Quick and easy for the youth
Young adults “love” convenience, according to snack brand Symington’s .
T aiming for the high note
BEER may have had major competition for the young adult wallet in recent years but it’s still by far the biggest-selling long drink and...
Magners brings a fizz to summer in new campaign
Irish cider brand Magners is set to bring some extra energy to the cider sector for the summer with its new marketing campaign 'That's Magnertism'.
Master of its own destiny
MALT whisky brand Glenfiddich is celebrating its 126th birthday with a global advertising push that celebrates the brand’s many years of family-owned independence.
The strapline,...
Dolly Parton wines roll out across convenience
Country superstar Dolly Parton and Accolade Wines' range Dolly Wines has rolled out across the convenience channel for the first time with two variants.
When baristas meet Jager
German herbal liqueur brand Jagermeister has launched a new “ice cold” shot pack.
Sporting new ad from Thatchers
Thatchers Cider is back on the TV with two new sporting ads as the cider maker has once again team up with the multi-award winning film maker Aardman Studios.
Meet the maker – Thatchers Cider
Thatchers Cider boss Martin Thatcher has talked about the importance of continuing the long family tradition of creating quality ciders.
Global Brands sees value in off sales PMPs
Global Brands has grown its portfolio of PMPs in recent months to leverage the benefits of price-marked packaging
Staropramen relies on Orlando for some passion
Staropramen relies on Orlando for some passion
New York brewer signs UK deal
CARLSBERG UK has announced it is to handle the exclusive distribution of the Brooklyn Brewery beer portfolio in the UK, following agreement to transfer...
Waitrose high point for Lowrise
Full-strength and low calorie lager Lowrise has secured its first major supermarket listing as its makes its way to over 150 Waitrose stores across the UK.
Breaking out the baubles
Scottish distillery looks to quadruple both turnover and headcount as it produces a MILLION gin-filled baubles
Porter’s return
IRISH author Flann O’Brien’s most famous novel includes a poem called The Workman’s Friend. In it an ordinary man says that when dealing with...
Bringing the world back home
RELAUNCHED Scottish-made lager brand Kestrel is in development phase as new owner Brookfield drinks, headed up by Nigel McNally, former managing director of brewer...
Mirror Margarita makes it clear across Sainsbury’s
RTD cocktail brand Mirror Margarita is set to come to Sainsbury's stores this September, offering drinkers a unique cocktail serve for the home.
