New frozen range is waffly good
Birds Eye Sweet Potato Waffles are a blend of lightly-seasoned sweet potato and potato mash, that retain the recognisable grid shape of the original waffle
Smintier than ever
PERFETTI Van Melle has launched what it claims is the first ever extra strong menthol power mint
A sip down memory lane
BARR has released two limited edition soft drinks that the Cumbernauld-based firm reckons will be a hit with nostalgic consumers
Agree or get it free
HOME BAKING firm Dr. Oetker is so confident in its new icing that it has offered a money back guarantee if consumers don’t like the taste
Cheesy to eat on the go
DAIRY Crest is encouraging shoppers to view cheese as an on-the-go snack by expanding its Cathedral City Adult Snack Bar range
A smoky new dram
THE latest dram from Speyside single malt Glenfiddich’s Experimental Series has been unveiled
Get festive with biscuits
Gift packs can bring up basket spend
Health on the brain
Shoppers seeking out quality biscuits and cakes but without waistband punishing calorie count
Cutting through the noise
Premium biscuit brand Thomas Fudge has overhauled its packaging in a bid to boost its standout on shelf
Sleighing the festive market
Premier Foods launch NPD
Afternoon is time for delights
Scottish consumers like sweet and savoury treats in the afternoon, according to a survey commissioned by Lanark-based biscuit manufacturer Border
Not short on indulgence
Paterson’s Jammy new sweet treat
Tilly’s snaps up Spar deal
SCOTTISH confectionery brand Mrs Tilly's has secured a major distribution deal with CJ Lang, which will see the Larbet-based firm's tablet, fudge and macaroon...
The price is right with PMP
Consumers welcome value for money
Hitting the mark with can promo
Soft drinks giant Britvic has introduced a new price-marked mix and match promotion aimed at driving incremental sales of 330ml carbonates
Free from for kids
Convenience focused hot snack producer Symington’s is hoping its new free from range will go down a storm with younger consumers