Pack hits back of the net
Budweiser has kicked off its Premier League Competition with an on-pack promotion to celebrate the return of top-flight football in England
Raising a can to innovation
EDINBURGH Gin has shaken up its range of ready-to-drink cocktail cans.
Saltire Rare Malt marks first year of business with new whisky bottling
Independent whisky bottling firm Saltire Rare Malt has marked its first year in business with the launch of a new single malt whisky bottling.
Tinned fruit from Perrier
SPARKLING water brand, Perrier has gone fruity for the summer with the launch of a new range of cans
A proud promotional film
SWEDISH vodka brand Absolut joined in celebrations for Pride in the UK with the launch of a new film to coincide with the release...
Beautiful big four aim for c-stores
JOHN Logue, customer marketing manager with Chilli Marketing, which handles Swedish flavoured cider range Rekorderlig, said some of the biggest news
on the brand in...
Tropical fruit for students
SHS Drinks extends RTD range with launch of WKD Mango Crush
Pressing on with cider
Last year saw many consumers wake up to the benefits of shopping local, changing cider category trends in the process
Enjoy winter with Wonderland with new Christmas cocktails pack
Wonderland Cocktails encourage consumers to count down with its 12 Cocktails of Christmas, offering shoppers an expansive range of drinks options.
Treats, gifts and small wonders
HIGHLIGHTING premium spirits and making the best of spirits in fractionally sized bottles should be two of the most important drinks retailing priorities in...
Funkin Cocktails unveils Sour Apple Martini cans
Canned cocktails brand Funkin Cocktails has expanded on its nitro drinks range with a fruit-filled option in its new Sour Apple Martini serve.
Dolin rolls to Mangrove Global
Historic Vermouth brand Dolin is set to expand its presence across the UK after forming a new distribution partnership with Mangrove Global.
Australian rules for Scots wine lovers
AUSTRALIAN wines are ace, ripper and bonzer according to Scottish consumers. Wines from down under are described as favourites by 23% of Scottish wine-drinkers,...
Blend with the future
Ian McLeod Distillers (IMD) has launched a new blended Scotch whisky in partnership with Heriot-Watt University.
Hooch delivers a bold new flavour with Cherry variant
RTD alcohol brand Hooch has unveiled its latest flavour development with the introduction of its new Cherry Hooch drink in time for the spring.
Essences take flight in the UK
FRENCH vodka brand Grey Goose will enter the RTD category this summer, as part of a wider launch for its new Essences range.





































