Spar has made its assorted mini ice creams one of its latest headline products.
Senior marketing manager Laura McNally said: “We want to surprise the consumer with the great quality Spar brand food and drink which is available on their doorsteps.
“We have a fantastic opportunity here to boost wholesale sales by £3.6m, to reach £6m altogether through these eight products.”
• New Forest Ice Cream has added Rum and Raisin flavour to its range.
Director Christina Veal said: “As with all the ice cream produced by New Forest Ice Cream, the Rum and Raisin variety is produced in a nut-free environment and the recipe is suitable for vegetarians.
“Combining West Indian rum with sweet and juicy raisins, this flavour is sure to be a big seller.”