Bottles return

TENNENT’S Lager has dipped into its past to celebrate 130 years of brewing. It has launched limited-edition bottles with a 1980s look. And the...

Cider maker seltzers

Aston Manor cider has entered the seltzer category with the launch of Sol Duc, a trio of low-calorie seltzers with an ABV of 5%

Beer in the city

DUNDEE could be about to ride the craft beer wave as planning permission has been granted to 71 Brewing for the creation of a...

Vodka brands choose the rainbow

Two of the biggest vodka brands in the Scottish off-trade have launched campaigns supporting LGBT rights, with both brands highlighting that 2017 marks 50...
Pack shots of Soopa Hooch Blue Raspberry and Cherry Cola.

Soopa Hooch builds a fruity range

Alcoholic RTD range Soopa Hooch has unveiled two new additions to its range, with the new Cherry Cola and Blue Raspberry variants.
The Echo Falls Fruit Fusion Sour Apple launch follows the success of a Blue Raspberry variant.

Echo Falls launches Sour Apple flavour

Popular winemaker Echo Falls is adding a Sour Apple variant to its Fruit Fusion range in time for Halloween – following the success of the Blue Raspberry flavour launched earlier this year.
White Claw Tequila Smash cans are against a green background with a red outline on the Strawberry Lime variant and an orange outline on the Mango Passionfruit variant.

White Claw unveils new Tequila Smash brand

Hard seltzer brand White Claw has unveiled its latest brand launch with its new Tequila Smash RTD cans, marking a new first for the brand.
Johnny Neill at The City of London Distillery

A new home for Whitley Neill

HALEWOOD Artisanal Spirits has announced it will move production of its Whitley Neill brand to its City of London Distillery.
Pack shots of Foster's Classic Lager and Foster's Proper Shandy with the summer 2026 promotion.

Heineken rolls out new Aussie promo for Foster’s

Lager brand Foster's has unveiled a new on-pack promotion offering shoppers the chance to win a holiday to Australia to watch the darts.

Understanding changing tastes

Appealing to a health conscious youth .
Stella Artois and Budweiser alcohol-free beers

Booze-free beers

Budweiser Brewing Group has extended its alcohol-free range with the roll out of two new brews
Old Jamaica tropical soda

New look, new taste

REFRESCO has overhauled its Old Jamaica range, launching a new flavour, new format and revamped packaging. Old Jamaica Tropical Soda is available in 330ml cans...

Kopparberg set for summer

Kopparberg aims to drive cider sales in the summer heat with the launch of its new limited edition variant Summer Punch.
Pack shots of Smirnoff Miami Peach including a 700ml bottle as well as 250ml slimline cans of Smirnoff Miami Peach and Lemonade.

Smirnoff unveils new Miami Peach vodka flavour

Spirits giant Diageo has unveiled a new flavour for its Smirnoff Vodka range with the new fruity Miami Peach variant in both a bottle and canned RTD.
The new RTDs featuring the Ciroc and Absolut vodka brands.

Cheers to new vodka RTDs

The Coca-Cola Company and Pernod Ricard have teamed up to create Absolut Vodka & Sprite, while Diageo is using its Ciroc vodka in two new sparkling RTDs, with the newcomers set to help boost sales in convenience stores.

New look for the new year

Gift packs regularly appear ahead of the festive season, but as 2015 draws to a close the limited editions have been joined on the...