Jameson rolls out new whiskey based RTD cans
Irish whisky brand Jameson has made a comeback to the ready-to-drink category with the return of its Jameson, Ginger Ale & Lime cocktail cans.
Making Mexico holiday plans for 2015
THE UK and Mexican governments have declared 2015 the year of Mexico in Britain.
And, in response, Global Brands has identified opportunities to promote Amigos,...
Joining together for fun event
AS the country began to ease its way out of lockdown, with social distancing measures still in place, Absolut Vodka hosted a virtual music and comedy event.
Make it clear with Scottish beer
Convenience retailers should look to eye-catching Scottish brands for off-trade consumers seeking home-grown beers – and Belhaven reckons it has the answer.
BrewDog unveils complete brand makeover
Scottish craft brewer BrewDog has unveiled a complete rebrand of its core range of beers, aiming to evolve the branding across packs.
Seltzer from Bud
Budweiser Brewing Group has entered the seltzer category with the launch of a new range under its Bud Light brand
Au Vodka teams up with Tango on new cocktail cans
Welsh vodka brand Au Vodka has partnered up with Carlsberg Britvic to roll out a new RTD range with the new Au Vodka Tango cocktail serves.
Today’s new cider is an old friend
SYMBOL group Today’s has relaunched its own-brand cider, Amberdown, in contemporary new packaging.
The Dry Apple Cider, ABV 5%, comes in 2- and...
Funkin elevates higher ABV cocktails range
RTD cocktails brand Funkin Cocktails has unveiled the new look for its higher ABV cocktail range Double Shot to help drive awareness of the drinks.
Citrus for Christmas
LAUNCHING in time for Christmas, the latest expression from Bombay Sapphire brings the flavour of Murcian Fino lemons to the foreground.
Kopparberg cans are sporting a new look
Sweden has a new kit for World Cup 2022 and Swedish cider brand Kopparberg has unveiled a new look, too.
New year, new whisky
The Macallan has raised more than a glass to the new year, with its latest Hogmanay inspired expression.
Getting off to a dry start
ALONG with taking down the decorations, cutting down on alcohol consumption is a post-Christmas tradition
Grouse set for huge TV flight
CHRISTMAS is an extremely important time for spirit sales, especially whisky with a third of total whisky volume being sold during the festive period,...
Raising whisky for Hogmanay
While many will be looking for their favourite drams to ring in the new year with, there's no reason why Scots shoppers can't try something new for the Bells.
A raft of activity for Tanqueray
Diageo has put berries at the heart of the latest Tanqueray release, as the spirits giant further expands its gin portfolio





































