Eldorado Tonic Wine is World Cup ready with new packs
Scottish tonic wine brand Eldorado is set to bring the party for the Fifa World Cup this summer with its new limited-edition PMP bottles.
Fruit cider maker sees seltzer potential
Kopparberg has been gaining ground in the hard seltzers category, following its expansion into the category last summer
Haig joins the cola club
FOLLOWING the launch of Haig Club grain whisky in 2014, the Haig Club range has been extended by the introduction of Haig Club Clubman....
Bringing out Danish heritage
CARLSBERG is taking the first step towards revitalising its flagship brand, with a relaunch of Carlsberg Export from this month and a £15m marketing...
Darker future?
TAX changes have benefited beer sales in Britain in recent years and continuing pressures on pubs have seen sales move to the off-trade, says...
When baristas meet Jager
German herbal liqueur brand Jagermeister has launched a new “ice cold” shot pack.
The growth of the craft
MAINSTREAM lagers might still provide the biggest beer sales in the off-trade but other parts of the business especially craft beers are very exciting.
In...
Saying no to ABV and calories
Loah Beer has launched what it described as one of the healthiest, low-alcohol beers currently available on the market.
Young at heart
As Scotland’s students return for a new term and other young adults settle down for the party season we look at some key alcohol...
BrewDog unveils complete brand makeover
Scottish craft brewer BrewDog has unveiled a complete rebrand of its core range of beers, aiming to evolve the branding across packs.
Cider brand plays the goat
HEINEKEN UK has rolled out its biggest marketing campaign for Strongbow Dark Fruits to date.
Spritz of refreshment from Luxardo
Italian drinks brand Luxardo is set to help consumers enjoy some simple cocktail serves this summer with two drinks for its Limoncello and Aperitivo spirits.
Bring a flair this Valentine’s
Three brands have offered their selection to help retailers to elevate the offer for Valentine's Day this year, with a focus for some at-home cocktail serves.
Less is more for Lerwick
SCOTTISH produce will take centre stage in 2015 which has been dubbed the Year of Food and Drink in Scotland.
And Lerwick Brewery sees that...
Edinburgh Gin pushes importance of festive stock
Ian Macleod Distillers brand Edinburgh Gin has been highlighting the importance of keeping a selection of festive stock before December to target early gift shoppers.
Bonnington whisky mixes in sherry
Edinburgh based single malt whisky brand Bonnington has followed up on its inaugural release with the launch of its new Pedro Ximénez Sherry Cask finish.
