Bank on the cocktail trend, says Mangrove Global
Premium spirits distributor Mangrove Global has been highlighting the opportunity to drive sales through the at-home cocktails trend, while Britvic has launched some new J2O Mocktails.
Minty fresh comeback
Friesland Campina brings back a fan favourite flavour for its Yazoo brand of flavoured milk.
All aboard for the Tour de Juice
TAKE care Nike, Adidas and Puma: drinks brand Um Bongo could be the latest must-have logo to have on running or cycling kit.
Its...
Bru back on the TV
THREE new adverts for Irn-Bru will debut this month, as part of a £6 million marketing investment in the brand.
Fruit sales squeezed
ACCORDING to market analyst Key Note the UK fruit juices, energy and juice drinks market fell by 0.6% in value in 2015 but it...
It’s ‘can do’ at Radnor
Radnor Hills has unveiled a canny new piece of NPD for its water brand.
Pack overhaul for Vimto range
Nichols PLC has given its Vimto range a facelift, with new packaging rolling out across its entire portfolio
RPET for Radnor Hills
The Radnor Hills range now includes rPET and glass packaging as well as a tetra carton with a foil tab
Size matters ahead of the World Cup
NEW work on its low-calorie brands and significant developments on pack formats make up some of the work being carried out by Coca-Cola Enterprises...
Irn-Bru Ice Cream flavour returns to store shelves
Scottish soft drinks brand Irn-Bru has brought back its limited edition Ice Cream flavour as a permanent new addition to its core Zero range.
Healthier options drive sales
VIMTO is returning to TV screens this summer, supported by increased social media and digital activity. Its key lines for c-stores are the 500ml...
Big moments put on bottle
Consumers encouraged to reach goals
AG Barr launches £2M campaign for Rubicon
AG Barr has launched a £2 million campaign for its exotic juice drink Rubicon.
The campaign, themed ‘Believe in Beach’, runs throughout September and comprises...
Making it clear
FLAVOURED water brand Perfectly Clear has been given a new look and is being promoted by a digital media campaign.
Punchy pack promotion
Chance to train with boxing champion
Mogu Mogu taps into soaring demand with new Zero Sugar drinks
Fruity soft drinks brand Mogu Mogu has launched a new range of Zero Sugar drinks to respond to rising consumer demand for sugar-free alternatives.
