A place on the shop floor
Is there really a cold and flu season in winter? Well, opinions vary. It looks as if colds may well have similar incidences across...
Birthday cream
BIG-selling sherry brand Harveys celebrates its 220th anniversary this year.
Harveys, responsible for Harveys Bristol Cream, is marking the milestone with a new marketing campaign...
One in a minion
Minions are now starring in a special range of Kinder Surprise eggs, with seven new Minions toys up for grabs
Toffifee gets festive for new ad
STORCK UK has launched its Toffifee Seasonal pack as part of a campaign it says is designed to increase confectionery sales in the festive...
Eggs added as gift size grows brand
POPPETS has introduced a new product in time for Easter. The 140g gift box of Poppets Mini Eggs has an RRP of £1.
Brand owner...
Tucking in to local cheeses
Colston Basset Dairy reckons consumers will seek out local cheese this Christmas, and the firm said its British range will appeal to shoppers.
Taking to the screens
New products and brand promotion on the Ferrero Christmas list
FOUR TV campaigns will be at the heart of Ferrero’s £8.1m media activity this Christmas...
New flavours new look
Carlsberg plans major spending on its expanding cider brand
A year of growth has encouraged Carlsberg to spend £7m marketing its Somersby cider range.
Director of...
Crabbie’s gingers up its flavour range
TWO new fruity flavours have been introduced to give Crabbie’s Alcoholic Ginger Beer a summer boost.
The brand, which manufacturer Halewood International claims is now...
Double gold from Cadbury
Wispa Gold is the latest Mondelez brand to roll out in the Cadbury Duo format.
Tequila with a twist
Amber Beverages has added a Hawaiian twist to its Rooster tequila brand with the launch of Rooster Rojo Smoked Pineapple infused Añejo Tequila.
Grouse ad takes flight
The Famous Grouse has been back on TV screens with a campaign that focuses on occasions and the outdoors
Crumbs make Christmas
MAKING the most of seasonal events like Christmas can be a great way to attract shoppers.
• Premier Foods reckons retailers should use off-shelf displays to...
Spooky tradition crosses continents
Who gave Halloween to the world? Historians debate the subject but some reckon it was Irish Celts celebrating the end of summer time. Whatever...
Halloween cake push
General Mills spies a Halloween opportunity for home baking, and the firm has doubled its marketing spend to make the most of it.
Tills will ring this spring
Confectionery giant Ferrero looks to seasonal opportunities on the horizon
