McVitie’s goes for Gold in new Digestives
Pladis has brought together two of its McVitie's variants to launch the new McVitie's Gold Digestives limited edition golden caramel flavour.
Choc up a treat
THERE is room for healthy and indulgent snacks in the modern consumer’s daily diet according to biscuit manufacturer Bahlsen.
Mentos bolsters Discovery launch in new campaign
Perfetti Van Melle is set to build on its new launch Mentos Discovery with a new marketing campaign running for three months over summer.
Digital Dalmore
THE Dalmore Highland Single Malt has entered the world of crypto currency thanks to the release of it’s first non-fungible token (NFT).
NFTs are digital...
Mount Gay releases new Eclipse Navy Strength Rum
Barbados rum brand Mount Gay Rum has bottled in its rich naval history with the launch of its new Eclipse Naval Strength rum.
Marvellous mallows join the team
THE latest addition to the Cadbury Dairy Milk Marvellous range combines marshmallows, jellies and shortcake biscuit pieces.
Rocky Mallow Road is available in 180g and...
A Fairtrade brew to do good from Brewgooder
Brewgooder has established a Fairtrade-certified supply chain for its Fonio Session IPA, offering consumers a more ethical option in the beer category.
Be in with the sitting-in crowd
Consumers have invested in, and have come to expect, high-quality home entertainment services
Many of the major charities have latched on to the big night...
Lucozade brings a Can-Can energy to launches
50 retailers are in with the chance to win a case of free stock of each of the new Lucozade Alert flavours by joining in with the "Big Can-Can".
Olive price set to rise?
LISTEN to the radio early in the morning and you are likely to hear financial commentators talk about the price of oil.
Usually they’re discussing...
Eden Mill aims for whisky cocktail lovers
Independent distiller Eden Mill has teamed up with East Neuk Salt Co. to launch a new Smoked Salt Sugar Syrup to pair with its The Guard Bridge whisky.
Shake up for low-carb drinks
ATKINS has repacked its shakes, said to contain 85% less carbohydrates and 93% less sugar than regular strawberry or chocolate flavour drinks, in a...
Whitebox Cocktails shakes up a new Espresso Martini
Edinburgh-based canned cocktail brand Whitebox Cocktails has launched its new Espresso Martini serve with the new canned Collina & Co Espresso Martini.
Happy 140
BAKERY brand is celebrating its 140th birthday with a touch of gold.
The celebratory flash has been added to Warburtons products including loaves, crumpets and...
Pepsi kicks off Christmas campaign
Pepsi Max has kicked off its new Christmas ad that encourages consumers to park the 'to-do' list in favour of spending time with loved ones.
Returning to the snow
THE festive season gives retailers the chance to significantly boost sales of soft drinks, according to Irn-Bru maker AG Barr.
“20% more carbonates are...




































