Barefoot toe in the market
COULD some of your customers do with a smaller shoe size over Christmas?
Ahead of the festive and party season Gallo-owned Californian brand Barefoot Wine...
Sandwiches for charity
SPAR UK is aiming to bring festive cheer to raise funds for Marie Curie this Christmas.
Eisberg blancs out the alcohol
EISBERG has introduced a no-alcohol version of white wine, Sauvignon Blanc.
The brand owner Halewood International says the wine has only 28 calories in a...
Brewer set to eliminate 250 tonnes per year
Budweiser Brewing Group has taken a huge leap forward in reducing its use of single plastics
Squeezy vegan
UNILEVER has expanded its Hellmann’s mayonaise range with the launch of a new pack format for it’s vegan alternative
New assortments from Ferrero
CONFECTIONERY firm Ferrero will introduce a range of new products this Christmas, after claiming to have identified demand for a premium tier of boxed...
Playing it cool is not for fools
THERE are few greater pleasures than a cold drink on a hot day, and with the school holidays bringing consumers out of the house,...
Alcohol-free boom?
SALES of alcohol-free wine in the year to the end of last summer boomed compared to the year before (they were up 42% according...
Spooky snack attack
LEADING soft drinks, cakes, snacks and biscuit producers are intensifying launch and marketing activity on Halloween-themed products in an attempt to boost sales during...
Going nuts for sharing packs
ALMOST 40% of its nuts sales occur in the run up to Christmas, says KP Snacks. And the firm has special packs and products...
Brazil in an instant
POT Noodle has added a Brazilian BBQ Steak line to tie in with this summer’s World Cup.
Monique Rossi, Pot Noodle marketing manager, said:...
Estrella hits prime time
BARCELONA beer Estrella Damm will hit the big screen and the small screen this summer with its Estrella Life campaign.
Marketing manager at importer Charles...
A passion for flavour
Pernod Ricard has launched Absolut Passionfruit available in a 70cl format
A fizzing festive season
ADDING some sparkle to off-sales would be a smart move this Christmas according to Continental Wine & Food.
New look for old rum
The bottle now has a richer-looking black label, complemented by the signature of Malcom Gosling
Punchy pack promotion
Chance to train with boxing champion
