Advert for Swizzels Marvellous Mallows countline product with a pink and purple background with stars with a yellow bubble with the word New inside it.

Swizzels has a Marvellous new Mallow launch

Swizzels has marked its first new expansion in its Marvellous Mallows range with its new Countlines product, the first new launch since 2022.

Competition offers champion shot

HEINEKEN is inviting consumers to use social media to gain the chance to win football prizes in its latest Champions League tie in. Category and...
Pack shots of Takis PMPs including Dragon Sweet Chilli, Feugo and Volcano.

Takis builds distribution with new PMPs

Spicy snacks brand Takis is set to broaden its distribution across the convenience and independents sectors with the launch of its new PMP packs.
Fly Cadbury Air

Flying off the shelves

DESTINATIONS including Berlin, Rome and Marrakech are among the jet-set breaks on offer through a summer promotion from Cadbury. The Fly Cadbury Air campaign features...
Pack shots of £1.29 PMP Maryland White Chocolate Chip cookies.

Massive prizes up for grabs in Maryland of opportunity

Fox's Burton's Companies has kicked off a new retailer exclusive competition offering one lucky winner the chance to bag a year's worth of stock.
Pack shots of Squeaky Bean Crispy Bacon Style Strips.

Squeaky Bean brings home the bacon

Meat alternatives brand Squeaky Bean looks to fill a gap in the market for plant-based meat options with its new Crispy Bacon Style Strips.
Promo of the return of KitKat Cookies & Cream two finger biscuits, with a pack shot of the multipack and unwrapped KitKat Cookies & Cream biscuits to the side against a red background. The text reads "Guess who's back?".

KitKat Cookies & Cream is back on shelves

Global confectionery firm Nestlé has relaunched its KitKat Cookies & Cream Two Finger bar to shelves, aiming to drive sales with the popular flavour.

Tsingtao extends Racing Deal

Beer brand Tsingtao has extended its title sponsorship of the Hampshire MV Agusta motorcycle racing team, which will see it compete in the MCE...
Promotional image of Mily Way Milk Drinks cans with three of the cans against a starry background.

Milky Way expands in milk drinks

Mars Chocolate Drinks & Treats has expanded further on its range of canned flavoured milk drinks with the launch of its new Milky Way flavoured variant.

Still a time to innovate

WITH major changes likely but still being challenged Britain’s tobacco giants are pursuing a twin-track marketing and advisory strategy with their retailer customers. Both Imperial...

Showing the price is right

Brand extensions and price-marked packs set to be part of the Swizzels strategy for sales growth in 2016. PRICE-MARKED packs have become increasingly important for...
Pack shots of Rizla Vintage Edition Medium Thin Green including three individual packs as well as a display box.

Rizla rolls back the clock this Christmas

imperial Brands has unveiled the latest limited-edition Vintage pack design for Rizla rolling papers, in a bid to drive up RYO sales this Christmas.
Belvita, breakfast, biscuits,

Biscuits turn on to snack use

THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels. The company suggests time-poor consumers are seeking...
Pack shots of Walkers Max Punchy Paprika and Jalapeno & Cheese variants with UEFA Champions League 2025 promotional activity on packs.

Walkers kicks off a new football promotion with UEFA

Walkers has continued its support of the UEFA Champions League with the announcement of its new on-pack promotion across Walkers Max packs.

One of the family

38% of owners say they would cut back on their own food before their pet’s WET is the way to go when it comes to...
Pack shots of Cadbury Dairy Milk 'Made to Share' Limited Edition bars with the packaging divided into differently sized sections with the largest section reading 'Who Cooked', the medium section reading 'who cleaned', and the smallest section reading 'Who ate'.

Cadbury launches ‘Made to Share’ limited edition bars

Cadbury has unveiled a new limited edition pack design for its Dairy Milk tablet bars with the aim to encourage more sharing moments amongst consumers.