Red Bull drinks Pink in new flavour
Red Bull continues to meet the demand for fresh flavours in the energy drinks category with the roll out of its new The Pink Edition Sugarfree variant.
New flavours for summer
SOFT drinks brand J2O has added two new variants and a new format for Summer 2020.
Aiming for sweet sales with sour flavours
WHOLESALER and Premier symbol owner Booker has added two new energy drinks to its value-priced Euro Shopper range.
Now available in 500ml cans are Euro...
Sustainable new packs
BRITVIC has bolstered the sustainability credentials of its Fruit Shoot brand, by introducing packaging made from 100% recycled plastic.
The move to 100% rPET coincides...
Squeeze into craft
JUICE is the word at Cracker Drinks Co as the firm rolls out its Crafted brand to UK stores.
The new range comprises four flavours:...
Capitalise on soft drinks
Investing in a soft drinks range that caters to Christmas shoppers is more important than ever, according to Coca-Cola Europacific Partners.
Sugar free tropical energy
A trip to a tropical island may be off the cards for now, but Lucozade Zero is bringing the taste of summer to us with its new release
X-men provide first platform
MOUNTAIN Dew has just finished the first promotion of its new Green Screen marketing programme – a series of exclusive entertainment opportunities and on-pack...
On the go is coming back
The pandemic may have flipped some category trends on their head, but demand for bottled water continues to be a key component in any c-store soft drinks offer.
New format for Carabao
CARABAO has launched a new 500ml PET bottle format covering the brand’s entire core range.
Scottish brand looks for a boom
DYNAMITE Energy Drink, launched in 2013 by Glasgow businessman Athif Sarwar and Garvies Soft Drinks quickly developed into an international success as well as...
Retailers ‘behave responsibly on slushie sales’
Convenience channel bosses have spoken out to allay fears of irresponsible sales of slushies to youngsters following warnings of health dangers.
Red Bull unveils Cherry Sakura Spring Edition
Energy drinks brand Red Bull has unveiled its new Spring Edition variant with the new Cherry Sakura flavour, driving up demand for cherry flavours in soft drinks.
Springing into action
Warm weather at the start of the year plus anti-sugar messages have helped water outgrow industry predictions.
THANKS to a good spring, bottled water has...
Juice Burst comes out punching in new campaign
Fruit juice brand Juice Burst is set to benefit from its largest marketing campaign yet with the launch of the new 'Punchy to the Core' initiative.
A category adapting to coronavirus
The coronavirus crisis has affected soft drink shopping behaviour according to Bestway Wholesale
