Exclusive to independents
SHS Drinks has brought more fruit flavour to its WKD RTD range with a new SKU exclusive to independent retailers
Putting your all into ale
C-stores could do more with the category
Rum sails back onto television
Diageo has launched a new marketing campaign for Captain Morgan, with a new TV advert rolling out now
World beers for big events
SELLING world beers during the Rugby World Cup will be one way to grab sales opportunities in 2015, according to Carlsberg.
Parminder Walia, senior category...
Whisky galore in c-stores
CHRISTMAS has always been a key selling period for spirits, but this festive season retailers may want to consider recent shifts in consumer behaviour.
Stoli introduces ‘Halapeño’ Pepper vodka
Vodka brand Stoli is set to deliver an extra bit of spice to the drinks cabinet with the roll out of its new Stoli Halapeño Pepper spirit.
Kopparberg pushes multipacks for convenience
Swedish cider firm Kopparberg reckons it’s a no-brainer then that a strong range of cider options – especially multipacks – should be the order of the day as retailers look to prepare ahead for the incoming sun.
A festive dram by the glass
HIGHLAND-based Tomatin Distillery has added to its range of limited-edition Cù Bòcan single malts with the release of a 2006 vintage.
Instant win with Brewdog
INSTANT prizes are up for grabs through BrewDog’s latest promotion.
Good life gin now on sale
THE world’s first social enterprise gin went on sale last month, with the profits going towards supporting disadvantaged young adults.
Ginerosity is a craft gin...
Mash Gang unveils first core range of alcohol free beer
Trio of innovation to capitalise on rising demands
ALCOHOL-FREE (AF) beer brand Mash Gang has launched a new permanent core range of its beers across...
Coca-Cola offers retailers the chance to win a new EV van
Drinks giant CCEP is offering retailers the chance to win a new Ford E-Transit van in its new competition focused on its alcoholic RTD range.
Sticking with known brands
Alcohol-free beer continues to dominate the low/no-alcohol category.
Edrington and Beam Suntory to split ways
Leading spirits firms Edrington UK and Beam Suntory are set to end their UK distribution partnership next year as they look to focus on their own portfolios.
Jameson whiskey unveils new tipple in time for St Patrick’s Day
Irish whiskey brand Jameson has unveiled a new whiskey in time for St. Patrick's Day with the launch of its Triple Triple Chestnut Edition.
Old J Rum rolls out new Coconut variant
Old J Spiced Rum has unveiled a new Coconut flavour after the brand took to social media to find out what its fans were looking for in a new flavour.





































