Foster’s agony uncles Brad and Dan

Aussie pair return

AUSTRALIAN agony uncles Brad and Dan are back as part of the latest media blitz for Foster’s.
Glen's Shazam

Tech driven promo from Glen’s vodka

GLEN’S vodka has started 2018 by embracing technology as part of a new campaign

Small bottle but big sales

Disputing the wisdom that ‘bigger is better’, demand for alcohol miniatures has been rising steadily in recent years
stryyk-alcohol-free

Barr invests in alcohol-free

AG Barr has announced a £1m investment in Stryyk .
VK Candy Cane

Some festive arm candy

Candy canes are one of the most ‘Christmassy’ sweets on the market.
Echo Falls Melon and Mint, and Raspberry and Lavendar

Botanicals in a bottle this summer

Affordability an advantage says CWF

Pack hits back of the net

Budweiser has kicked off its Premier League Competition with an on-pack promotion to celebrate the return of top-flight football in England

Vodka in paper

Vodka brand Absolut has swapped out glass for paper with the launch of a new prototype bottle
Tanqueray bottles

Gearing up for summer success

Exceptional spirits growth a welcome boost for Scotland’s off trade retailers
Malibu Watermelon rum

Refreshed for the summer

Malibu has launched two new drinks aimed at the 18 to 24 age group.

Spirited success

SPAR hit the back of the net twice at the BBC Good Food Drinks Taste Awards 2021 – scoring two gold medals.
Moira Dean of Premier @ DUSA, Dundee, and Anand Cheema of Costcutter Falkirk.

Don’t let St Pat’s day pass you by

WITH lockdown restrictions easing for the hospitality sector, competition for St Patrick’s Day spending should be fiercer this year.
Dead Mans Fingers Liqueurs

Liqueurs pack a fruit punch

HALEWOOD Spirits brand Dead Man’s Fingers has expanded its cream liqueurs range with the launch of two variants that pack a fruit punch.
espresso martinis

Bring the party home

WHETHER it’s a big night in or a few drinks before heading out, price-sensitive consumers appear to be getting more adventurous with spirits at home.
A bottle of aperol spritz and prosecco next to two aperol spritz cocktails and canopes

Spritz up wine this season

Capitalising on sparkling wine during Christmas with Aperol Spritz cocktails.

Sticking with known brands

Alcohol-free beer continues to dominate the low/no-alcohol category.