Feeling hot
TABASCO will be carrying out year-long celebrations in 2018 to mark 150 as one of the world’s leading hot sauce brands.
Iced coffee’s a hot proposition
Summertime should bring with it some sunshine and the chance to get back outdoors after a grey winter. And with the summer sun, consumers will be keen to pick up some favourite drinks or perhaps try out new choices across a variety of categories.
Overhaul for Oetker pizza
Italian inspiration is at the heart of a packaging refresh for Dr. Oetker’s Ristorante frozen pizza brand.
Frozen gets hot
THE big night in is still as popular as ever, and now Birds Eye has expanded its offer with the launch of spicy takeaway chicken
Sauce brand stirring things up with new ads
Campaign focuses on getting consumers cooking at home
HOT pepper sauce brand Encona has been causing something of a stir with the launch of a...
Mixing it up for the summer
Mixer brand Schweppes is back on the small screen, as part of a multi-million pound marketing brand for the campaign.
Bread, but not as we know it
CONSUMERS watching their carbohydrate intake may be tempted to turn to Hovis as the bread brand has rolled out a new low-carb range.
The new...
Mondelez goes nuts
Mondelez has launched a new fruit and nut snack brand – Cadbury Nuttier
Energy drinks are evolving
THE profile of energy drink shoppers has changed, therefore brands and retailers should react accordingly.
Dinner in three minutes
Convenience is at the heart of the latest launch from Fray Bentos
Cool filter for Imperial brands
Imperial Tobacco has launched two new crush variants aimed at existing adult smokers who smoked crushballs before the menthol ban came into force.
Much-loved animals escape the cutbacks
RECESSION? What recession, ask the nation’s indulged dogs and cats. Research by the Pet Food Manufacturers Association shows that pet lovers will cut back...
Shaking up lunch
COCA-COLA Europacific Partners is ramping up marketing activity for the Oasis brand this summer with a focus on the lunch time shopping occasion.
McIntosh goes digital for Burns Night
STRATHMORE Foods has put a digital spin on Burns Night with the launch of a seasonal McIntosh pack that makes use of augmented reality...
Persil moves into dishwasher tabs
FOLLOWING the launch, three years ago, of laundry giant Persil’s washing-up liquid the brand has now entered the dishwasher market with a new...
Bread still a big hitter for stores
There are plenty of alternatives out there but, when it comes to the school lunchbox, the sandwich is still king.