse founder Mark Wickens said:...
Adults go soft
Juice and botanicals brand Firefly has teamed up with mixologist Mr Lyan to create the new Superfly range.
The new flavour combines koala nut, cascara...
Bear gets a makeover
SPAR UK is revamping its Blue Bear energy drink range. The new design is intended to increase standout. Blue Bear, said to be worth...
Bundling up gets results
Meal deals are well worth mulling over
Natural growth
INCREASING media coverage of health issues has helped sales of plain bottled water rise by 10% in the past year, says Highland Spring.
It argues...
Mixing with the best
Premiumisation is the key to driving growth in the spirits market in the coming years according to Coca-Cola European Partners (CCEP).
Tropical energy
RED Bull has added a tropical-flavour line to its enegry drinks range.
Head of category marketing at Red Bull Gavin Lissimore said: “Red Bull Tropical...
