Mars down in the mud

MARS has extended its frozen desserts range with the launch of Mars Mud Pie.

WKD 2015 edition says it’s showtime

LAS Vegas, the ultimate party town, is the inspiration for WKD’s 2015 special edition. The RTD’s logo has been transformed in the style of...

Cider fresh from France

FRENCH cider brand Galipette Cidre has expanded its presence in the UK, with a new Waitrose listing.
Caramilk and Wispa Gold bars

Capitalise on desire for caramel

On-trend and relevant new flavours are significant growth drivers in chocolate, according to Mondelez International.
All shook up: Bacardi’s Tails range takes the complexity out of cocktail serves.

Take the bar back home

MANY UK consumers brushed up on their mixology skills over lockdown, leading to a boom in popularity for cocktail serves.

Beefing up with brand new jerky

Peperami has launched two new ‘Tender Jerky’ products

Ferrero brings a sweet frozen addition to the line up

Ferrero has launched its Ferrero Rocher brand into the ice cream category for the first time with three new flavours based on the chocolate range.

NPD lets flavours thrive

CHOCOLATE milk is still top dog in the flavoured milk category, but the market is becoming more diverse, according to Mars Chocolate Drinks and Treats.

Vet adds a dog’s dinner

PET food brand Vet’s Kitchen has launched its first line of wet food for dogs.
Glen's Shazam

Tech driven promo from Glen’s vodka

GLEN’S vodka has started 2018 by embracing technology as part of a new campaign
Eteaket Scottish Ballet tea

Cracking seasonal tea range

Edinburgh-based tea maker Eteaket has turned out a range of seasonal blends in partnership with Scottish Ballet.

Feeling slush this summer

SLUSH makes for a strong summer on-the-go offer, at least according to Scott Murray at Cot House Services in Dunoon.
Reese's peanut butter cups

UK growing great American brands

Euro Food Brands (EFB) has been building up a wide variety of labels and products in the UK for more than 30 years.

Bulmers back on the box

The cider brand has teamed up with Channel 4 for its first TV campaign in four years, focused on celebrating ‘Britishness’

Putting a price on energy

Boost makes summer special flavour available in PMP BETTER weather and big international events encourage more people to participate in sports during the summer months,...

Hola to a new vino

A NEW craft vermouth rosé has launched in the UK, aiming to shake up an increasingly busy market