Pack shots of Beatbox RTD carton packs including Blue Razzberry, Juicy Mango, Orange Blast and Fruit Punch with a wavy purple and black square background behind them.

Red Star Brands launches BeatBox RTDs to the UK

American RTD cocktail brand BeatBox has rolled out to the UK market for the first time as distributor Red Star Brands continues to shake up the category.

A new look for summer

KOPPARBERG has unveiled its summer look, as the brand rolls out a limited-edition label for peak cider season.

Spirit of the gift

BENROMACH, the Speyside single malt owned by whisky specialist firm Gordon & Macphail, is targeting the Christmas gift market with a full range of...

Global marketing push for The Glenlivet

The Glenlivet has been reaching out to whisky fans across the world as part of a global marketing campaign for the single malt
ben-lomond-gin

Banking on the success of gin

Loch Lomond launch comes ashore .
Promotional image for Jägermeister Freeze to Win Campaign featuring a bottle of Jägermeister frozen in a block of ice that is being chipped out.

Freeze to Win competition from Jägermeister

Jägermeister's Freeze to Win campaign has made its return for the third year running as the brand offers 480 prizes from VIP tickets to exclusive brand merch.
Paul Crawford, founder of Panther M*lk sits in a booth with cartons of Panther Shake whilst holding one.

Panther M*lk eyes up European expansion

Glasgow-based cocktail brand Panther M*lk has announced new plans to expand its business overseas and enter into the European market in 2025.
bottles-of-kopparberg

Scotland the real UK cider country

Value sales are in better shape north of the border
A bottle of Goslings Spirited Sea sits on a wooden bannister of a ship with a ship's wheel blurred in the background.

New Goslings Rum docks in the UK

Love Drinks is set to bring an innovative new dark rum to the UK that has been aged whilst travelling at sea with Goslings Spirited Seas.

A fiery addition

Swedish drinks firm Kopparberg aims to bring a younger generation to the ginger beer subcategory with its latest launch.
Cans of WKD are lined up against a blue background including Cherry Ice, Iron Brew, Blue, Purple Grape and Orange & Passionfruit.

WKD gears up for massive 30th anniversary year

RTD brand WKD is entering into the new year with a massive investment from parent company SHS Drinks for its 30th anniversary year.
Benromach

Nostalgic 15 year old malt

THE newest release from Benromach has a taste of nostalgia according to the distiller. The 15 Years Old expression is now available and chief operating...

Wine fans set to trade up?

. WINE could be more important than ever to retailers this Christmas and that very much includes retailers running c-stores, according to Brand Phoenix the...

Ruighe ready – new Skye malt

A new Skye malt, Port Ruighe, is joining the Talisker family. Enriched by double maturation in port cask wood, it combines the powerful smoky...
Pack shot of BrewDog Punk IPA with its 18 Years promotion on pack offering consumers a £10 Meal and Pint deal.

BrewDog marks 18 years of Punk with on-pack promo

BrewDog has marked 18 years of its flagship Punk IPA brew with the launch of a new on-pack promo offering consumers an exclusive £10 meal deal.
Absolut watermelon

Absolut adds some fruit

SUMMER is edging closer every day, and to get consumers in the mood Pernod Ricard has launched a new watermelon variant to its Absolut brand.
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