Heineken offers advice on cider category
Cider is big business in the UK, with NIQ data showing the category was worth £1.1billion last year, as it provides an all-year-round opportunity for convenience retailers, says Heineken UK.
London gins look to Scotland
A new gin, positioned as a benchmark London Dry and celebrating the Victorian gin-making era, is being made available across Scotland’s on and off-trade...
Ales up as lager prices drop
Drinks account for a significant proportion of many c-stores’ total revenue. Long drinks, such as beer and cider, are often particularly important to impulse...
Long drinks in Olympics sales surge
HOT weather and the Olympics in Rio combined to boost demand for alcohol, according to researcher Nielsen.
Beer and cider were the big winners, with...
Christian Drouin gets Experimental with Scotland
Calvados producer Christian Drouin has helped to keep the spirit of the Auld Alliance alive with its new release in the Experimental series, Arran Angels.
A premium year
Changing preferences mean premium alcohol is predicted to do well in 2020
A big year for Merrydown
The last year has been a tough one for some cider brands in Scotland, but for SHS Drinks things are going as well as could be hoped north of the border.
On your bike
ALCOHOL-free wine brand Eisberg has become the official wine partner for the Tour of Britain cycle race.
As part of the three-year agreement Eisberg will...
White Claw launches first ever vodka
Hard seltzer brand White Claw has entered the spirits category for the first time with the launch of its new range of White Claw Spirits Vodka.
Opihr gins land in cans
OPIHR Gin has added some spice to the RTD can category with its latest launch
English rugby stars front new Rémy Martin VSOP campaign to bring shoppers to the...
Cognac brand Rémy Martin VSOP has teamed up with 'The Good, The Bad and The Rugby' podcast stars to introduce its range to a wider consumer base.
Don’t overlook Burns potential
Burns is an opportunity to drive sales
Tomatin unveils new 10 Year Old Single Malt bourbon matured whisky
Highland distiller Tomatin has unveiled its new 10 Year Old Single Malt Bourbon Cask whisky that has been specially crafted for the grocery channel.
Summer fun with Magners
Magners has launched a new six-month seasonal promotion to give consumers the chance to spruce up their homes or enjoy a staycation
Committed to 100% growth
Going gourmet in pursuit of 2020 target
MICROWAVABLE food-to-go burger brand Rustlers has reinforced its commitment to doubling sales in convenience by 2020 with the...
Old pals come to the party
Everybody's favourite old guys, Jack and Victor, are making a bid to be at Christmas parties all over Scotland with the release of a festive version of their blended Scotch whisky.







































