Aussie pair return
AUSTRALIAN agony uncles Brad and Dan are back as part of the latest media blitz for Foster’s.
Innovation nation
YOUNG people want excitement and are naturally inclined to seek out the new and unusual wherever they can find it, so the theory goes.
It...
Scotland’s top off-trade liqueurs and cream liqueurs
Raspberry and honey
LIQUEURS provide retailers with good sales opportunities – including, traditionally, at Christmas and other seasonal events.
But the liqueurs scene has been changing...
Hats off to seasonal rule breakers
RULES can be broken at Christmas. In fact, eating too many mince pies or wearing kitschy jumpers can be justified precisely because it’s Christmas...
Cider predicted to sparkle again
UK shoppers spend £1.06bn a year on off sales cider and perry and 12% of that is spent in Scotland, according to the latest...
Tech driven promo from Glen’s vodka
GLEN’S vodka has started 2018 by embracing technology as part of a new campaign
Small bottle but big sales
Disputing the wisdom that ‘bigger is better’, demand for alcohol miniatures has been rising steadily in recent years
Barr invests in alcohol-free
AG Barr has announced a £1m investment in Stryyk .
Some festive arm candy
Candy canes are one of the most ‘Christmassy’ sweets on the market.
Botanicals in a bottle this summer
Affordability an advantage says CWF
Pack hits back of the net
Budweiser has kicked off its Premier League Competition with an on-pack promotion to celebrate the return of top-flight football in England
Vodka in paper
Vodka brand Absolut has swapped out glass for paper with the launch of a new prototype bottle
Gearing up for summer success
Exceptional spirits growth a welcome boost for Scotland’s off trade retailers
Refreshed for the summer
Malibu has launched two new drinks aimed at the 18 to 24 age group.
Spirited success
SPAR hit the back of the net twice at the BBC Good Food Drinks Taste Awards 2021 – scoring two gold medals.
Don’t let St Pat’s day pass you by
WITH lockdown restrictions easing for the hospitality sector, competition for St Patrick’s Day spending should be fiercer this year.
























