Tropics of Edinburgh
SCOTLAND might not be the warmest of countries, but Edinburgh-based brewer Innis & Gunn has released a new ‘Tropic Like It’s Hop’ passionfruit pale ale — adding a bit of tropical flavour to the off trade.
Falling for new wine labels
WINE brand Echo Falls has released not one, but 30 limited edition occasion labels for its bottles.
Easy cheesy snacks
KIDS’ favourite Dairylea has launched three brand new products across its Snackers, Lunchables and Dunkers ranges.
Even more choice in alcohol free
SHLOER has launched two new ranges in a big to tap into what the brand sees as a great opportunity driven by increased demand for alternatives to alcohol.
Taking a shot on watermelon
HOPING to appeal to those shopping for summer drinks, premium vodka brand Ciroc has launched a new Summer Watermelon flavoured spirit.
A £25m brand ruffreshment
BUTCHER’S Pet Care has launched its first advertising campaign in five years, as it embarks on a £25m rejuvenation of the brand.
A choice of brands
SWEET toothed shoppers may rejoice to hear that Country Choice has added three branded variants to its lineup: an Oreo muffin and two Cadbury cookies.
A saucy night in
FOR those who love a carry out, Hellmann’s has launched four new sauce flavours designed to accompany a range of takeaway favourites.
Major listing for premium soft
PREMIUM tonic and mixer brand Franklin & Sons has secured a major listing with Co-op.
Tobermory is back
TOBERMORY Distillery is has been revived with the release of a new 12 year old single malt expression.
Looking ship shape
SAILING onto shelves with a new look, Lamb’s Navy Rum has been given a facelift as parent firm Pernod Ricard seeks to reposition the brand as the ‘go-to spiced rum’ for all occasions.
Compostable porridge pack
PORRIDGE oats brand Stoats has revamped its packaging across its portfolio.
Warburtons bags bagels
WARBURTONS has launched a new full-sized bagel range, produced at the baker’s new multi-million pound Bristol bakery.
Fruit infusions for vodka giant
IN time for the summer, Diageo has launched a new infused range under its Smirnoff vodka brand.
An Ace in the Tetra Pak box
STAIN removal brand Ace has launched its Ace for Colours in a new format
Pet promo promises big prizes
EVERYONE loves it when their pets are happy and Mars Petcare is banking on shoppers’ love for their four-legged friends with its new promotion.
