Pack shots of Estrella Damm 440ml cans with the 150th anniversary design across them.

Estrella Damm marks 150 years with limited edition packs

Spanish beer brand Estrella Damm is set to celebrate its 150th anniversary with the roll out of its new limited edition pack designs that pay homage to Barcelona's history.
Pack formats of Madrí Excepcional beer's on-pack promotion including a 15 pack format, 10 pack format and four pack format.

Madrí Excepcional launches its first on-pack promotion with All Points East

Molson Coors Beverage Company has kicked off its first on-pack promotion for its Madrí Excepcional brand with All Points East music festival.
Cans of Whitley Neill Rhubarb & Ginger with Ginger Ale and Yuzu & White Strawberry with Lemonade sit in a wicker basket on grass with lemons around the basket.

Whitley Neill enters into RTD market

Gin brand Whitley Neill has moved into the RTDs category for the first time with the launch of two new canned cocktail variants to the market.
Distell’s Bunnahabhain Stiùireadair

International praise for island drams

Scotch whisky has won big at an awards ceremony in Singapore.
The left image has a bottle of Luxardo Aperitivo stands next to The Pink Aperitivo serve with oranges, herbs and nuts around the glass. The image on the right has a bottle of Luxardo Limoncello with a Luxardo Limoncello Spritz serve next to it on with a blue and white tea towel next to the glass on the table.

Spritz of refreshment from Luxardo

Italian drinks brand Luxardo is set to help consumers enjoy some simple cocktail serves this summer with two drinks for its Limoncello and Aperitivo spirits.
Smirnoff has added to its flavoured range with the launch of coffee-flavoured Espresso Smirnoff. Absolut vodka has launched a PMP on its 50cl size. Valt, the single malt vodka, is to appear in Sainsbury’s stores in Scotland.

Express service – Vodka update

HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans...

Christian Drouin gets Experimental with Scotland

Calvados producer Christian Drouin has helped to keep the spirit of the Auld Alliance alive with its new release in the Experimental series, Arran Angels.

Beam Suntory on a Global rebrand

Beam Suntory has announced it has officially rebranded to Suntory Global Spirits, in a bid to highlight its position in the worldwide spirits market.

Small bottle but big sales

Disputing the wisdom that ‘bigger is better’, demand for alcohol miniatures has been rising steadily in recent years
espresso martinis

Bring the party home

WHETHER it’s a big night in or a few drinks before heading out, price-sensitive consumers appear to be getting more adventurous with spirits at home.
A can, a bottle and a pint glass of Skinny Brands lager stand against a yellow background.

Global Brands acquires Skinny Brands low-calorie beer

Drinks giant Global Brands has acquired the Skinny Brands off-trade range as the firm continues to reaffirm its commitment to invest in varied off-trade options.
Jim Bean Welcome Sessions promotion

Turning up the volume

Jim Beam has teamed up with music production team La Blogotheque to launch the Jim Beam: Welcome Sessions

Bacardi brings in a spicy addition to the rum aisle

Bacardi Rum aims to bring a taste of the Caribbean shores to local c-stores with the launch of its new Caribbean Spiced rum.
Gin Bothy owner Kim Cameron is delighted to make it to Hollywood.

New gins ready to hit off-trade

Three Scottish gin brands have new offerings that convenience store retailers might want to consider adding to their off-trade shelves.
Promotional image of Cruzcampo Sevilla Orange launch featuring a can of the new beer and classic Cruzcampo sitting on a windowsill on a wall.

Cruzcampo introduces Sevilla Orange beer flavour

Heineken UK has unveiled its new variant for its Spanish lager brand Cruzcampo with the new Cruzcampo Sevilla Orange flavour.

Canny moves

Following what it says is its most successful year to date, craft brewer Harviestoun, is to begin marketing two of its top beer brands...
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