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Tag: McVitie’s

Warburtons

Warbies most wanted again

WARBURTONS has repeated its 2013 performance and has been named the UK’s most-chosen brand. Research group Kantar’s annual survey of international markets’ favourite fast-moving...
McVitie’s

UB switches on its masterbrand

UNITED Biscuits is reorganising its biscuit family by what it calls ‘masterbrands’ – McVitie’s for sweet biscuits and Jacob’s for savoury lines – in...

Tis the season to buy big brands

THE festive season is an opportunity for family get-togethers, outings, and blockbuster films on telly – all of which should present opportunities to boost...

Spooky snack attack

LEADING soft drinks, cakes, snacks and biscuit producers are intensifying launch and marketing activity on Halloween-themed products in an attempt to boost sales during...
DIGESTIVE biscuits are the traditional base for a cheesecake.

Cheesecake takes the biscuit

DIGESTIVE biscuits are the traditional base for a cheesecake. Now McVitie’s has taken that association a step further, with its new creation, Cheesecake Creams. They consist...
BISCUITS and cakes firm United Biscuits reckons it’s giving retailers a patriotic boost in 2013 with the launch of its McVitie’s limited edition Celebration Tin.

Royal appointments – United biscuits

BISCUITS and cakes firm United Biscuits reckons it’s giving retailers a patriotic boost in 2013 with the launch of its McVitie’s limited edition Celebration...

McVitie’s drives its minis

JAFFA Cakes and Galaxy chocolate are the latest familiar names to get the mini muffin treatment. McVitie’s has shrunk and baked the essence of...
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Scottish Grocer and Convenience Retailer
Scottish Grocer, Scotland’s leading magazine for the convenience retailing sector, has kept Scotland’s local food and drink retailers up to date for nearly a century. Renowned within the industry as a quality title, its knowledgeable and consistent independent editorial ensures it is a magazine that retailers can trust and rely on regardless of market conditions.
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