Support for Team GB
Cereals giant Nestlé has launched a Paralympics tie-in on-pack promotion.
Flying high for speed record
Lager brand Kestrel is going beyond the ad breaks to expand its presence on TV.
Letting the public decide
Cadbury has unveiled the three finalists in its Dairy Milk inventor competition.
A moment alone
Consumers are being urged to take a moment for themselves in a partnership between Kleenex and mental health charity Mind.
Carnival themed launch
Imperial Tobacco has released new limited edition Gold Leaf Carnival Edition Papers.
Breakfast television
Weetabix Melts are hitting television screens for the first time as part of a £2.5m campaign to raise awareness of the brand.
Crisps priced to sell
Three popular Tyrells crisps flavours have been put into £1 price-marked packs.
Instant solution
Known for its noodles, Mr Lee’s Pure Foods has launched a range of instant congee.
Hard move for 19 Crimes
Wine brand 19 Crimes has made its first move into the hard seltzer market.
Compact pack smaller price
CIGAR brand Signature Red Filter has been put into a new packet and priced at £5.79.
Puppie lands from America
THE Slush Puppie is on its way back to the UK after Vimto struck a deal with the brand’s US owner.
Power in a powder
MARS Chocolate Drinks & Treats has added Chocolate M&M’s Hi Protein whey powder to its protein range.
Sweet success for flavoured milk brand
Dan Chesbrough of Friesland Campina talks dairy drinks in convenience
A nation in love with snacking
More than their counterparts south of the border, Scottish consumers love crisps – and they love buying them from c-stores
Shaking up treat choices
Self-serve milkshake brand F’real has added a salted caramel flavour to its range
Novelty to drive sales this summer
The easing of lockdown restrictions should lead to more consumers seeking out new flavours, according to Jon Wood, commercial director of Calbee UK