A racey promotion

Monster racing simulator

MONSTER Energy is the subject of a new promotion giving gaming enthusiasts the chance to win a Monster-branded racing simulator.

The campaign, which is scheduled to run until the end of September, will see one winner walk away with a complete racing simulator worth £2,500. Other prizes on offer include a PS4 gaming system, a Playseat gaming chair, curved TV screen, steering wheel, pedals and a game.

To be in with a chance of winning, consumers are invited to submit their entry via the Monster Energy website.

Coca-Cola European Partners (CCEP) is offering retailers point-of-sale to highlight the campaign to shoppers in store.

Simon Harrison, vice president of commercial development at CCEP said the new promotion “comes at a time when people have more time for gaming at home.”