Innovation aids soft progress
SOFT drinks is a highly resilient category. While other categories have slowed in the face of economic challenges, soft drinks have have returned value...
Soft drinks giant is spending big
COCA-COLA European Partners (CCEP) has wasted no time in expanding its sugar-free range ahead of the implementation of the sugar levy next year.
Thousands up for grabs
Retailers with an hour to spare in their store could make some serious cash if they invest that time in soft drinks
Converting into sales
HYDRATION drink brand iPro has secured a lucrative listing with Spar Scotland.
PMPs pushing energy higher
Red Bull show that PMPs are driving growth by 6% in the UK, delivering value for retailers as they face rising costs
New kids on the block – Sports and energy drinks
Drinks designed to target 18-34 year-olds attracted to the thrill-seeking extreme sports lifestyle
ONCE upon a time energy drinks were all about one or two...
Barr predicts bumper sales
IRN-Bru manufacturer AG Barr is going all out to capitalise on the events of the coming year.
“Glasgow 2014 will focus worldwide attention on...
Impulse drives soft drinks
Sales growth in small shops well ahead of supermarkets but multiple c-stores soar as independents show flat sales
SOFT Drinks sales are holding up in...
Added energy in independents
Energy drinks have been a huge success for convenience retailers and a number of other types of functional drinks have made progress in recent...
Favourite brands drive sales, says CCEP
The power of soft drinks to drive footfall and sales in the convenience channel shouldn’t be underestimated, say bosses at Coca-Cola Europacific Partners (CCEP).
Sparkly NPD
CARIBBEAN-focused firm Grace Foods has been touting the benefits of its recently-launched slimline can Coconut Water range
Pressing ahead with fruit sweetened drinks
Cawston Press says it is bucking current soft drink reformulation trends by using only pressed fruit juice to sweeten its sparkling drinks.
Win free passes with the new Pepsi Stage Pass promo
Soft drinks brand Pepsi has unveiled its new on-pack promotion with Pepsi Stage Pass offering shoppers the chance to win tickets to music events.
Shaking with style
MEAL replacement brand Huel has given its Shaker a shake-up for the first time in three years
Still lighting retail’s fire? Energy drinks review
For several years the sales performance of energy drinks has been setting the heather alight, especially in convenience outlets. But is the market going...
Unit growth is crucial for the future
The soft drinks category enjoyed value sales growth in 2018, helped along by a hot summer and – more unusually – the implementation of a new tax on high sugar soft drinks .
