Win a taste of the summer with Irn-Bru
Three lucky retailers are set to win three cases of both of the new Irn-Bru Xtra summer edition flavours which are set to launch later this month.
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Liquid fuel for minds and bodies
REJUVENATING the mind and body is the focus behind the new flavours from natural energy drinks company Purdey’s.
Costa Coffee unveils summer-ready revamp for RTD range
Coca-Cola Europacific Partners is set to reinvigorate the ready-to-drink coffee fixture with a bold relaunch for the Costa Coffee RTD selection.
Fruity soft drinks are flavour of the month
Two soft drinks companies have been highlighting some of their fruity offerings that retailers might want to consider stocking.
Take the low and no road
WITH a levy on added-sugar soft drinks set to come into force in 2018 and consumers increasingly concerned with their health
A facelift for Radnor
New look and new liquid
Bizzi boosts into the market with three flavours
Bizzi energy drinks are making their way to the UK as US entrepreneur Ashley Verna aims to drive up the availability for collagen food and drink products.
Tropical energy
RED Bull has added a tropical-flavour line to its enegry drinks range.
Head of category marketing at Red Bull Gavin Lissimore said: “Red Bull Tropical...
Tango delivers an extra tang with new Sours range
Fruity carbonated drinks brand Tango is set to bring an extra tangy twist to the range with the launch of its new Tango Sours soft drinks duo.
Full throttle start to 2018 campaign
TROPICAL soft drink brand Rio has been racing ahead with its sponsorship of British Touring Car Championship (BTCC) driver Bobby Thompson.
New format for Carabao
CARABAO has launched a new 500ml PET bottle format covering the brand’s entire core range.
Craft focus at the fixture
Retailers that don’t build a dedicated display for craft soft drinks could miss out on a significant growth opportunity, according to challenger brand Soda Folk.
Score sales with new Lucozade Sport collaboration
Sports drink brand Lucozade Sport has teamed up with football star Jude Bellingham on the launch of its new Ice Kick citrus drink flavour.
Racing ahead in 2018
TROPICAL soft drink brand Rio has manoeuvred itself into pole position among racing fans thanks to a new partnership deal with British Touring Car Championship (BTCC) driver Bobby Thompson.
Grace says Aloe
IN a market demanding functional drinks Grace Aloe, the aloe vera drink, offers something different says Enco Products.
The firm describes Grace Aloe as a...
