Pack shots of Jameson Ginger Ale & Lime RTD cans.

Jameson rolls out new whiskey based RTD cans

Irish whisky brand Jameson has made a comeback to the ready-to-drink category with the return of its Jameson, Ginger Ale & Lime cocktail cans.

Making Mexico holiday plans for 2015

THE UK and Mexican governments have declared 2015 the year of Mexico in Britain. And, in response, Global Brands has identified opportunities to promote Amigos,...
Absolut festival

Joining together for fun event

AS the country began to ease its way out of lockdown, with social distancing measures still in place, Absolut Vodka hosted a virtual music and comedy event.
Belhaven rolled out new pack designs across its Best and Black beers last year.

Make it clear with Scottish beer

Convenience retailers should look to eye-catching Scottish brands for off-trade consumers seeking home-grown beers – and Belhaven reckons it has the answer.
Pack shots of the 2025 rebrand for BrewDog including Punk IPA, Hazy Jane, Lost Lager and Elvis Juice. The four cans are stacked on a black platform against a black background.

BrewDog unveils complete brand makeover

Scottish craft brewer BrewDog has unveiled a complete rebrand of its core range of beers, aiming to evolve the branding across packs.

Seltzer from Bud

Budweiser Brewing Group has entered the seltzer category with the launch of a new range under its Bud Light brand
A person holds up two cans of Au Vodka Tango one in Apple and one in Orange with the drinks spilling out the top of the cans.

Au Vodka teams up with Tango on new cocktail cans

Welsh vodka brand Au Vodka has partnered up with Carlsberg Britvic to roll out a new RTD range with the new Au Vodka Tango cocktail serves.
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Today’s new cider is an old friend

SYMBOL group Today’s has relaunched its own-brand cider, Amberdown, in contemporary new packaging. The Dry Apple Cider, ABV 5%, comes in 2- and...
Pack shots of Funkin Double Shot cocktails including Passion Fruit Margarita and Pineapple Daiquiri variants.

Funkin elevates higher ABV cocktails range

RTD cocktails brand Funkin Cocktails has unveiled the new look for its higher ABV cocktail range Double Shot to help drive awareness of the drinks.

Citrus for Christmas

LAUNCHING in time for Christmas, the latest expression from Bombay Sapphire brings the flavour of Murcian Fino lemons to the foreground.

Kopparberg cans are sporting a new look

Sweden has a new kit for World Cup 2022 and Swedish cider brand Kopparberg has unveiled a new look, too.
The Macallan

New year, new whisky

The Macallan has raised more than a glass to the new year, with its latest Hogmanay inspired expression.
Eisberg alcohol free wine

Getting off to a dry start

ALONG with taking down the decorations, cutting down on alcohol consumption is a post-Christmas tradition

Grouse set for huge TV flight

CHRISTMAS is an extremely important time for spirit sales, especially whisky with a third of total whisky volume being sold during the festive period,...
Pack shots of Port Askaig 8 Year Old, Elements of Islay Blended Malt Scotch Whisky and Glenfiddich 12 Year Old.

Raising whisky for Hogmanay

While many will be looking for their favourite drams to ring in the new year with, there's no reason why Scots shoppers can't try something new for the Bells.

A raft of activity for Tanqueray

Diageo has put berries at the heart of the latest Tanqueray release, as the spirits giant further expands its gin portfolio