Sustainable porridge
ABERDEENSHIRE-based Hamlyns of Scotland is stepping up its sustainability efforts, with new packaging expected to launch later this year.
A century of waiting
Halewood Artisinal Spirits has released the first single malt whisky to be produced in Edinburgh for almost 100 years.
Novelty will not wear off
Mars Wrigley is ready for the final push towards Easter, with expanded distribution for some novelty treats and a host of classic shell eggs.
Going green with tea packaging
The PG Tips range is now entirely plant based, complete with biodegradable tea bags and wrapless boxes across its portfolio.
Big spend for cordial
SHS Drinks has thrown its weight behind Bottlegreen, with the launch of a new six-figure marketing campaign.
Real demand for leaf salad
ONE third of consumers intend to eat more fruit and vegetables as part of a healthier lifestyle, according to recent IGD data, meaning there’s room for growth in convenience.
Liqueurs pack a fruit punch
HALEWOOD Spirits brand Dead Man’s Fingers has expanded its cream liqueurs range with the launch of two variants that pack a fruit punch.
Zesty twist on a London Dry
BACARDI has added some Mediterranean flavour to its Bombay Sapphire range with the launch of a zesty new variant.
A fruitful campaign for summer
BRITVIC has put some big money behind Robinsons as it invites families to get involved with a major campaign for the brand.
A Clydebank brew
A small independent brewer has been flying the flag for Clydebank FC – attracting local fans in the process.
Craft focus at the fixture
Retailers that don’t build a dedicated display for craft soft drinks could miss out on a significant growth opportunity, according to challenger brand Soda Folk.
HFSS is no problem for Keto brand
PROPOSALS to restrict promotion and display of high sugar foods could soon shake up the confectionery category.
Hinch up the house
Social media housework hero Mrs Hinch has joined forces with P&G to launch a range of products sporting her favourite scent.
Passionate about fruit innovation
Diageo has added some fruit punch to its top-selling vodka brand Smirnoff, through the launch of a new RTD variant.
Kestrel flies the flag for St Andrews Day
Kestrel Beer and Scotland’s National Chef, Gary Maclean launch a new campaign to make St Andrew’s Day a major moment in the industry.
Shoppers continue to seek out healthy drink options
With the Covid pandemic still fresh in people’s memories, health and wellbeing continues to play a part in shoppers’ drink choices.
