Ice cream and pizza appeal
FROZEN foods have done well since the recession arrived. A number of frozen food sub-categories, especially burgers, were negatively affected by the horse meat...
Potato range adds spice
FROZEN potato producer McCain has expanded its portfolio with six new products.
Spicy Peri Peri Fries and Steakhouse Ridge Cut Fries are each available with...
Marmite Cheddar rolls to Iceland
Ilchester Cheese has driven further access to its Marmite Cheddar Cheese product with the launch of the cheese to Iceland across the UK.
Scottish c-stores pigging out
Pork snacks have been flying off the shelves in symbols, according to Tayto Group
Frubes fun on packs
Yoplait has thrust its Frubes brand into the future with its first on-pack interactive augmented reality (AR) mini game.
Grande offer from Ristorante pizza
Frozen pizza brand Ristorante has launched two new sharing size pizza formats with its new Grande range in Margherita Formaggi and Pepperoni variants.
Shakes for sampling
SELF-serve milkshake brand F’real has been distributing sample packs to stockings in the convenience channel in a bid to drive consumer engagement.
Yazoo offers retailers the chance to jet off on holiday
Flavoured milk drinks brand Yazoo is offering five lucky retailers the chance to jet off on holiday in its new in-depot promotion for its PMP range.
Spreading value with price marks
Price-marked packs are performing particularly well across butter and spreads brands.
No sign of ice cream cooling
ICE Cream is big business in the UK, with category sales of £1.3 billion in the 52 weeks to 27 March, according to the latest figures from FMCG data specialists IRI.
Spar adds more mini treats
SPAR has added a new variety to its own brand ice cream range.
Peanut butter and caramel crunch has been added to the chocolate fudge...
Kiss a Minger is back in Aldi
Aldi Scotland is encouraging consumers across the country to 'Kiss a Minger' once again this festive season as its Minger cheese is back on shelves.
Frozen flying in lockdown
Waste conscious consumers make switch
Unilever builds on ice cream snacking
Household goods firm Unilever has launched a new range of snacking formats across its ice cream brands including Magnum, Ben & jerry's and Carte D'Or.
Chipping in
POTATO firm Albert Bartlett is to support the launch of its first frozen products with TV ads designed to highlight its potato expertise.
Following the...
Sustainable scoops for summer
UNILEVER is gearing up for summer by expanding its Wall’s brand with the release of three new frozen treats.
