Whisky galore in c-stores
CHRISTMAS has always been a key selling period for spirits, but this festive season retailers may want to consider recent shifts in consumer behaviour.
A deadly expression
Whisky brand Smokehead has mixed up Scotland and Mexico for its latest whisky release.
Advertising for more gin growth
Premium gin brand Whitley Neill has launched a new £1.4m advertising campaign for the run up to Christmas
A wine’s best friend
CANINE companionship is the inspiration behind Pernod Ricard’s latest Australian wine launch in the UK.
Dogs are front and centre on the packaging for Leaps...
Hooch rolls out across wholesale depots to showcase Soopa Hooch range
High ABV RTD brand Soopa Hooch is out on the road as the brand has rolled out across depots in the UK showcasing its portfolio of drinks.
Match off-trade demand with BrewDog
BrewDog reckons its new stout variant could be a challenger to the category leader as more consumers seek craft beer options in convenience.
Corona toasts nature
The natural world is the focus of a new campaign from beer brand Corona
Bringing the on trade home
CWF says value options a smart choice
Sweet colourful summer predicted
COLOURED gins and sweet flavours are among this summer’s trends according to Paul Miller, co-founder of Eden Mill.
Don’t think low means no says Eisberg
LOW-ALCOHOL wine has become an established category over the last few years, with a large number of brands fighting for shelf space, said Fran...
Make most of versatile beer brands, says Diageo
Diageo has been highlighting the versatility of the beer category for retailers and consumers – pointing to its own Guinness range as a good example.
Canny moves
Following what it says is its most successful year to date, craft brewer Harviestoun, is to begin marketing two of its top beer brands...
Mash Gang unveils first core range of alcohol free beer
Trio of innovation to capitalise on rising demands
ALCOHOL-FREE (AF) beer brand Mash Gang has launched a new permanent core range of its beers across...
International praise for island drams
Scotch whisky has won big at an awards ceremony in Singapore.
Take the Tomatin taste test
HIGHLAND distiller Tomatin has unveiled its People Pairing quiz
A ginger for the giraffes
Glasgow-based brewer Drygate has developed a new ginger beer to bring attention to the ‘silent extinction’ of giraffes.
