Yeo Semi Skimmed and organic 2l

Snapping up organic milk

Arla purchases Yeo brand rights
A digital billboard with the 2025 BrewDog campaign 'What Have BrewDog Done Now?'.

BrewDog unveils new ‘What have BrewDog done now’ marketing campaign

Craft brewer BrewDog has unveiled a new marketing campaign inspired by some of the tabloid headlines that have followed the brand for years.
Golden Wonder Animal Adventures

Golden Wonder goes wild

THE latest snack from Golden Wonder, Animal Adventures, has been created to offer consumers a lighter snack, says marketing director Matt Smith
The Moth Cocktail Party Pack stands on a kitchen counter with cans of the cocktails next to it and a cocktail serve in a glass.

Moth unveils new Cocktail Party Pack

Premium canned cocktails brand Moth has unveiled its first ever multipack format with its new Cocktail Party Pack, ideal for festive gatherings this season.
Fairfields rebranded crisp packets

Ploughing on with new packs

PREMIUM crisp brand Fairfields has a new look thanks to a packaging overhaul with provenance at its heart
A person holds a can of Pepsi Max Tropical against a sunset background. The can has a cocktail umbrella sticking out of the top of it.

Pepsi Max adds in a Tropical flavour

Drinks giant Carlsberg Britvic has unveiled a new look for its Pepsi Max flavours range along with its latest launch, Pepsi Max Tropical flavour.

Scottish RTD lands in stores

The premium brand has been rolled out to more than 70 stores over the last month
Pack shots of McCoy's Coated Peanuts range with Flame Grilled Steak and Salt & Malted Vinegar variants.

McCoy’s gets nutty with new Coated Peanuts

Crisps brand McCoy's has made its debut to the nuts category with the launch of two new Coated Peanuts variants in the snacks channel.

NPD galore for whisky giant

Glasgow-based spirits producer Whyte and Mackay has bolstered its premium portfolio with the launch of a new premium blend and a facelift for an old favourite .
A billboard of the Batchelors rebrand featuring its Super Noodles brand.

Batchelors unveils rebrand across its entire portfolio

Easy meals brand Batchelors has unveiled a complete rebrand across its portfolio including Super Noodles, Cup A Soup and Pasta N Sauce.
Birds Eye sweet potato waffles

New frozen range is waffly good

Birds Eye Sweet Potato Waffles are a blend of lightly-seasoned sweet potato and potato mash, that retain the recognisable grid shape of the original waffle
Pack shot of Madrí Excepcional Zero 440ml can with a four pack.

Madrí Excepcional 0.0% unveils new canned format

Premium lager brand Madrí Excepcional 0.0% has unveiled its new canned format in a bid to build up accessible, convenient options in the sector.

Fineapple fruit pots

The firm’s two on-the-go fruit snacking ranges provide one portion of the recommended five-a-day per pot
Pack shots of Blu Bar Pods Sour Berry and Blu Bar Kit Sour Berry.

Blu Bar vapes add new Sour Berry flavour

Nicotine products firm Imperial Brands has announced the addition of a new flavour to the range with its new Sour Berry variant, bringing to a total of 17 flavours.

Bowled over

Nestle has released a new cereal format set to make life even easier for busy consumers .
Pack shot of Kerrygold Cream Cheese.

Kerrygold grows in dairy category with new Cream Cheese

Irish butter brand Kerrygold has introduced a new Cream Cheese variant to its line-up marking a move into a new dairy sub-category for the brand.