A person's hand holds a can of Cherry Hooch on a wooden table.

Hooch delivers a bold new flavour with Cherry variant

RTD alcohol brand Hooch has unveiled its latest flavour development with the introduction of its new Cherry Hooch drink in time for the spring.
A can of Tennent's Bavarian Pilsner stands next to a four-pack of the beer on a table.

Tennent’s opens up ‘The Vault’ for new Bavarian Pilsner launch

Tennent's has marked its 140th anniversary year with the launch of the Tennent's Vault series that has kicked off with its new Bavarian Pilsner.
Paloma Faith Boe Gin

Having Faith in local gin

Singer Paloma Faith has teamed up with Boë Gin for the Stirling-based brand’s latest marketing campaign.
Magners_Dark_Fruit_440ml

Fruity new cider packs

MAGNERS has extended its range with the launch of a new Dark Fruit flavour

Tap into tapas & wine nights with Tapabrava

Pernod Ricard is out to capitalise on the growing demand for Spanish foods by bringing Spanish wine brand Tapabravas over to the UK market.
Beers produced specially for women seem to have made little impact but a report from English brewer Hall & Woodhouse suggested the number of women drinking ale doubled between 2008 and 2012.

Star beers feel the squeeze

Premium lagers once swept all before them but now standard-strength brews, ciders and ales are biting back PREMIUM lager, once the fast growing darling of...
The Botanist Islay Dry Gin features 22 aromatic botanicals from its landscape.

The Botanist grows as gin declines

With the gin boom declining in the off-trade, it makes sense for c-store retailers to stock brands that are bucking the trend, such as Islay-based The Botanist.
Pack shot of Madrí Excepcional Zero 440ml can with a four pack.

Madrí Excepcional 0.0% unveils new canned format

Premium lager brand Madrí Excepcional 0.0% has unveiled its new canned format in a bid to build up accessible, convenient options in the sector.

Priced up for sales

Budweiser has launched a price-marked pack for Corona Extra
Bombay Sapphire

Getting ready for summer

Gin brand lands in a can with tonic

Drinks making their mark

CHEERING news for retailers: HIM research shows 90% of consumers would consider buying price-marked spirits. With that in mind, last year Diageo introduced PMPs...

Awarding returns for Innis & Gunn

Scottish craft beer brewery Innis & Gunn has picked up six awards across a range of prestigious titles marking a strong year for its range.

Spirits surge

Beer knocked from number two spot TAX receipts from spirits sales have nosed ahead of revenue raised from beer duty for the first time ever,...

Whisky galore in c-stores

CHRISTMAS has always been a key selling period for spirits, but this festive season retailers may want to consider recent shifts in consumer behaviour.

Tropical twist

DIAGEO has given its Gordon’s Gin brand a tropical twist with the launch of a fruity new variant in time for the summer.
UK-Bud-Light-bottle

Light beer shows it has bottle

RESPONDING to research that revealed that 43% of UK beer drinkers only drink bottled beer, AB InBev has unveiled a  bottle format for Bud Light