Pepsi kicks off for the champions
FOR the third successive year, Pepsi presented the opening ceremony at this year’s UEFA Champions League Final.
Unleashing a flurry of flavour
CCEP has unveiled a raft of soft drinks NPD ahead of the summer .
In-store festive munch bunch
IN-STORE bakery firm Aryzta Food Solutions has added six new products to its Christmas line up for 2015.
Its 16-strong Christmas in-store bakery range includes...
Elderflower for summer
THE firm behind French water brand Volvic has introduced a new flavour to its Touch of Fruit Sugar Free range.
The new variant, Apple &...
Jammy Dodgers will be getting a festive makeover this Christmas
Burton’s Biscuit Company has unveiled the seasonal pack which will contain Jammy Dodgers embossed with three different festive designs
Soft drinks pile up shelf visits
Soft drinks are bought more frequently than products in any other category during the festive season says Coca-Cola Enterprises quoting Kantar Worldpanel research.
Trade communications...
Sauce for the barbie
BARBECUE season is coming and Colmans has three new sauces to complement char-grilled chicken, sizzling sausages and other barbie food.
Hot Garlic Chilli, Sweet Chilli...
Bakery rising in December
Turkey may gobble up all the headlines, but bread and bakery goods offer real potential to drive incremental sales at Christmas
The impulsive outdoors
Lighter flavour drinks sales rise during warm summer months says RTD brand owner
As consumers take the party outside, impulse purchases rise, according to Global Brands.
To...
Putting the fun into moderation
IN some ways, mixing beer with a non-alcoholic fruit flavoured liquid, and in the process reducing its alcoholic strength, isn’t new, people have been...
Toffifee gets festive for new ad
STORCK UK has launched its Toffifee Seasonal pack as part of a campaign it says is designed to increase confectionery sales in the festive...
Fresh campaign to protect teeth at Easter
GLAXOSMITHKLINE has unveiled a new Easter campaign for its Aquafresh toothpaste brand, encouraging families to remember to look after their teeth while enjoying the...
Revamp tonic for Britvic mixers
BRITVIC has re-launched its Britvic Mixers and Juices range ahead of the Christmas season.
Available to retailers from the middle of last month Britvic’s tonic...
Stock up for the heatwave
C-STORES should increase soft drinks stocks across the board to cater for increased consumption during hot weather. That’s the advice from Refresco Gerber, the...
Diageo launches new alcohol-free Guinness
Guinness has got in on the alcohol-free game with the launch of Guinness 0.0
Demand is growing for gin and Irish whiskey
Keeping up with festive change
THERE are certain drinks that have always been associated with Christmas.
A Buck’s Fizz at breakfast while opening presents, a glass...
