The new Juic’d flavour from Boost.

Packing a new punch

Boost Drinks has responded to consumer demand by adding a fourth flavour to its Juic’d 500ml can range – Tropical Fruit Sour Punch.

Looking for a summer blockbuster

ONE of the big family film releases of the summer will be Minions. And soft drinks firm Coca-Cola Enterprises will team up with the...

Ribena launches new marketing campaign

A £6m marketing campaign has launched for Ribena, featuring the strapline, ‘You can’t get any more Ribenary’, and including a new TV advert, outdoor...
Appletiser, Feminans Ginger Beer and Belvoir Elderflower Pressé

Mixers matter

Long drinks, cocktails and mocktails rise in popularity during the festive season – and not just any soft drink will do, say producers

Low cal energy

Brands focus on sugar free options
Vimto no added sugar

It’s all go for Vimto

Support for the notion that no-added-sugar brands are winning with consumers has been bolstered by the success of the recently-launched Vimto Remix

Essential options to keep sales sweet

SOFT drinks is one of the most important categories to drive footfall for the Scottish convenience retail trade, but it shouldn’t be assumed that...
Promotional image between Mogu Mogu juice and K-Pop band Seventeen.

Mogu Mogu kickstarts partnership with K-Pop stars

Soft drinks brand Mogu Mogu has announced a partnership with K-Pop sensation Seventeen, offering prizes to be won through a major campaign.
Highland Spring sparkling water

Water fizzing with growth potential

Highland Spring Group reckons convenience retailers can untap bottled water category sales

Cans with a big heart

Nichols PLC has relaunched its sustainable soft drinks brand Feel Good Drinks
VitHit range

Keeping the calories off

VITAMIN drinks firm Vithit has calories in its cross hairs, as consumers increasingly shun sugar-loaded drinks

Bestway and Red Bull team up

Red Bull and Bestway Wholesale have joined forces to launch a new category tool for independent retailers
Pack shots of Rockstar Energy Zero Sugar Peach cans.

Rockstar hits a key sale with new Zero Sugar Peach flavour

Energy drinks brand Rockstar Energy has hit the right keys with consumers with the launch of its new Zero Sugar Peach flavour.

Lifestyle education

LUCOZADE Ribena Suntory reckons manufacturers have a role to play in encouraging consumers to have  balanced lifestyles. Category director Georgina Thomas said: “This would have...

Caramel returns to the chiller

FRIESLAND Campina has brought back its limited-edition Yazoo Choc Caramel flavour.
franklin-and-sons-mallorcan-tonic-water

A Frankly refreshing summer

Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .