Just add the fizz
VALENTINE’S Day is an occasion where couples or groups of friends often gather for parties or nights in, says Emma Heath, marketing controller at...
Cookie brand gets kid active
Promo launches in time for new term
NPD spree for Easter
Mondelez lays out 2018 plan
Hancocks hopping into Easter
Margins of up to 65% are available from Hancocks Easter confectionery range, according to wholesaler
Extra ad spend for historic promo
WHISKY brand Grant’s is ramping up the promotion for its pre-Christmas Historic Newspaper give-away with an extra £250,000 spend in outdoor advertising, radio,...
Boys’ own story for squash ad
ROBINSONS, the UK’s favourite squash brand, according to Nielson Scantrack, has a new TV advert for 2013. On screens until September, it focuses on...
Home bakers grab a chance to show off
MINCE pies, Christmas cake, Yule log... it’s the season when home bakers have a licence to show off and wow friends and family with...
CJ Lang expands its offer
SPAR Scotland wholesaler CJ Lang has been expanding its offer with new supplier partnerships
Barbie food sales on a roll
WHEN consumers think barbie they very often also think burgers. And that, says bakery brand giant Warburtons, makes a good supply of rolls essential...
Opening time
FOLLOWING the Vote for the House Party slogan on its advertising on the run up to and during the general election, Smirnoff is continuing...
Easy over summer ice
COCKTAILS feature in many summer garden parties and barbecues and retailers can take advantage of their popularity by suggesting recipes for summer cocktails and...
Kikkoman fires up the BBQ this summer with a new sauce
Kikkoman reckons it can fire up summer sales this year with a new addition to its range of sauces fit for any summer barbecue.
Snack packs win the day
Halloween presents a particularly strong sales opportunity, with consumers happy to dig into their pockets for a sweet treat .
Cider rolls out fox label
MERRYDOWN is rolling out the new foxy packaging used on its two newest launches to the rest of the range.
Following what it says is...
A spark for the season
Rrepublic Technologies is encouraging retailers to tap into the match and lighter sales opportunity that Halloween provides.
Bring home a distillery
Visiting a distillery is a must for most whisky fans, but island distilleries aren’t always the most accessible, particularly in the winter
