Campo Viejo Rioja Tempranillo

Price-marking wine

Pernod Ricard has launched a new price-marked pack format for its Campo Viejo Rioja Tempranillo
WE are set for a barbecue summer, according to Caroline Hoare of specialist manufacturer Bar-Be-Quick. “Families want to spend quality time together having low-cost, healthy meals,” she said.

Families set to enjoy cheap grills

WE are set for a barbecue summer, according to Caroline Hoare of specialist manufacturer Bar-Be-Quick. “Families want to spend quality time together having low-cost,...

Fright night turns sweet

IT might be kids’ stuff to some but the annual ghosts and ghouls festival of Halloween has become one of the most important seasonal...
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Festive fair

SHOPPING for Christmas gifts should be fun but can be stressful. Some manufacturers are keen to give retailers and consumers the chance to spread...

Bringing in the cheddar

A festive fifth-uplift for cheese

New formats for the barbecue

ROLLING out just in time for barbecue season, Heineken UK has released two new SKUs for Mexican beer brand Sol. The Latin American lager is...

Take flight with Bru

AG Barr is giving one lucky consumer the chance to watch the World Cup from a warmer climate thanks to a new Irn-Bru on-pack promotion.

Iced tea as it should be

A British soft drinks producer has made it its mission to show  people what real iced tea should taste like this summer. “Most iced tea...

Stork with butter’s Easter campaign

UNILEVER UK is launching a new £1.6 million Easter marketing campaign to promote Stork with Butter, comprising of TV, social and digital VOD marketing. The...
Jim Bean Welcome Sessions promotion

Turning up the volume

Jim Beam has teamed up with music production team La Blogotheque to launch the Jim Beam: Welcome Sessions

Festive cheer from Ferrero

CHRISTMAS with loved ones is at the heart of Ferrero’s seasonal NPD strategy.
CWF Nectars Peach Schnapps, and CWF Sandy Cove Rum and Coconut

Value appeals in the off trade

Affordability an advantage says CWF
Pernod Ricard has expanded its free-from alcohol offer with a rose variant.

Pink makes glasses clink

PERNOD Ricard alcohol-free spirits brand Ceder Rose has a new flavour that’s fit for the summer
Britvic’s new-for-summer kid on the block, J2O Pear Gold, is backed by a big marketing campaign in support of the brand. Low-calorie cola Pepsi Max is growing sales year on year.

Keep it cool keep it seen

Summer boost means it’s even more important to get merchandising bang on says soft drinks giant WHEN it comes to predicting the summer weather in...

A thank you for the music

Brothers Cider is celebrating its 20th anniversary by adding a twist to one of its existing flavours and launching a brand new one. The company...

Freerero makeover

Ferrero will give one retailer a store revamp