Tapping the spirit of the top-up
SPIRITS giant First Drinks has a new initiative, How Convenient, to help c-stores maximise their sales of spirits. The company, which owns William...
BrewDog launch flies into convenience
BrewDog is out to grow the craft beer section across the convenience channel with the launch of its Wingman Session IPA to impulse.
Janet’s summer of Subway
SUBWAY branded food to go, sold thorough its own stores and in c-store franchises, has been backed this year by special summer activity.
Last month...
BrewDog makes it personal Punk
BrewDog is out to make it personal for Punk IPA as the craft brewer celebrates the brand's 17th birthday with some customisable cans.
Signal value to consumers
RISING energy prices and the spectre of inflation are likely to leave many consumers feeling price-conscious this year, meaning the cost will be a major consideration for shoppers in the convenience channel.
Yoplait rolls on health focus
TV presenter Josie Gibson and her son Reggie are shouting out about the nutritional benefits of the yoghurt category as part of a new campaign from Yoplait.
Tea giant says strike while the top-up is hot
SPECIALIST teas might be showing decent sales growth but tea giant Tetley says retailers shouldn’t lose sight of the facts that everyday black tea...
PepsiCo highlights Extra Flamin’ Hot snacks range
PepsiCo is meeting the consumer demand for spicy snacks with its Extra Flamin' Hot Doritos, Walkers Max and Wotsits Crunchy offerings, while Premier Foods has created some Angel Delight ice creams to cool things down.
Muscling in on health demand
THE biggest Scottish dairy firm Graham’s the Family Dairy says it’s always looking for opportunities to innovate and, with demand for healthier choices in...
The Famous Grouse flies with Sherry Cask
Scotch blended whisky brand The Famous Grouse has strengthened its core range with the launch of its new Sherry Cask Finish whisky.
Coca-Cola kicks off new Euros promotion
CCEP is giving consumers the chance to win big during the UEFA Euro 2024 tournament this year with its new on-pack promotion on Coca-Cola Zero Sugar.
Walkers on a march
New lines introduced across the value, impulse and savoury biscuit categories
WALKERS has started 2015 with launches in value, impulse and savoury biscuits.
In its value...
Fox’s brings more Crunch in new biscuits
Fox's Burton's Companies has expanded on its Fox's Favourites Crunch Creams range with the addition of a new format as well as a new flavour.
Lavazza takes to centre court in Wimbledon campaign
Italian coffee brand Lavazza has kicked off its new marketing campaign as part of the Wimbledon season featuring world men's no.1 Jannik Sinner.
Shift to value is an opportunity
A shift towards lower priced tobacco has been one of the key category trends for a number of years now, but how has this affected the performance of tobacco accessories in convenience?
Old J Rum rolls out new Coconut variant
Old J Spiced Rum has unveiled a new Coconut flavour after the brand took to social media to find out what its fans were looking for in a new flavour.
