Park flavour for Scottish gin brand
Ben Lomond Gin has launched its first flavoured variants, following the roll out of its debut London Dry-style gin last year.
Bring out the best bottles
IT should go without saying, but with celebration and gifting at a peak, Christmas is whisky’s time to shine.
Fizz on the go with Lambrini
LAMBRINI has entered the alcohol spritz category with the launch of a new range of RTDs.
Fruits for summer
SUMMER has truly arrived when berries come into season, so it’s no surprise that sweeter flavours also perform in the off trade
Make it a party for everyone
IT’S now virtually impossible to ignore alcohol-free alternatives during the festive season
New look for new drinkers
Market leader rings the changes and seeks another million RTD fans
CELEBRATING its 20th birthday, WKD has taken on a new look to welcome a...
Zinging into summer
DIAGEO has expanded its vodka brand Cîroc with the release of a new citrus flavour in time for summer
Ben Lomond Gin tees off at The Open
Ben Lomond Gin has marked the start of The 152nd Open golf tournament with the launch of Ben Lomond The Open 2024 Special Edition gin packs.
Funding distilled into community
Scotch whisky distillery Ardbeg has launched a new community support fund following its record sale of Cask No. 3 in summer 2022.
Pernod boxes up for Christmas
Pernod Ricard launches the first bag-in-box format in its portfolio with Spanish wine brand Campo Viejo's new Winemakers' Blend bag-in-box.
Whisky galore in c-stores
CHRISTMAS has always been a key selling period for spirits, but this festive season retailers may want to consider recent shifts in consumer behaviour.
Carling announced as official beer of SPFL
Molson Coors Beverage Company lager brand Carling has been named as the Official Beer for the Scottish Football Premier League until the 2026/27 Season.
PMP for Gallo rosé
E&J Gallo, the firm behind Gallo Family Vineyards, has added new PMPs to its best-selling rosé wine range.
The firm has added a peelable £6.49...
Relaxing with a can of cider
MAGNERS cider will help consumers unwind this summer, through the brand’s latest on-pack promotion.
A royal launch as King’s Inch 8 Year Old rolls out
Glasgow-based spirits firm Courageous Sprits has unveiled its first aged-statement expression for the King's Inch brand with its new 8 Year Old.
Staropramen’s blockbuster Paramount+ promotion
Drinks giant Molson Coors Beverage Company has teamed up with streaming service Paramount+ for a Staropramen on-pack promotion that aims to create “the perfect night in” for consumers.



































