Global marketing push for The Glenlivet
The Glenlivet has been reaching out to whisky fans across the world as part of a global marketing campaign for the single malt
A fresh start
AS 2014 has drawn to an end some fascinating and encouraging findings from specialist convenience channel market analyst HIM Research & Consulting suggested that...
A partnership to impresse
Bottlegreen unveils sweet recipe
Doing the global dew
MOUNTAIN Dew, the citrus drink marketed in the UK by Britvic, aims to spark interest with a sports-linked film that kicks off its new...
The big freezy
DRINKS giant Diageo is moving to dominate the “freeze and squeeze” cocktail market with its second launch of freezable products. Smirnoff’s sorbets and its...
A treat with festive spirit
HOT chocolate comes with a kick this year thanks to the latest release from Lir Chocolates.
Spooky tradition crosses continents
Who gave Halloween to the world? Historians debate the subject but some reckon it was Irish Celts celebrating the end of summer time. Whatever...
Brewed for good
BREWGOODER has put sustainability at the heart of its range, as it prepares to launch five new beers onto Co-op shelves in the new year.
Playing the premium
SPIRITS and wine brands owner has been urging retailers to carry a wide selection of premium wines and spirits and stock up early to grab...
Festive Pot Noodle launches for Christmas
Instant hot snack brand Pot Noodle has introduced a new flavour and launched a festive pack for Christmas.
Let’s talk turkey, the battle is on to win festive customers
Offers, recipes, planners, countdowns and celebrity chefs... Christmas is well underway at the multiples. Could you learn from the giants?
IT is the time of...
Add some fizz for the party
Soft drink demand soars in the summer
Summer accounted for more than a quarter of annual soft drinks sales in 2016, says Amy Burgess, trade...
Scots avoid a wet loss – AG Barr
WIND, rain, grey skies ... nothing keeps Scots from their soft drinks, especially if they are bright orange and made from girders.
AG Barr reported...
Starting early
WHEN it comes to Christmas retailing, if you’re not fast you’re last
A passion for flavour
Pernod Ricard has launched Absolut Passionfruit available in a 70cl format
Animal free indulgence
FLOWER & White has secured a major listing for its low calorie and plant-based chocolate bars, which can now be found in 107 Spar Scotland stores.