PMPs boost rate of sale
Marked packs are proving to be a big hit for a number of retailers
VALUE for money appeals to just about everyone, and there’s no...
Eden Mill secures first UK-wide listing in Waitrose
Independent Scottish distiller Eden Mill has announced its first UK-wide listing for its Golf Gin product across 202 Waitrose stores.
Crisp carnival ad on the air
Walkers Sensations have been indulging in carnival fun as part of a new ad
campaign launched to coincide with the roll-out of new flavours and...
Andrew Peace wine partners with cricket legend Matthew Hoggard
Cricket legend Matthew 'Hoggy' Hoggard is set to front a new marketing campaign for Aussie wine brand Andrew Peace this summer.
Cheese packs put summer in the spotlight
Cathedral City seasonal packs feature warm weather favourites
CATHEDRAL City has been sporting a new look this summer thanks to a packaging refresh across its...
Nestlé rolls out a trio of biscuit bar NPDs across KitKat and Blue Riband
Confectionery giant Nestlé has unveiled a trio of innovation across its biscuit bar treats for the KitKat and Blue Riband brands.
Lucy Meck is cracking on
BRITISH Lion egg ambassador Lucy Meck has been encouraging consumers to eat an egg each day as part of a healthy diet.
Buckingham Palace enters the RTD cocktail market with new Royal Collection Gin & Tonic...
The Royal Collection Trust, a department of the Royal Household, has introduced its new Buckingham Palace Gin & Tonic in a Tin as a new addition to its gin range.
Expansion is on the horizon at Mackays
Jam maker set to break ground in January
Malta makes it into a can
BEER importer Morgenrot has expanded its international selection
Win a share of £20k with Jam Shed competition
Australian wine brand Jam Shed is offering consumers the chance to win a share of a massive £20,000 as part of its latest on-pack promotion.
Healthier hydration for kids
Becky Unwin, senior brand manager at Vimto Soft Drinks, reckons the brand has just the solution for the new term in the shape of Vimto Minis.
Value is crucial for pet owners, says Feedwell
Feedwell reckons that more pet owners are becoming savvy to cost savings and that retailers should cater further to this with larger pack formats.
Some like it hot
THE Friday night Ruby Murray, the Sunday evening spring rolls in front of the telly... fine Scottish traditions that have been enjoyed by generations....
WKD gears up for massive 30th anniversary year
RTD brand WKD is entering into the new year with a massive investment from parent company SHS Drinks for its 30th anniversary year.
Star turn for beer brand
CATALAN lager brand Estrella Damm has launched its 2018 marketing campaign by bringing a bit of Game of Thrones magic to the shores of the Mediterranean.
