Aldi Scotland crowns East Kilbride local as its national beer lover
Aldi's National Beer Lover is unveiled as East Kilbride local Iain Mason, after he impressed judges with his home pub.
It’s a dead man’s tequila
HALEWOOD has added some Mexican kick to its Dead Man’s Fingers range, with the launch of the brand’s first ever tequila.
Carling announced as official beer of SPFL
Molson Coors Beverage Company lager brand Carling has been named as the Official Beer for the Scottish Football Premier League until the 2026/27 Season.
Dreaming of a wine Christmas
THERE are few categories to compare with wine when it comes to consumers’ willingness to experiment and try something new
Spirit of home
BEER may be seen as a big-night-in staple but many spirits firms have been arguing for some time that retailers shouldn’t underestimate the growing...
Stay part of the party
Eisberg reckons it has Christmas sorted for consumers looking to cut back on alcohol consumption with its latest launch.
Four Loko rolls out new Camo Mango flavour
Vodka-based RTD brand Four Loko has unveiled its latest bold new flavour with the launch of Camo Mango, brining its range to a total of 10 variants.
Fynoderee auctions off rare bottle for RNLI
Fynoderee Distillery co-founders Paul and Tiffany Kerruish have auctioned off the first bottle of their new Refuge Manx Rum to raise funds for the RNLI.
Wine gets a beach body
German wine brand Black Tower has a new look
Family first for cider ad
Thatchers cider has returned to TV screens with a new marketing campaign
Fruit cider maker sees seltzer potential
Kopparberg has been gaining ground in the hard seltzers category, following its expansion into the category last summer
Appy hour for RTD cocktails
A MIXTURE of cocktails and smartphone technology is the secret of WKD’s success in the Scottish market, according to marketing director Debs Carter.
Social media-savvy...
Lidl pokes fun at Harrison Ford ad following whisky win
Discounter stores firm Lidl has marked its latest award win at the World Whisky Awards 2025 with a new tongue-in-cheek ad for the Ben Bracken Single Malt.
Flavours of the summer
CIDER manufacturers have worked hard to sell cider throughout the year but it remains true that good summer weather helps cider sales considerably, one...
Grape choice
QUOTING Nielsen Scantrack research published in August 2015, Shloer says it is the biggest-selling adult soft drink brand in the Scottish take-home market, accounting...
Murphy’s Irish Stout rolls out new multipacks
Drinks firm Heineken UK is set to deliver a stout addition to retailer sales this St. Patrick's Day with new multipack formats for Murphy's Irish Stout.







































