Top of the fizz
Wine brand Echo Falls has been celebrating seltzer success after scooping a Product of the Year award
A corker of a summer ahead
Fruity, lighter wines are in good shape .
Grape choice
QUOTING Nielsen Scantrack research published in August 2015, Shloer says it is the biggest-selling adult soft drink brand in the Scottish take-home market, accounting...
Immortal inspiration from the east
ANCIENT Chinese folklore is being used to promote Tsingtao Beer in the brand’s eight immortals campaign.
The eight immortals are legendary figures in Chinese mythology....
Stock up on multi-packs
Multipacks of cider and energy drinks are expected to show growth at Christmas
Reap the benefits of cider in stores
Ahead of the summer rush and as restrictions continue to ease, cider brands said retailers should ensure their cider range is tailored to their customer base to make the most of the warmer months
Production kicks off at Eden Mill distillery
Independent distiller Eden Mill has officially completed the commissioning of its new distillery as the firm kicks off production for its gin and whisky ranges.
New look for new drinkers
Market leader rings the changes and seeks another million RTD fans
CELEBRATING its 20th birthday, WKD has taken on a new look to welcome a...
Vault City brews into Dubai chocolate trend with new stout beer
Edinburgh sour beer brewer Vault City has unveiled its latest dessert stout brew with a new beer inspired by the viral Dubai-Chocolate trend.
Summer refresh
FOLLOWING what its brand owner says was a hugely successful launch in the US, and the biggest launch in the American wine market in...
Kestrel flies the flag for St Andrews Day
Kestrel Beer and Scotland’s National Chef, Gary Maclean launch a new campaign to make St Andrew’s Day a major moment in the industry.
Cocktail on the collar
A new collar competition is being launched for Glen’s vodka.
Glen’s City Cocktails will offer consumers a simple Glen’s cocktail recipe as well as a...
Go big for Christmas says Brewdog
Alcohol sales increase over the Christmas period and it’s key retailers know which pack formats will drive sales over the season, says BrewDog.
Elements of Islay brings the heat
Independent whisky bottling firm Elements of Islay is set to heat up the Fèis Ìle whisky festival this year with its new Fireside blended whisky launch.
Absolut adds some fruit
SUMMER is edging closer every day, and to get consumers in the mood Pernod Ricard has launched a new watermelon variant to its Absolut brand.
Jack Daniel’s & Coca-Cola gears up for summer parties
Consumers and retailers stand the chance to win big in CCEP's new promotion for its ARTD brand Jack Daniel's & Coca-Cola.
