Wrapping up for summer
Mars Chocolate Drinks and Treats is preparing itself for a summer in which it claims ‘wrapped handheld’ products will be key to ice cream growth .
Sharing in success
MEAT snack value sales are growing at break-neck speed, according to IRI figures for the 12 weeks to 20 February.
Mackie’s fires up frozen sales
Mackie's of Scotland aims to ramp up sales across the freezer as more Scottish consumers seek some sweet treats to cool off with in the sun.
Support for SportsAid
The Compleat Food Group – the firm behind brands such as Wall’s Pastry and Pork Farms – has been going the extra mile for athlete charity SportsAid.
Valuing the family factor
Provenance counts says Graham’s
PREMIUM quality matters to the ice cream shopper and provenance is becoming increasingly important in their brand choices, that’s the message...
Minis hit the headlines
Spar has made its assorted mini ice creams one of its latest headline products.
Senior marketing manager Laura McNally said: “We want to surprise the...
Plant power in the freezer
Birds Eye has relaunched its meat-free brand Green Cuisine, and it’s backing the plant-based range with a new advertising campaign.
Don’t miss out
Frozen dessert specialist Coppenrath & Wiese has been promoting the power of cheesecake in convenience.
Scottish c-stores pigging out
Pork snacks have been flying off the shelves in symbols, according to Tayto Group
Feeding the family for a fiver
FRANCHISED and managed c-store chain One Stop’s latest frozen food deal puts together a trio of big brand lines in a package designed to...
Street food made easy
COFRESH has unveiled a range of new frozen Indian snacks that the firm reckons will appeal to consumers seeking street- food inspired dishes at home.
While you’re in the pink
MAGNUM, said by owner Unilever to be the UK’s number-one ice cream brand, is set to launch two new limited-edition flavours for summer 2015...
Returning Raiders
Fridge Raiders’ festive Chicken and Stuffing Bites will return to chillers this festive season.
PMP range extended
NEW Cornetto flavours to be launched in price-marked packs are included in a raft of activity by Unilever in the run-up to summer. The...
Cultured but not refined
NO-added-sugar ice cream brand Minioti says a formula adjustment has made two of its premium varieties even more creamy.
Made with Jersey milk and sweetened...
Teasers joins the ice cream world
With a TV audience of up to 20m for matches Euro 2016 is set to be one of the biggest in-home snacking events of...
