Tag: McVitie’s
Joining the club
Pladis has expanded its McVitie’s cake range with the launch of new Club Orange Cake Crunchies
Nibbling on some hazelnut
THE McVitie’s Hobnobs Nibbles range has been extended with the addition of a hazelnut variety.
Hobnobs a hit
THE McVitie’s Hobnobs Nibbles range just got bigger thanks to the roll out of a new Hazelnut flavour.
Health focus for next year
The firm behind major convenience brands including McVitie’s and Jacobs reckons that while snacking will continue to be an ingrained part of daily eating habits
Spooky treats from McVitie’s
SCREAMING onto shelves in time for Halloween, the latest seasonal range from McVitie’s injects a bit of terror into two of the firm’s biggest...
Nibbles going orange
FOLLOWING the launch of its McVitie’s Digestives Nibbles range last year, Pladis added a Chocolate Orange variety this summer.
Brits eat the most treats
BISCUITS are a UK national treasure, according to Pladis.
And it says with more than 99% of households buying biscuits ever year, Britons have the...
A world of difference
Scottish Grocer speaks to three leading retailers to learn their approach to biscuits and cakes
BISCUITS have become an everyday treat for Scots and recent...
Taking a bite at sharing sales
Cake bites aim to entice those seeking an evening at home
SHARING is the name of the game for United Biscuits as it sets its...
Small households smaller baskets
SMALLER households and increased urban living combined with the ongoing pressure on household budgets have led to an increase in smaller basket shops, says...
Going mini with a laugh
AS part of its £20m Sweeet campaign, McVitie’s has launched Penguin Mini Biscuits in a multipack of penguin-shaped biscuits.
The multipack has an RRP of...
Value on display
BISCUITS and cakes manufacturer Pladis has rolled out the next phase of its Convenience & Impulse (C&I) strategy, including two new channel-exclusive launches and...
An early start
The main festive sales period starts up to 12 weeks before the big day. How can retailers catch early shoppers?
One in five biscuit purchasers...
Flapjacks get variety pack
Biscuit giant Pladis has announced the launch of a new variety bag pack for McVitie’s Hobnobs Flapjacks.
Combining a selection of three variants – Oaty,...
Biscuit firms boxing clever
Boxed biscuits have long been marketed as festive gifts and giant brand McVitie’s has updated its festive boxes and tins for 2016.
McVitie’s Snowglobe Tin...
Convenience strategy
Two channel-exclusive launches as biscuits giant ramps up its c-store programmes
BISCUIT and cake giant Pladis is ramping up activity in its convenience and impulse...
