Low calorie indulgence
Low-fat indulgence is the name of the game for Ben & Jerry’s with the brand’s latest piece of NPD promising big flavour with fewer calories
Cathedral City returns to the small screen
Cathedral City aims to invite consumers to indulge in a cheese-filled meal time in its new ad 'City', which showcases ideal cheese consumption occasions.
Cathedral City relaunches PMP format
Saputo Dairy UK has relaunched its £2.59 PMPs across Cathedral City 200g packs across the convenience channel, offering better value on the shelf.
Fresh juicy launches at Tropicana
Adding to the classic range of juice, Tropicana has launched a new Strawberry & Banana flavour made with a blend of strawberries, bananas, apples and blueberries.
Shaken Udder mixes up milkshakes with new flavours
Expanding the snack occasion in a sweet way
CHILLED milkshake brand Shaken Udder has unveiled two new flavours to its range with Raspberry Ripple and...
Cathedral City unveils success for High Protein Half Fat cheese
Dairy products firm Saputo Dairy UK has reported a massive demand with younger consumers for its High Protein Half Fat Cheddar cheese.
While you’re in the pink
MAGNUM, said by owner Unilever to be the UK’s number-one ice cream brand, is set to launch two new limited-edition flavours for summer 2015...
Indulgence the name of the game
INDULGENCE is at the heart of the latest launch from Magnum as the Unilever-owned ice-cream brand extends its tub range with the roll out of a Chocolate & Hazelnut Praline flavour
Island firm secures big distribution
An island ice cream producer has secured a national supply contract with Asda.
Innovating with Strathmore Foods
From Macaroni Cheese to Mince and Tatties, Strathmore Foods’ NPD manager Manuel Cifredo has a lot on his plate
Value on the pack
Starting university can be an expensive prospect at the best of times, but as the cost-of-living crisis bites, this year’s new students will likely be seeking value wherever they can find it.
Products meeting consumer desires
Three companies have been busy identifying gaps in the market and are consequently pushing new products that they reckon consumers will love.
Shaken Udder gets playful in new campaign
Premium milkshake brand Shaken Udder aims to inject more fun into consumers' daily lives with its playful new multi-million-pound marketing campaign.
Nisa launches 3 for £4 frozen deal
Nisa has added a new 'Mix-and-Match' deal for its freezer section, allowing customers greater flexibility and variety in the frozen category.
Roasts from the freezer
FROZEN roast potatoes sales are worth £61.7m according to figures from McCain and it has entered the market in time for the Christmas dining...
Ice cream of the crop
Nearly 100 years after his grandad opened a small cafe in Hamilton, David Equi has helped Equi’s Ice Cream become one of Scotland’s fastest-growing firms. We asked him how.
