GK Barry partners up with Echo Falls for Limited Edition Summer Berries wine
Social media sensation GK Barry has partnered up with Echo Falls wine to launch a new limited-edition Summer Berries Fruit Fusion bottle.
A peachy new Beefeater SKU
Pernod Ricard has added some fruit flavour to its Beefeater brand with the launch of a new peach and raspberry variant
No booze for brother
BROTHERS Cider has expanded its range with the launch of its first alcohol-free variant.
Express service – Vodka update
HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans...
New taste on deck
THERE’S a new addition to the Captain Morgan crew with Captain Morgan Sliced Apple Spirit Drink.
Badger set on c-store expansion
BADGER Beers has the convenience sector in its sights, as the brewer targets growth for its Fropical Ferret IPA.
Small-batch Scotland
LOCAL gins are easier to find in Scotland than elsewhere in the UK, according to market research from data collection service Shepper.
Go big for Christmas says Brewdog
Alcohol sales increase over the Christmas period and it’s key retailers know which pack formats will drive sales over the season, says BrewDog.
World of expressions
New Scotch Single Malts have launched as part of Berry Bros & Rudd’s latest seasonal collection.
Fruity global gins
Whitley Neill gin expands on its flavoured gin offering with two new additions to its wide portfolio.
White Claw aims for healthy sales
Bosses for the hard seltzer White Claw believe retailers can capitalise on the demand from younger drinkers for lower-calorie options.
Drams good for a celebration
St Andrew's Day represents a great opportunity for convenience retailers to gain additional sales and encourage consumers to trade-up by stocking quality whiskies.
Craft beer ‘outperforms market in c-stores’
Craft beer options have remained at the top of the shopping list for plenty of Scottish consumers during the last few years, and 2024 should be no different – especially in the convenience channel, reckons BrewDog.
Heverlee has a foxy new look
An updated new look for Heverlee lager has hit shelves across the off-trade as the brand aims to offer a more premium look to consumers through the brand.
Christian Drouin gets Experimental with Scotland
Calvados producer Christian Drouin has helped to keep the spirit of the Auld Alliance alive with its new release in the Experimental series, Arran Angels.
Drams of note for National Scotch Day
National Scotch Day comes on Saturday 27 July and, as such, William Grant & Sons has touted some new launches to stock up on in time for the national day.









































