Tag: Pepsico
Crisps and snacks make a night in
At the height of Covid-19 restrictions, the big night in was a key weapon in the fight against boredom, and habits developed during the pandemic look set to continue, according to crisp and snack brands
Adding value to crisp PMPs
Pepsico has beefed up the value of its PMP range by adding an extra 20% to its Walkers price-marked packs
The great crisp debate
The infamous British delicacy, the crisp sandwich, is at the centre of PepsiCo’s new marketing campaign for Walkers
Crisp pack refresh
PEPSICO has revamped packaging across its Walkers core range of crisps.
Walkers takes new approach
Pepsico has updated the Walkers range in convenience, with the launch of a new category strategy for symbols and independents
Planning for profit
Unitas has expanded its Plan for Profit programme with the launch of new guides in partnership with PepsiCo and Mars Wrigley.
Easy eating in the morning
Pepsico has expanded its Quaker on-the-go offer with the launch of a new PMP format for the brand’s Porridge to Go range
KFC flavour for Walkers
Pepsico has joined forces with KFC for the launch of two new Walkers Max flavours
Sparkling sales
Nisa has joined forces with Pepsico sparkling water brand SodaStream to launch sparkling water cylinders in the convenience channel
Crisps with some heat
Things are heating up in the crisp category, with the launch of Walkers Flamin’ Hot
Pick up a PlayStation
Pepsico has joined forces with Sony to launch a new consumer competition offering shoppers the chance to win a PlayStation 5 console.
Britvic secures deal
BRITVIC has renewed it partnership with PepsiCo with a new and exclusive 20-year franchise bottling agreement in Great Britain
Lockdown leads to big gains for category
Home is where the snacks are
Dining out with crisps
Pepsico has expanded its Walkers Taste Icons range of limited edition crisps.
Win a van
Pepsico teamed up with Bestway Wholesale to launch a new campaign for Walkers crisps offering retailers the chance to win a new van.
Staying home is big business
Brands weigh in on lockdown trends and their effects on the big night in
