Transform your store with new AG Barr competition
SOFT drinks giant AG Barr is offering retailers the chance to win a massive £20,000 prize to go towards a store refit.
The new trade-exclusive competition will launch on 24 August and brings together the various brands under the AG Barr portfolio including Irn-Bru, Boost and Rubicon. AG Barr said this move helps to show that the firm offers retailers a one-stop shop for soft drinks needs.
To enter, registered trade customers must purchase any five cases of qualifying AG Barr products in a single transaction from a participating UK wholesaler, either in-depot or online. Store owners must also retain an itemised receipt or invoice as proof of purchase.
Retailers can then scan the QR code on promotional materials, text BARR to 88802 or visit the dedicated webpage and fill out the entry form, complete with evidence of purchase.
The winning retailer will have the chance to work with AG Barr’s specialist enhancement team to agree on how the investment can best improve the running of their business. Retailers have the chance to come up with any idea that would work for their store including new chillers, EPOS or CCTV systems, signage across the store, new lighting or new flooring.
The promotion runs until 31 October offering retailers plenty of time to get their entries in to be in with the chance of winning this prize.
Steven Simpson, business unit director at AG Barr, said: “Independent retailers are at the heart of our business, and we want to give something genuinely valuable back to the channel.
“With leading brands spanning carbonates, energy, sports drinks, juice drinks and functional and flavoured waters, AG Barr can help retailers meet a wide range of shopper needs. This promotion gives them another compelling reason to stock up across our portfolio – with the chance to secure a potentially game-changing investment for their store.”
The full list of qualifying products is as follows:
• Irn-Bru 500ml x 12 PET
• Irn-Bru Energy 500ml x 12 cans
• Barr 500ml x 12 PET
• Rubicon Sparkling Spring, Spring Vits and Twist 500ml x 12 PET
• Rubicon Raw Energy 500ml x 12 cans
• Boost Energy 250ml x 12 cans
• Boost Sport 500ml x 12 PET
• Boost Water+ 500ml x 12 PET
Any flavours, plain packaging and price-marked formats are all included.
