Juice bears fruit in convenience
One piece of health advice that just about everyone knows is the importance of getting your five-a-day – even if some are better at sticking to it than others.
Water can win in convenience
Whatever the ailment, it’s likely that among everything else a GP may prescribe, drinking plenty of water will form part of the cure.
It’s ‘can do’ at Radnor
Radnor Hills has unveiled a canny new piece of NPD for its water brand.
Free the planet
Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.
Spending big on sparkling
Highland Spring has announced its biggest ever investment in sparkling water.
The Perthshire-based producer plans to invest £1m in sparkling water, including a new ‘Remarkabubble’ campaign.
A canny move for Franklin
In a bid to meet the demands of shoppers looking for refreshment on the go, Franklin & Sons has launched a new can format .
Soft and Scottish
SCOTTISH shoppers love local and they’re loyal to the brands from home.
That’s the view of Adrian Troy, marketing director at AG Barr.
Big spending on soft drinks
SHS Drinks announces seven-figure investment in new Shloer campaign .
Unit growth is crucial for the future
The soft drinks category enjoyed value sales growth in 2018, helped along by a hot summer and – more unusually – the implementation of a new tax on high sugar soft drinks .
Alcohol decline is fine for soft
Changing consumption habits, particularly among young adults, could fuel premium soft drink demand .
A sparkling new bottle
Scottish bottled water brand Highland Spring has given its sparkling range a packaging refresh.
Healthier hydration for kids
Becky Unwin, senior brand manager at Vimto Soft Drinks, reckons the brand has just the solution for the new term in the shape of Vimto Minis.
A makeover for Shloer
Shloer has revealed its new logo and graphics as part of a brand-wide redesign .
New RTD offers a fuss free G&T
Diageo lauches ready-to-drink premium gin and tonic .
A Frankly refreshing summer
Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
New flavours get fizzical
S.Pellegrino has just expanded its portfolio with the introduction of a three-strong flavoured sparkling water range .