Energy drink is seeing red
Boost has expanded its energy portfolio with the launch of Red Berry .
Mind the thermometer
According to Lucozade Ribena Suntory, for every one degree temperature increase, soft drinks experience a sales uplift of 1.6% .
Fruit functions this summer
Ribena rolls out enhanced water .
Maximum fruit flavour from Pepsi
Fruit flavour has found its way into a Pepsi bottle with the launch of a new raspberry variant .
Chance for stores to snap up a prize
Boost launches 12 for price of 10 promo alongside one litre for £1 PMP release running through April
Bottling success for January sales
Bottled water can be a valuable category
Highland innovation to tackle pollution
Scottish water brand to introduce 100% rPET
RPET for Radnor Hills
The Radnor Hills range now includes rPET and glass packaging as well as a tetra carton with a foil tab
Energy to go? Go for it
Brands advise putting energy drinks in food-to-go deals
Function over fat loss
Managing director of Red Star Brands offers his assessment of what the health conscious consumer is seeking out when purchasing a soft drink
Cosmic energy
Convenience market energy drink stalwart Boost has launched a new limited edition variant
Low cal energy
Brands focus on sugar free options
Age limit has huge support
Kantar survey finds overwhelming support for restricting energy sales
Red is the new black for Coca Cola’s packaging
COCA-COLA has a new look across its original recipe and zero sugar range .
Beat-ing the competition
HEALTH for the masses is the name of the game for upstart soft drinks brand Upbeat, as the firm looks to bring more consumers into the added-protein sub category.
Honesty the best policy
Brand says modern consumers want to know exactly what they are buying
