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Retail boosters to run and run?

Functional drinks and glucose energy drinks provide some of food and drink retailing’s most valuable lines – sales growth in convenience stores has been...
soft-drinks

Capri-Sun campaign focuses on new recipe

The improved health credentials of Capri-Sun is the focus of the latest marketing campaign for the brand, which has been airing on TVs across the UK
Fruit Shoot Hydro

Encouraging the kids to do their own thing

FRUIT Shoot is back on the small screen as part of a £3.5m marketing campaign focused on inspiring children to embrace their adventurous side
Pack shots of Monster Energy Rio Punch cans.

Monster Energy builds a fruity offer with new Juiced flavour

Soft drinks giant Coca-Cola Europacific Partners is set to bring a punch of tropical flavours to Monster Energy with the new Monster Juiced Rio Punch flavour.

Health is big influencer

DISCOUNTERS and c-stores are squeezing soft drinks sales in the big four supermarkets, with cola sales in the multiples falling by 1.4% in the...

Coca-Cola to give away Endless fun this summer

Coca-Cola Europacific Partners has kicked summer with its new 'Endless Summer Pass' promo, which will see shoppers bag tickets to major global events.
A bottle of Costa Coffee Frappé Jaffa Cakes stands next to a glass with the drink inside.

Costa Coffee introduces new Jaffa Cakes Frappé

Coffee brand Costa Coffee has unveiled its new partnership with McVitie's with the launch of its new Frappé McVitie's Jaffa Cakes flavour.
a bottle and a can of carabao energy drink

Health is high on shopping list says Carabao

Health has remained a key consumer trend in the wake of the Covid pandemic, says energy drinks firm Carabao.
Cans of Irn-Bru XTRA Legends Edition are in the middle of an orange and blue background design with the outlines of mountains and clouds in the background. The left can is Irn-Bru XTRA Legends Edition Nessie Nectar and on the right is Irn-Bru XTRA Unicorn Tears.

Irn-Bru XTRA introduces mysterious Legend Editions range

Scottish consumers will be kept guessing all summer long as Irn-Bru XTRA has rolled out two new mystery flavours with the new Legends Edition.

Big can energy from Irn-Bru

IRN-Bru Energy is now available in a big can variant
Pack shots of Tropicana Hydrate+ Mango with Coconut Water and Pineapple with Coconut Water.

Tropicana taps into functional drinks with Hydrate+

Fruit juice brand Tropicana has launched a new range of functional drinks with its new Tropicana Hydrate+ selection of juices.
Retailers have reported selling as many as six cases of PWR-BRU in a week.

AG Barr powers up energy category

Soft drinks giant AG Barr says its range of energy drinks will meet new HFSS restrictions in Scotland and appeal to consumers' needs.

How to give boom drinks a boost

Water is a booming category but retailers should stock trusted water brands if they want to make the most of the opportunities, argues soft drinks...
F'real tubs in different flavours

F’real is shaking up demand

Consumers have been snapping up out-of-home milkshakes throughout the pandemic, according to F’real
Volvic bottles

Flavourful NPD

VOLVIC has extended its range of sugar-free flavours

Hydration with a hint

WITH research from Mintel suggesting one in three consumers are looking for sugar-free soft drinks that are high in quality, Nestlé Waters is introducing...