Low alcohol is sparkling
Demand for low and no alcohol alternatives continues to grow .
Having Faith in local gin
Singer Paloma Faith has teamed up with Boë Gin for the Stirling-based brand’s latest marketing campaign.
A final push
Convenience channel spirits sales hit a high in the week between Christmas and New Year, says Glenfiddich, Grant’s and Hendrick’s owner William Grant &...
RTD brand lands in the UK
A low calorie RTD from across the Atlantic is rolling out to the convenience channel, offering health-conscious consumers a tipple that’s kinder to waistlines.
Coffee time at The Macallan
Two new single malts from The Macallan have taken inspiration from the world of coffee.
Yup, beer with attitude works
THINK young adult brands and you’ll often think RTDs, shots, shooters, flavoured spirits and energy drink-enhanced products.
But ales? Well not so very long ago...
Belhaven gives stouts a new look
Scottish brewer Belhaven has revealed a new look across two of its stout variants, helping to add consistency across its canned beer range.
Mark of quality
THE beer category as a whole is currently in decline in Scotland, but where there is growth it is being driven by premium segments,...
Launching more sparkle
CONSUMERS are increasingly choosing prosecco instead of Champagne for their celebrations, says International Brands Limited.
The firm has added two new varieties to its...
Alcohol-free gin on the go
Diageo is shaking up its low and no offering with the launch of an RTD can format for it’s low and no spirit drink Gordon’s 0.0%
Pots going tomatoey
POT Noodle has added a Tomatoey Mozzarella variety to its Pot Pasta range
Andrew Peace wine bolsters the range
Australian wine brand Andrew Peace has launched six new SKUs to its range in time for the winter months offering larger formats at lower ABVs.
World leading – Beer on the up
Lager edges up – but it’s all thanks to brews from across the globe says international bottled beers giant
PREMIUM lager sales are up marginally...
Style from the south
Southern Comfort has a new look inspired by the spirit of New Orleans.
The 35% ABV spiced liqueur now comes in a taller, narrower bottle...
Marketing blast for Wolf Blass
TREASURY Wine Estates has reignited marketing support for Wolf Blass, debuting the brand’s first live TV ad in the process.
Get in the spirit with fractionals
CHOICE is crucial at Christmas according the firm behind Glen’s Vodka, with fractionals taking on an increasingly important role.
