New malt shaped by the Skye
Isle of Skye Single Malt Distillery brand Torabhaig has launched its new limited edition single malt that has been matured in sherry casks, Cnoc Na Mòine.
Sophie Ellis Bextor teams up with Tia Maria for new on-pack promo
Coffee liqueur brand Tia Maria has launched a new on-pack promotion with pop star Sophie Ellis-Bextor with the chance to win an exclusive cocktail shaker.
Lager brand says if the suit fits…
FANCY a career you can wear? Would you like to have a special experience to brighten up a daydreaming life?
The latest on-pack promo and...
Belhaven has a premium offer for quiet nights
Belhaven pushes retailers to consider the more low-key occasions as a good opportunity to push premium beer sales and encourage consumers to trade up.
Feedback leads to phase two
TREASURY Wine Estates has launched a second wave of price-marked packs, with packs priced at £6.99 and at £7.99 a bottle, following a trial...
Reinventing the RTD
BIG Night In baskets, particularly those filled by young adults, could be looking a bit different from next month.
RTD market leader in Scotland WKD...
The craft of selling
Personal touch crucial to craft beer, wine and spirits success says Onker
Tune in to the face friends
THE beginning of November is a good time for retailers to introduce festive products to entice Christmas spending and planning, reckons the team behind...
Aspall Cyder is set to elevate the cider category this summer
Premium cider brand Aspall Cyder has kicked off a new marketing campaign to help position the brand as a go-to option for consumers for "elevated social occasions".
Glengoyne moves into its twenties
GLENGOYNE Highland Single Malt Scotch Whisky is putting its 10-, 15- and 18-year-old malts into 20cl bottles.
They’re designed to appeal to whisky lovers looking...
Tower plays dirty
GERMAN wine brand Black Tower has teamed up with Tough Mudder as the official wine partner of the assault course event.
Tennent’s pushes value formats
Bosses at Tennent's have been talking about the importance of different formats and price-marked packs to drive summer sales.
Packing right to help save cash
Consumers will be looking at how they can save some cash across every category for the foreseeable future.
World leading – Beer on the up
Lager edges up – but it’s all thanks to brews from across the globe says international bottled beers giant
PREMIUM lager sales are up marginally...
Eden Mill marks hometown pride in new whisky
Independent distiller Eden Mill has unveiled the latest annual release in its 'Art of St Andrews' whisky series, paying homage to the coastal town.
Diageo celebrates a Royal Five
Spirits company Diageo has received five Royal Warrants of Appointment from King Charles III across a range of its wine and spirits brands.























