Pack shots of Grenade Protein Shakes including (left to right) Cookies & Cream, White Chocolate, Fudge Brownie, Strawberries & Cream and Chocolate Salted Caramel.

Grenade protein unveils new Shakes range

Protein bar brand Grenade has announced the relaunch of its range of high protein, low sugar Shakes drinks to help drive up sales.
Monster Ultra Citron, Boost Sugar Free and Lucozade Zero Original are among the sugar-free variants currently being championed by energy drink firms.

High energy, low in sugar

ACROSS the soft drinks category, sugar has been the big story of recent years and demand for low and no-sugar options has sky-rocketed. Energy drinks...
Coca-Cola has a festive Santa design across a variety of cans and bottles.

Holidays are coming with Coca-Cola

Christmas magic is on its way to stores once again as Coca-Cola Europacific Partners' (CCEP) festive activations return for this year – and the soft drinks giant has been explaining why it believes its brands are must stocks for 2024.
Carabao Bonkers

Campaign is bonkers

THAI energy drink brand Carabao has launched a new multi-million pound integrated marketing campaign.
Ribena Sparkling

Sparkling suggestion

As the nation continues to navigate the ongoing economic pressures, it’s likely there will be a rise in the Big Night In occasion.

Fizzing with fruity flavours

BRITVIC has bolstered its sparkling water brand, Aqua Libra, with a new Blood Orange & Mango variant.

Adding the price of the soft option

SOFT drinks shoppers are more likely to make a purchase when PMPs are available, so says Britvic, quoting research by Omni-Channel Barometer. Single-serve sizes in...
Energy drink brands

Excitement can add to energy

Excitement and demand for new flavours are vital elements of the energy drinks category according to Adrian Hipkiss, marketing director of Boost Drinks.

Explosive growth

IT’S made in Scotland and sold across the globe.An investment deal that launched new Scots energy drink Dynamite has led to significant distribution successes...

Stock up on multi-packs

Multipacks of cider and energy drinks are expected to show growth at Christmas
Schweppes classic

Mixing with the best

Premiumisation is the key to driving growth in the spirits market in the coming years according to Coca-Cola European Partners (CCEP).
Vimto no added sugar

It’s all go for Vimto

Support for the notion that no-added-sugar brands are winning with consumers has been bolstered by the success of the recently-launched Vimto Remix

New look creates growth

LANDMARK Wholesale has given its own-brand sports and energy drinks brand LSV Isotonic a new look. Senior trading controller Jon Burton said: “LSV Isotonic is...

Irn-Bru kicks off phenomenal Euros promo

Barr has kicked off a new promo across its Irn-Bru variants to mark the UEFA Euros Germany 2024 to help boost sales during the football tournament.
Lucozade promotional packs

Punchy pack promotion

Chance to train with boxing champion
Sodastream

Pepsi range from Sodastream

Sodastream has introduced PepsiCo flavours to its range for the first time in the UK.