Low and no-alcohol support from Heineken

Heineken is set to boost up more low and no alcohol options across the off-trade with recognisable and trusted brands as well as a TV presence.

Whitebox Cocktails rolls on new flavours

Whitebox Cocktails has grown its range of ready-to-drink variants with the launch of three new and unique cocktail drinks.
Distell’s Bunnahabhain Stiùireadair

International praise for island drams

Scotch whisky has won big at an awards ceremony in Singapore.
Pack shots of Murhpy's Irish Stout 440ml can four can multipack.

Murphy’s Irish Stout rolls out new multipacks

Drinks firm Heineken UK is set to deliver a stout addition to retailer sales this St. Patrick's Day with new multipack formats for Murphy's Irish Stout.

At home for the holidays

Christmas is party season and many people looking forward to celebrating at home will already have begun planning their drinks purchases.
Pack shots of Jack Daniels & Coca-Cola Cherry cans.

Jack Daniels & Coca-Cola unveils new Cherry flavour

Drinks giant Coca-Cola Europacific Partners has expanded on its range of alcoholic ready-to-drink options with its new Jack Daniel's & Coca-Cola Cherry.

Building an off sales category

Back in May 2016, a brand launched into the US off trade in a category that didn’t really exist yet

Pricing compliance

MUP is here but what does it mean for retailers? Licensing expert Audrey Junner looks at potential pitfalls for stores
Bottles of Glencadam's new design along with their outer packs are lined up on a wall.

Glencadam unveils packaging rebrand for wine cask range

Heritage whisky distillery Glencadam has continued the rollout of its refreshed packaging as the new look has move to its wine cask finishes range.
A bottle of Altos Strawberry Margarita lies on its side on a wooden table with strawberries around the bottle. There is a bottle of Altos Tequila standing up to its left with a bottle of the Lime Margarita at the top of the image as well as a bottle of the Agave Tequila with lime segments, a barspoon and a measure.

Altos launches Strawberry Margarita ready-to-serve variant

Agave tequila brand Altos has expanded on its range of ready-to-serve cocktails with the launch of its new Altos Strawberry Margarita bottles.

Reducing calories not taste

Cranes Drinks has released a range of naturally light ciders that allow consumers to enjoy everything they would expect from a cider, but in a more waistband-friendly format
A bottle of Brunette Coffee Liqueur stands next to an Espresso Martini cocktail serve with coffee beans between the two.

Love Drinks adds in the French Brunette to liqueur range

Global drinks firm Love Drinks has added a new liqueur option to its range of drinks with the new French Brunette Cold Brew Coffee Liqueur.
Magners

Aiming for the top

MAGNERS this month unveils new packaging in a move that will be backed by a major media campaign including TV, outdoor, radio, sampling, PR...

New look for Loch Lomond

Loch Lomond Whiskies has overhauled the packaging across its single-malt whisky portfolio

Family first for cider ad

Thatchers cider has returned to TV screens with a new marketing campaign

Shaking up on shelves

THE team behind award-winning Aberdeen cocktail bar Orchid has launched a new canned cocktail brand.