Tag: Yazoo
Friesland Campina pushes new Yazoo PMPs
Friesland Campina has been explaining why new PMP formats for its trusted Yazoo brand of milk drinks could prove popular with savvy shoppers.
Minty fresh comeback
Friesland Campina brings back a fan favourite flavour for its Yazoo brand of flavoured milk.
Branded flavoured milk steams ahead
PREMIUMISATION is a watchword in flavoured milks at the moment as shoppers seek out branded options in the chiller.
Ticking the right boxes
BALANCE is key to any product that has been created with kids in mind.
Minions on packs
MINIONS aren’t disappearing from Yazoo Kids packs any time soon as Friesland Campina has extended its partnership with the Universal franchise as it revamps its packaging.
Caramel returns to the chiller
FRIESLAND Campina has brought back its limited-edition Yazoo Choc Caramel flavour.
Sharing in milk drinks’ success
Restrictions may be easing, but that doesn’t mean retailers should turn their backs on the take-home packs that have proven popular during the pandemic.
Showing more bottle
FLAVOURED milk brand Yazoo has put its Choc-Orange flavour in a bigger bottle.
PMPs signal value in the soft drinks chiller
The drinks chiller is home to some of the most competitive square footage in convenience retailing, with a huge variety of brands, flavours and pack formats vying for shoppers’ attention
Yazoo and Merlin join forces again
Theme parks promo is back
A televsion shake up
Yazoo has returned to the small screen with a £2m six-month broadcast sponsorship deal with Channel 4
Chocolate going nuts
FLAVOURED milkshake brand Yazoo has launched a new limited edition flavour: Choco-Hazelicious
Flavours thriving in convenience
Exempt from the Soft Drinks Industry Levy, flavoured milk-based drinks are an attractive option in the chiller
Unplanning for success
The unplanned purchase is key to impulse success and milk-based drinks .
Shake up at the top
Yazoo owner FrieslandCampina UK has announced the appointment of a new managing director .
Indulgence that is still affordable
FLAVOURED Milk brand Yazoo has bolstered its PMP range with the launch of a new limited edition flavour.