Meeting tropical demand
EXOTIC juices and juice drinks are in demand and Rubicon is the most popular brand in the sub-category says AG Barr.
Head of marketing...
Future growth
THE sugar debate has spread into the fruit juices category with campaign group Action in Sugar claiming that the level of natural sugars means...
Fast flowing water
WATER is the fastest growing soft drink category in the UK according to Highland Spring. Quoting figures from Zenith International, it says it is...
Water with a plus point
MAIN new product development so far this year on the AG Barr-marketed Rockstar brand has been the launch of what the Irn-Bru owner sees...
Explosive growth
IT’S made in Scotland and sold across the globe.An investment deal that launched new Scots energy drink Dynamite has led to significant distribution successes...
Sales energy for summer
As temperatures rise in summer months, retailers must be prepared for an increase in demand for chilled soft drinks including sports and energy products, argues...
Sweet opportunity with low and no
Energy drinks, like other soft drinks, have seen launches of low-calorie variants, bringing great opportunities for retailers, said Coca Cola Enterprises wholesale director Simon Harrison....
Busy Boost
New product development, low-calorie options, flavours, PMPs and dedicated marketing support all play a part in a busy agenda for Boost the competitively priced energy...
Covering the bases for better times
Energy Drinks performed well, for suppliers and retailers, through tough economic times and Ed Whitehead, strategy and planning manager at Red Bull UK reckons they’ll...
Is it time to re-energise?
Has the energy drinks market, for long one of the most buoyant parts of convenience retailing in the UK, not least in Scotland, gone through...
Aiming for the two thirds
ACCORDING to Britvic two thirds of on-the-go soft drinks sales are recorded between March and October.
And it has revived its Taste of Summer promotion...
A cool taste of the tropics
LATEST soft drink in the Barr range is 2015 limited-edition summer special Tropicoola.
According to the company’s research 93% of consumers in a taste...
Bursting on to the scene
ENERGY drinks fans are looking for more flavour says Al Gunn of Boost Drinks.
And he reckons Boost’s new Cherry Burst will give independent retailers...
Adapt to summer
Soft drinks sales patterns change significantly in the warmer months says Scottish brands giant
SOFT drinks are worth £802m in Scotland and the category grew...
Impulse drives soft drinks
Sales growth in small shops well ahead of supermarkets but multiple c-stores soar as independents show flat sales
SOFT Drinks sales are holding up in...
For the grown-ups
NEW drink driving alcohol limits in Scotland along with government campaigns on healthy living and other influences could increase consumer interest in adult soft...
