Bank on the cocktail trend, says Mangrove Global
Premium spirits distributor Mangrove Global has been highlighting the opportunity to drive sales through the at-home cocktails trend, while Britvic has launched some new J2O Mocktails.
Costa Coffee brings in wins for summer
CCEP has rolled out a new promotion across its Costa Coffee RTD range with an on-pack activation giving shoppers the chance to win tickets to music festivals.
Soft drinks giant launches 2013 PMP drive
CCE has started the year with a price-marking push covering many of its biggest brands: Coke, Fanta, Sprite, Dr Pepper, Powerade, Oasis and Ocean...
Barr’s Diwali push
SOFT drinks giant AG Barr is gearing up for Diwali, the festival of lights, which falls, this year, on 23 October.
Its exotic drinks brand,...
How to give boom drinks a boost
Water is a booming category but retailers should stock trusted water brands if they want to make the most of the opportunities, argues soft drinks...
Shooting the mud rapids
ADVENTUROUS kids are being invited to take part in their own version of the Tough Mudder obstacle and endurance race in a summer promotion...
Knock-out campaign
HEAVYWEIGHT champion Anthony Joshua has come out punching for Lucozade Sport as part of a new marketing campaign for the brand.
RPET for Radnor Hills
The Radnor Hills range now includes rPET and glass packaging as well as a tetra carton with a foil tab
A Frankly refreshing summer
Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
Campaign is fit for purpose
Lucozade has launched a new initiative aimed at supporting fitness coaches, instructors and personal trainers by incentivising them to “help the nation stay active” during the coronavirus outbreak
Covid-19 can’t stop soft drinks
Category on course for a successful festive season
Raspberry flavour for Lucozade
SUNTORY Beverage and Food is looking to make waves with a new raspberry ripple flavoured energy drink.
Campaign Mixing it up in the City
MIXER brand Schweppes is using digital murals in key city spots as part of its latest campaign.
Convenient pick me ups
FUNCTIONALITY serves as the key point of difference for the latest Robinsons rollout, as Britvic targets health-conscious consumers.
Uplifting Bounce
Functional drinks firm Bounce Back believes consumers are still willing to spend a little extra to look after their health despite the cost-of-living crisis.
Red Bull puts focus on low/no-sugar drinks
Energy drinks giant Red Bull says c-store retailers can feel the benefit with soaring sales if they stock healthier choices.
