At the height of Covid-19 restrictions, the big night in was a key weapon in the fight against boredom, and habits developed during the pandemic look set to continue, according to crisp and snack brands
Pepsico has beefed up the value of its PMP range by adding an extra 20% to its Walkers price-marked packs
The infamous British delicacy, the crisp sandwich, is at the centre of PepsiCo’s new marketing campaign for Walkers
PEPSICO has revamped packaging across its Walkers core range of crisps.
Pepsico has updated the Walkers range in convenience, with the launch of a new category strategy for symbols and independents
Unitas has expanded its Plan for Profit programme with the launch of new guides in partnership with PepsiCo and Mars Wrigley.
Pepsico has expanded its Quaker on-the-go offer with the launch of a new PMP format for the brand’s Porridge to Go range
Pepsico has joined forces with KFC for the launch of two new Walkers Max flavours
Nisa has joined forces with Pepsico sparkling water brand SodaStream to launch sparkling water cylinders in the convenience channel
Things are heating up in the crisp category, with the launch of Walkers Flamin’ Hot
Pepsico has joined forces with Sony to launch a new consumer competition offering shoppers the chance to win a PlayStation 5 console.
BRITVIC has renewed it partnership with PepsiCo with a new and exclusive 20-year franchise bottling agreement in Great Britain
Home is where the snacks are
Pepsico has expanded its Walkers Taste Icons range of limited edition crisps.
Pepsico teamed up with Bestway Wholesale to launch a new campaign for Walkers crisps offering retailers the chance to win a new van.
Brands weigh in on lockdown trends and their effects on the big night in