franklin-and-sons-mallorcan-tonic-water

A Frankly refreshing summer

Franklin & Sons is bringing a bit of Spanish flavour with its new Mallorcan Tonic Water .
Grant’s

Extra ad spend for historic promo

WHISKY brand Grant’s is ramping up the promotion for its pre-Christmas Historic Newspaper give-away with an extra £250,000 spend in outdoor advertising, radio,...
28c_tmb_1114

Don’t think low means no says Eisberg

LOW-ALCOHOL wine has become an established category over the last few years, with a large number of brands fighting for shelf space, said Fran...
Tennent Caledonian introduced Lemon T last year as a competitor to established fruit flavour lower in alcohol beers like Fosters Radler and Carling Zest. Tennents is also about to extend off-trade distribution of its alcohol-free line Tennents Hee Haw. Carlsberg UK’s San Miguel 0.0 and Morgenrot’s Krombacher Non-Alcoholic Pils now compete with established alcohol-free beers like Beck’s Blue. Kopparberg says its Alcohol-Free Pear and Alcohol-Free Mixed Fruit ciders have done so well it has added Alcohol-Free Strawberry & Lime to its range.

Game changer?

Late last year the amount of alcohol allowed by law in the bloodstream of drivers in Scotland was cut. It’s said to have hit...
Nielsen ScanTrack

Off trade top 50 and most valuable brands

The range of drinks that convenience retailers have to consider, and potentially stock and display, has widened greatly in recent years. Today, with our...

Fuelling the party spirit

THE Big Night In is big and getting bigger according to drinks giant Diageo. Quoting findings from recent years from HIM Research, from Nielsen...
Eden Mill gin and Gordon's pink gin

Gingle all the way!

Eden Mill distillery has launched a miniatures gift set and Diageo is tapping into the pink gin sub-sector

Quick and easy for the youth

Young adults “love” convenience, according to snack brand Symington’s .
Gordons Pink Gin 35cl

A pocket sized pink gin bottle

Gordon's Premium Pink Distilled Gin is now available in a handy 35cl format.
kopparberg-cherry

Cherry springs into off trade

Supermarket debuts new fruit cider flavour as Kopparberg extends range
Hendrick's-Gin---Yan-&-Henck-Cucumber-Sculpture

Hendrick’s home grown

HENDRICK’S Gin has joined forces with the Cucumber Growers Association to encourage consumers to grow their own crop of the popular G&T garnish
Beefeater Gin bottles

Value focus for Beefeater

Pernod Ricard has put value front and centre with its latest Beefeater launch

A spiritual expression

Zamora Company has transformed its Martin Miller’s Gin brand with the launch of a new marketing campaign inspired by art and creativity
SPAR Picpoul de Pinet

Wine and dine with Spar

SPAR is expanding its own label wine portfolio with the launch of two new flavours and new formats.
Magners Rose

Can offers lightweight solution

CIDER brand Magners has put its rosé variety – initially only available in bottles – into cans.

New taste on deck

THERE’S a new addition to the Captain Morgan crew with Captain Morgan Sliced Apple Spirit Drink.
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