Tag: Wrigley
Taking it with you
AG Barr sticks it to litter bugs through campaign
Win with the ‘big night in’
Cosy up to sweet sales
Make it a cracker with confectionery
Treats take on new life at Christmas time
Stepping up this season
WITH summer coming to a close, Santa Claus will soon be coming to town, carrying plenty of sweet treats and providing retailers with an opportunity to make some big gains.
A real treat for retailers
A number of confectionery firms have highlighted the growth enjoyed by the category over the last few years as evidence that retailers who do not get into the spooky spirit of things could be missing out.
Frightfully fun sized
Wrigley rolls out more seasonal confectionery.
More nights in to come
WINTER is coming, and with it the urge to stay indoors, but that doesn’t mean shoppers put their social life to bed for the year.
Seeking a taste of something special
Premiumisation trend could be good for c-stores
CONFECTIONERY has been going through some changes, with reformulations and new product development to meet the demands of...
The sweet taste of retail success
Hitting the spot with sugar confectionery
CONFECTIONERY is big business for convenience stores and, even though customers are more health conscious than ever, there’s still...
Bubbling up
WRIGLEY is giving retailers plenty to chew over with its latest NPD.
Hubba Bubba Bubble Tape is rolling out to stores now, offering customers a...
Bags bursting with berrys
STARBURST parent firm Wrigley has a fruity proposition for the bagged confectionery category, having recently launched new Very Berry variants of the fruit chew...
Bags are on their way up
Sharing format sales rising
IMPULSE is at the heart of convenience retailing and when it comes to boosting basket spend there’s hardly a heavier hitter...
Managing to stay ahead
EXCELLENT category management advice is one of the reasons behind success in the sugar confectionery category, says Wrigley, and it says it will continue...
Losing sugar gaining sales
WITH an increasing number of consumers looking for healthy additions to their daily oral care routine, sugar-free gum is currently driving growth within the...
Extending choice to meet demand
STARTING this month, Wrigley is rolling out PMPs for some of its best-performing brands.
Extra White Bubblemint and Airwaves Menthol & Eucalyptus 46 piece bottles...
Marking growth
AMONG categories that are particularly important to the convenience channel confectionery stands out as one that has used PMPs extensively, especially in the tough...
