Havana Club embraces new Faces

Pernod Ricard has unveiled the new limited edition bottle design for its Havana Club 7 rum in partnership with fashion brand Places+Faces.
malibu-new-flavour

Malibu is tickled pink

Malibu has now released two RTD strawberry products .

Rum brand treks over the Atlantic

PUERTO Rican rum distiller Destilleria Serrallés has its eyes on the UK spirits market.
Belhaven beer

Belhaven pushes its local roots across its beer

Provenance of a brand matters to consumers, making local products like Belhaven beers key must-stocks for the year ahead.
people "cheersing" cans of Kopparberg

Sweet tastes for the summer

If there is one thing that could compete with Scottish consumers’ love for a good drink, it would be the collective sweet tooth that drives them to sweeter options in stores.

Canny moves

Following what it says is its most successful year to date, craft brewer Harviestoun, is to begin marketing two of its top beer brands...
Pack shots of BrewDog Orange Crush and BrewDog Fruit Burst.

BrewDog taps into fruity demand with exclusive beers

Scottish craft brewer BrewDog is set to tap into the demand for some fruity beers with the launch of two new brews exclusive to the convenience channel.
Jam Shed Rose

Clink with pink wine

WINE brand Jam Shed is looking to tap into demand for rosé  varietals, with the launch of its first pink variant: Jam Shed Californian Rosé.

Scotland’s top alcohol brands: 1. Tennent’s

Scottish Grocer puts the spotlight on the top Scottish take-home alcoholic drink brands in Scotland using the list compiled by Kantar, here taking a look at brand No.1 – Tennent's.

Passion for fruit

Kopparberg is embracing the taste of the summer and expanding its portfolio with the launch of a new variant, Passionfruit and Orange Cider

Fruit forward

LONGER days increase demand for longer drinks according to C&C Brands and, it says, demand for more exotic tastes is also at a peak...
Advertising image for the launch of Carling Black Label featuring a pack shot of its can with text that reads 'New Premium British Lager'.

Carling expands with Black Label offering

Lager brand Carling has unveiled its new premium drink for its portfolio with the roll out of its new Black Label lager, providing trade-up sales opportunities.
IRI

Cider shows c-store plus

IS there a strong convenience channel effect on cider sales? Does the apple-based drink, including all its modern flavoured varieties, perform significantly differently in...
Eden Mill gin and Gordon's pink gin

Gingle all the way!

Eden Mill distillery has launched a miniatures gift set and Diageo is tapping into the pink gin sub-sector
Pack shots of GK Barry Echo Falls Fruit Fusion bottles.

GK Barry partners up with Echo Falls for Limited Edition Summer Berries wine

Social media sensation GK Barry has partnered up with Echo Falls wine to launch a new limited-edition Summer Berries Fruit Fusion bottle.
Beefeater’s ‘Spirit of London’ multi-channel campagin

Beefeater red carpet roll out

Multi-million pound drive and eco-friendly new pack for brand