Luxardo launches liqueur

Italian drinks firm Luxardo brings an extra kick to its range of liqueurs with the introduction of a new Espresso variant.

Kopparberg grows its strawberry line up with new packs

Swedish cider firm Kopparberg is banking on strawberry flavours to help grow its range of fruity ciders this summer with two new variants.

Swizzels brand branches out in drinks

The Swizzels brand has been branching out in the soft drinks category with new licensed products launched from different firms.

Wrigley cuts price and size in gum relaunch

SUGAR confectionery firm Wrigley is ringing the changes on its 5 brand of gum. The company has just changed the pack and RRP of...

Andrew Peace wine bolsters the range

Australian wine brand Andrew Peace has launched six new SKUs to its range in time for the winter months offering larger formats at lower ABVs.
Warburtons’ baked pitta chips have been rebranded as Escapes in adventure-themed packaging.

Pitta patter – Rebrand from Warburtons’

Warburtons’ baked pitta chips have been rebranded as Escapes in adventure-themed packaging. The snacks have 45% less fat than potato chips, and are described...
Unitas Wholesale says it aims to improve margins with its new own-brand range.

Unitas launches own-label range

Unitas Wholesale has unveiled a new own-brand range, called Local Living, to help support retailer margins, as well as two new category guides.

Snack luxury to beat the credit crunch

THE trend to home entertainment has increased demand for premium snacks as consumers look for affordable luxuries to enjoy while cutting spending overall, says...
The IQOS Iluma, from Philip Morris Limited, is available in a range of colours and devices.

IQOS Iluma ‘is future of tobacco now’

Philip Morris Limited has been highlighting its 'heat not burn' IQOS Iluma as an alternative to traditional tobacco options and vapes.

Telmont invests in planet saving bottles

Champagne House Maison Telmont has broken with tradition through its innovative climate-positive use of transition glass for its bottles in a new project.
Time to man up

Time to man up – HP Sauce campaign

HP Sauce is continuing its efforts to help Britain’s blokes get in touch with their masculine side. The long-established condiment is changing its bottles...

BrewDog makes it personal Punk

BrewDog is out to make it personal for Punk IPA as the craft brewer celebrates the brand's 17th birthday with some customisable cans.
Keep Me Going

Brands go potty for instant porridge

Ready-to-eat cereal is a staple in many households. But there’s a new kid on the block and it’s growing in the convenience market, offering...

Tango brings a Blast in a bottle

Soft drinks giant Britvic has brought the popular Tango Ice Blast flavours to a bottled format for the first time in a limited edition release.
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Pinballs’ wizard promo

FRUIT chew brand, Maoam, is gearing up for the summer of football with a World Cup-themed limited edition bag of Pinballs. The pineapple and lime...

Fanta bubbles up a new look and taste

CCEP has unveiled a new look and taste for the Fanta Orange brand, in a bid to improve stand out on shelf and highlight its Zero Sugar variant further.