Muffin compares
You can’t get much more summery than the latest NPD from Arytza Food Solutions: the limited edition Otis Pink Lemonade Muffin
Pigturesque cider
Cider maker Orchard Pig is embracing the power of pink
HP gets scaffolding
With Big Ben currently undergoing renovation work until at least 2021, HP's packaging has been refreshed in line with the changes
Milk drinks get Twix twist
Mars Chocolate Drinks & Treats has added a new flavour to its popular range of flavoured milk drinks
Corn-cerns for kids diet
Birds Eye has partnered to help educate kids on the importance of eating vegetables
Lucozade cracks on
Lucozade Zero has teamed up with Love Island as its official soft drinks partner for 2019
Busting out a new campaign
Coca-Cola European Partners (CCEP) has launched a multi-million-pound campaign to promote its flavoured Diet Coke range
A canny design
Premium soft drinks brand Ben Shaws has relaunched its range with a new, kitschy can design
Wholesome cider
Strongbow has relaunched with a new formula containing no artificial sweeteners, flavours or colours
The spirit of innovation
Highland distillery Ncn’ean has released a new spirit that is neither a gin nor a whisky
Stay cool for the summer
Herbal liqueur brand Jägermeister has launched a new pack that should help to keep the drink cool during the summer months
Snappy new pack
AG Barr has revealed a brand new look for its premium US juice drinks brand Snapple
Drams tell a dramatic story
SPEYSIDE distillery The Balvenie has released three new single malt whiskies that are centred around storytelling
A hole new jelly bean
The Jelly Belly Candy Company is hoping to capitalise on some of doughnuts' popularity with the launch of its new flavour of jelly beans: Donut Shoppe Mix
Be tin it to win it
New York Bakery Co. has launched its biggest ever UK on-pack promotion, giving away 40,000 bagel tins to consumers
A hop new look for Pabst Blue Ribbon
American craft brewer Pabst Blue Ribbon (PBR) is set to release a brand new can design for a limited edition run
