New look for new drinkers
Market leader rings the changes and seeks another million RTD fans
CELEBRATING its 20th birthday, WKD has taken on a new look to welcome a...
Further alcohol marketing consultation welcomed
Convenience retail and alcohol industry leaders have backed the Scottish Government’s decision to consult further with stakeholders over any new alcohol marketing regulations.
Four Loko unveils new high ABV Remix range
RTD brand Four Loko has unveiled its next evolution with the launch of its high-ABV Remix range, complete with two new flavour variants.
Trio join Global’s portfolio
Global Brands Limited, known for VK and All Shook Up alcohol brands, has announced the purchase of the Hooch, Hooper’s and Reef brands from Molson Coors.
Mulling it over until January
TRADITIONAL cider brand Henry Westons has relaunched its Mulled Cider for the winter season.
Available from now until January it’s described as a “classic...
A peachy new Beefeater SKU
Pernod Ricard has added some fruit flavour to its Beefeater brand with the launch of a new peach and raspberry variant
Jam Shed introduces new White Wine Blend
Wine disruptor brand Jam Shed has launched a fruity new White Blend variant to its range, exclusively for Morrisons stores in the UK.
A cover that’s tailor-made
JUST in time for Christmas, deluxe whisky brand, Chivas Regal, has joined up with Savile Row tailor, Patrick Grant, to launch a gift tin...
Magners set to ‘Share the Craic’ this summer
Cider brand Magners is on the hunt for emerging talent in the UK comedy scene with its new 'Share the Craic' competition and on-pack promo.
Parking up for the third time
Orkney-based distillery Highland Park has launched the latest whisky in its award-winning Cask Strength series.
Reptilian pack design
FRENCH winery Joseph Castan has taken inspiration from the history books for its latest wine launch.
Madrà Excepcional unveils new Limón beer
Spanish-style lager brand Madrà Excepcional has unveiled its new Limón variant, blending the lager together with natural lemon flavourings.
Rum brand rolls out RTD cans
Dead Man’s Fingers has entered the ready to drink category with the launch of a new canned range.
Time to get the beers in
BIG nights in, especially sports-related big nights in mean beer to many shoppers. It will be important to have the main Scottish market leaders...
Aldi Scotland crowns East Kilbride local as its national beer lover
Aldi's National Beer Lover is unveiled as East Kilbride local Iain Mason, after he impressed judges with his home pub.
A Clydebank brew
A small independent brewer has been flying the flag for Clydebank FC – attracting local fans in the process.









































