Keeping things simple
Nestle Cereals has expanded its Shreddies range with the release of a new breakfast cereal
Dr. Oetker expands with vegan
Dr. Oetker has launched its first vegan pizza.
Shaking up treat choices
Self-serve milkshake brand F’real has added a salted caramel flavour to its range
A Russian production
RUSSIAN provenance is at the heart of the latest marketing campaign for JJ Whitley vodka.
Production of the vodka brand was moved to a £3...
Extra indulgence
General Mills has added some indulgence to its drinkable yogurt range, YOP, with the launch a new chocolate flavoured yogurt drink.
Stellar growth for St Pierre
St Pierre Groupe has increased its distribution in Sainsbury’s stores following a successful summer.
Rocking new formula
Britvic has reformulated the entire Rockstar core range in anticipation of new HFSS rules scheduled to come into force in England this autumn.
Taking to the small screen
NAIRN’S has made its small screen debut, with the launch of its first ever TV advert.
Levi Roots clears up
LEVI Roots Caribbean Crush is now available in a fully recyclable, clear plastic bottle, complete with a new label.
The enduring trend towards low sugar
HEALTHIER options are gaining ground in categories across the convenience store, but perhaps no more visibly than in the soft drinks chiller.
Mondelez marks Jubilee
MONDELEZ is marking the Queen’s Platinum Jubilee with two commemorative Cadbury packs.
Bringing the bar home
FUNKIN Cocktails has launched a new multipack for its Nitro Cans.
Converting into sales
HYDRATION drink brand iPro has secured a lucrative listing with Spar Scotland.
Island rum rolling out
ISLE of Barra Distillers has launched its first dark rum, Island Dark Rum, at the Royal Highland Show.
Sustainable goats milk
CHESHIRE-based dairy brand Delamere Dairy has relaunched its goats milk in a new packaging format.
Deal on the right track
MACKIE’S is steaming ahead on the distribution deal front, after reaching an agreement to supply the Caledonian Sleeper with chocolate.