Moo-ving into vodka
Molson Coors has expanded into the vodka market for the first time with the addition of the Black Cow brand to its wide range of alcoholic drinks.
Reptilian pack design
FRENCH winery Joseph Castan has taken inspiration from the history books for its latest wine launch.
Brands yes but not so cheap?
WINE shoppers are very different to those in other fast-moving consumer goods categories, according to wines giant Treasury Wine Estates.
Including a very wide variety...
In-Drinks Glasgow launches 2025 show
Drinks sector trade show In-Drinks has confirmed it will return in March 2025, offering drinks brands the chance to showcase their products.
Global Brands has global growth in store
Independent drinks firm Global Brands has launched a new 10-pack format for VK Blue on the back of a strong financial year.
A new home for Whitley Neill
HALEWOOD Artisanal Spirits has announced it will move production of its Whitley Neill brand to its City of London Distillery.
Beers heading for defining moment?
WHAT exactly is craft beer? For some beer fans and makers the problem is that it’s more or less anything you want it to...
Vegan wine now in bloom
Spar unveils its Vine & Bloom range
Badger set on c-store expansion
BADGER Beers has the convenience sector in its sights, as the brewer targets growth for its Fropical Ferret IPA.
Footie promo for off trade
Tournament prizes to be won
Brothers Cider looks to the bright side
Brothers Cider is out to showcase its new approach as a 'seriously unserious cider' in its new marketing 'Always Look on the Brothers Cider Life'.
Global marketing push for The Glenlivet
The Glenlivet has been reaching out to whisky fans across the world as part of a global marketing campaign for the single malt
Dram funny
BLENDED whisky brand Whyte & Mackay is the new sponsor of the Glasgow International Comedy Festival
Altos launches Strawberry Margarita ready-to-serve variant
Agave tequila brand Altos has expanded on its range of ready-to-serve cocktails with the launch of its new Altos Strawberry Margarita bottles.
Two new Atopia flavours
WILLIAM Grant & Sons has expended its alcohol-free spirits range with the launch of two new Atopia flavours.
The touch and feel of Sweden’s summer
THE pleasures of the Swedish life are back on the agenda for Nordic flavoured-cider brand Rekorderlig in its 2014 summer marketing activity.
Linsey Adams,...



































