Oodles of new noodles

Pot snack brand lands in the UK with a six strong range .
Pack shots of Häagen-Dazs ice cream tubs in Chocolate Brownie, Matcha Green Tea and Tiramisu flavours.

Häagen-Dazs shakes up freezers with three new ice creams

Ice cream brand Häagen-Dazs has unveiled a trio of limited edition variants set to hit freezers across the UK in time for the warmer summer months.

Two more get make-over

FOLLOWING the successful introduction of changes to its Soft White loaf, Hovis is revamping another two of its big sellers, Seed Sensations and Granary. Market...
Pack shots of Irn-Bru Energy and Irn-Bru Energy Zero Sugar.

Irn-Bru Energy returns to store shelves

Irn-Bru Energy has made its return to store shelves across the country as AG Barr looks to drive energy sales through its loyal consumer base.

Spice is nice

The new flavour will be used to set up a fund to get refugee entrepreneurs started in the business world
Pack shots of Doritos 3D Crunch Nacho Cheese and Flame featuring an on-pack partnership with Formula 1.

Doritos to drive sales with new 3D Crunch format

Snacks brand Doritos has unveiled its new 3D Crunch packs as part of its continued partnership with F1 as its Official Savoury Snack.

Cracking new eggs

The promise of a deep golden yolk is the USP at the heart of Noble Foods latest NPD
A bottle of Costa Coffee Frappé Jaffa Cakes stands next to a glass with the drink inside.

Costa Coffee introduces new Jaffa Cakes Frappé

Coffee brand Costa Coffee has unveiled its new partnership with McVitie's with the launch of its new Frappé McVitie's Jaffa Cakes flavour.

Bigger might not be better

Seabrook Crisps has launched smaller cases for its range of single bags .
Pack shots of Boost Sport Tropical Punch 500ml bottles.

Boost Drinks expands Sport range with Tropical Punch

Drinks firm Boost Drinks has expanded further on its Sport range with the addition of its new limited edition variant flavour Tropical Punch.
Pack shots of Monster Energy Lando Norris Zero Sugar Gold can.

Monster Energy celebrates with new Lando Norris Gold cans

CCEP has launched a limited-edition gold coloured variant for its Monster Energy Lando Norris Zero Sugar variant to mark the F1 driver's global success.

Looking ship shape

SAILING onto shelves with a new look, Lamb’s Navy Rum has been given a facelift as parent firm Pernod Ricard seeks to reposition the brand as the ‘go-to spiced rum’ for all occasions.
Lance Stroll and Fernando Alonso stand holding cans of Celsius energy drink.

Celsius revs up partnership with Formula One

Energy drinks brand Celsius is set to rev up its partnership with Aston Martin Aramco Formula One Team with its new marketing campaign.
paterson's-vegan-bars

Toatally vegan snacking bars

Paterson’s has made its first foray into the vegan snack market .
Pack shots of Gumi Yum Rainbow Ribbons and Gumi Yum Rainbow Tubes.

Gumi Yum expands with new share bags

Confectionery firm World of Sweets has expanded on its listings for the Gumi Yum brand with two new sharing pack variants of the sweets range.
eric-cantona-kronenbourg-1664-campaign

Out of this world

In a bid to convey the message that Kronenbourg is ‘Le Taste Supreme of the entire universe’, the French lager brand is sending Eric Cantona into space .