Slashing plastic from packs
ALLIED Bakers is trialling a new bread bag made from 30% advanced recycled content across its Kingsmill 50/50 No Crusts range.
The round pound wins
Shoppers continue to love the round pound and Matt Smith, marketing director for Tayto Group, reckons the format will play an important role this Christmas.
Smokehead all in a twist
SMOKEHEAD has spun out a new limited-edition expression, with the launch Twisted Stout.
Tasting notes for the Smokehead Twisted Stout describe a dram that packs...
Ambitious plans for cereal brands
WEETABIX plans to throw its weight behind its most prominent brands this year, with on-pack campaigns, a significant marketing investment and NPD all on the slate for 2022.
Slimming the Rubicon
Health is at the heart of the latest new format launch for the Rubicon brand.
Mondelez ready for spring push
Convenience retailers who get their range right can expect to crack on with strong confectionery sales this Easter, according to Mondelez International.
Spreading growth across the chiller
Dairy brands see potential in convenience
A high volume cider
BROTHERS Drinks Co will get back to its roots this summer, as the official cider of Glastonbury 2022.
Gin set for take off
Edinburgh Gin is ready to take flight, thanks to a new airline partnership.
Cider brand plays the goat
HEINEKEN UK has rolled out its biggest marketing campaign for Strongbow Dark Fruits to date.
Reptilian pack design
FRENCH winery Joseph Castan has taken inspiration from the history books for its latest wine launch.
Pushing on with plant based
YOPLAIT has been focusing on plant-based innovation, as the brand expands it dairy-free offer in response to growing demand.
Barista coffee in the kitchen
Consumers are spoilt for choice when they head to high street coffee shops, but that’s also increasingly true at home.
Hydrating with the heroes
Actiph Water has brought some star power to its packaging through a new superhero team-up.
Popping onto store shelves
BURTS Snacks has popped out a new range under its Burts brand.
American Monster
Two new Monster variants are bound for UK shores, following success in the USA.
























