Winning with Irn-Bru
Retailers could be in with the chance of winning hundreds of pounds thanks to the latest campaign for Irn-Bru Energy.
Dairy-free alternative
Bute Island Foods is aiming to bring vegans to the cheeseboard with the launch of Sheese Melting Sheesy Bake with Spring Onion & Garlic.
Food fit for active dogs
Dog food brand Skinners is trying to give pet owners the run around, with the launch of its new Get Out & Go! range.
Love it or hate it ale
Camden Town Brewery is back on the small screen with a beer brewed in partnership with Marmite.
Spar ready for the season
MINCE pies are back on shelf at Spar stores across Scotland, as the symbol gears up for the festive season.
Looking for value after lockdown
IN times of economic uncertainty, with many households fighting through the financial headwinds of the pandemic, frozen and chilled PMPs represent value to consumers.
PMP launch to build up trust
MARS Wrigley has been singing the praises of PMPs as an effective sales driver for both gum and confectionery.
PMPs secure listings
FOLLOWING the launch of its £1 PMP range in May, Mackie’s has secured some lucrative listings for its crisp range, including with CJ Lang, JW FIlshill, Bestway, United Wholesale (Scotland), and Glencarse Foods.
Warburtons trio of PMPs
WARBURTONS has relaunched its PMP range in a move that the baker said will offer “the best value to customers and consumers alike.”
Showing customers value
KEPAK Consumer Foods, the firm behind Rustlers, has suggested retailers take a tiering approach to their merchandising in a bid to better communicate PMP value to their customers.
PMPs fuel crisp growth
PRICE-marked packs are driving growth in crisps and nuts, according to Guy Harvey, impulse controller for PepsiCo.
Value for Halloween
SWIZZELS has put price-marked packs at the heart of its Halloween 2021 offer, as kids across the country prepare to go guising for the first time since 2019.
Mixing it up with ginger
REFRESCO has been mixing things up with the launch of two new ginger ale packs.
Flavour first in UK
EXOTIC fruit is at the heart of the latest launch from KBE Drinks.
Fangtastic competition
CONSUMERS could walk away from the soft drinks chiller with a spooky prize this Halloween, thanks to the latest Fanta on-pack promotion.
Four more flavours
FOUR new Chewits packs have hit the shelves, offering consumers more berry and sour flavours to choose from.
