Share deal
CADBURY is attributing the growth in sales of sharing bags to the trend for spending more family time at home. Worth £367m, the sector...
Persil moves into dishwasher tabs
FOLLOWING the launch, three years ago, of laundry giant Persil’s washing-up liquid the brand has now entered the dishwasher market with a new...
Biscuits turn on to snack use
THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels.
The company suggests time-poor consumers are seeking...
Trying out a continental commute
The food-to-go opportunity at breakfast is not to be sniffed at according to Aryzta Food Solutions.
Extended treats marked personal
BISCUIT fans have the chance to get their names on their favourites this Christmas thanks to United Biscuits.
Boxes of McVitie’s Victoria, Family Circle and...
Big prizes to be found
Budweiser has been offering shoppers the chance to win £250 or tickets to a Bud Light sponsored event through its ‘The Golden Can’ campaign
More than just a breakfast snack
Yogurt opportunities are broadening
Nappy range to tear it up
PAMPERS has launched a new product on the UK market – Baby-Dry Pants.
The pants can be pulled on and removed by tearing the sides,...
Spending big on Thatchers
BLOOD Orange is the flavour of the day at Thatchers, as the cider brand throws marketing weight behind its latest piece of NPD.
RTD brand that comes in a can
Global Brands, the firm behind VK has launched a new RTD in a can.
Billed as an alcoholic soda, Crooked Beverage Co is available in...
Snacking with some Thai flavour
INTERNATIONAL inspiration is at the heart of the latest NPD roll out from Kettle Chips.
Whisky brand out in the Open
INDEPENDENT Scotch whisky distiller Loch Lomond Group has agreed a five-year partnership with The Open.
Summer bruving
Late nights, early flights, days on the beach and nights on the dancefloor all feature in a 12-week social media campaign by WKD.
And consumers...
Next-gen vaping
The next generation of Logic vaping devices has arrived, with the roll out of new Logic PRO 2
Diversity is on the lunch menu
Catering to a broad mix of shoppers in a hurry
Milking the sugar tax exemption
THE arrival of the sugar tax has caused some retailers to reassess their meal deal offer with the price of a number of full sugar soft drinks rising under the new regime.