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Promotional image of Netflix Live Event Jake Paul vs Mike Tyson with the two athletes standing next to each other against a city landscape with an image of Paul standing in a boxing ring and drinking from a can of Celsius Energy Drink to the right.

Celsius unveils sponsorship of Jake Paul vs Mike Tyson

Energy drinks brand Celsius has been named as the Official Energy Drinks sponsor of the upcoming Netflix Live Event Heavyweight Match Jake Paul vs Mike Tyson.

Catering for hectic lives

HECTIC and busy lives are creating demand for snack and on-the-go food according to Mondelez International. And it says retailers should provide accessible features and...
Cans of Rockstar Energy Drinks including Tropical Guava, Zero Sugar Blueberry, Original and Zero Sugar Strawberry Lime.

Rockstar unveils 2 for £2 PMP deal

Soft drinks giant Britvic has annoucned a shake-up to its Rockstar Energy Drinks PMP range and will offer consumers a new '2 for £2' deal from the new year.
Polo

Polo goes strong and free

NESTLÉ Confectionery is adding to its Polo mints range by introducing another sugar-free line. New Polo Sugar Free Extra Strong (RRP 50p) is available...
A packet of Swizzels Squashies Love Hearts lies on a pink background with a heart-shaped bowl next to it with the sweets decanted into the bowl as a hand picks one out.

Swizzels spreads the Love with new Squashies variant

Confectionery firm Swizzels is set to share the love this Valentine's Day with the launch of its new Squashies Love Hearts sweets, bringing the two iconic brands together.
Golden Wonder

Ready for take-off

THE Golden Wonder crisp range is to be relaunched by brand owner Tayto with reformulated flavours and new packaging. And the brand will be...
Pack shots of Mr Kipling Simnel Slices.

Mr Kipling launches Simnel Slices in time for Easter

BAKED goods brand Mr Kipling has unveiled a new limited edition cake ideal for the Easter season with its new Simnel Slices pack.

New Frijj flavours hit the chillers

SUMMER 2016 saw some of the first marketing developments carried out by the new Müller Milk and Ingredients operation, formed after the takeover of...
A bottle of Sarti Rosa splashes down in a liquid with two wine glasses next to it fill with the spirit and fruit, with pieces of fruit splashing into the liquid as well.

Sarti Rosa aperitif lands in the UK

Italian aperitif brand Sarti Rosa has made its way to the UK as the Campari Group aims to drive up excitement for the Spritz cocktail market.

Pizza reaction

Eating out is on the increase but big attractions will continue to work for nights in at home WHILE many of the brands and product...
Pack shot of Wall's Haribo Push up ice cream.

Wall’s Ice Cream teams up with Haribo on new Push Up pop

Wall's ice cream has unveiled its new collaboration with Haribo Gold Gummy Bears alongside a tranche of NPD for its own brands in time for the summer months.

Protein power from Graham’s

GRAHAM’S The Family Dairy today has launched Protein 22, a fruity quark, high in protein with 22 grams in every pot. Managing Director Robert Graham...
Rylan Clarke holds the Waken range of oral care products against an off-pink background.

Rylan shares a smile with Waken

TV star Rylan Clarke has thrown his smile behind the Waken oral care brand as its new ambassador and creative director to help introduce the brand to shoppers.

Muffins go on a roll

GOOD things come in small packages, apparently. Mintel research on the UK cake market shows volume sales of small cakes grew by 19% between...
Pack shots of Opal Fruits sharing bags.

Opal Fruits back in stores for a limited time

Confectionery giant Mars Wrigley has brought back Opal Fruits for a limited time as the firm aims to drive sales with some 90s nostalgia.

Growing the fat-free offer

LANCASHIRE Farm Dairies is on the verge of releasing its first fat-free Greek style yogurt. Scheduled to launch later this year, the firm is adding...