Good agreement for Bon Accord

Scottish soft drinks brand Bon Accord has signed a new deal with Sainsbury's that will see its drinks in over 20 of the supermarket's stores in Scotland.
Boost-Energy-4x250ML pack

Energy brand cuts sugar ahead of tax

THE levy on sugary soft drinks that’s scheduled for this April will not affect the price of Boost
Tango cans

Support for the youth

TANGO has agreed a long-term partnership with The Prince’s Trust.
AG Barr has revived its Irn-Bru Gets You Through campaign during the lockdown.

Get through with a Bru

Brand brings back campaign for COVID
Scottish footballer Andy Robertson, Steve Clarke, head coach, and footballer Kathleen McGovern sit in Hampden Stadium seats holding cans of Pepsi Max.

Pepsi Max kicks off new deal with Scotland football teams

Soft drinks brand Pepsi Max has announced a new five-year partnership with the Scottish FA as the official soft drinks partner of the men's and women's national teams.

Bottling success for January sales

Bottled water can be a valuable category
Natasha Hunt, English Rugby Union player and brand ambassador, sits on a yellow bench in the middle of a rugby ground with a bottle of Volvic on the bench to her right, a towel to her left and a kit bag next to her left foot.

Volvic announced as Official Water Supplier of Women’s Rugby World Cup

Bottled water brand Volvic has been named as the Official Water Supplier for the Women's Rugby World Cup 2025, complete with an on-pack promo.
Barr is out to support retailers' sales this summer with its on-pack Euros promotion.

Barr and Lees tap into national pride

Well-known Scottish brands Barr Soft Drinks and confectioner Lees have been speaking about their hopes to boost sales as excitement builds for the Euros, with the national team taking on Germany in the opening match on 14 June.

Juice the answer at breakfast time

Chilled fruit juice generates 60% of total juice sales, says Pepsico, and, quoting Nielsen research, it says sales are currently growing at 1.7% with...

From the big can to the big match

Having tied up partnership deals with professional football on both sides of the border, Irn-Bru is giving fans the chance to attend games in...
shloer-new-packaging

Big spending on soft drinks

SHS Drinks announces seven-figure investment in new Shloer campaign .

High-octane promotion

RACING fans are being given the chance to ride along with Formula 1 world champion Lewis Hamilton as part of a new promotion for...
Launched as a limited-edition pack, Red Bull Red Edition has permanent status.

Red Edition is staying put

Summer SKU gets a permanent listing
Highland Spring urges retailers to avoid a water shortage when the sun shines. Perfectly Clear has added Blackcurrant to its flavour range.

Make sure there’s water everywhere

WATER is one of the winners whenever the sun comes out. According to Scott Dickson, senior brand manager at Highland Spring Group: “Summer is...
Lifestyle Extra Motherwell

Taxing times in the drinks aisle

As the sugar levy on soft drinks comes into effect, Scottish Grocer asks some retailers how it is working
Carabao drinks range in different coloured cans

The trends to unlock sales

Health and taste are driving spend
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