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Some moments don't need a hashtag - Doom Bar advert

Eyes on Cornwall

CORNWALL-based Sharps Brewery has invested £1m in a major nationwide advertising campaign for its flagship beer Doom Bar.

Fife focus for Kingsbarns

Family-owned Fife distillery Kingsbarns has unveiled a new whisky – Balcomie

Dreaming of a gin Christmas

GIN in teacups is no longer the preserve of the secret tippler in prohibition Chicago. Super premium brand Hendrick’s has a gift pack, called...
RTD cans

Tapping into the hot trend of 2021

Drinks firms predict strong growth for RTDs as consumers seek out low calorie options

Bigger format for RTD

Global Brands has extended its Flare Cocktail offer by introducing 70cl bottles as well as a new flavour to the range
Foster’s agony uncles Brad and Dan

Aussie pair return

AUSTRALIAN agony uncles Brad and Dan are back as part of the latest media blitz for Foster’s.

Small is bountiful

CRAFT manufacturing is becoming important in many parts of the drinks business including whisky. At Isle of Arran Distillery managing director Euan Mitchell said...

Take two with tequila

BREWING giant Heineken UK has extended its range of spirit-flavoured beers with the introduction of Desperados Dos – a higher ABV beer built for...
dunnet-bay-distillery-martin-murray

Sipping on a gin by the bay

Dunnet Bay Distillery goes from strength to strength .
Valfather the latest release from Highland Park

Orkney’s most peaty whisky yet

Orkney-based distillery Highland Park has launched a new special edition whisky that it described as its “most peated release to date.”

Family first for cider ad

Thatchers cider has returned to TV screens with a new marketing campaign
Cocktail cans

Spirited new can SKUs from Diageo

Diageo has expanded its range of RTDs with the roll out of two new premix cocktails
Brixton rum

Botany at heart of new rum

BRIXTON Distillery is taking sweetness down a notch with the release of its new botanical-driven rum.

Island Bay sailing onto shelves in convenience

Founder and managing director of Island Bay Hard Seltzer, Mudassar Aziz, answers questions on hard seltzer success
Magners Irish Cider at a picnic

Summer fun with Magners

Magners has launched a new six-month seasonal promotion to give consumers the chance to spruce up their homes or enjoy a staycation
Tennent's lager cans

Supporting beer sales in Scotland

Success in the off trade was more important than ever for beer brands last year, as Covid restrictions closed off other key routes to market.