Tinned fruit from Perrier
SPARKLING water brand, Perrier has gone fruity for the summer with the launch of a new range of cans
Bullish Broughton Ales
One of the most visible benefits has been a marked increase in beer sales in the off trade, growth which Scottish brewery Broughton Ales reckons it is well placed to capitalise on
Sophie Ellis Bextor teams up with Tia Maria for new on-pack promo
Coffee liqueur brand Tia Maria has launched a new on-pack promotion with pop star Sophie Ellis-Bextor with the chance to win an exclusive cocktail shaker.
Jameson rolls out new whiskey based RTD cans
Irish whisky brand Jameson has made a comeback to the ready-to-drink category with the return of its Jameson, Ginger Ale & Lime cocktail cans.
De Kuyper keeps cocktails convenient
De Kuyper Royal Distillers aims to simplify the at-home cocktail serve with its new range of RTD cocktail options made with William Grant & Sons.
Fit for a king
The GlenDronach Distillery has released a limited edition whisky to celebrate the launch of 20th Century Studios film The King’s Man
Fruity new cider packs
MAGNERS has extended its range with the launch of a new Dark Fruit flavour
VK Squashka range debuts in Scotmid stores
VK Squashka has made its debut in Scotmid stores across Scotland as the brand continues to drive up sales with its core audience of young adults.
Light beer shows it has bottle
RESPONDING to research that revealed that 43% of UK beer drinkers only drink bottled beer, AB InBev has unveiled a bottle format for Bud Light
The impulsive outdoors
Lighter flavour drinks sales rise during warm summer months says RTD brand owner
As consumers take the party outside, impulse purchases rise, according to Global Brands.
To...
Alcohol-free boom?
SALES of alcohol-free wine in the year to the end of last summer boomed compared to the year before (they were up 42% according...
Glenmorangie offers eastern flavours
Capturing the sensory wonders of Tokyo in a bottle
ROSSSHIRE-based distillery Glenmorangie has delivered a unique taste of Japan with the launch of its latest...
New RTD offers a fuss free G&T
Diageo lauches ready-to-drink premium gin and tonic .
Return of the lager lovelies
TENNENT’S Lager has partnered with one of Scotland’s best-loved sitcoms, Still Game, to add two more well-known faces to the list of Tennent’s Lager Lovelies.
Hive Mind and Rave Coffee team up on new Stout
Welsh brewery Hive Mind has teamed up with Cotswolds-based Rave Coffee to produce a new coffee and honey stout named Second Breakfast.
BrewDog marks 18 years of Punk with on-pack promo
BrewDog has marked 18 years of its flagship Punk IPA brew with the launch of a new on-pack promo offering consumers an exclusive £10 meal deal.
