Coca-Cola shares hope
Coca-Cola has drafted in the support of singer Katy Perry as part of its Open To Better campaign
Milking dairy based drinks
Flavoured milk is on course for a fantastic summer, according to data provided by Mars Chocolate Drinks and Treats (MCD&T)
Bestway and Red Bull team up
Red Bull and Bestway Wholesale have joined forces to launch a new category tool for independent retailers
Cans with a big heart
Nichols PLC has relaunched its sustainable soft drinks brand Feel Good Drinks
Taste of the summer
AG Barr has added three new fruity flavours to its Caribbean sparkling drink range, KA
Crossing the Rubicon
Rubicon has entered the energy category, as AG Barr expands its big-can range following the departure of Rockstar from its portfolio
Sugar free tropical energy
A trip to a tropical island may be off the cards for now, but Lucozade Zero is bringing the taste of summer to us with its new release
Getting ready for a busy summer
Some of the biggest soft drinks brands serving Scotland’s retailers still expect 2021 to be a big year for the category, with plenty of opportunities for retailers to tap into
A monster mix
Coca-Cola European Partners (CCEP) has expanded its Monster Energy range with the addition of three new variants
Isotonics ‘must haves’ for c-stores
Exercise classes and packed gyms may be a thing of the past, the appetite for fitness and nutritional products has certainly not diminished
Insights to drive sales
The soft drinks category is predicted to generate more than £1bn in the next five years and Suntory Beverage & Food GB&I has collated consumer insights to help retailers better understand the category and reap some rewards
Big spend on Revive
Lucozade Revive will be appearing across social media, digital and outdoor advertising sites as part of a new £2 million marketing investment in the brand
Sparkling sales
Nisa has joined forces with Pepsico sparkling water brand SodaStream to launch sparkling water cylinders in the convenience channel
Pack overhaul for Vimto range
Nichols PLC has given its Vimto range a facelift, with new packaging rolling out across its entire portfolio
Category adapts to changing behaviour
Bottled water category trends were flipped on their head last year, as morning commutes and other journeys were drastically reduced by lockdown restrictions
Big can energy from Irn-Bru
IRN-Bru Energy is now available in a big can variant
