Sharing in low sugar
Low sugar and share packs key
Baking up a spooky treat
Dr Oetker eyes Halloween sales .
Variety key to success
OFFERING as wide a range of products as possible is the best way to make a success of Halloween, according to the owner of Fruittella and Chupa Chups .
Turn to the dark side
Returning for the fourth year running, spooky seasonal confectionery SKU Skittles Darkside is back on shelves in time for Halloween .
Scary cake range returns for 2018
Premier Foods is focusing heavily on Halloween this year, with a range of cake products targeted at the occasion .
Sweet treats for Halloween
Swizzels has a range of Halloween-related products that it hopes will help the brand build on the 5% growth in total sugar sales that it saw last Halloween .
Appealing to Hallowteens
Engaging with younger generations is crucial during Halloween, says CCEP
Pulling out a bag of tricks
Retailers put weight behind Halloween .
Snack packs win the day
Halloween presents a particularly strong sales opportunity, with consumers happy to dig into their pockets for a sweet treat .
A drop of the sour
LOW alcohol brewer, Big Drop Brewing Co, has added a sour beer to its range.
New thirst for glass apple
Range extended to three
Six steps to beer growth
Sports season promos launched
Can of history
A journey to Bavaria over 130 years ago starts the story of Tennent’s Lager as told on the back of the brand’s new cans.
Striking up a rum deal
DRINKS distributor Halewood Wines & Spirits is bringing a taste of Costa Rica to the UK through a deal with Centenario Internacional Rum.
Ready to go anywhere
PREDICTING continued growth in the RTD market, Edinburgh Gin has introduced two ready mixed cans.
Shake up the off-sales
GERMAN herbal liqueur Jägermeister is looking to make strides in convenience, and has offered some merchandising suggestions for retailers
