Canny moves
Following what it says is its most successful year to date, craft brewer Harviestoun, is to begin marketing two of its top beer brands...
Home is where the party is
More celebration could take place at home this year as people cope with the rising cost of living, according to KBE Drinks.
Spritz for dry January
WILFRED’S reckons it's got dry January consumers covered with its Wilfred’s alcohol-free spritz drink. Available in a 500ml bottle at a price of £19,...
Pushing forward post lockdown
CIDER is in a strong position in the off trade. The pandemic may have wreaked havoc on hospitality, but retail value and volume sales are up against pre-pandemic trading.
Hendrick’s home grown
HENDRICK’S Gin has joined forces with the Cucumber Growers Association to encourage consumers to grow their own crop of the popular G&T garnish
Reducing calories not taste
Cranes Drinks has released a range of naturally light ciders that allow consumers to enjoy everything they would expect from a cider, but in a more waistband-friendly format
Festival of promotion
PROMOTIONS are key to cider success according to figures from symbol group Nisa, which ushered in spring with a cider festival.
Committed to making change
SUSTAINABILITY matters; it matters to the environment, but also increasingly to beer drinkers.
Don’t think low means no says Eisberg
LOW-ALCOHOL wine has become an established category over the last few years, with a large number of brands fighting for shelf space, said Fran...
Talisker support for seas
Islay single malt Talisker has joined forces with marine environmental organisation Parley for the Oceans
Langs back with banana
Ian Macleod Distillers has revived the Langs Jamaican Rum brand in the UK
In the spirit of the bard
SCOTCH whisky forms an integral part of many Burns Suppers and brand owners have lined up a wide selection of drams for this year’s revellers
Reassessing booze prices
The Scottish Government has been consulting industry stakeholders on the effects of the minimum unit price (MUP) for alcohol.
Aussie rules on going to the party
AUSTRALIAN wine brand McGuigan Wines is launching its Bring a McGuigan campaign this month.
The campaign encourages consumers to Bring a McGuigan when faced with...
Fuelling the party spirit
THE Big Night In is big and getting bigger according to drinks giant Diageo. Quoting findings from recent years from HIM Research, from Nielsen...
Thatchers Cider offers shopping solutions
Sticking to brands that shoppers know they can rely on is the way to go for the festive season according to Chris Milton from Thatchers Cider.
