Glen’s is on tour
Vodka brand hits the festival circuit
SCOTTISH vodka brand Glen’s has been getting into the festival spirit this summer as part of a major sponsorship...
A proud promotional film
SWEDISH vodka brand Absolut joined in celebrations for Pride in the UK with the launch of a new film to coincide with the release...
A smart range will get results
Roust offers retailers spirited advice
VODKA is still a major player in the convenience sector despite recent dips in sales, according to European drinks producer...
Check in on gin
THERE’S no question who the cool kid is in the spirits class at the moment as gin sales continue to show double digit growth...
Spirits surge
Beer knocked from number two spot
TAX receipts from spirits sales have nosed ahead of revenue raised from beer duty for the first time ever,...
Reshaping the spirits category
RETAILERS are being encouraged to reconsider the way they merchandise Jagermeister through a new initiative launched to support the brand.
Jagermeister’s Give It A Shot...
Vodka brands choose the rainbow
Two of the biggest vodka brands in the Scottish off-trade have launched campaigns supporting LGBT rights, with both brands highlighting that 2017 marks 50...
Style from the south
Southern Comfort has a new look inspired by the spirit of New Orleans.
The 35% ABV spiced liqueur now comes in a taller, narrower bottle...
Cider predicted to sparkle again
UK shoppers spend £1.06bn a year on off sales cider and perry and 12% of that is spent in Scotland, according to the latest...
Study up on latest flavours
RTDs are becoming increasingly popular with young adults and are now worth £225m in the off-trade, says Global Brands.
The company owns a full portfolio...
Committed to 100% growth
Going gourmet in pursuit of 2020 target
MICROWAVABLE food-to-go burger brand Rustlers has reinforced its commitment to doubling sales in convenience by 2020 with the...
Veg options offer opportunities
Retailers looking to snap up food-to-go sales from young adult consumers would be wise to consider vegetarian options, Adelie Foods has suggested, highlighting Vegetarian...
Take two with tequila
BREWING giant Heineken UK has extended its range of spirit-flavoured beers with the introduction of Desperados Dos – a higher ABV beer built for...
Searching for an edge
Brands adapt to meet the needs of a changing youth culture
YOUNG adults today are arguably one of the most diverse consumer groups imaginable.
With everything...
New Year, new beer, new you
BREWER Innis & Gunn has launched its first alcohol-free beer and says it can aid detox.
Innis & None is a 0% ABV pale ale...
