Red Bull flies ahead with PMPs
Price and value are the second biggest drivers for consumers behind taste and flavour when selecting an energy drink from the shelf, according to research.
Barr’s Diwali push
SOFT drinks giant AG Barr is gearing up for Diwali, the festival of lights, which falls, this year, on 23 October.
Its exotic drinks brand,...
Not a new kid any more
WHEN Scottish energy drink brand Nae Danger launched it was designed to stand out as much by its irreverent nature (an urban cheeky Scottishness)...
Coca-Cola celebrates convenience stores for 125th year in Great Britain
Coca-Cola has marked its 125 years in Great Britain by highlighting the strength and importance of the convenience channel to consumers across the UK.
Flavour above all
And consumers are looking for low or zero-calorie drinks
FLAVOUR is the top reason for choice of soft drinks and exotic twists in its products...
A drink with a rebel streak
REBELICIOUS Drinks has launched what it claims is the first-ever CBD-infused cream soda.
Category adapts to changing behaviour
Bottled water category trends were flipped on their head last year, as morning commutes and other journeys were drastically reduced by lockdown restrictions
Raspberry flavour for Lucozade
SUNTORY Beverage and Food is looking to make waves with a new raspberry ripple flavoured energy drink.
Score sales with new Lucozade Sport collaboration
Sports drink brand Lucozade Sport has teamed up with football star Jude Bellingham on the launch of its new Ice Kick citrus drink flavour.
Soft set for a big year
With the trend of alcohol reduction not going anywhere soon, premium soft drinks could be a breakout star of 2020.
Sparkly NPD
CARIBBEAN-focused firm Grace Foods has been touting the benefits of its recently-launched slimline can Coconut Water range
Shoppers thirsting for healthier energy drinks
More energy and sports drinks consumers are opting for zero or low-sugar offerings, as the energy drinks category continues to grow in the independent retail channel.
Caramel returns to the chiller
FRIESLAND Campina has brought back its limited-edition Yazoo Choc Caramel flavour.
Ambitious moves by Soda Folk
ADULT-focused soft drink brand Soda Folk is gearing up for growth in 2022.
A consumer’s view of DRS
NEW research from Suntory predicts shoppers will need just seven weeks to adapt when deposit return is launched in Scotland.
Milking dairy based drinks
Flavoured milk is on course for a fantastic summer, according to data provided by Mars Chocolate Drinks and Treats (MCD&T)
