Sweet colourful summer predicted
COLOURED gins and sweet flavours are among this summer’s trends according to Paul Miller, co-founder of Eden Mill.
New bottle for Aperol hits the shelves
Aperitivo brand Aperol has unveiled a new design for its bottled range, helping to showcase the signature orange liquid housed inside.
Tennent’s braves the summer with new 140th anniversary campaign
Scottish lager brand Tennent's is set to 'brave the summer' with its new marketing campaign that also coincides with the brand's 140th anniversary year.
Buds for the football
Budweiser has kicked off its new limited-edition FIFA World Cup packs across its entire line of beers.
Cider brands part of the game
IF any proof is needed that major cider brands are now slugging it out with the beer giants in the long alcoholic drinks market...
Mount Gay rum unveils new edition in Master Blender Collection
Caribbean rum brand Mount Gay has unveiled the Seventh Edition in its Master Blender Collection with the new Mount Gay Coffey Still Expression.
Selection builds from the core
Whitley Neill has expanded into the low and no alcohol category for the first time with four new 0.0% variants.
Having Faith in local gin
Singer Paloma Faith has teamed up with Boë Gin for the Stirling-based brand’s latest marketing campaign.
Mirror Margarita makes it clear across Sainsbury’s
RTD cocktail brand Mirror Margarita is set to come to Sainsbury's stores this September, offering drinkers a unique cocktail serve for the home.
Small is bountiful
CRAFT manufacturing is becoming important in many parts of the drinks business including whisky.
At Isle of Arran Distillery managing director Euan Mitchell said...
Capturing the spirit of Siberia
HALEWOOD Wines & Spirits has struck a deal to bring the Beluga range of Russian vodkas to the UK and Ireland
A strong return to our screens
STRONGBOW cider is back on TV after it launched a new advert centred around ‘local heroes’.
Global Brands has global growth in store
Independent drinks firm Global Brands has launched a new 10-pack format for VK Blue on the back of a strong financial year.
Haig joins the cola club
FOLLOWING the launch of Haig Club grain whisky in 2014, the Haig Club range has been extended by the introduction of Haig Club Clubman....
A stout without the alcohol
Fans of Ireland’s most famous stout can now pick up an ABV-free version of Guinness.
Start small and talk to beer fans
IT’S an exciting time for ale and premium beer sales in the UK, and Scotland is playing a major role in the ale revival...









































