Smokehead is out to rethink drinking
Smokehead whisky is out to reinvent the way we drink whisky by changing the shape of the glass after partnering with Blown Away winner Elliot Walker.
Carlsberg Britvic launches in massive change for drinks industry
Major drinks companies Carlsberg Marston Brewing Company and Britvic have merged together to deliver the newly launched drinks firm – Carlsberg Britvic.
A bare bones lager
Beavertown Bones is a 4.4% ABV lager brewed with a focus on freshness. The new brew is available in 330ml cans. It is already on sale in the on trade and available through Beavertown’s website, priced at £2 per can.
Competition offers champion shot
HEINEKEN is inviting consumers to use social media to gain the chance to win football prizes in its latest Champions League tie in.
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Quirky kiwi goes free
HEINEKEN has launched an alcohol-free version of its Old Mout cider. The new Berries & Cherries flavour is available now at £1.30 RRP.
Don’t think low means no says Eisberg
LOW-ALCOHOL wine has become an established category over the last few years, with a large number of brands fighting for shelf space, said Fran...
A taste of the castle garden in miniature
HIGHLAND gin producer Gordon Castle is offering gin-enthusiasts a taster tipple this Christmas
Good life gin now on sale
THE world’s first social enterprise gin went on sale last month, with the profits going towards supporting disadvantaged young adults.
Ginerosity is a craft gin...
Pricing compliance
MUP is here but what does it mean for retailers? Licensing expert Audrey Junner looks at potential pitfalls for stores
Eden Mill aims for whisky cocktail lovers
Independent distiller Eden Mill has teamed up with East Neuk Salt Co. to launch a new Smoked Salt Sugar Syrup to pair with its The Guard Bridge whisky.
Win Gallo’s van rosé
INDEPENDENT retailers can win a van thanks to Gallo Family Vineyards’ summer promotion, currently running in cash and carries across the UK.
As well...
Menabrea launches new can format
Premium Italian lager brand Menbrea has launched into the canned format for the first time, aiming to provide consumers with more convenience this summer.
Brockmans Gin has a daring new flavour
Premium gin brand Brockmans Gin is out to take advantage of the emerging popularity for tequila with the launch of its new Brockmans Agave Cut Gin.
Neurita Tequila is feeling the Love
Neurita Tequila has joined the Love Drinks portfolio of drinks with the distributor aiming to drive up popularity for margaritas at home through the brand.
Rugby at the Mill
SCOTTISH craft gin brand Eden Mill has become the first official gin partner of Scottish Rugby and the country’s professional rugby sides Glasgow Warriors...
Beer is racing ahead
AMERICAN beer brand Michelob Ultra is putting on its running shoes as it looks to grow its presence in the UK





































