Get festive with biscuits
Gift packs can bring up basket spend
Fruit makes a splash
RADNOR Splash is now available in new flavours and packaging in the cash and carry channel.
Blast from the past – Hankey Bannister whisky
A perfectly preserved bottle from the 1920s has inspired Hankey Bannister whisky to recreate the flavour in its new Heritage Blend.
The bottle was...
VK gets summer ready with new Lemon & Lime flavour
Ready-to-drink brand VK is set to bring a fresh and zesty flavour to the category for the spring and summer months with its new Lemon & Lime variant.
Sterling launches its first lemon-flavoured cigarillo
Cigarillo brand Sterling has launched a new lemon-flavoured variant with the roll out of Sterling Dual Capsule Xtra Yellow Limited Edition.
Kellogg’s backs STV’s Children Appeal pound for pound to fund Scottish breakfast clubs
Kellogg's has teamed up with STV and two of Scotland's strongest people, Nicole Ann Bennett and Chris Beetham, to encourage people to sign up to host their own Big Scottish Breakfast.
Belgian star’s skills target Lotus eaters
BELGIAN football star Eden Hazard is the new face of Lotus Biscoff biscuits.
A global online campaign features a film of Hazard showing off his...
Binning the plastic
AG Barr has taken its sustainability pledge one step further by announcing all of its consumer multipacks will be packaged in 100% recycled shrink wrap by the end of this year
Freddo faces up for fun – five face expressions for every occasion
CADBURY’S frog-based children’s brand, Freddo, is ready to face the future
Freddo Faces, described by brand owner Mondelez International as a new fun...
Fox’s Burton’s unveils ‘largest-ever’ brand investment into Party Rings
Party Rings benefits from new look and ATL campaign
BISCUIT treats firm Fox's Burton's Companies (FBC) UK has unveiled a bold new look for its...
Squash for adults
BRITVIC is aiming to bring refreshment to the nation through a new TV campaign for Robinsons with the launch of Fruit Creations.
Lea & Perrins in cheese on toast mystery
Lea & Perrins is launching limited edition Worcestershire Sauce bottles telling cheese on toast lovers to put the sauce on before the cheese.
Typhoo’s looking brand new
Iconic tea brand Typhoo has had a complete brand redesign, in a bid to appeal to younger consumers
The spirit of innovation
Highland distillery Ncn’ean has released a new spirit that is neither a gin nor a whisky
Value driving impulse sales
CONFECTIONERY brands have been putting their weight behind price-marked packs
Jacob’s alternative – it’s a cracker
CONSUMERS who are weary of sandwiches are the target for United Biscuits’ latest innovation: Jacob’s Crispbreads, launched earlier this year.
Hena Chanda- rana, trade communications...
