White Claw launches first ever vodka
Hard seltzer brand White Claw has entered the spirits category for the first time with the launch of its new range of White Claw Spirits Vodka.
Mossburn builds collaboration with Calvados finish
Regional whisky distiller Mossburn has launched its new collaborative blend with the Normandy-based Calvados producer Domaine Dupont.
Marked increases
SPIRITS shoppers pay close attention to the price of the bottles they are buying, says Maxxium UK, and that means PMPs can encourage potential...
Carlsberg docks new Shipyard American Ale in the UK
CMBC has launched a new variant under the Shipyard brand straight from the US with the new American Session Pale Ale brew.
Big brand push mixes up and breaks out
BIG brands and new products are at the centre of Nestlé activity for Easter and beyond in 2016.
One launch is the introduction of the...
Edinburgh beside the seaside
FOLLOWINGÂ a sell-out limited edition trial last year, Edinburgh Gin has put its Seaside Gin into full production.
The first batch of 6,000 bottles was...
Nescafé builds up pod offering
Nescafé has added its popular Gold Blend to its range of Dolce Gusto coffee pods – providing consumers with a higher quality option.
St Patrick’s Day push
Pernod Ricard has launched a new Jameson Irish Whiskey campaign in time for St Patrick’s Day, on 17 March.
Belvita offers shoppers the chance to win a trip to Finland
Biscuit brand Belvita is offering consumers the chance to win a trip to 'The Most Positive Place on the Planet' with a holiday to Finland.
Quick is crucial
YOUNG lads are no longer the main target market for Rustlers micro-snacks, which has grown its consumer base to attract almost as many young...
Terry’s Chocolate aims to crack open sales with its Easter range
British chocolate brand Terry's has kicked off an ambition to drive up its sales across 2025 with a tranche of new Easter products for this season.
Gluten free and vegan friendly
VEGAN snack brand Crave has expanded its snack range with the launch of two new SKUs.
Hot drinks the easy way
Airline brand’s coffee takes flight
Party Rings launches Strawberry limited edition packs
Fox's Burton's Companies has unveiled a new limited edition pack variant for its Fox's Party Rings brand with the new Strawberry flavour.
Pocket the difference
WRAPPED bakery giant Warburtons has introduced a brand new product, Toastie Pockets.
The ready made bread pockets just need the filing added and popped in...
Hooch delivers a bold new flavour with Cherry variant
RTD alcohol brand Hooch has unveiled its latest flavour development with the introduction of its new Cherry Hooch drink in time for the spring.
