Reward the curious shopper with a range to suit newcomers to energy drinks, says Red Bull.

Red Bull offers tips on growing customer base

Red Bull reckons store owners need to cater to customers who are curious to try energy drinks and, here, the popular brand offers some advice.
Mortuacienne Pomme épices

Pomme all ye faithful

EMPIRE Bespoke Foods has introduced a new addition to the La Mortuacienne range of French lemonades
Tic Tac Coca Cola

Collaborating with cola

Ferrero has joined forces with Coca-Cola for the launch of a limited edition Tic Tac flavour
#OLDSKOOLNEWCOOL

Game on for retro drive

NUTRITIONALLY-enriched milk drink Nurishment is going retro with the launch of #OLDSKOOLNEWCOOL, its biggest-ever social media brand-builder.
Pack shots of Red Bull The Spring Edition Cherry Sakura with a four pack format of 250ml cans as well as a 250ml £1.75 PMP can.

Red Bull unveils Cherry Sakura Spring Edition

Energy drinks brand Red Bull has unveiled its new Spring Edition variant with the new Cherry Sakura flavour, driving up demand for cherry flavours in soft drinks.
Nocco energy drink

Fruit loose for summer

SWEDISH energy drink brand Nocco has launched a new limited-edition summer flavour for the fourth year running.

AG Barr launches £2M campaign for Rubicon

AG Barr has launched a £2 million campaign for its exotic juice drink Rubicon. The campaign, themed ‘Believe in Beach’, runs throughout September and comprises...
Radnor HIll’s Aqua Splash range

Sugar-free interest breeds success

AS the sugar content of drinks continues to occupy a position high on the agenda of governments, consumers and the media, sales of flavoured water are rocketing

Celebrating 60 years of Coca-Cola

The Coca-Cola Bottling Plant in East Kilbride has marked 60 years of production, standing strong as a stalwart part of Scotland's industrial history.

Vievé goes Wild on Cherries

Protein water brand Vievé is out to bring an extra kick to the hydration demand this summer with the launch of its new Wild Cherry flavour.
Pack shots of Reign Storm energy drink including Valencia Orange, Peach Nectarine and Kiwi Blend.

Reign brings in a Storm from America

Monster Energy Co is set to bring a storm to the UK as the firm launches its Reign Storm, already a popular choice with consumers in the US.
Britvic’s Soft Drinks Review for 2014

Multiples crash c-store party

AT first glance it looked as if it was good news. Britvic’s Soft Drinks Review for 2014, the latest in a long line of...
Pack shots of Mogu Mogu Zero Sugar Summer Berries and Zero Sugar Tropical Delight.

Mogu Mogu taps into soaring demand with new Zero Sugar drinks

Fruity soft drinks brand Mogu Mogu has launched a new range of Zero Sugar drinks to respond to rising consumer demand for sugar-free alternatives.

A lovely bunch

AS consumption of coconut water continues to grow throughout the UK manufacturers are looking for new ways to meet demand for the drink. According to...
Highland Spring Sparkling new packaging design

A sparkling new bottle

Scottish bottled water brand Highland Spring has given its sparkling range a packaging refresh.
plastic bottle on the beach

Free the planet

Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.