Swizzels has a Marvellous new Mallow launch
Swizzels has marked its first new expansion in its Marvellous Mallows range with its new Countlines product, the first new launch since 2022.
Competition offers champion shot
HEINEKEN is inviting consumers to use social media to gain the chance to win football prizes in its latest Champions League tie in.
Category and...
Takis builds distribution with new PMPs
Spicy snacks brand Takis is set to broaden its distribution across the convenience and independents sectors with the launch of its new PMP packs.
Flying off the shelves
DESTINATIONS including Berlin, Rome and Marrakech are among the jet-set breaks on offer through a summer promotion from Cadbury.
The Fly Cadbury Air campaign features...
Massive prizes up for grabs in Maryland of opportunity
Fox's Burton's Companies has kicked off a new retailer exclusive competition offering one lucky winner the chance to bag a year's worth of stock.
Squeaky Bean brings home the bacon
Meat alternatives brand Squeaky Bean looks to fill a gap in the market for plant-based meat options with its new Crispy Bacon Style Strips.
KitKat Cookies & Cream is back on shelves
Global confectionery firm Nestlé has relaunched its KitKat Cookies & Cream Two Finger bar to shelves, aiming to drive sales with the popular flavour.
Tsingtao extends Racing Deal
Beer brand Tsingtao has extended its title sponsorship of the Hampshire MV Agusta motorcycle racing team, which will see it compete in the MCE...
Milky Way expands in milk drinks
Mars Chocolate Drinks & Treats has expanded further on its range of canned flavoured milk drinks with the launch of its new Milky Way flavoured variant.
Still a time to innovate
WITH major changes likely but still being challenged Britain’s tobacco giants are pursuing a twin-track marketing and advisory strategy with their retailer customers.
Both Imperial...
Showing the price is right
Brand extensions and price-marked packs set to be part of the Swizzels strategy for sales growth in 2016.
PRICE-MARKED packs have become increasingly important for...
Rizla rolls back the clock this Christmas
imperial Brands has unveiled the latest limited-edition Vintage pack design for Rizla rolling papers, in a bid to drive up RYO sales this Christmas.
Biscuits turn on to snack use
THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels.
The company suggests time-poor consumers are seeking...
Walkers kicks off a new football promotion with UEFA
Walkers has continued its support of the UEFA Champions League with the announcement of its new on-pack promotion across Walkers Max packs.
One of the family
38% of owners say they would cut back on their own food before their pet’s
WET is the way to go when it comes to...
Cadbury launches ‘Made to Share’ limited edition bars
Cadbury has unveiled a new limited edition pack design for its Dairy Milk tablet bars with the aim to encourage more sharing moments amongst consumers.








































