Beer is racing ahead
A documentary series which tells the story of The Flying Kestrel – a dilapidated 1930s Riley Kestrel car which was restored to its former glory – is at the heart of Kestrel Beer’s latest marketing campaign
Blend with the future
Ian McLeod Distillers (IMD) has launched a new blended Scotch whisky in partnership with Heriot-Watt University.
Booze-free gin launches
CONSUMERS are increasingly cutting back on their alcohol intake, so it seems fitting that an alcohol-free gin should land in the UK this summer.
American connection for new Orkney expression
PERNOD Ricard UK has launched Scapa Skiren, a new whisky from its Orkney-based Scapa distillery.
Available to the UK off-trade now, Scapa Skiren is exclusively...
A rebellious trio join the Loch Lomond whisky line up
The Loch Lomond Group has expanded on its wide range of whiskies with a brand new brand made up of three new expressions.
Jack Daniel’s & Coca-Cola launches new slimline can format
Alcoholic RTD brand Jack Daniel's & Coca-Cola has unveiled a new 330ml slimline can across its entire range of flavours to build stand out on shelf.
Value focus for Beefeater
Pernod Ricard has put value front and centre with its latest Beefeater launch
Brewing up a positive future
A new brewing apprenticeship is set to encourage young people in Scotland to join the industry.
Belhaven has a premium offer for quiet nights
Belhaven pushes retailers to consider the more low-key occasions as a good opportunity to push premium beer sales and encourage consumers to trade up.
Buckie-inspired beer returns from the Vault
Sour beer brewer Vault City has a boozy match-up for Scottish consumers across the country with the return of its Buckfast tonic wine inspired sour beer.
Experiment expressions from Black Bottle
Distell International has created two new additions to its Black Bottle Alchemy Series; Black Bottle Andean Oak and Black Bottle Smoke & Dagger.
Rum with the punch taken out
Spiced rum brand Dead Man’s Fingers has expanded into the low and no category with the launch of its new Spiced 0.0 variant.
Oz brand says bring it anywhere
AUSTRALIAN wine brand McGuigan Wines has launched a major advertising campaign in the UK and Ireland to encourage consumers to “Bring a McGuigan”.
The campaign,...
Telmont invests in planet saving bottles
Champagne House Maison Telmont has broken with tradition through its innovative climate-positive use of transition glass for its bottles in a new project.
Alcohol-free boom?
SALES of alcohol-free wine in the year to the end of last summer boomed compared to the year before (they were up 42% according...
Win a Lovely Drop with Guinness
Irish stout brand Guinness is set to give back to retailers and consumers alike with its new Lovely Drops digital platform offering a host of prizes to be won.
