Facelift for Beefeater
Pernod Ricard has revamped its Beefeater brand with the launch of a new-look pack
The Glenrothes comes home
EDRINGTON will take charge of distribution of The Glenrothes single malt from next month.
The Speyside whisky brand, which is part of Edrington’s portfolio of...
Turning heads with a red gin
PERNOD Ricard has added some more colour to its Beefeater portfolio through the launch of a rhubarb and cranberry infused expression.
Riding the summer wave into winter
Beer brands preparing to follow up on a season of sales growth with a strong winter performance
Free increases as full slips
“In Scotland anecdotal evidence from customers has shown a sharp increase in demand for alcohol-free products since the introduction of the new drink driving...
Multipack plastic in the bin
Heineken has launched new plastic-free multipack packaging across UK supermarkets.
Rye growing throughout Europe
AMERICAN whiskey brand Jack Daniel’s has extended its range with the addition of Tennessee Rye
A dog for Christmas
Douglas Laing & Co has brought some festive cheer its Scallywag whisky brand, for the second year running.
Co-op to stock Palestinian beer
Palestine’s first and oldest microbrewery, Taybeh Brewing Co., has secured a listing with Co-op to stock a new lager it has created called Sun...
Stay part of the party
Eisberg reckons it has Christmas sorted for consumers looking to cut back on alcohol consumption with its latest launch.
Win a trip to Colorado with new Coors promo
Consumers are in with the chance to bag an epic music experience holiday to Colorado with the new on-pack promotion for Coors lager
Estrella Galicia builds major Spanish branding investment
Spanish beer brand Estrella Galicia has kicked off a massive marketing investment with its new 'Spanish not Span-ish' campaign.
Take two with tequila
BREWING giant Heineken UK has extended its range of spirit-flavoured beers with the introduction of Desperados Dos – a higher ABV beer built for...
Launching more sparkle
CONSUMERS are increasingly choosing prosecco instead of Champagne for their celebrations, says International Brands Limited.
The firm has added two new varieties to its...
Instant win with Brewdog
INSTANT prizes are up for grabs through BrewDog’s latest promotion.
Cocktail on the collar
A new collar competition is being launched for Glen’s vodka.
Glen’s City Cocktails will offer consumers a simple Glen’s cocktail recipe as well as a...





































