Pack shots of GK Barry Echo Falls Fruit Fusion bottles.

GK Barry partners up with Echo Falls for Limited Edition Summer Berries wine

Social media sensation GK Barry has partnered up with Echo Falls wine to launch a new limited-edition Summer Berries Fruit Fusion bottle.

Heverlee has a foxy new look

An updated new look for Heverlee lager has hit shelves across the off-trade as the brand aims to offer a more premium look to consumers through the brand.

Christian Drouin gets Experimental with Scotland

Calvados producer Christian Drouin has helped to keep the spirit of the Auld Alliance alive with its new release in the Experimental series, Arran Angels.
Pack shot of The Balvenie The Collection of Curious Casks 14 Years Old and 18 Year Old as well as The Glenfiddich 14 Year Old.

Drams of note for National Scotch Day

National Scotch Day comes on Saturday 27 July and, as such, William Grant & Sons has touted some new launches to stock up on in time for the national day.
A bottle of Stirling Distillery's Classic Gin stands next to a glass with a drink serve as a hand places some basil into the drink.

Stirling Distillery rolls into Co-op stores

Stirling Distillery has secured listings in 16 Co-op stores across Scotland, aiming to introduce its nettle gin to more shoppers in the country.
A bottle of Madrí Excepcional Zero stands on a table with a bowl of olives to the right and a bowl of cheese stuffed tomatoes to the left with a Madrí Excepcional branded glass behind the bottle.

Madrí Excepcional launches Zero alcohol beer

Spanish-style lager brand Madrí Excepcional has entered the low- and no-alcohol market with the launch of its new Madrí Excepcional Zero 0.0% beer.
Pack shots of Schweppes Mix cocktail cans including Gin Twist and Paloma Bliss.

Schweppes Mix enters RTD category with new cocktail cans

Mixer brand Schweppes has entered into the canned cocktail category for the first time with two new RTD cocktail serves ideal for the summer
Pop star Sophie Ellis-Bextor sits at a table with an Espresso Martini in hand with a bottle of Tia Maria Cold Brew next to the cocktail serve.

Tia Maria and Sophie Ellis-Bextor are set to Shake up the Taste

Coffee liqueur brand Tia Maria has launched a new partnership with pop star Sophie Ellis-Bextor as part of its new 'Shake Up The Taste' campaign.
A bottle of Edinburgh Gin Black Forest Gateau Liqueur stands against a lit up background.

Edinburgh Gin unveils new Black Forest Gateau liqueur

Edinburgh Gin has introduced a new addition to its festive line-up with the new Black Forest Gateau Liqueur along with a revamp for its Christmas Gin.
A bottle of Another Hendrick's Gin sits on a golden tabletop in a glass greenhouse with greenery around it.

Hendrick’s grows core range with Another Hendrick’s gin

Girvan-based gin brand Hendrick's Gin has introduced its first permanent new addition in nearly 10 years with its new Another Hendrick's Gin launch.
Emma Doran sits in a pub with pint of Magners cider and a bottle on the table next to her.

Magners set to ‘Share the Craic’ this summer

Cider brand Magners is on the hunt for emerging talent in the UK comedy scene with its new 'Share the Craic' competition and on-pack promo.
Almost half of malt whisky sold in the UK is bought as gifts says Glenfiddich distributor First Drinks.

Time for change – Whisky performance

Whisky is booming abroad and brands want to import the export magic TRAVEL almost anywhere in the world where things are going well economically and...

Ready and thrilling

New flavours, formats and designs aim to keep RTDs, cocktails and spirit beers on trend FOR the young adult consumer, innovation is key – be...

Scotland’s top 50 off-trade spirits by sales value

Volatile spirits WE’LL look at the individual spirits categories in more detail in the pages to come but the spirits top 50 paints a picture...

Chill to your advantage

BEER, cider and other long drinks play an important role in serving the big-night-in market, and beer has a strong appeal to TV football...

Ready to soar?

IF there’s one drinks category that could be thought of as appealing specially to young adults it’s probably ready-to-drink (RTD) products. But we can see...
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