Heineken rolls out new Aussie promo for Foster’s
Lager brand Foster's has unveiled a new on-pack promotion offering shoppers the chance to win a holiday to Australia to watch the darts.
First sip on screen
AHEAD of summer 2016, Guinness has launched a TV ad to promote Hop House 13 Lager, the latest product in its Brewers Project series.
The...
Cherry springs into off trade
Supermarket debuts new fruit cider flavour as Kopparberg extends range
A tropical new brew
Nordic craft brewer Theodor Schiotz Brewing Co. has extended its Polar Monkeys range with the launch of a summer brew – Mandarillo Session IPA.
Kestrel flies the flag for St Andrews Day
Kestrel Beer and Scotland’s National Chef, Gary Maclean launch a new campaign to make St Andrew’s Day a major moment in the industry.
Stirling Distillery rolls into Co-op stores
Stirling Distillery has secured listings in 16 Co-op stores across Scotland, aiming to introduce its nettle gin to more shoppers in the country.
Opihr gins land in cans
OPIHR Gin has added some spice to the RTD can category with its latest launch
Can do attitude from Diageo
Spirits giant expands its RTD offer
Ben Lomond Gin tees off at The Open
Ben Lomond Gin has marked the start of The 152nd Open golf tournament with the launch of Ben Lomond The Open 2024 Special Edition gin packs.
Fruit flavour from Whitley
Two new flavours have joined the JJ Whitley Vodka range
A citrusty spin on gin
Edinburgh Gin has expanded its range of flavoured vodkas with the addition of a new citrus flavour.
Hive Mind expands Tavern Mead range
Welsh mead producer Hive Mind has expanded on its Tavern Mead range with the introduction of two new variants to the line-up.
Spirited success
SPAR hit the back of the net twice at the BBC Good Food Drinks Taste Awards 2021 – scoring two gold medals.
Captain Morgan is transformed
Seven new versions of popular rum .
New flavour drop for Smirnoff with cherry varient
Diageo has gone back to the fruit bowl for its new Smirnoff variety, Cherry Drop, which launches to the off-trade in February.
Pressing on with cider
Last year saw many consumers wake up to the benefits of shopping local, changing cider category trends in the process
























