Dairy-free alternative
Bute Island Foods is aiming to bring vegans to the cheeseboard with the launch of Sheese Melting Sheesy Bake with Spring Onion & Garlic.
Sustainable new packs
BRITVIC has bolstered the sustainability credentials of its Fruit Shoot brand, by introducing packaging made from 100% recycled plastic.
The move to 100% rPET coincides...
Energising summer
Red Bull has unveiled the latest limited edition flavour in its seasonal Editions range.
Alert to the key trends
THE energy drinks category opportunity was already huge in the convenience channel, but the pandemic has only served to push things further forward.
An away day with Cadbury
Mondelez has kicked off a new football promotion, with the launch of its Away Wins competition.
Healthy innovation
MARS Wrigley has launched healthier alternatives across four of its top brands, with the release of its new Triple Treat range.
Eyes on gains in Scotland
FUNCTIONAL energy drink brand Nocco is hitting the road this summer – and Scottish sampling activity is on the agenda.
Summer ballot could bear fruit
MARS Wrigley is offering consumers the chance to score a year’s supply of their favourite fruity Extra flavour.
Single-use duo joins RELX range
RELX has added two new disposable vape brands to its lineup.
Fountain’s festival push
Hard Seltzer brand Fountain has been turning up the volume on its marketing activities, through a summer tour of UK music festivals.
Bucking the trend with craft beer
TOTAL beer sales are down from pre-pandemic highs – which is understandable given the circumstances.
A chance to win thousands
THE game is afoot at Mondelez, thanks to a nationwide competition under the Cadbury brand.
Surfing to new shores
Unilever brand Surf has joined the household cleaning category with the launch of new disinfectant cleaning products.
Bagging more sales with a strong offer
Nicotine pouches are a relatively new innovation in the UK market, providing yet another alternative for smokers looking to quit.
Thatchers Cider offers shopping solutions
Sticking to brands that shoppers know they can rely on is the way to go for the festive season according to Chris Milton from Thatchers Cider.
Coffee time at The Macallan
Two new single malts from The Macallan have taken inspiration from the world of coffee.
