Cider goes spicey

SWEDISH cider brand Rekorderlig is to launch a Spiced Plum flavour. The limited edition will replace the brand’s Winter Cider, which was launched in 2009. The...
Promotional image of the new Crumpton Oaks campaign with text that reads 'The Raver with Flavour'.

Crumpton Oaks brings a 90s flair to the summer in new marketing campaign

Leading cider brand Crumpton Oaks is set to celebrate the summer months with a 90s rave flair with its new marketing campaign Happy Applecore.
A can of Tennent's Bavarian Pilsner stands next to a four-pack of the beer on a table.

Tennent’s opens up ‘The Vault’ for new Bavarian Pilsner launch

Tennent's has marked its 140th anniversary year with the launch of the Tennent's Vault series that has kicked off with its new Bavarian Pilsner.
Pack shots of Aperol redesign for 2026.

New bottle for Aperol hits the shelves

Aperitivo brand Aperol has unveiled a new design for its bottled range, helping to showcase the signature orange liquid housed inside.
Pack shot of Absolut Vodka & Sprite variety pack.

Absolut Vodka & Sprite unveils new multipack and Pride partnerships

Drinks giant CCEP has unveiled its new variety pack format for the Absolut Vodka & Sprite brand alongside a new promotion with UK Pride events.
Cider brands

Cider brands part of the game

IF any proof is needed that major cider brands are now slugging it out with the beer giants in the long alcoholic drinks market...
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2014 brings a hot season to build on

CIDER, of all types,traditionally does well in summer. So, with some decent weather to enjoy this year, was it a boom time for cider...

Amateur chance to live the dream

BUDWEISER has launched the hunt for the greatest amateur goals in Britain. The Dream Goal competition challenges amateur footballers to submit videos of their...

Create a buzz and think spirits

WITH the countdown for Christmas truly underway, convenience stores must decide which are the best drinks products to stock to make the most profits,...

Time to get the beers in

BIG nights in, especially sports-related big nights in mean beer to many shoppers. It will be important to have the main Scottish market leaders...
Holy Grass Scottish Vodka and Apple Tonic RTD

Rock Rose team’s new RTD

Dunnet Bay Distillers, the firm behind Rock Rose Gin, has launched a canned RTD brand –Wonders of the Wilderness Holy Grass Scottish Vodka with apple tonic.

Taking beer all the way to the top

Scotland’s favourite lager brand, Tennent’s, takes the top spot for the first time

Stocking up wood be wise

A Perthshire-based distillery has launched what it claims is the first ever spirit made from botanicals sourced in local woodlands
Innis and Gunn tropic like it's hot can

Tropics of Edinburgh

SCOTLAND might not be the warmest of countries, but Edinburgh-based brewer Innis & Gunn has released a new ‘Tropic Like It’s Hop’ passionfruit pale ale — adding a bit of  tropical flavour to the off trade.
The Glenlivet TV Advert

Advert pushes the boundaries

The Glenlivet challenges stereotypes

Fit for a king

The GlenDronach Distillery has released a limited edition whisky to celebrate the launch of 20th Century Studios film The King’s Man