Natasha Hunt, English Rugby Union player and brand ambassador, sits on a yellow bench in the middle of a rugby ground with a bottle of Volvic on the bench to her right, a towel to her left and a kit bag next to her left foot.

Volvic announced as Official Water Supplier of Women’s Rugby World Cup

Bottled water brand Volvic has been named as the Official Water Supplier for the Women's Rugby World Cup 2025, complete with an on-pack promo.
bottles of Fanta

Ghoulish Fanta promo returns

FANTA is ready to scare up some soft drinks sales this Halloween with the launch of a new on-pack promotion and seasonal packaging.

Costa Coffee brings in wins for summer

CCEP has rolled out a new promotion across its Costa Coffee RTD range with an on-pack activation giving shoppers the chance to win tickets to music festivals.
A woman jumps over the Coca-Cola logo.

Coca-Cola announced as Soft Drinks Partner of Glasgow Commonwealth Games

Drinks giants The Coca-Cola Company and CCEP have been named as the Official Soft Drinks Partner for the upcoming Glasgow 2026 Commonwealth Games.

Energy races ahead on impulse track

THE sports and energy drinks category is fizzing this summer, with new product launches and flavours designed to keep the fastest growing segment in...
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Thinking inside the box

ENERGY drink brand, Emerge has been targeting some of Britain’s bright things in its latest activity. It has just embarked on a huge student...
Pack shots of Red Bull The Spring Edition Cherry Sakura with a four pack format of 250ml cans as well as a 250ml £1.75 PMP can.

Red Bull unveils Cherry Sakura Spring Edition

Energy drinks brand Red Bull has unveiled its new Spring Edition variant with the new Cherry Sakura flavour, driving up demand for cherry flavours in soft drinks.
CCEP has reduced the price-mark on larger-format packs across its cola range.

Slashing prices

CCEP has reduced RRPs across take-home PMPs
Pack shots of Lucozade Alert Ultimate Energy and Mango Peachade.

Lucozade Alert unveils new fruity flavour duo

Suntory Beverage & Food has expanded on its Lucozade Alert energy drinks range with two new fruit flavoured additions to its 250ml can range.
Pack shots of Sanpellegrino cans including Aranciata, Limonata, Aranciata Rossa and Sanpellegrino Zero Pesca & Clementina.

Sanpellegrino unveils a new look

Sanpellegrino is out to drive up its presence across the UK's soft drinks market through a new look across its cans and the roll out of its Zero Sugar range.
Barr Soft Drinks looks to Release the Sunshine in its new TV ad for Rubicon.

Rubicon offers a taste of the sun

Barr Soft Drinks has revealed a new summer campaign for its Rubicon fruit juice brand, while functional firm Boost Drinks has had a brand refresh.
Retailers have reported selling as many as six cases of PWR-BRU in a week.

AG Barr powers up energy category

Soft drinks giant AG Barr says its range of energy drinks will meet new HFSS restrictions in Scotland and appeal to consumers' needs.

Glucose hit in a flat pack

COCA-COLA European Partners (CCEP) is aiming to bring something different to the energy market with the launch of Monster Hydro, a non-carbonated energy drink. Available...
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Racing ahead of the market

Red Bull summit finds energy outpacing soft drinks .
The new Tropicana Kids Smoothies come in two flavours.

Market news | Tropicana, JTI, Lucozade and The Hidden Sea

Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Lucozade promotional packs

Punchy pack promotion

Chance to train with boxing champion
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