Racing ahead of the market
Red Bull summit finds energy outpacing soft drinks .
Explosive growth
IT’S made in Scotland and sold across the globe.An investment deal that launched new Scots energy drink Dynamite has led to significant distribution successes...
Monster unveils new UFC Experience promotion
Monster Energy is letting consumers in on the action with its new promotion with UFC, offering two ringside tickets to an upcoming match.
Building the buzz
The energy drinks sector is still booming for independents, but there is more they can do to boost their sales, argues Red Bull.
New flavour in cola aisle
Pepsi Max has added lime to its flavour portfolio
Growth of low sugar drinks outpacing the market
Growth of low sugar drinks outpacing the market, according to major energy brands
Cold sales hot up
Cold brew coffee Bottleshot has expanded its presence in the UK
Punchy pack promotion
Chance to train with boxing champion
Levi Roots clears up
LEVI Roots Caribbean Crush is now available in a fully recyclable, clear plastic bottle, complete with a new label.
Unit growth is crucial for the future
The soft drinks category enjoyed value sales growth in 2018, helped along by a hot summer and – more unusually – the implementation of a new tax on high sugar soft drinks .
Pomme all ye faithful
EMPIRE Bespoke Foods has introduced a new addition to the La Mortuacienne range of French lemonades
Growing appeal of bottled water
A long hot summer can boost bottled water sales enormously but according to one major producer 2016 is already looking good. Nestlé says that...
Skwishee Bring Your Own Cup day returns
Frozen fizzy drink brand Skwishee's Bring Your Own Cup Day is back for 2024, inviting consumers to get creative with their containers in time for Halloween.
Pepsi unveils new indulgent cola flavours
Pepsi has brought an extra level of indulgence to the cola sector with the zero sugar Pepsi Treats range, building on the brand's flavour innovations.
Shaking off the past with a brand revamp
For Goodness Shakes has embarked on a complete rebrand in a move which the firm believes will attract a wider customer base and drive growth in protein shakes
A cool treat for summer
Iced coffee options for convenience
