Estrella Galicia builds major Spanish branding investment
Spanish beer brand Estrella Galicia has kicked off a massive marketing investment with its new 'Spanish not Span-ish' campaign.
A new life bears fruit for Cider Retailer of the Year
Our winner: Muirside Stores
Elaine McIntyre and her husband Derek own Muirside Stores Ltd, trading as Spar, Tullibody – the Scottish Grocer Cider Retailer of...
Taking the long view
A new campaign has been launched to highlight ways to drink Jagermeister other than as a shot.
The Root56, a long drink which sees the...
Developing traditions
WHISKY has been very important to the Scottish drinks scene and to Scottish retailing for many generations. But despite the fact that Scotch whisky...
Easy over summer ice
COCKTAILS feature in many summer garden parties and barbecues and retailers can take advantage of their popularity by suggesting recipes for summer cocktails and...
Style from the south
Southern Comfort has a new look inspired by the spirit of New Orleans.
The 35% ABV spiced liqueur now comes in a taller, narrower bottle...
Have your cake and drink it
SCOTTISH drinks producer Buck & Birch has launched a new spirit offering consumers something sweet this winter.
Rum & Cake comprises dark rum infused with...
Giving drinks a head start
BURNS night is an occasion heavily set in tradition, including the food and drink that is consumed
Low alcohol is sparkling
Demand for low and no alcohol alternatives continues to grow .
Christmas all wrapped up
With modern consumers increasingly in a hurry, having a ready-made Christmas gift is undeniably appealing.
A passion for flavour
Pernod Ricard has launched Absolut Passionfruit available in a 70cl format
Lighter way to enjoy Tennent’s
Tennent's has been rolling out a new low ABV beer in a bid to attract health conscious consumers
Easy supper
Mash Direct is gearing up for Burns Night with the launch of a new range that’s tailor-made for the celebration
Fizz on the go with Lambrini
LAMBRINI has entered the alcohol spritz category with the launch of a new range of RTDs.
New look for Blossom Hill
Design targets younger audiences
Jetting off with a case of beer
Italian lager brand Peroni Nastro Azzurro is offering consumers the chance to win a luxury trip to the Amalfi coast.




































