KP urges retailers to seek snacks to sales conversion
The bosses at KP Snacks reckon that convenience store retailers can capitalise on friends gathering together to watch the forthcoming Rugby World Cup matches.
Fruit still the flavour of NPD
SCiders take eight of top 10 drinks launches in 2015
What are you likely to be devoting more of your beer, wines and spirits shelf...
AG Barr launches £2M campaign for Rubicon
AG Barr has launched a £2 million campaign for its exotic juice drink Rubicon.
The campaign, themed ‘Believe in Beach’, runs throughout September and comprises...
Larger cravendale launched for families
Filtered milk brand Cravendale, from farmer-owned dairy company Arla Foods, is making moves in the milk aisle with its latest offering – a...
Still a time to innovate
WITH major changes likely but still being challenged Britain’s tobacco giants are pursuing a twin-track marketing and advisory strategy with their retailer customers.
Both Imperial...
Showing the price is right
Brand extensions and price-marked packs set to be part of the Swizzels strategy for sales growth in 2016.
PRICE-MARKED packs have become increasingly important for...
Biscuits turn on to snack use
THE biscuit category, says Mondelez International, is worth £171.1m and is the third-most impulsive category in impulse channels.
The company suggests time-poor consumers are seeking...
One of the family
38% of owners say they would cut back on their own food before their pet’s
WET is the way to go when it comes to...
A burst of blue
HOME fragrance specialist Airpure has expanded its household cleaning range Mighty Burst
Double Decker gets dinky
CADBURY has brought one of its best-selling singles brands to the chocolate bags category this summer, with the launch of Cadbury Dinky Deckers.
Available now,...
Curry on the chips please
CHIP shop flavours continue to be the product development focus for McCoy’s, thanks to an extension of its Chips range.
Arriving on shelf last month,...
Nursery rhyme inspires scoop
A traditional nursery rhyme is being given a zesty summer update from Mackie’s of Scotland.
The Scottish family-run ice cream maker’s latest limited-run flavour, following...
It’s hip to dip
TWO new Philadelphia products have been launched – aimed at summer sharing occasions.
Philadelphia Flip & Dip is available in three variants (Sweet Chilli, Mexican...
Expanding with new bars
THE Food Doctor has boosted its offer in Scottish convenience and independent stores with the launch of a four-strong range of fruit and seed...
Encouraging a crisp upgrade
PREMIUM crisp brand Kettle Chips is running a PR social media and sampling campaign encouraging shoppers to upgrade their snack selection.
Four-pack of the dead
TEQUILA beer brand Amigos is launching a special pack for the Mexican celebration Dia de los Muertos.
