Beer brand flies back with a Scottish angle
IT’S been a big year for lager brand Kestrel.
The beer, which had been popular and widely distributed in the 1980s and 1990s, was relaunched...
Blend with the future
Ian McLeod Distillers (IMD) has launched a new blended Scotch whisky in partnership with Heriot-Watt University.
Hard hitting RTD launch
Kopparberg Hard Seltzer launched late last month, with three flavours in the range
Three key appointments for retail industry
There have been three key appointments that are relevant to the convenience channel, with announcements relating to the Scottish Retail Consortium, Scottish Alcohol Industry Partnership and Greens Retail.
New look for cider range
Thatchers ciders have a new look, thanks to a packaging overhaul for the Somerset cider brand
Global marketing push for The Glenlivet
The Glenlivet has been reaching out to whisky fans across the world as part of a global marketing campaign for the single malt
Fruit still rising
CIDER may have begun to struggle after an impressive boom but fruit cider brand Kopparberg argues the key young adult products within cider category...
Damm to distribute Kirin Ichiban across the UK
Spanish brewer Damm has been announced as the UK distributor for the Japanese premium beer brand Kirin Ichiban, bringing an authentic option to the off-trade.
Bladnoch unveils final dram for Waterfall Series
Bladnoch distillery has rounded off its Waterfall Series of whiskies with its new Waterfall 05 2024 Edition marking the fifth and final dram in the series.
Mirror Margarita makes it clear across Sainsbury’s
RTD cocktail brand Mirror Margarita is set to come to Sainsbury's stores this September, offering drinkers a unique cocktail serve for the home.
Eight drams from Distell
Distell has launched a new limited edition collection from its Scotch whisky portfolio
New Year, new beer, new you
BREWER Innis & Gunn has launched its first alcohol-free beer and says it can aid detox.
Innis & None is a 0% ABV pale ale...
Millenials want it in an instant
BECAUSE they live and breathe social media, young adults demand instant gratification, says Mike Benton, head of snacking at Symington’s, the company behind Mug Shot, Naked Noodle and Naked Rice
New flavour an enduring passion
IT’S not so limited any more.
Swedish cider brand Rekorderlig launched its Passion Fruit flavour as a limited edition in April.
But what was intended to...
Tips for driving up sales to university students
Experts from Kepak and Asahi, whos Rustlers and Peroni brands are popular with university students, have provided insights to c-store retailers on how to boost sales from these consumers.
Italian living bottled in
Italian beer brand Birra Moretti sets out to bring the beauty of Italy to consumers with new glassware and marketing campaign.



































