Support for SportsAid
The Compleat Food Group – the firm behind brands such as Wall’s Pastry and Pork Farms – has been going the extra mile for athlete charity SportsAid.
Making the big day easy
Mash Direct has added some festive cheer to its packaging, as the prepared vegetable brand gears up for Christmas.
Returning Raiders
Fridge Raiders’ festive Chicken and Stuffing Bites will return to chillers this festive season.
New choices from the Dr.
Frozen pizza has been flying out the door since the pandemic began, with stay at home orders leaving consumers with only home comforts to rely on.
Innovating with Strathmore Foods
From Macaroni Cheese to Mince and Tatties, Strathmore Foods’ NPD manager Manuel Cifredo has a lot on his plate
The easy approach
French cheese brand Président is being pushed in a media campaign aimed at the 40 to 65 age group.
Chilled for new world
Asian health food brand Itsu has launched three new heat to eat products.
Overhauling PMPs
Cheese brand Cathedral City has had an overhaul of its price-marked pack range.
Pies hit the right Marks
Lanarkshire-based family business Bells has struck a deal to put its Scotch pies on the shelves at Marks & Spencer.
Cocktails mix it up in the freezer
HAAGEN-Dazs has launched a new range of cocktail-inspired ice creams
No sign of ice cream cooling
ICE Cream is big business in the UK, with category sales of £1.3 billion in the 52 weeks to 27 March, according to the latest figures from FMCG data specialists IRI.
A warm slice of success
FROZEN pizza has been a proven winner with Scottish consumers over the last year, according to the latest figures from Dr. Oetker.
NPD is a piece of cake
LOTUS Bakeries has bolstered its ice cream range with the launch of a new ice cream cake.
Sustainable scoops for summer
UNILEVER is gearing up for summer by expanding its Wall’s brand with the release of three new frozen treats.
Ginsters adds a bit of Irish flavour
GINSTERS has joined forces with Irish stout brand Guinness to launch a new steak slice variant.
Yoplait is going for gold
YOPLAIT Kids has joined forces with Team GB to launch a new partnership ahead of the Tokyo Olympic Games, scheduled to go ahead this summer.
