Danish flavoured festivals
CARLSBERG joined music company Live Nation to add a Scandinavian flavour to festivals throughout the UK this summer.
A blast of fruit for the summer
BLASTING onto shelves in time for summer, SHS Drinks has launched a new limited edition WKD variant.
Italian living bottled in
Italian beer brand Birra Moretti sets out to bring the beauty of Italy to consumers with new glassware and marketing campaign.
Heverlee has a foxy new look
An updated new look for Heverlee lager has hit shelves across the off-trade as the brand aims to offer a more premium look to consumers through the brand.
Knowledge is key to sales
THERE has never been more choice of beer for UK consumers, with campaign group There’s A Beer For That reporting over 2,000 breweries currently producing 12,000 beers in 140 different styles.
Sustainable gin packs
Plymouth Gin has rolled out more environmentally friendly packaging, eliminating all single-use plastic and reducing the weight of the glass used by 15%.
Tropics of Edinburgh
SCOTLAND might not be the warmest of countries, but Edinburgh-based brewer Innis & Gunn has released a new ‘Tropic Like It’s Hop’ passionfruit pale ale — adding a bit of tropical flavour to the off trade.
Hendrick’s grows core range with Another Hendrick’s gin
Girvan-based gin brand Hendrick's Gin has introduced its first permanent new addition in nearly 10 years with its new Another Hendrick's Gin launch.
It’s Wine to Five as Dolly Parton launches new wines in UK
Country superstar Dolly Parton is crossing the Islands in the Stream to bring her Dolly Wines range over from the US to the UK market.
Liquid investments
Alcohol is a crucial category for convenience store operators across the UK and ranges must be planned carefully to maximise the effectiveness of the...
Summer refresh
FOLLOWING what its brand owner says was a hugely successful launch in the US, and the biggest launch in the American wine market in...
Carlsberg Britvic launches in massive change for drinks industry
Major drinks companies Carlsberg Marston Brewing Company and Britvic have merged together to deliver the newly launched drinks firm – Carlsberg Britvic.
Kissing Tree moves into PET
WINE importer and drinks manufacturer CWF has launched a new range of 18.7cl PET wines under its Kissing Tree brand.
The firm says the new...
Hendrick’s invites all to the Cabaret
Girvan-based gin brand Hendrick's has unveiled the latest addition to its 'Cabinet of Curiosities' with the launch of its limited release Grand Cabaret.
Rye growing throughout Europe
AMERICAN whiskey brand Jack Daniel’s has extended its range with the addition of Tennessee Rye
Edinburgh beside the seaside
FOLLOWINGÂ a sell-out limited edition trial last year, Edinburgh Gin has put its Seaside Gin into full production.
The first batch of 6,000 bottles was...
