Cans of Captain Morgan and Pepsi Max are on a table with cakes in a box next to an image of the front of Premier Broadway Oxgangs with a DJ booth in front of the store.

Premier Broadway gets on board with Captain Morgan

Diageo has helped to build up its launch of Captain Morgan Original Spiced x Pepsi Max RTD cans launch with a celebration at Premier Broadway Convenience Store.
Promotional image for Club Peroni Nastro Azzuro featuring bottles of the beer as well as a Peroni branded glass filled with the beer next to the bottles. There is a mobile phone with the Club Peroni homescreen on it amongst a blue design. There is a QR code as part of the promotional image to invite customers to join the Club.

Peroni launches loyalty programme Club Peroni to support off-trade

Italian lager brand Peroni Nastro Azzurro has launched an innovative loyalty rewards programme for its off-trade customers with Club Peroni.
Appeal to students this St Patrick's Day through a new offering in the off-trade, such as be. cocktails from Global Brands.

Focus on student shoppers for St Patrick’s Day

St Patrick's Day is celebrated by university and college students everywhere – and that's something convenience retailers can capitalise on.
Bottle of Glasgow Distillery's 1770 ten year old

The Glasgow Distillery goes Festival crazy with Royal Mile Whiskies

The Glasgow Distillery has unveiled its second limited 10-Year-Old single malt, which has been bottled in collaboration with Royal Mile Whiskies.

Summer Nights set to add capital events

MAGNERS Irish Cider is to repeat its Summer Nights festival at the Kelvingrove Band Stand in Glasgow this summer and will be adding shows...

Off-trade Christmas crowd-pleasers

Off-sales experts at Pernod Ricard are predicting the biggest Christmas ever as friends get back together for a festive football season.
Dunedin golden rum

Baby it’s gold inside

THIS winter sees the release of what is being called ‘Scotland’s first golden rum’.
IRI

Cider shows c-store plus

IS there a strong convenience channel effect on cider sales? Does the apple-based drink, including all its modern flavoured varieties, perform significantly differently in...

New flavour is in the pink

DIAGEO Reserve has unveiled a new flavour of its vodka Cîroc. Cîroc Pink Grapefruit has been introduced and backed by three recommended serves, ‘Cîroc Sea...

Cracking the code

CONSUMERS will be able to get quick access to cocktail classes this Christmas, thanks to a new festive initiative from Pernod Ricard.
Foster’s

Lager brand says if the suit fits…

FANCY a career you can wear? Would you like to have a special experience to brighten up a daydreaming life? The latest on-pack promo and...
A red cooler filled with ice and bottles of VK Lemon & Lime are being picked out by people, the cooler is sitting on some grass with a green and white beach towel above it.

VK gets summer ready with new Lemon & Lime flavour

Ready-to-drink brand VK is set to bring a fresh and zesty flavour to the category for the spring and summer months with its new Lemon & Lime variant.
Edinburgh Gin Lemon and Jasmine

A citrusty spin on gin

Edinburgh Gin has expanded its range of flavoured vodkas with the addition of a new citrus flavour.
Campo Viejo Campaign

Uncorking marketing spend

PERNOD Ricard has put its weight behind wine brand Campo Viejo, through the return of its ‘Decanta La Vida’ campaign.
Lifestyle image of Gravity Drinks Pumpkin Potion featuring two of the liqueurs, one of which is on its side.

Gravity Drinks brews a new Pumpkin Potion

Themed drinks producer Gravity Drinks has unveiled its latest offer for the Halloween season with its new Pumpkin Potion tropical vodka liqueur.
KESTREL_THUMB

Beer brand flies back with a Scottish angle

IT’S been a big year for lager brand Kestrel. The beer, which had been popular and widely distributed in the 1980s and 1990s, was relaunched...
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