Harrison Ford takes star role in Glenmorangie campaign
Hollywood action movie star Harrison Ford has journeyed into the Highlands as part of a new global campaign for Glenmorangie whisky.
Drams of note for National Scotch Day
National Scotch Day comes on Saturday 27 July and, as such, William Grant & Sons has touted some new launches to stock up on in time for the national day.
Golden arrows
BRITAIN’S biggest-selling cider Strongbow has become an official partner of Team GB in Rio Olympics this year.
Major activity across the summer will include limited-edition...
New RTD offers a fuss free G&T
Diageo lauches ready-to-drink premium gin and tonic .
A peachy new Beefeater SKU
Pernod Ricard has added some fruit flavour to its Beefeater brand with the launch of a new peach and raspberry variant
Some crafty new brews
NORTH Yorkshire brewery, Rooster’s Brewing Company, is set to launch six new small-batch beers following an £850,000 investment in a new brewery and taproom.
Triple joins the line
Love Drinks has expanded its selection of Japanese drinks in the Scottish market with the addition of three new fruit based liqueurs.
Apple of the judges’ eyes – Spar Tulllibody leads by example
IT was a remarkable performance by any measure.
In August last year the newly-built Spar store in the central Scotland town of Tullibody opened its...
Fresh look seeks shelf appeal
ONE of Scotland’s best selling bottled ales has a new look. According to IRI figures to October 2014, McEwan’s Champion is the second-best-selling bottled...
Reshaping the spirits category
RETAILERS are being encouraged to reconsider the way they merchandise Jagermeister through a new initiative launched to support the brand.
Jagermeister’s Give It A Shot...
Tomatin launches The Sherry Collection trio of malts
Highland distiller Tomatin has unveiled a trio of new single malt expressions in its Sherry Collection, displaying the influence sherry casks have on whisky.
Tomatin unveils new 10 Year Old Single Malt bourbon matured whisky
Highland distiller Tomatin has unveiled its new 10 Year Old Single Malt Bourbon Cask whisky that has been specially crafted for the grocery channel.
Wise Wolf expands with new white wine
Aussie wine brand Wise Wolf has reaffirmed its sustainability commitment with the new launch of its French Sauvignon Blanc white wine.
Cîroc Vodka unveils new Colada cocktail can
Premium vodka range expands on flavoured range
PREMIUM French vodka brand Cîroc has grown its portfolio of flavoured vodka drinks with its new ready-to-drink (RTD)...
Erdinger launches new Helles Lager in UK
German beer brand Erdinger Weisbräu has rolled out its Brauhaus Helles lager variant to the UK, expanding the options for worldwide beer on shelves.
Three up for the cup
Drinks giant follows strawberry and cucumber with a 2016 trio
IT’S not unusual to see flavoured cider launches and limited-edition releases in, or ahead of,...








































