Large formats flying in 2020
Christmas is a time of celebration and for many adult smokers, that means enjoying their favourite cigar brand
Toffifee gets festive for new ad
STORCK UK has launched its Toffifee Seasonal pack as part of a campaign it says is designed to increase confectionery sales in the festive...
Fresh campaign to protect teeth at Easter
GLAXOSMITHKLINE has unveiled a new Easter campaign for its Aquafresh toothpaste brand, encouraging families to remember to look after their teeth while enjoying the...
Sinking teeth into barbecue bakery
CONSUMERS got pretty good at barbecuing over the last two years, as restrictions on hospitality led to many bringing the party to their garden.
Bakery rising in December
Turkey may gobble up all the headlines, but bread and bakery goods offer real potential to drive incremental sales at Christmas
Who needs Champagne supernovas
Oasis might have been singing about champagne supernovas 25 years ago, but now it looks like whisky will be the tipple reaching for the sky.
Going wild for new gin flavour
It might only be a year old, but Wildcat Gin has already expanded its portfolio with the launch of a new flavour.
Toffee with the treacle touch
TREACLE Toffee, an old-school sweetie, has been repackaged and given a Halloween twist by Walkers Nonsuch.
The product is made with black treacle, whole...
Barr ready to splash out
AG Barr has tripled its ad spend – with £1m earmarked for Irn-Bru alone – to make the most of the festive run on...
Close to the door
Bottled water is a drinks category that sees major increases in sales in hot summer weather.
But even if the weather isn’t scorching, good positioning in...
Preparing for a busy flu season
Winter is coming and with it a host of seasonal ailments that – perhaps this year more than ever – consumers will be looking to avoid.
Fractionals taking share
JAGERMEISTER, the German herbal liqueur that has been one of the biggest successes in the on and off-trade shots and mixed drinks scene, is...
Setting up for the summer
Firms make their thoughts known
Premium going well as Noel draws near
Heineken report on premium beer makes for a positive read in the run up to Christmas season
Big days and nights in union
SPORTS tournaments and big nights in go hand in hand and with every match in the 2015 Rugby World Cup being shown live on...
Cider rolls out fox label
MERRYDOWN is rolling out the new foxy packaging used on its two newest launches to the rest of the range.
Following what it says is...
