Aldi Scotland crowns East Kilbride local as its national beer lover
Aldi's National Beer Lover is unveiled as East Kilbride local Iain Mason, after he impressed judges with his home pub.
A fiery addition
Swedish drinks firm Kopparberg aims to bring a younger generation to the ginger beer subcategory with its latest launch.
Master of its own destiny
MALT whisky brand Glenfiddich is celebrating its 126th birthday with a global advertising push that celebrates the brand’s many years of family-owned independence.
The strapline,...
Holyrood Distillery secures listing for gin
Edinburgh-based Holyrood Distillery has secured its first major supermarket listing for its award-winning Height of Arrows gin.
Convenience holds the key
ALCOHOL isn’t the only sector that appeals to students and young workers.
Soft drinks is another important category, where companies market strongly to young adults.
For...
Madrà Excepcional 0.0% unveils new canned format
Premium lager brand Madrà Excepcional 0.0% has unveiled its new canned format in a bid to build up accessible, convenient options in the sector.
Experiment expressions from Black Bottle
Distell International has created two new additions to its Black Bottle Alchemy Series; Black Bottle Andean Oak and Black Bottle Smoke & Dagger.
Ginger set to fly?
WHISKY and whisky-linked drinks are often thought to be hard to sell to young adults. But Famous Grouse distributor Maxxium says it has had...
Eldorado Tonic Wine is World Cup ready with new packs
Scottish tonic wine brand Eldorado is set to bring the party for the Fifa World Cup this summer with its new limited-edition PMP bottles.
Market News | Glenglassaugh, BeeHype, Weetabix, Mars Wrigley
Scottish Grocer showcases some new products that convenience store retailers might want to consider stocking to drive up sales.
Speyside super gin
BOUTIQUE spirit Caorunn, distilled in the Balmenach Distillery on Speyside, is now the second-biggest super-premium gin in the UK.
Figures just released from the...
Vibrant new VK packaging
RTD brand VK has a bold new look launched in time for the return of students to campuses across the country.
Spirits need to chill out to sell more
SPIRITS can benefit from a summer uplift, with customers picking up fractional-sized bottles and cocktail ingredients on their way to parties and barbecues. And...
Grouse set for huge TV flight
CHRISTMAS is an extremely important time for spirit sales, especially whisky with a third of total whisky volume being sold during the festive period,...
Taking the long view
A new campaign has been launched to highlight ways to drink Jagermeister other than as a shot.
The Root56, a long drink which sees the...
Beer brand flies back with a Scottish angle
IT’S been a big year for lager brand Kestrel.
The beer, which had been popular and widely distributed in the 1980s and 1990s, was relaunched...
