Game on for retro drive
NUTRITIONALLY-enriched milk drink Nurishment is going retro with the launch of #OLDSKOOLNEWCOOL, its biggest-ever social media brand-builder.
Coconut water connoiseurs demand higher quality
AS coconut water joins the mainstream, fans are becoming more discerning, argues one provider. According to Foco, some brands are blending and mixing coconuts...
US brand joins the tea party
AMERICAN organic tea brand Honest is ramping up its marketing activity in the UK with the launch of its first integrated marketing campaign on...
Sugar losing out to trends
IN a bid to become more aligned with current health and category trends, Red Bull has expanded its range of sugar free drinks.
Health is high on shopping list says Carabao
Health has remained a key consumer trend in the wake of the Covid pandemic, says energy drinks firm Carabao.
Say Aloe to new Caribbean drinks
Caribbean food and drinks firm Grace Foods has launched new PMP variants for its Say Aloe Vera drinks with three fruity options for independent retailers.
A Diet Coke Break with your name on it
Consumers will be able to enjoy their own personalised Diet Coke Break with new cans and bottles featuring their names and chances to win prizes.
Staying alert all day long
Lucozade has entered the stimulant category for the first time, as brand owner Suntory Beverage & Food seeks to capitalise on the category’s strong sales growth.
Sparkly NPD
CARIBBEAN-focused firm Grace Foods has been touting the benefits of its recently-launched slimline can Coconut Water range
A fresh take on energy drinks
Radnor Hills is naturally boosted with seven B vitamins, which help the body to release energy, and 70mg of natural caffeine – around the same kick as a cup of coffee
Awards Profile – Best Soft Drinks Retailer of the Year
Scottish Grocer has been catching up with the team at Premier @ DUSA to discuss the store's ever-evolving soft drinks selection after it was named Best Soft Drinks Retailer of the Year at the Scottish Grocer Awards 2023.
Two big monsters
COCA-Cola European Partners has extended its energy range with the launch of two new Monster flavours
Starbucks unveils new pistachio coffee RTD
Chilled coffee brand Starbucks has unveiled a new pistachio flavour for its Summer Escape Chilled Coffee and a vibrant new look for the Sip of Joy drink.
Free the planet
Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.
Sugar free tropical energy
A trip to a tropical island may be off the cards for now, but Lucozade Zero is bringing the taste of summer to us with its new release
High energy, low in sugar
ACROSS the soft drinks category, sugar has been the big story of recent years and demand for low and no-sugar options has sky-rocketed.
Energy drinks...
