Committed to 100% growth

Going gourmet in pursuit of 2020 target MICROWAVABLE food-to-go burger brand Rustlers has reinforced its commitment to doubling sales in convenience by 2020 with the...

Veg options offer opportunities

Retailers looking to snap up food-to-go sales from young adult consumers would be wise to consider vegetarian options, Adelie Foods has suggested, highlighting Vegetarian...

Take two with tequila

BREWING giant Heineken UK has extended its range of spirit-flavoured beers with the introduction of Desperados Dos – a higher ABV beer built for...

Searching for an edge

Brands adapt to meet the needs of a changing youth culture YOUNG adults today are arguably one of the most diverse consumer groups imaginable. With everything...

The craft of storytelling

CRAFT and premium will be the key trends in beer and cider this year, according to big brand owners, and they have introduced a...

New Year, new beer, new you

BREWER Innis & Gunn has launched its first alcohol-free beer and says it can aid detox. Innis & None is a 0% ABV pale ale...

Quality better than quantity

CONSUMERS are drinking less cider but spending more, with volumes down but the demand for quality up, says Aston Manor Cider. And it says this...

The new champion

PREMIUM bottled ale McEwan’s Champion has launched a special edition with an added ingredient. McEwan’s Champion Whisky Edition, in 500ml bottles, is a blend of...

Bringing out Danish heritage

CARLSBERG is taking the first step towards revitalising its flagship brand, with a relaunch of Carlsberg Export from this month and a £15m marketing...

Good life gin now on sale

THE world’s first social enterprise gin went on sale last month, with the profits going towards supporting disadvantaged young adults. Ginerosity is a craft gin...

Rich malt life begins at 50

DRINKS firm Whyte & Mackay has celebrated the birthday of its Speyside distillery Tamnavulin by releasing a new whisky ahead of the important Christmas...

Liqueur new look

WHISKY Liqueur Drambuie has launched a new bottle. William Grant & Sons, which acquired the brand in 2014, says the new look illustrates Drambuie’s...

Craft distiller launches a festive dozen

EDEN Mill, the St Andrews-based firm that includes a brewery and a distillery, has a range of gin-based gifts and products on the market...

Grouse set for huge TV flight

CHRISTMAS is an extremely important time for spirit sales, especially whisky with a third of total whisky volume being sold during the festive period,...

Spirit of the gift

BENROMACH, the Speyside single malt owned by whisky specialist firm Gordon & Macphail, is targeting the Christmas gift market with a full range of...