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Aelder gin

A festive tipple from Scotland’s larder

THE makers of a new liqueur are hoping they can tempt drinkers away from gin this Christmas with something a bit different.

Opening up the sails in UK stores

Sailing into the UK just in time for Christmas is Specialty Brands’ Boatyard Sloe Boat Gin.
passionfruit martini

A premium year

Changing preferences mean premium alcohol is predicted to do well in 2020

Pressing on with cider

Last year saw many consumers wake up to the benefits of shopping local, changing cider category trends in the process
Belhaven beer

Gongs for Belhaven

HISTORIC Scottish brewery Belhaven has been celebrating a substantial victory after being named the UK’s best oat stout at the World Beer Awards.

Alcohol free gin arrives

Diageo has launched a new alcohol-free gin under its Gordon’s brand

KBE Drinks brings excitement to spirits

KBE Drinks expands into the spirits category for the first time with the launch of four new spirits to the UK market that aims to bring new tastes to consumers.

Packs going premium

INDEPENDENT cider maker, Aston Manor, has repacked its Kingstone Press and Knights brands. The Kingstone Press makeover is designed to give the brand a more...

It’s the most wonderful time for a beer!

With Christmas Day falling on a Sunday last year, retailers saw the largest-ever ‘final week’ of trading in 2016, resulting in increased performance across sales

Global marketing push for The Glenlivet

The Glenlivet has been reaching out to whisky fans across the world as part of a global marketing campaign for the single malt
Innis & Gunn’s promotional four-pack.

Beer sales are warming up

SCOTTISH consumers love an ice-cold beer on a warm summers day, but brew preferences have been evolving.
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Young at heart

As Scotland’s students return for a new term and other young adults settle down for the party season we look at some key alcohol...
Tsingtao Beer

Immortal inspiration from the east

ANCIENT Chinese folklore is being used to promote Tsingtao Beer in the brand’s eight immortals campaign. The eight immortals are legendary figures in Chinese mythology....

Waitrose high point for Lowrise

Full-strength and low calorie lager Lowrise has secured its first major supermarket listing as its makes its way to over 150 Waitrose stores across the UK.
Halewood Wines & Spirits

Added twist

INDEPENDENT drinks company Halewood Wines & Spirits has added a raspberry mojito variety to its Caribbean Twist range. It has also made all of...
ben lomond gin

Park flavour for Scottish gin brand

Ben Lomond Gin has launched its first flavoured variants, following the roll out of its debut London Dry-style gin last year.